Parliament Wealth Management and Insurance Services

What Parliament Wealth Management and Insurance Services does

Parliament Wealth Management and Insurance Services is a privately held, independent financial advisory firm headquartered at 3200 Park Center Drive, Suite 1240 in Costa Mesa, California, operating since 2015 under an outside business model. Investment advisory services are delivered through Sovran Advisors, LLC (a registered investment advisor), securities are offered through Cetera Wealth Services, LLC (member FINRA/SIPC), and fixed insurance products (life and long-term care) are offered through Sovran Insurance Services. The firm employs four CFP-certified partners — Andrew Evans (Founding Partner), Brian Brennan, Bernd Steinebrunner, and Trenton Adams — supported by a small operations team including a Director of Client Experience and a Director of New Business, for a total headcount in the 1–10 range.

The firm's core offering is holistic wealth management across nine service lines: financial planning, retirement planning, investment management, insurance and protection, tax planning, estate and legacy planning, business planning, education planning, and philanthropic strategies, all coordinated through a seven-step personalized planning process. The primary technology layer is AdviceWorks, a Cetera-provided cloud-based client portal available on iOS and Android that aggregates accounts, tracks goals, stores documents, and supports advisor–client collaboration. Client engagement is reinforced by a content marketing engine that includes an Amazon #1 Bestseller book ('Beyond the Numbers' by Bernd Steinebrunner), a suite of financial calculators, a curated resource library, recurring Retirement Planning Today seminars at community centers, and partner podcast appearances.

Revenue is generated through three streams: recurring financial planning and advisory fees (typically AUM-based), investment management fees on assets held through Cetera, and commissions on fixed insurance products sold through Sovran Insurance Services. Pricing is customized and quote-based rather than tiered, with annual billing cadence and transparency about fees discussed in a mutual commitment meeting before engagement. The firm targets four persona segments — individuals and families, pre-retirees and retirees, professionals and executives, and business owners/entrepreneurs — all within a regional Orange County/Southern California service area. GTM is sales-led and event-driven, relying on educational seminars, content marketing, referrals, and face-to-face consultations rather than digital self-serve acquisition.

Name

Parliament Wealth Management and Insurance Services

Legal name

Parliament Wealth Management and Insurance Services

Website

https://parliamentwealth.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Parliament Wealth Management and Insurance Services is a privately held independent financial advisory firm in Costa Mesa, California, offering holistic wealth management, retirement planning, investment management, and insurance services to individuals, pre-retirees, executives, and business owners in Orange County and Southern California through four CFP-qualified partners under an outside business model with Cetera Wealth Services and Sovran Advisors.

Ownership category

akta.pro rank

Product category

Wealth Management Services

NAICS

Portfolio Management and Investment Advice (523940), Trusts, Estates, and Agency Accounts (52592), Finance and Insurance (52)

SIC

Investment Advice (6282), Life Insurance (6311), Accident & Health Insurance (6321)

akta.pro primary industry

Comprehensive Financial Planning (FSAEAAAA)

akta.pro secondary industries

Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI), Private Wealth Planning (Tax, Estate & Succession) (FSAAABAE), Estate Planning, Trust Structuring & Governance (FSAAADAF)

Keywords

• Wealth management services
• Financial planning advisory
• Retirement planning services
• Investment management
• Insurance protection planning

Headquarters

HQ city

Costa Mesa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Financial Planning and Advisory Fees: Revenue generated through financial planning fees and advisory services. The firm operates as Sovran Advisors, LLC providing investment advisory services through Cetera Wealth Services, LLC.
2. Insurance Products: Fixed insurance products offered through Sovran Insurance Services including life insurance, long-term care insurance, and other protection products.
3. Investment Management: Investment management services with fees based on assets under management, provided through Cetera Wealth Services, LLC.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Parliament Wealth Management and Insurance Services is an independent financial advisory firm that provides holistic financial planning and wealth management services to individuals and families across all life stages. Its core services span financial planning, retirement planning, investment management, insurance and protection, tax planning, estate and legacy planning, business planning, education planning, and philanthropic strategies, delivered by CFP-qualified partners through a seven-step advisory process and supported by the AdviceWorks client portal.

Product overview

Parliament Wealth Management and Insurance Services is a financial advisory firm offering a comprehensive suite of wealth management services through a unified approach. The core offering consists of financial planning, retirement planning, investment management, insurance & protection, tax planning, estate & legacy planning, business planning, education planning, and philanthropic strategies. The firm serves clients through their digital platform AdviceWorks (a cloud-based client portal for viewing accounts and tracking goals), educational resources including the 'Beyond the Numbers' book and Retirement Planning Today seminars, and a suite of financial calculators. The services are coordinated through CFP® qualified advisors who act as a CFO to help clients be the CEO of their lives.

Differentiator

Problem solved

Functional benefit

Products and services

• Financial Planning Holistic financial planning service that creates a comprehensive roadmap aligned with the client's goals, serving as a lifelong partner in guiding clients toward their financial goals. For individuals and families across all life stages.
• Retirement Planning Personalized retirement planning that considers each client's unique goals and dreams, crafting tailored strategies for their retirement vision. For pre-retirees, retirees, and individuals planning ahead.
• Investment Management Independent investment advice selecting from a wide variety of investment products to support clients' financial goals. Delivered through Cetera Wealth Services, LLC (member FINRA/SIPC) and Sovran Advisors, LLC. For individuals, families, professionals, and business owners.
• Insurance & Protection Insurance planning that assesses risks and provides fixed coverage including life insurance and long-term care insurance to help ensure protection for loved ones. Offered through Sovran Insurance Services (CA insurance license #6010514). For individuals, families, and business owners.
• Tax Planning Tailored tax strategies that identify opportunities and coordinate with the client's tax preparers to help maximize tax savings. For individuals and business owners with complex tax situations.
• Estate & Legacy Planning Estate planning services that guide clients through the steps with legal representatives to protect family and legacy. For individuals and families with estate and legacy planning needs.
• Business Planning Tailored business success roadmap including financial forecasts, market analysis, and risk management strategies. For business owners and entrepreneurs.
• Education Planning Planning services that project education expenses, set goals, and select 529 savings plans for addressing higher education costs. For families saving for children's or grandchildren's education.
• Philanthropic Strategies Charitable giving optimization through tailored strategies to help clients give back to communities and supported causes. For high-net-worth individuals and families seeking to integrate philanthropy into their financial plan.
• Retirement Planning Today Seminar Educational course teaching strategies for building wealth, aligning money with values, and achieving retirement goals, with multiple sessions hosted throughout the year at locations such as Fullerton Community Center. For pre-retirees, retirees, and community members seeking financial education.
• Beyond the Numbers Book Amazon #1 Bestseller book titled 'Beyond the Numbers: Building Your Financial Dashboard for a Life Without Regrets' written by partner Bernd Steinebrunner, providing a framework for financial clarity. For consumers seeking financial literacy and authority-building reading.

Quantifiable outcome

• Amazon #1 Bestseller in Retirement Planning and Financial Services categories
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core.

• Cetera Wealth Services, LLCcoreTechnology or IntegrationSecurities services and investment advisory platform provider. Cetera provides the brokerage infrastructure for Parliament Wealth's investment products, offering securities through member FINRA/SIPC. Registered Representative services offered through Cetera Wealth Services, LLC.
• Sovran Advisors, LLCcoreStrategic or Co-development PartnerRegistered investment advisory firm under which Parliament Wealth operates. Sovran Advisors provides the regulatory framework and ADV registration for the advisory services offered to clients.
• Sovran Insurance ServicescoreTechnology or IntegrationInsurance services arm providing fixed insurance products including life insurance and long-term care insurance. Licensed in California with license #6010514.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Betterment: Robo-advisor and digital wealth management platform offering automated investing, retirement, and cash products. Adjacent competitor to Parliament Wealth for younger mass-affluent clients who might otherwise be a long-term pipeline.
• Ellevest: Digital wealth management and financial planning platform combining automated investing with CFP access for individuals. Adjacent to Parliament Wealth's mass-affluent and women-executive segments but operates purely online at lower price points.
• Wealthfront: Leading robo-advisor offering automated portfolio management, financial planning tools, and cash management to individuals. Competes with Parliament Wealth for mass-affluent investors through low-cost digital delivery, contrasting with the firm's high-touch CFP model.

Broad incumbents

• Creative Planning: National independent RIA delivering comprehensive financial planning, investment management, and tax/estate services to individuals and business owners. Mirrors Parliament Wealth's holistic, partner-led advisory approach but with much broader geographic reach.
• Personal Capital (Empower): Hybrid digital-plus-advisor wealth manager offering financial planning dashboards, automated investing, and dedicated advisor services. Comparable to Parliament Wealth in combining technology and human advisor access across mass-affluent and HNW segments.
• Edelman Financial Engines: One of the largest independent RIAs in the U.S., offering comprehensive financial planning, investment management, and retirement income planning to individuals and families nationwide. Comparable to Parliament Wealth in holistic planning model but operates at vastly greater scale.
• Mariner Wealth Advisors: Large national RIA providing comprehensive wealth advisory, tax, estate, and insurance planning to high-net-worth individuals and families. Comparable holistic service model to Parliament Wealth but with national footprint and institutional scale.

Direct peers

• Facet Wealth: Digital-first financial planning firm offering flat-fee, comprehensive CFP-led planning to individuals and families nationwide. Comparable to Parliament Wealth's holistic planning emphasis but competes via a remote, technology-led delivery model versus in-person consultations.

Others

• Cetera Financial Group: Network of independent broker-dealer and RIA firms supporting thousands of financial advisors. Parliament Wealth already operates through Cetera Wealth Services; other Cetera-affiliated practices offering holistic planning are the firm's most direct operational peers.
• LPL Financial: Largest independent broker-dealer in the U.S., supporting thousands of independent advisors and RIAs offering financial planning, retirement, and insurance services. Comparable independent advisory practices under LPL's umbrella are peers to Parliament Wealth in business model and infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Parliament-Wealth-Management-and-Insurance-Services-104734581059504
• LinkedInlinkedin.com/company/parliamentwealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Parliament Wealth Management and Insurance Services