Hudson 51 Official Wear

What Hudson 51 Official Wear does

Hudson 51 Official Wear, LLC is a privately held US specialty e-commerce retailer founded in 2015 and headquartered in Lawrenceville, operating under the brand "Hudson 51 Official Wear" with a direct-to-consumer go-to-market. The company sells apparel and equipment for sports officials — umpires and referees — across six sport categories: baseball/softball, basketball, football/lacrosse, soccer, wrestling, and volleyball. Its catalog spans shirts, pants, jackets, shoes, compression wear, chest protectors, face masks, shin guards, starter kits, and accessories such as whistles, indicators, ball bags, and gear bags, sourced from established officiating brands including Smitty, Wilson, All-Star, Force3, Diamond, Champro, New Balance, Fox 40, and Shock Doctor. Unit pricing ranges from approximately $1.99 for small accessories to $329.99 for premium face masks and helmets, with shirts priced $27.99-$52.99 and chest protectors $79.99-$249.99.

The business is co-founded with Major League Umpire Marvin Hudson #51, whose MLB credentials serve as the brand's primary authenticity signal in the officiating community and whose name is incorporated into the company name. Distribution runs entirely through a single Volusion-hosted e-commerce storefront at hudson51wear.com, supplemented by organic social media presence on Facebook, Twitter, and Instagram, plus a newsletter. The company also operates a sub-brand for association-branded merchandise supplying embroidered apparel to officiating bodies including NCAA, SEC, ACC, AHSAA, GHSA, OHSAA, and several other collegiate conferences and state high school athletic associations, functioning as channel partnerships rather than enterprise sales.

The company is structured as an LLC with 1-10 employees, no external institutional funding, no parent company, no mobile app, no public API, and no proprietary technology layer beyond the Volusion platform. Revenue is not disclosed. The underlying business model is straightforward retail: one-time unit purchases by individual officials, with association partnerships acting as a secondary B2B channel for branded gear, all fulfilled through direct-to-consumer e-commerce without physical retail or third-party resellers.

Name

Hudson 51 Official Wear

Legal name

Hudson 51 Official Wear, LLC

Website

https://hudson51wear.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Hudson 51 Official Wear is a privately held US e-commerce retailer that sells apparel and equipment — including shirts, pants, chest protectors, face masks, and shoes — for sports officials across baseball, basketball, football/lacrosse, soccer, wrestling, and volleyball, branded around MLB Umpire Marvin Hudson #51.

Ownership category

akta.pro rank

Product category

Sports Official Apparel & Equipment

NAICS

Sporting Goods Retailers (45911), Clothing and Clothing Accessories Retailers (458110)

SIC

Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Team Sports Equipment & Uniforms Retail (CRAMABAE)

akta.pro secondary industries

Team Sports Protective Gear & Sports Medicine Retail (CRAMAEAJ), Sporting Goods & Outdoor Inventory-led Online Retailers (CRAFADAJ)

Keywords

• Sports official apparel
• Umpire equipment
• Referee gear
• Officiating clothing
• Athletic officiating supplies

Headquarters

HQ city

Lawrenceville

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Apparel and Equipment Sales: Direct retail sales of sports official apparel and equipment through an e-commerce storefront. Revenue generated from one-time product purchases across multiple sports categories including baseball, basketball, football, soccer, wrestling, and volleyball.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Hudson 51 Official Wear is a specialty e-commerce retailer that sells apparel and equipment specifically designed for sports officials, including umpires and referees. The company carries shirts, pants, jackets, chest protectors, face masks, shoes, compression wear, and accessories across baseball/softball, basketball, football/lacrosse, soccer, wrestling, and volleyball. It also offers association-branded merchandise with embroidered conference and state high school athletic association logos.

Product overview

Hudson 51 Official Wear is a specialty e-commerce retailer offering quality apparel and equipment for sports officials across multiple sports. The company operates as a single unified e-commerce platform built on Volusion, selling products organized by sport (Baseball/Softball, Basketball, Football/Lacrosse, Soccer, Wrestling, Volleyball). Their product portfolio centers around branded apparel (shirts, pants, jackets) and specialized official equipment (chest protectors, face masks, shin guards, shoes, protective gear, whistles, watches, indicators, flags, and accessories). Key brands include Smitty, Wilson, All-Star, Force3, Diamond, Champro, New Balance, Fox 40, and Shock Doctor. The company also offers association-specific merchandise with embroidered logos for conferences and athletic associations including ACC, NCAA, SEC, and various state high school athletic associations. Major League Umpire Marvin Hudson #51 is associated with the business, lending brand credibility in the umpire community.

Differentiator

Problem solved

Functional benefit

Products and services

• Baseball & Softball Apparel & Equipment Complete line of umpire shirts, chest protectors, face masks, shin guards, starter kits, compression wear, pants, shoes, jackets, hats, and accessories including belts, socks, brushes, indicators, ball bags, gear bags, watches, and replacement parts for baseball and softball officials.
• Basketball Referee Apparel & Accessories Complete line of referee shirts (V-neck, mesh, performance styles), jackets, pants, shorts, shoes, compression wear, and accessories including whistles, lanyards, watches, gear bags, and air pumps for basketball officials.
• Football & Lacrosse Referee Apparel & Equipment Full range of referee shirts (stripe, mesh, interlock styles), hats, jackets, pants, shorts, shoes, compression wear, and accessories including penalty flags, bean bags, whistles, watches, timers, chain clips, yard markers, indicators, game cards, gear bags, and air pumps.
• Soccer Referee Apparel & Accessories Complete line of soccer referee shirts, jackets, pants, shorts, shoes, compression wear, and accessories including whistles, socks, watches, gear bags, and air pumps

Segments2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Marvin Hudson #51coreStrategic or Co-development PartnerMajor League Baseball Umpire Marvin Hudson #51 is a co-founder and integral part of the business. His professional credentials provide authenticity and brand credibility in the sports officiating community.
• Various Sports AssociationscoreChannel Partner/ Reseller/ DistributorPartnerships with sports officiating associations and conferences including NCAA, SEC, ACC, AHSAA, GHSA, OHSAA, and others to provide branded/specialty uniforms and gear for their members.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Ump-Attire: Specialty e-commerce retailer focused on umpire shirts, pants, and gear. Operates an online-only model similar to Hudson 51 and competes head-to-head in baseball/softball umpire apparel.
• Smitty Official Apparel: Manufacturer and retailer of umpire shirts and apparel that Hudson 51 already carries. A vertically integrated brand competitor that both supplies and competes with Hudson 51 in the officials' apparel category.
• All-Star Sporting Goods: Leading umpire equipment brand (System 7 masks, chest protectors) carried by Hudson 51. Also sells direct through its own channels, making it both a supplier and a competitor in umpire equipment.
• Referee Warehouse (Quality Sports Products): Multi-sport retailer of referee uniforms and equipment for soccer, basketball, football, and other sports. Direct peer across Hudson 51's non-baseball verticals.
• Honigs: Long-established direct-to-consumer retailer of umpire apparel and equipment across baseball and softball. Closest direct competitor to Hudson 51, with similar product breadth, brand mix, and target customer of amateur through professional officials.
• Diamond Sports: Manufacturer and seller of umpire and athletic-official equipment including face masks and protective gear. Overlaps with Hudson 51's equipment assortment across baseball and softball officials.
• Force3 Pro Gear: Specialist in hockey-style umpire masks and protective headgear. Direct overlap with Hudson 51's premium mask category ($200-$330 SKUs) for baseball and softball umpires.

Broad incumbents

• Fox 40 International: Manufacturer of officiating whistles and referee accessories carried by Hudson 51. A category leader with broader officiating distribution and brand presence than any single retailer.
• Wilson Sporting Goods: Major sporting goods brand whose umpire line (chest protectors, masks, plate shoes) is stocked by Hudson 51. Operates broadly across team sports rather than specializing in officials, but its umpire products are a competitive overlap.
• Champro Sports: Diversified sporting goods manufacturer and retailer offering officiating apparel and equipment. A broader-line incumbent whose umpire/referee lines overlap with multiple Hudson 51 categories.

Market position

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/h51wear
• Facebookfacebook.com/hudson51wear
• Instagraminstagram.com/h51wear
• LinkedInlinkedin.com/company/hudson-51-officials-wear

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hudson 51 Official Wear