What Cardio Options does

Cardio Options, Inc. is a privately held, founder-owned cardiac monitoring services company headquartered in Jacksonville, Florida. The company operates a B2B2C model that partners with physician practices and cardiology clinics, which refer patients for cardiac monitoring; Cardio Options enrolls patients via online forms, fax, and phone and provides them with state-of-the-art wireless transmitters at no cost to either the facility or the patient (subject only to in-network co-pay or deductible).

Its core service platform comprises multiple monitoring modalities, including wireless telemetry monitoring, looping and non-looping cardiac event monitors (with auto-triggered arrhythmia capture on wireless variants), and 24-hour Holter scanning. Captured EKG data is transmitted to a 24/7/365 monitoring center staffed by certified cardiographic technicians, registered nurses, and licensed paramedics; computer-generated reports are accessible to ordering physicians via a secure online portal within minutes, with immediate verbal reports issued for abnormal arrhythmia episodes. Protocols are customizable per clinic.

Cardio Options is reimbursed by billing third-party insurance carriers (Medicare and private insurers) under standard assignment; the company accepts assignment from all insurance providers and does not balance bill patients for out-of-network charges. Operations are concentrated in Florida with a stated focus on the Jacksonville area, and the company is led by owner Jack Boyd, whose personal experience with cardiac monitoring through his son's care shaped the company's emphasis on high-touch, personalized patient service.

Name

Cardio Options

Legal name

Cardio Options, Inc.

Website

https://cardiooptions.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Cardio Options is a privately held Jacksonville, Florida cardiac monitoring services company that provides wireless telemetry, cardiac event monitoring, and Holter scanning to physician practices and their patients in Florida, staffed by licensed technicians on a 24/7/365 basis and reimbursed via third-party insurance billing.

Ownership category

akta.pro rank

Product category

Cardiac Monitoring Services

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)

SIC

Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Cardiac Monitoring (ECG/Holter/Event/Patch, Loop Recorders) (HLAHACAB)

akta.pro secondary industries

Cardiology Telemedicine Platforms (HLALAGAB), Cardiac Diagnostic Centers (Echo/Stress Testing/Holter) (HLAFAKAE), Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based) (HLAFABAK)

Keywords

• Cardiac event monitoring
• Wireless telemetry monitoring
• Holter scanning services
• Cardiac arrhythmia detection
• Ambulatory cardiac monitoring

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Insurance Billing Services: Cardio Options bills third-party insurance carriers (Medicare and private insurance) for cardiac monitoring services. The company accepts assignment from all insurance providers and does not balance bill patients for out-of-network charges. Patients are only responsible for in-network co-pay and/or deductible amounts.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Cardio Options provides cardiac event monitoring, wireless telemetry monitoring, and 24-hour Holter scanning services to healthcare providers and patients. The company supplies state-of-the-art cardiac transmitters at no cost to facilities, operates a 24/7 monitoring center staffed by certified cardiac technicians, registered nurses, and licensed paramedics, and bills third-party insurance carriers (Medicare and private insurance) for monitoring services.

Product overview

Cardio Options provides a cardiac monitoring service platform offering multiple monitoring modalities including wireless telemetry, cardiac event monitoring, and 24-hour Holter scanning. The core service includes state-of-the-art cardiac transmitters provided at no cost to facilities, with continuous monitoring by licensed cardiac technicians, RNs, and paramedics available 24/7/365. Monitor types include looping monitors (with optional auto-trigger capability), non-looping monitors, and wireless telemetry. The platform integrates physician access through a secure online portal and provides automated arrhythmia detection features for enhanced patient care.

Differentiator

Problem solved

Functional benefit

Products and services

• Cardiac Event Monitoring Core cardiac monitoring service that captures EKG rhythms through wireless transmitters, enabling rapid diagnosis of cardiovascular issues. Includes continuous data analysis and patient-activated recordings for physicians and patients needing arrhythmia detection.
• Wireless Telemetry Monitoring Continuous wireless monitoring of cardiac rhythms with real-time data transmission to the 24/7 monitoring center, including patient-activated recordings, auto-triggered events, and AF burden reporting for physicians requiring continuous cardiac surveillance.
• 24-Hour Holter Scanning 24-hour continuous cardiac monitoring service for comprehensive rhythm analysis provided to physicians and their patients.
• Looping Monitor Cardiac event monitor that continuously records patient heart rhythms with an auto-trigger feature available for wireless variants, used by physicians for capturing arrhythmic events.
• Non-Looping Monitor Patient-activated cardiac event monitor for capturing symptoms as they occur, provided to patients for physician-ordered cardiac evaluations.

Quantifiable outcome

• Reports accessible within minutes of transmission via secure online portal
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Expansion highlights3 records

Direct peers

• iRhythm Technologies: iRhythm is a direct competitor in ambulatory cardiac monitoring, most notably with the Zio long-term continuous monitoring patch. They serve the same referring physician and patient population with similar cardiac arrhythmia detection use cases, though at greater scale and with proprietary patch technology.
• Preventice Solutions (Boston Scientific): Preventice, acquired by Boston Scientific, provides remote cardiac monitoring services including BodyGuardian wearables and event monitors. They compete with Cardio Options for the same physician-referred patient monitoring volume with stronger device technology and national reach.
• ScottCare Corporation: ScottCare provides Holter monitoring, event monitoring, and cardiac telemetry services with ambulatory monitoring centers. They serve the same cardiology and electrophysiology practice customer base with a similar mix of monitoring modalities.
• BioTelemetry (Philips): BioTelemetry, now part of Philips, is one of the largest US cardiac monitoring service providers offering MCT, event monitoring, and Holter services with a 24/7 monitoring center model very similar to Cardio Options. They compete directly for the same cardiology practice and hospital referral relationships at national scale.
• Medicomp Inc: Medicomp is a smaller cardiac event monitoring service provider offering looping and non-looping monitors with monitoring center support. They are a closely comparable regional-sized competitor serving cardiology practices with a similar insurance-billed service model.

Broad incumbents

• Compumedics Limited: Compumedics is a broader medical device and diagnostics company with significant cardiac/sleep monitoring offerings. While they manufacture devices and offer services globally, their ambulatory cardiac monitoring overlap with Cardio Options makes them a relevant incumbent peer in the broader category.
• Welch Allyn (Baxter): Welch Allyn, now part of Baxter, manufactures a wide range of patient monitoring and diagnostic cardiology devices including ECG and Holter equipment. While primarily a device manufacturer, their products and partner ecosystem overlap with the technology stack used by cardiac monitoring services like Cardio Options.
• Philips Healthcare: Philips, through its BioTelemetry acquisition, is the largest ambulatory cardiac monitoring incumbent in the US. They offer telemetry, MCT, and event monitoring with national infrastructure that dwarfs Cardio Options and competes for the same cardiology practice referral relationships.
• GE Healthcare: GE Healthcare is a broad incumbent in cardiac diagnostics and patient monitoring, offering Holter systems, ECG carts, and centralized monitoring solutions used by hospitals and cardiology practices. They compete with Cardio Options at the device/infrastructure layer for the same physician customers.

Emerging players

• HeartcoR Solutions: HeartcoR is a smaller cardiac monitoring service company offering MCT and Holter analysis with cloud-based reporting. They are an emerging regional-style player with similar service offerings to Cardio Options targeting independent cardiology practices.

Market position

Weaknesses2 records

Competitive moat3 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/cardio-options-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cardio Options