Toech

What Toech does

Toech BV is a privately held, full-service branding and communication agency founded in 2004 and headquartered in Gent, Belgium (Kompasplein 19 bus 0202). Operating with a team of 8–9 staff led by partners Hanne (creative) and Michael (strategy), the firm delivers strategic branding, brand strengthening, communication strategy, marketing (digital, social, content, SEO/SEA, email), website development, photography, and print services to ambitious B2B companies. Its core technology stack is non-existent — the company explicitly self-describes as an agency rather than a technology company — and value is created through human-led consulting and creative execution rather than software or proprietary IP.

Revenue is generated on a custom, project-based, quote-driven basis for professional services; pricing is not publicly disclosed, with quotes valid for one month for execution within three months and prices excluding VAT, packaging, and transport. Distribution is direct-to-client through consultation (including Calendly booking), project scoping, and execution cycles, supplemented by an insights blog and a whitepaper-led lead-capture flow. The firm's stated go-to-market targets enterprise and mid-market B2B buyers in Flanders and Belgium, with named engagements across energy (Fluxys), life sciences/healthcare investment (Heran Partners, XEOS), regulatory compliance and food/feed (AMNorman), consulting (Chronion), accounting (Dendooven), logistics (Port of Antwerp-Bruges), healthcare staffing (ZorgConnect), vision-related nonprofit work (Vlaamsoogfonds), and consumer products (Huø). Toech extends its full-service offering through a referral partnership with law firm Wiggin for trademark and model registration.

The firm advertises integrated communication, results-measured delivery, and an "emotie en ratio" (emotion plus rationale) creative philosophy; documented client outcomes include 21 million campaign views and 5,600 qualified vacancy-site visitors for Fluxys and 6,253 qualified visitors / 77 qualified applicants in the first two months of a ZorgConnect job-site launch. Legal entity is Toech BV, a Belgian private limited company (private_limited_company), with no parent company, subsidiaries, external investors, or acquisitions evidenced in the source data; ownership is retained by founding partners.

Name

Toech

Legal name

Toech BV

Website

https://toech.be

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Toech is a Gent, Belgium-based full-service branding and communication agency founded in 2004 that serves ambitious B2B enterprise and mid-market clients with strategic branding, brand strengthening, marketing, websites, photography, and print services, delivered by a partner-led 8–9 person team.

Ownership category

akta.pro rank

Headquarters

HQ city

Gent

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Branding & Campaign Services: Core revenue stream from creating and strengthening brands for ambitious companies. Includes strategic branding, rebranding, brand guidelines, and campaign concepts. Project-based professional services with pricing quoted based on scope and complexity.
2. Marketing Services: Digital marketing services including social media management, content marketing, copywriting, SEO, SEA, and email marketing. Ongoing retainer or project-based engagements.
3. Website Development: Design and development of intuitive, attractive websites including business sites, campaign sites, and e-commerce platforms.
4. Print & Photography: Print materials (flyers, brochures, catalogs, direct mail, branded merchandise, vehicle lettering) and professional photography services (portrait, product, corporate reportages).
5. Implementation Support: Implementation assistance and execution services for brands and strategies, including social media advertising, search advertising, print production, and campaign site development.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Toech is a Belgian branding and communication agency that creates new brands and strengthens existing ones for ambitious B2B companies. Its core offering is organized around three pillars: strategic branding (Strategische branding), brand strengthening (Merkversterking), and implementation support (Hulp bij implementatie). Supporting services include communication strategy, digital marketing, website design and development, photography, print production, and branding/campaign concepts, delivered either collaboratively with clients or as full-service outsourced execution.

Product overview

Toech is a full-service branding and communication agency based in Ghent, Belgium, offering a comprehensive portfolio of services. The core offering consists of strategic branding, brand strengthening, and implementation support, supplemented by communication strategy, marketing, websites, photography, print, and branding & campaign concepts. The agency operates across diverse sectors including life sciences, healthcare, energy, food, and professional services, serving B2B and B2C clients. Services are delivered both collaboratively with clients and as full-service execution, with a focus on measurable results and integrated communication.

Differentiator

Problem solved

Functional benefit

Products and services

• Strategische Branding Strategic branding service that creates brands with better recognizability and improved brand perception, leading to higher customer satisfaction, better market positioning, and higher employee retention. Designed for ambitious B2B companies building new brands or undergoing transformation.
• Merkversterking Brand strengthening service for existing brands that helps them reach their full potential by ensuring the brand achieves its intended impact across all channels through creative campaigns, social media branding, motion design, and custom executions.
• Hulp bij Implementatie Implementation support service providing either execution or guidance for brand implementation, including social media advertising, search advertising, print production, social media content creation, copywriting, and campaign sites.
• Communicatiestrategie Communication strategy service that generates more impact and efficiency by providing a strategic plan that brings the complete trajectory into view, including opportunities, potential pain points, risks, and necessary deepening.
• Marketing Digital marketing service that brings clients into contact with relevant target audiences through purposeful budget spending, including social media marketing, content marketing, copywriting, search engine advertising (SEA), SEO, and email marketing.
• Websites Website design and development service creating intuitive and attractive platforms as the basis of communication, including company sites, campaign sites, and e-commerce platforms with features for informing, interaction, customer acquisition, and measurability.
• Fotografie Photography service covering portrait photography, product photography, and corporate reportage, providing authenticity, multi-use capability, and visual tangibility to brand messages.
• Drukwerk Print production service offering flyers, brochures, direct mail, printed gadgets, and vehicle lettering, providing a tangible extension of company values.
• Branding & Campagneconcepten Branding and campaign concept service that ensures graphical consistency across all channels and creates the right image for the target audience, including corporate identity style guides and campaign concepts.
• Employer Branding Strategie Employer branding strategy service that helps attract and retain talented employees through EVP definition, audience mapping, channel strategy, planning, execution, and measurement.

Quantifiable outcome

• 21 million campaign views and 5,600 qualified visitors for Fluxys recruitment campaign
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Wiggin (Advocatenbureau)minorImplementation/ SI/ Consulting PartnerToech collaborates with Wiggin, a specialized law firm, to assist clients with trademark and model protection matters. Wiggin provides expert guidance on registering trademarks and models through Benelux-Bureau voor de Intellectuele Eigendom and EUIPO. This partnership allows Toech to offer comprehensive brand protection services as part of their full-service communication offering.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Mortierbrigade: Belgian creative agency known for integrated campaigns and brand work for large Belgian and international clients (e.g., Telenet, VRT). Comparable as a Belgium-based full-service creative/branding agency, though operating at a significantly larger scale.
• Duval Branding: Belgian (Antwerp-based) branding agency focused on strategic brand creation and brand strengthening for B2B clients. Most directly comparable to Toech in terms of geography, service scope, and customer profile (Belgian/European mid-market and enterprise).
• Mutant: Belgian full-service communication and branding agency based in Antwerp, offering branding, marketing, and digital services. Comparable in geography, service breadth (strategy through execution), and Belgian mid-market/enterprise client focus.
• Brandnew: Belgian design and branding agency offering corporate identity, brand strategy, and design execution. Comparable in offering depth (strategy + design) and Belgian market focus, though typically with a stronger design-centric brand positioning.

Broad incumbents

• DDB Brussels: Belgian arm of DDB Worldwide, offering brand strategy, creative, and advertising services. Competes for similar Belgian enterprise branding RFPs but with significantly larger scale, network resources, and broader media capabilities.
• BBDO Belgium: Belgian office of BBDO, providing advertising, brand strategy, and integrated communications. Comparable on integrated brand and campaign work for Belgian enterprises, but part of a global network with larger capacity and cross-market reach.
• Pentagram: Global independent design firm with offices across major markets, offering brand identity, strategy, and design across sectors. Comparable on high-end strategic branding work but at vastly larger scale and broader geographic footprint.
• Famous Brussels: Established Brussels-based advertising agency part of the McCann Worldgroup network. Overlaps with Toech on integrated campaigns and brand communications but offers broader advertising capabilities and network scale.

Regional players

• Studio Dumbar: Rotterdam-based independent design studio specializing in brand identity, motion, and visual systems. Comparable as a strategic branding specialist, though Dutch-focused and primarily serving larger European institutional clients.
• Total Design: Amsterdam-based design and branding agency with a long heritage in corporate identity and brand systems. Comparable on strategic branding and integrated design execution, but operates primarily in the Dutch market rather than Belgian.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/toech-reclamestudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toech