FlameOFF® Coatings
FlameOFF® Coatings is a private North Carolina manufacturer founded in 2012 that sells intumescent fire protection coatings and complementary protective coatings for commercial, industrial, and historic buildings worldwide, serving architects, contractors, and building owners through direct e-commerce, certified applicators, and Deltek MasterSpec specification channels.
- Company typePrivate
- Founded2012
- HeadquartersRaleigh, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What FlameOFF® Coatings does
FlameOFF Coatings, Inc. is a private, North Carolina–headquartered (Raleigh) manufacturer founded in 2012 by Jim Turner that develops and sells intumescent fire protection coatings and complementary protective coatings for commercial and industrial buildings. The company's core technology is a proprietary universal multi-substrate intumescent coating — a water-based, eco-friendly formulation that expands 10–100x its original thickness when exposed to heat, forming an insulating char layer that delivers 1–2 hour fire ratings per ASTM E119/UL 263 across steel, wood, gypsum, and drywall. Its two flagship products are Fire Barrier Paint (intumescent, UL Classified, ICC-ES ESR-3874 listed, GREENGUARD Gold certified) and FR Clear (a clear fire retardant spray for wood, fabrics, and leather certified to NFPA 701 and Intertek Clean Air GOLD). In February 2026 the company extended its portfolio with six protective coatings — Concrete Guard Pro, Metal Shield, Cool Roof System, Natural Sealer, Bio Block, and Bio Clean Industrial — broadening its addressable market beyond passive fire protection into building envelope and maintenance chemistries.
The company sells predominantly through direct channels: an e-commerce storefront at flameoffcoatings.com with worldwide shipping, phone-based enterprise sales at (888) 502-5034 and (888) 816-7468, and a certified applicator network providing regional installation. Specification-based selling is enabled by Deltek MasterSpec/Specpoint integration under CSI sections 07 81 23 and 09 96 46. Pricing is quote/unit-based at checkout; products ship in pails, drums, gallons, 32-oz bottles, and 6-packs. Customer segments include architects and designers, construction and fireproofing contractors, building officials (AHJs), green building professionals, and commercial/industrial building owners. The company reports 40–60% labor and material cost savings versus traditional fireproofing methods and has been deployed on marquee projects including the FIFA 2022 Ras Abu Aboud Stadium, SK Battery manufacturing facilities, and several historic preservation renovations. Supporting digital tools include a Steel Coverage Calculator and the FlameOFF Estimator mobile app on iOS and Android.
The company holds memberships in the National Fire Protection Association (NFPA), International Code Council (ICC), and National Fireproofing Contractors Association (NFCA), and its products carry a comprehensive third-party certification footprint (UL, ICC-ES, Intertek, ASTM). It operates without disclosed institutional funding, M&A activity, or executive hires beyond founder Jim Turner, indicating a founder-led, organically financed growth profile.
FlameOFF® Coatings firmographics
Firmographics- Name
- FlameOFF® Coatings
- Legal name
- FlameOFF Coatings, Inc.
- Website
- https://flameoffcoatings.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FlameOFF® Coatings is a private North Carolina manufacturer founded in 2012 that sells intumescent fire protection coatings and complementary protective coatings for commercial, industrial, and historic buildings worldwide, serving architects, contractors, and building owners through direct e-commerce, certified applicators, and Deltek MasterSpec specification channels.
- Ownership category
- akta.pro rank
FlameOFF® Coatings industry classification
Industry- Product category
- Fire Protection Coatings
- NAICS
- Paint and Coating Manufacturing (32551)
- SIC
- Paints, Varnishes, Lacquers, Enamels & Allied Prods (2851)
- akta.pro primary industry
- Fire-Resistant & Intumescent Coatings (IMADAKAL)
- akta.pro secondary industries
- Fireproofing & Intumescent Coatings (IMAIAKAH), Exterior Coatings & Surface Protection (Anti-corrosion, Fireproofing, Protective/Reflective Coatings) (IMAFAMAJ)
Keywords
Where FlameOFF® Coatings is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
FlameOFF® Coatings business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Intumescent Paint and Coating Product Sales: One-time product sales of intumescent fire resistant paints and protective coatings sold in various container sizes (5-gallon pails, 50-gallon drums for Fire Barrier Paint; 1-gallon, 32-oz bottles, 6-packs for FR Clear). Revenue generated from direct product purchases with shipping calculated at checkout.
- Cool Roof and Protective Coatings Sales: Sales of protective coatings including Cool Roof System, Concrete Guard Pro, Metal Shield, Natural Sealer, Bio Block, and Bio Clean Industrial for commercial and industrial applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Fire Barrier Paint - Sold in 5 gallon pails and 50 gallon drums |
| Unit Pricing | Pay-as-you-go | FR Clear - Clear fire retardant coating/spray available in multiple sizes |
| Unit Pricing | Pay-as-you-go | Concrete Guard Pro - Commercial concrete sealer |
| Unit Pricing | Pay-as-you-go | Metal Shield - Rust prevention coating |
| Unit Pricing | Pay-as-you-go | Cool Roof System - Reflective roof coating |
| Unit Pricing | Pay-as-you-go | Bio Block - Mold and algae prevention coating |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
FlameOFF® Coatings product offering
Product offeringCore offering
FlameOFF® Coatings manufactures and sells intumescent fire-protection paint and specialty protective coatings designed for steel, concrete, wood, roofing, and masonry substrates. The company sells its branded products directly to commercial and industrial buyers such as contractors, architects, building officials, and fireproofing companies, with worldwide shipping and supporting digital tools for measurement and quoting.
Product overview
FlameOFF Coatings is a manufacturer of fire protection coatings and protective building products. The core offering centers on two flagship intumescent fire protection products: Fire Barrier Paint (water-based intumescent coating for steel, wood, and gypsum providing 1-2 hour fire ratings) and FR Clear (clear fire retardant spray for wood and fabrics). The product portfolio expanded in February 2026 to include six protective coatings addressing concrete (Concrete Guard Pro), metal (Metal Shield), roofing (Cool Roof System), masonry (Natural Sealer), biological growth (Bio Block), and industrial cleaning (Bio Clean Industrial). Supporting tools include a Steel Coverage Calculator and mobile estimator app. All products are third-party tested and certified to relevant ASTM, UL, NFPA, and ICC standards.
Differentiator
Problem solved
Functional benefit
Products and services
- Fire Barrier Paint Intumescent fire-protection paint formulated to provide a fire-resistant barrier on structural substrates; intended for fireproofing contractors, architects, and specifiers working on commercial and industrial projects.
- FR Clear Clear fire-retardant protective coating used where a transparent fire-protective finish is desired on building substrates.
- Concrete Guard Pro Protective coating designed for concrete surfaces to enhance durability and protection in commercial and infrastructure applications.
- Metal Shield Protective coating formulated for metal substrates to provide surface protection; used by contractors on metal structural and architectural elements.
- Cool Roof System Roof coating system designed to protect roofing substrates and contribute reflective/cooling performance for buildings.
- Natural Sealer Sealer product used to protect natural and masonry surfaces; sold alongside FlameOFF's fire-protection and protective coating lines.
- Bio Block Biological growth-blocking surface treatment designed to inhibit mold, mildew, and biological growth on coated building surfaces.
- Bio Clean Industrial Industrial-strength cleaning product used to prepare and maintain surfaces prior to or alongside protective coating application.
- FlameOFF Estimator Mobile App Mobile application designed for contractors to perform on-site measurements, material takeoffs, and quoting related to FlameOFF coating products.
- Steel Coverage Calculator Online calculator tool used to estimate the quantity of FlameOFF intumescent coating required to cover steel members at specified fire ratings.
Quantifiable outcome
- 40-60% savings in labor and material costs compared to traditional fireproofing methods
- +3 more outcomes
Companies that use FlameOFF® Coatings
Customer profileNamed customers13 records
Segments6 records
Ideal customer profiles1 record
FlameOFF® Coatings technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
FlameOFF® Coatings partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- GA FireproofingcoreCertified FlameOFF applicator providing fireproofing services throughout the Southeast and beyond. Contact: Candido Hernandez at 1868 Candy Lane SW, Marietta, GA 30008.
- N.A. LOGAN, INC.coreCertified FlameOFF applicator located at 3000 Burr St., Gary, IN 46406. Provides professional intumescent coating application services.
- Reynolds Painting Group FLcoreCertified FlameOFF applicator based in Lakeland, FL. Contact: David Ochoa at 3025 Whitten Rd, Lakeland, FL 33811.
- Triad FireproofingcoreCertified FlameOFF applicator serving Winston-Salem, NC area. Contact: John Alvarnas at 126 Griffith Plaza Drive, Winston-Salem, NC 27103.
- Diamond RefractorycoreCertified FlameOFF applicator based in Houston, TX. Contact: Scott Thomas at 8412 Mosley, Houston, TX 77075.
- Gina Freeman (Independent Applicator)minorIndependent certified FlameOFF applicator located at 232 Lloyd St, Orangeburg, SC 29115.
- DeltekcoreIntegration of FlameOFF product specifications into Deltek MasterSpec and Specpoint platform for architects and engineers to specify products directly in construction documents. Products listed under CSI MasterFormat sections 07 81 23 and 09 96 46.
- Research Organizations and OEM CompaniesminorInnovative Research Partnership program extending collaboration to universities and OEM companies dedicated to developing innovative passive fire protection products.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
FlameOFF® Coatings competitors and assessment
Company assessmentBroad incumbents
- PPG Industries: PPG is a global paints and coatings giant with a fire-protection product line (PPG PITT-CHAR, PPG STEELGUARD) competing in intumescent and protective coatings. Same end-customers (architects, contractors, industrial), but operates at vastly greater scale and geographic breadth.
- Jotun: Jotun is a global coatings manufacturer with a protective coatings segment (Jotachar, Steel Master) targeting hydrocarbon and cellulosic fire protection. Comparable in intumescent chemistry and oil & gas / industrial end-markets, with much broader global reach.
- Hempel: Hempel manufactures protective and marine coatings, including intumescent products for industrial and infrastructure projects. Comparable in fire-protection coatings for steel substrates, with strong international distribution.
- Sherwin-Williams: Sherwin-Williams is a major U.S. paint and coatings manufacturer that competes broadly in protective and industrial coatings. While not a specialist in intumescents, its Firetex line and contractor distribution network overlap with FlameOFF's customer base.
- RPM International: RPM International owns several specialty coatings brands (Carboline, Tremco, Stonhard) including intumescent fire protection through Carboline and Nullifire. Highly comparable end-market exposure through its subsidiaries, and a potential acquirer of a niche player like FlameOFF.
- AkzoNobel: AkzoNobel's International and Dulux brands include fire-protection coatings (Chartek, Interchar) sold into commercial and industrial construction. Overlaps with FlameOFF in protective coatings for steel substrates and large global distribution.
- 3M: 3M offers firestopping and fire-protection products (e.g., Fire Barrier, Interam) used in building construction. Overlaps with FlameOFF in code-compliant passive fire protection, though 3M's portfolio is broader and firestop-focused rather than intumescent paint-focused.
Direct peers
- Isolatek International: Isolatek is a long-established manufacturer of spray-applied fire-resistive materials and intumescent coatings (CAFCO lines) used in commercial construction. Direct overlap with FlameOFF in fire-rated assemblies for steel and structural protection.
- Carboline: Carboline is a major U.S. manufacturer of intumescent fireproofing coatings (e.g., Nullifire, Pyrocrete, Thermo-Sorb) widely specified alongside FlameOFF. Highly comparable in product category, certifications (UL, ASTM), and target customers (architects, contractors, industrial facilities).
- Nullifire (part of CPG Europe / RPM): Nullifire is a specialist intumescent coating brand competing head-to-head with FlameOFF in passive fire protection for steel and timber substrates. Same UL/ASTM certifications, same specifier-driven sales motion, and same water-based eco-friendly positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
FlameOFF® Coatings social profiles
Digital presenceFlameOFF® Coatings compliance and trust
Trust signalCompliance12 records
FlameOFF® Coatings financial estimates
Financial estimateRevenue estimate
Valuation estimate
FlameOFF® Coatings leadership team
Management profileNumber of profiles
Profiles1 record
FlameOFF® Coatings funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FlameOFF® Coatings M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FlameOFF® Coatings
What does FlameOFF® Coatings do?
FlameOFF® Coatings manufactures and sells intumescent fire-protection paint and specialty protective coatings designed for steel, concrete, wood, roofing, and masonry substrates. The company sells its branded products directly to commercial and industrial buyers such as contractors, architects, building officials, and fireproofing companies, with worldwide shipping and supporting digital tools for measurement and quoting.
Is FlameOFF® Coatings a public or private company?
FlameOFF® Coatings is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FlameOFF® Coatings founded?
FlameOFF® Coatings was founded in 2012. It employs 11 to 50 people.
Where is FlameOFF® Coatings based?
FlameOFF® Coatings is headquartered in Raleigh, United States, in the North America region.
How does FlameOFF® Coatings make money?
Two revenue lines are on record. Intumescent Paint and Coating Product Sales are the primary driver. The others are cool Roof and Protective Coatings Sales.
Who are FlameOFF® Coatings's main competitors?
Broad incumbents on record are PPG Industries, Jotun, Hempel, Sherwin-Williams, RPM International, AkzoNobel and 3M. Direct peers are Isolatek International, Carboline and Nullifire (part of CPG Europe / RPM).
Does FlameOFF® Coatings have an API?
No public API is recorded for FlameOFF® Coatings.
What industry is FlameOFF® Coatings in?
FlameOFF® Coatings's product category is Fire Protection Coatings. Its primary akta.pro industry code is IMADAKAL, Fire-Resistant & Intumescent Coatings, with a secondary code of IMAIAKAH, Fireproofing & Intumescent Coatings. Its NAICS code is 32551 and its SIC code is 2851.