New Hope Rising

What New Hope Rising does

New Hope Rising, Inc. is a 501(c)(3) nonprofit founded in 2014 and headquartered in Mastic, New York, that operates two integrated service lines on Long Island: (1) Recovery Housing Programs providing structured sober living homes for men and women in early recovery from substance use disorders, currently operating three homes in the Mastic-Shirley-Mastic Beach area serving up to 28 residents at a time with a fourth women's home planned in Shirley, and (2) a Therapy and Wellness Center opened in June 2017 in Westhampton Beach delivering clinical outpatient behavioral healthcare (individual, couples, family, teen/children, and group therapy using modalities including CBT, DBT, EMDR, and TF-CBT) alongside holistic wellness services such as acupuncture, reiki, sound healing, yoga/Y12SR, and EFT.

The organization's revenue model blends four streams: resident-paid fees in the housing program, insurance-reimbursed clinical therapy (including Medicaid, Medicare, and commercial plans), sliding-scale payments for uninsured clients, tax-deductible donations and event-based fundraising, and a $3.5 million conditional multi-year grant from the New York State Empire State Supportive Housing Initiative. Customers are individual Suffolk County residents in recovery and their families, with referrals generated primarily through OASAS-licensed treatment partners (notably Seafield Center), 12-step community networks, and word-of-mouth.

There is no proprietary technology platform; delivery is in-person at physical homes and the wellness center. Headcount is reported at 1-10 employees and the organization is governed by a volunteer board. Founding leadership (CEO Danielle Bruschi and COO Lauren McNamara), both with personal recovery backgrounds, plus a licensed clinical COO/CFO-level supervisor (Cathy Menzies), drive operations and have positioned the organization as an active participant in Suffolk County recovery-housing regulatory development through the Sober Home Oversight Board and NARR.

Name

New Hope Rising

Legal name

New Hope Rising, Inc.

Website

https://newhoperisingny.org

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

New Hope Rising is a Suffolk County, Long Island-based 501(c)(3) nonprofit operating structured recovery housing and a therapy and wellness center, serving men and women in early substance use recovery and their families through sliding-scale, insurance-accepted clinical and holistic services.

Ownership category

akta.pro rank

Product category

Behavioral Health and Recovery Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industries

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Recovery housing services
• Behavioral healthcare
• Substance abuse treatment
• Sober living programs
• Holistic wellness therapy

Headquarters

HQ city

Westhampton Beach

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Therapy and Wellness Center Services: Revenue generated from clinical therapy services including individual, couples, and family counseling, billed through insurance or direct payment on a sliding scale.
2. Recovery Housing Program Fees: Residents who are financially capable pay rent to help cover operational costs of the recovery homes.
3. Donations and Fundraising: Tax-deductible donations from individuals and businesses, including monthly giving program, in-kind gifts, gift cards, matching gifts, and AmazonSmile donations. Also includes memorial donations.
4. Government Grants: New Hope Rising secured a $3.5 million conditional grant from the New York State Empire State Supportive Housing Initiative for operational costs of recovery housing over five years.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

New Hope Rising provides structured recovery housing (sober living homes) for men and women recovering from substance use disorders on Long Island, and operates a Therapy and Wellness Center in Westhampton Beach delivering outpatient behavioral healthcare (individual, couples, family, and youth therapy) alongside holistic wellness services such as reiki, sound healing, acupuncture, meditation, and yoga. The nonprofit combines 24/7 housing accountability, mandatory 12-step meeting attendance, and clinical outpatient treatment into a single integrated recovery model.

Product overview

New Hope Rising operates two interconnected program divisions: (1) Recovery Housing Programs providing structured sober living homes for individuals recovering from substance use disorders, currently operating three homes in Mastic-Shirley area (one all-women's home in Mastic, two all-men's homes in Shirley and Mastic Beach) serving up to 28 people, with a fourth women's home opening in Shirley; and (2) a Therapy and Wellness Center in Westhampton Beach offering comprehensive behavioral healthcare (individual, couples, family therapy, group therapy, trauma-informed care) combined with holistic wellness services (reiki, sound healing, acupuncture, meditation, yoga). The organization accepts insurance including Medicaid and Medicare, and offers sliding scale payment options. Founded in 2014 by Danielle Bruschi and Lauren McNamara, the nonprofit is headquartered in Mastic, NY with its wellness center at 64 Old Riverhead Road, Westhampton Beach.

Differentiator

Problem solved

Functional benefit

Products and services

• Recovery Housing Programs Structured sober living homes in Mastic, Shirley, and Mastic Beach for men and women in early recovery from substance use disorders. Residents receive 24/7 accountability, daily routines, random drug screenings, mandatory 12-step meeting attendance, peer support, and access to holistic wellness services, vocational readiness, and job training.
• Therapy and Wellness Center Outpatient behavioral healthcare and holistic wellness center located at 64 Old Riverhead Road, Westhampton Beach, NY, providing individual, couples, family, and group therapy plus wellness modalities such as reiki, sound healing, meditation, yoga, acupuncture, and massage therapy.
• Individual Therapy Services One-on-one mental health counseling for adults addressing depression, anxiety, mood disorders, trauma, grief, life transitions, and personal growth using evidence-based approaches including CBT, DBT, EMDR, and mindfulness-based therapies.
• Couples Therapy Services Counseling for couples addressing communication issues, trust problems, infidelity, intimacy concerns, parenting conflicts, substance use, and relationship dynamics using evidence-based therapeutic approaches.
• Family Therapy Services Family counseling addressing communication breakdowns, sibling rivalry, conflict resolution, blended families, divorce/separation issues, anger management, and substance use or addiction within the family system.
• Therapy for Teens and Children Age-appropriate therapeutic services for children and adolescents addressing anxiety, depression, behavioral issues, trauma, family changes, academic difficulties, LGBTQ identity, and self-harm using play therapy, TF-CBT, and other evidence-based approaches.
• Holistic Wellness Services Complementary healing practices offered to recovery housing residents and center clients including acupuncture, reiki circles and private sessions, sound healing, yoga/Y12SR, aromatherapy, Emotional Freedom Technique (EFT), and guided meditation.

Quantifiable outcome

• More than 300 people assisted since inception
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Seafield CentercoreStrategic or Co-development PartnerSeafield Center is a key referral partner providing substance abuse counseling services. Residents of NHR recovery homes attend outpatient treatment at Seafield's OASAS-licensed facility in Patchogue. Seafield also operates a detox facility in Westhampton Beach. The partnership ensures residents receive professional clinical treatment alongside NHR's supportive housing and holistic services.
• Suffolk County Sober Home Oversight BoardminorOthersCEO Danielle Bruschi is actively involved in creating standards for recovery housing in Suffolk County through this oversight board, helping shape regulatory frameworks for the industry.
• National Association of Recovery Residences (NARR)minorOthersNHR participates in NARR to help establish and maintain quality standards for recovery housing at the national level.
• Community Action for Social JusticeminorStrategic or Co-development PartnerPartner organization that co-presented a free Narcan training and harm reduction education event at NHR's Recovery & Wellness Center.
• Save-A-PetminorOthersNHR partners with Save-A-Pet to foster shelter dogs at their recovery homes. This provides therapeutic benefits for residents who care for animals, helping them rebuild responsibility and self-worth.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Regional players

• Mountainside Treatment Center: Connecticut-based nonprofit addiction treatment provider offering detox, residential, outpatient, and recovery services. Comparable as a regional SUD provider with an integrated treatment-plus-recovery-support model, though serving a different Northeast geography.
• Family Service League: Long Island-based human services nonprofit providing behavioral health, housing, and recovery support services. Comparable as a regional nonprofit operating integrated behavioral health and supportive housing programs on Long Island, though at broader scale and scope than NHR.
• Seafield Center: OASAS-licensed Long Island provider of detox, inpatient, and outpatient substance abuse treatment, and NHR's primary referral partner. Comparable as a regional SUD provider on Long Island serving overlapping patient populations, though focused on clinical treatment rather than recovery housing.
• Wellbridge Addiction Treatment and Research: Long Island-based nonprofit addiction treatment provider operating residential and outpatient programs. Directly comparable as a regional, Long Island SUD services operator serving overlapping Suffolk County communities with residential and clinical care.

Broad incumbents

• Caron Treatment Centers: Established, large-scale nonprofit addiction treatment provider offering residential, outpatient, and recovery support services. Comparable as a SUD services incumbent operating across the continuum of care, but at significantly greater scale and geographic reach than NHR.
• Hazelden Betty Ford Foundation: National nonprofit leader in addiction treatment, education, and recovery housing. Comparable as a broad incumbent providing residential and outpatient SUD care plus recovery residences, though operating at much higher acuity and scale than NHR.
• CleanSlate Outpatient Addiction Medicine: Multi-state outpatient addiction medicine provider offering medication-assisted treatment and related services. Comparable as a broad outpatient SUD services player intersecting with NHR's therapy services, though it does not operate recovery housing.
• Phoenix House: Large nonprofit provider of residential and outpatient substance use and behavioral health treatment across multiple U.S. states. Comparable as a multi-site recovery housing and clinical services operator, though far larger and more geographically diverse than NHR.

Direct peers

• Oxford House: National nonprofit network of democratically run, self-supporting sober living homes. Directly comparable as a peer-run recovery housing model, though Oxford House is much larger and does not bundle clinical therapy services like NHR does.

Emerging players

• Boca Recovery Center: Growing multi-state addiction treatment provider with detox, residential, and outpatient programs. Comparable as an emerging SUD services operator building a continuum-of-care footprint, though oriented to higher-acuity clinical care rather than sober living.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/newhoperising
• Facebookfacebook.com/newhoperisinginc
• LinkedInlinkedin.com/company/new-hope-rising

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Hope Rising