Kepler Fonds

What Kepler Fonds does

KEPLER-FONDS Kapitalanlagegesellschaft m.b.H. is an Austrian investment fund management company (Kapitalanlagegesellschaft) headquartered in Linz, Upper Austria, founded in 1998. The company is majority-owned (64%) by Raiffeisenlandesbank Oberösterreich, with Oberösterreichische Landesbank holding 26% and Oberösterreichische Versicherung holding 10%, embedding the firm within the Upper Austrian Raiffeisen/Hypo financial services ecosystem. Kepler positions itself among the top five Austrian fund providers and operates a product range of approximately 60 mutual funds across three core categories: bond funds (short-duration, ethical, European, emerging markets, high yield, corporate, target-maturity, and inflation-protected variants), mixed/balanced funds (conservative, moderate, and dynamic risk profiles, including ethical variants), and equity funds (regional DACH/EU/US, value, growth, small-cap, dividend, momentum, and thematic environmental). It also offers discretionary Portfolio Management services across four risk profiles plus ethical variants, and institutional offerings including Spezialfonds solutions, Master KAG services, and Premiumtranchen.

The business model is a subscription/recurring management-fee model built on fee-bearing AUM across retail and institutional channels. Retail customers access funds through a €50/month fund savings plan, while portfolio management requires a €50,000 minimum investment; institutional clients access customized mandates. Distribution is multi-channel: the Raiffeisenbank branch network across Upper Austria and the broader Austrian territory (linked to majority ownership), the ELBA-App mobile banking platform, the bankdirekt.at and boerse-live.at online portals, and "any bank in Austria." International distribution is active in Germany, Italy (via Alpen Privatbank white-label partnership), and Czech Republic (Dynamik Invest cross-border fund). The proprietary ESG framework uses ISS ESG data with FNG logo certification and Austrian UZ 49 eco-label, covering all single-title mutual funds. Investment processes integrate sector-based and norm-based screening, best-in-class selection, dynamic asset allocation, and momentum strategies.

The firm employs 51–100 staff with unbureaucratic decision-making centralized at the Linz headquarters, distributing through digital marketing channels (YouTube, podcast, newsletter, webinars, LinkedIn, Instagram, Facebook) and sustaining brand recognition via two consecutive CAPITAL Fondskompass 5-star ratings (2025, 2026) and a 3rd-place Universalanbieter ranking in Germany. Revenue mechanics are management-fee based (and performance fees where applicable), with the model fundamentally dependent on growing and retaining AUM across the bank's own captive distribution channel and partner-bank networks in three European markets.

Name

Kepler Fonds

Legal name

KEPLER-FONDS Kapitalanlagegesellschaft m.b.H.

Website

https://kepler.at

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

51–100 employees

Short description

Kepler Fonds is an Austrian mutual fund management company (TOP 5 in Austria) headquartered in Linz, majority-owned by Raiffeisenlandesbank Oberösterreich. It offers ~60 bond, mixed, equity, and ESG funds plus discretionary portfolio management, distributed via Raiffeisenbank branches, online portals, and partner banks in Germany, Italy, and Czech Republic.

Ownership category

akta.pro rank

Product category

Investment Fund Management

NAICS

Open-End Investment Funds (525910), Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Institutional Consulting RIAs (OCIO/Endowments/Foundations/Pensions) (FSAAACAG)

akta.pro secondary industry

Fund of Funds & Multi-Manager Mutual Funds (FSAAAEAL)

Keywords

• Mutual fund management
• Investment fund products
• Portfolio management services
• ESG investment strategies
• Asset management Austria

Headquarters

HQ city

Linz

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Revenue model

1. Fund Management Fees: KEPLER-FONDS KAG generates revenue primarily through management fees charged on its range of public funds (bond, mixed, and equity funds) and institutional mandates. Additional revenue comes from performance fees where applicable. The fund offering spans bond funds, mixed funds, equity funds, and asset allocation funds with various risk profiles.

Pricing tiers

Go-to-market motion2 records

Distribution channels8 records

Marketing channels11 records

Core offering

KEPLER-FONDS Kapitalanlagegesellschaft m.b.H. is an Austrian investment fund management company (Kapitalanlagegesellschaft) that offers a comprehensive range of public mutual funds (bond, mixed/balanced, and equity funds with ethical/ESG variants), discretionary portfolio management services with four risk profiles, and institutional fund solutions including Spezialfonds and Master KAG services. The firm distributes funds to retail investors via Austrian bank networks, online portals and mobile apps, and to institutional clients via specialized mandates, with international distribution approved in Germany, the Czech Republic, and Italy.

Product overview

KEPLER-FONDS Kapitalanlagegesellschaft (KAG) is an Austrian mutual fund provider headquartered in Linz, operating as TOP 5 among Austrian fund providers. The company offers a comprehensive portfolio of investment funds organized into three main categories: bond funds (including short-term, ethical, European, emerging markets, high yield, and target-maturity variants), mixed/balanced funds (conservative, moderate, and dynamic risk profiles), and equity funds (regional, thematic, value, growth, and ESG-focused strategies). The product range includes approximately 60 distinct fund products spanning multiple asset classes, risk profiles, and investment approaches. Additionally, the company provides discretionary Portfolio Management services with four risk profiles (Conservative, Solid, Balanced, Dynamic) and ethical variants, serving both retail and institutional investors with minimum investment starting at EUR 50,000 for portfolio management. Funds are distributed through multiple channels including Raiffeisenbank branches, ELBA mobile banking app, and Boerse-live.at portal, with distribution approved in Germany, Italy, and Czech Republic.

Differentiator

Problem solved

Functional benefit

Products and services

• KEPLER Short Invest Rentenfonds

Quantifiable outcome

• 5-star rating (highest) in CAPITAL Fondskompass 2026
• +2 more outcomes

Segments5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Raiffeisenbanken Group Upper AustriacoreChannel Partner/ Reseller/ DistributorNetwork of Raiffeisenbank branches across Upper Austria and broader Austrian territory serving as primary distribution channel for KEPLER funds. Connected through shared ownership structure and operational integration.
• boerse-live.atcoreChannel Partner/ Reseller/ DistributorOnline investment portal providing fund savings calculator and KEPLER fund purchase functionality. Listed as Konzern member on kepler.at website, indicating strategic digital distribution partnership.
• bankdirekt.atcoreChannel Partner/ Reseller/ DistributorOnline banking portal enabling direct KEPLER fund purchases. Listed as Konzern member, serving as primary digital self-service distribution channel for fund products.
• Alpen PrivatbankcoreChannel Partner/ Reseller/ DistributorItalian banking partner distributing KEPLER funds in Italy under partnership agreement. Three specific funds (Alpen Privatbank Equity Strategy, Bond Strategy, and Balanced Strategy) are authorized for Italian distribution and available through alpenprivatbank.com/fondi-kepler.
• PRIVAT BANKminorChannel Partner/ Reseller/ DistributorListed as Konzern member on kepler.at, indicating business relationship within the financial services network.
• ISS ESGcoreTechnology or IntegrationESG data and research provider supplying KEPLER with sustainability information for systematic ESG implementation across fund portfolios. ISS ESG data helps identify investable financial instruments based on sustainability criteria.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• C-Quadrat Investment Group: Austrian independent asset manager offering active mutual funds and ETF strategies. Comparable as a domestic Austrian fund competitor with multi-country distribution in German-speaking markets.
• Union Investment: German cooperative-bank-affiliated asset manager with a comparable mutual fund and institutional Spezialfonds franchise. Highly comparable on bank-distribution-anchored fund sales model across German-speaking Europe.
• Raiffeisen Capital Management: Austrian fund manager affiliated with Raiffeisen Bank International, offering mutual funds and institutional mandates across Central and Eastern Europe. Comparable on regional banking distribution model and multi-country fund approvals.
• Erste Asset Management: Austrian fund management arm of Erste Group Bank, offering UCITS mutual funds, institutional mandates, and Spezialfonds across the same retail and institutional segments as Kepler. Closely comparable on domicile, product breadth, and distribution through Austrian banking networks.
• Deka Investment: German savings-bank-affiliated fund manager (DekaBank Group) with retail mutual funds and institutional mandates. Comparable on cooperative-bank distribution and Spezialfonds infrastructure for institutional clients.

Regional players

• Amundi Austria: Austrian subsidiary of Europe's largest asset manager Amundi, distributing UCITS funds and institutional products to Austrian clients. Comparable on fund offering and Austrian retail/institutional segments but with global parent scale.
• MEAG: Munich Re Group's asset manager offering institutional and retail fund products primarily in German-speaking Europe. Comparable on regional fund distribution and institutional mandate capability.

Broad incumbents

• BlackRock: Global asset manager with iShares ETF franchise competing across Kepler's active fund categories. Comparable as a competing offering in the same Austrian bank distribution networks, though predominantly on passive/index side.
• Allianz Global Investors: Global asset manager with Austrian distribution offering active equity, fixed income, and multi-asset funds. Comparable on product breadth and ESG-integrated fund range, with much broader international scale.
• DWS Group: Global asset manager (formerly Deutsche Asset Management) with substantial Austrian retail and institutional presence. Comparable on European fund offering and ESG product suite, but with global distribution and scale advantages.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@KEPLER-FONDS
• Facebookfacebook.com/keplerfonds/?ref=page_internal
• LinkedInlinkedin.com/company/kepler-fonds-kapitalanlagegesellschaft-m-b-h
• Instagraminstagram.com/kepler.fonds

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kepler Fonds