Madison Enterprises
Madison Enterprises is a privately held audio production company that creates custom on-hold marketing recordings, auto attendant greetings, and voicemail prompts for small and mid-market businesses across healthcare, hospitality, real estate, veterinary, and retail verticals in the United States.
- Company typePrivate
- Founded1994
- HeadquartersHampton, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
Madison Enterprises firmographics
Firmographics- Name
- Madison Enterprises
- Legal name
- Madison Enterprises & Communications, Inc.
- Website
- https://madisonenterprisesinc.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Madison Enterprises is a privately held audio production company that creates custom on-hold marketing recordings, auto attendant greetings, and voicemail prompts for small and mid-market businesses across healthcare, hospitality, real estate, veterinary, and retail verticals in the United States.
- Ownership category
- akta.pro rank
Madison Enterprises industry classification
Industry- Product category
- On-hold messaging and audio production services
- NAICS
- Sound Recording Studios (51224)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Audio Production & Podcasting (BPAFAIAE)
- akta.pro secondary industry
- Radio Content Production & Studios (On-air Production, Imaging, Jingles) (MPAIAEAL)
Keywords
Where Madison Enterprises is headquartered
LocationHeadquarters
- HQ city
- Hampton
- HQ country
- United States
- HQ region
- North America
Markets served
Madison Enterprises business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- On-Hold Marketing Recording Production: Custom audio production services for on-hold marketing recordings. Includes copywriting, marketing strategy development, broadcast licensing, professional voice talent, and studio sound editing and mixing. Production packages available in Traditional, Podcast, or Radio formats.
- Audio Production Services: Recording services for Auto Attendant and Voice Mail prompt messages to create consistent sound for businesses. All productions are quality controlled and edited by professional audio engineers delivering optimized audio files.
- Script Design and Marketing Strategy: Personal consultation services to help discover topics beneficial to include in initial scripts. Marketing strategy development included in production packages.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Madison Enterprises product offering
Product offeringCore offering
Madison Enterprises produces custom on-hold marketing audio recordings in Traditional, Podcast-style, and Radio-style formats, complemented by auto attendant greetings, voicemail prompts, and IVR recordings. Each project is delivered as a finished audio file bundled with script copywriting, marketing strategy consultation, broadcast licensing, and professional voice talent, enabling businesses to turn caller hold time into branded messaging about their products and services.
Product overview
Madison Enterprises offers a comprehensive on-hold messaging and audio production service. The core product portfolio includes three distinct on-hold formats: the traditional messaging format (polished, professional recordings), the ON-HOLD Podcast format (fresh, conversational content), and the ON-HOLD Radio format (lively, upbeat programming). Supporting services include Auto Attendant recordings and Voice Mail prompt messages, all designed to create a consistent brand sound. The company also provides script design and marketing strategy development as part of its production packages. All productions include professional voice talent, sound editing and mixing, broadcast licensing, and marketing consultation.
Differentiator
Problem solved
Functional benefit
Products and services
- ON-HOLD Podcast Format A fresh, creative podcast-style format for on-hold messaging that delivers casual and conversational audio content directly representing the business to callers, designed to engage callers who are already tuned in and sound personal and branded.
- ON-HOLD Radio Format A lively, upbeat radio-style format designed to engage callers with dynamic, brand-aligned audio content during hold time, keeping callers entertained and informed about business offerings.
- Traditional ON-HOLD Messaging Classic, polished, professional on-hold messages tailored to a business and its audience, suitable for industries preferring a more timeless tone and delivered as finished audio files with copywriting, voice talent, licensing, and studio mixing included.
- Auto Attendant Recordings Professional telephone greeting and routing recordings for automated phone attendant systems that create a consistent sound across all audio communications, quality controlled and edited by professional audio engineers delivering optimized audio files.
- Voice Mail Prompt Messages Professional voice recordings for voicemail systems that maintain brand consistency with other audio touchpoints, including on-hold and auto attendant messages, and delivered as quality-controlled, optimized audio files.
- IVR Recordings Interactive Voice Response recordings for phone menu systems, with documented specialization serving healthcare facilities and other businesses needing domain-specific prompts for their IVR flows.
Quantifiable outcome
- Custom messages can be ready within a few short weeks
- +1 more outcomes
Companies that use Madison Enterprises
Customer profileNamed customers23 records
Segments6 records
Ideal customer profiles6 records
Madison Enterprises technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Madison Enterprises partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights4 records
Madison Enterprises competitors and assessment
Company assessmentOthers
- Voices.com: Marketplace connecting businesses with voice-over talent and offering managed production services for IVR, on-hold, and corporate narration. Comparable on the voice-talent sourcing and audio-production delivery side, but operates as a platform rather than a studio.
Direct peers
- Ease On Hold: Custom on-hold messaging, IVR, and auto attendant recordings targeting healthcare and business clients. Overlaps Madison in both product scope and primary healthcare vertical.
- Holdcom: Provides on-hold messaging, auto attendant, voicemail, and IVR productions for businesses across multiple industries. Closely mirrors Madison's bundled phone-audio offering and B2B sales-led go-to-market motion.
- Phone On Hold Marketing (Ad-Vantage): Provides on-hold messaging, music-on-hold licensing, and voice talent services to US businesses. Highly comparable on revenue model (professional services + licensing) and customer verticals.
- InTouch Communications: On-hold messaging and telephone audio production company serving healthcare, hospitality, and retail. Comparable in niche focus, multi-vertical coverage, and script-plus-voice service bundle.
- Captive Audience Media: Produces on-hold messages, IVR prompts, and telephone audio branding for multi-location and SMB customers. Direct competitor in the same niche with a comparable studio-production service model.
- On Hold Company: One of the largest US on-hold messaging and audio marketing specialists, offering custom on-hold productions, voice prompts, and IVR recordings. Directly comparable to Madison Enterprises in core product, customer base (healthcare, retail, hospitality), and professional-studio service model.
Emerging players
- Sonic Branding / Jingle Companies (e.g., HearBrands / Muze): Sonic identity and audio branding studios that, like Madison, produce branded audio assets for businesses. They tend to focus on broader brand sonic identity (logos, ad spots) rather than phone hold, but increasingly overlap into IVR/auto attendant work Madison targets.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Madison Enterprises social profiles
Digital presenceMadison Enterprises financial estimates
Financial estimateRevenue estimate
Valuation estimate
Madison Enterprises leadership team
Management profileNumber of profiles
Profiles1 record
Madison Enterprises funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Madison Enterprises M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Madison Enterprises
What does Madison Enterprises do?
Madison Enterprises produces custom on-hold marketing audio recordings in Traditional, Podcast-style, and Radio-style formats, complemented by auto attendant greetings, voicemail prompts, and IVR recordings. Each project is delivered as a finished audio file bundled with script copywriting, marketing strategy consultation, broadcast licensing, and professional voice talent, enabling businesses to turn caller hold time into branded messaging about their products and services.
Is Madison Enterprises a public or private company?
Madison Enterprises is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Madison Enterprises founded?
Madison Enterprises was founded in 1994. It employs 11 to 50 people.
Where is Madison Enterprises based?
Madison Enterprises is headquartered in Hampton, United States, in the North America region.
How does Madison Enterprises make money?
Three revenue lines are on record. On-Hold Marketing Recording Production is the primary driver. The others are audio Production Services and script Design and Marketing Strategy.
Who are Madison Enterprises's main competitors?
Voices.com is listed as an others. Direct peers are Ease On Hold, Holdcom, Phone On Hold Marketing (Ad-Vantage), InTouch Communications, Captive Audience Media and On Hold Company. Sonic Branding / Jingle Companies (e.g., HearBrands / Muze) is listed as an emerging player.
Does Madison Enterprises have an API?
No public API is recorded for Madison Enterprises.
What industry is Madison Enterprises in?
Madison Enterprises's product category is On-hold messaging and audio production services. Its primary akta.pro industry code is BPAFAIAE, Audio Production & Podcasting, with a secondary code of MPAIAEAL, Radio Content Production & Studios (On-air Production, Imaging, Jingles). Its NAICS code is 51224 and its SIC code is 7311.