Pro Medical East

What Pro Medical East does

Pro Medical East is a US-based durable medical equipment (DME) provider specializing in orthotic, prosthetic, and complex rehab technology solutions — including custom-fabricated braces and splints, prosthetics, and power and manual wheelchairs. Founded in 2001 and headquartered in Lakewood, New Jersey, the company operates with a 11-50 person headcount and serves three distinct delivery channels: a Local Mobile Prosthetics Clinic covering New Jersey and Pennsylvania, a National Bracing Program serving skilled nursing facilities nationwide, and a Physician and Urgent Care Program supporting physician practices and urgent care centers. The business targets skilled nursing facilities, therapy service organizations, physician practices, urgent care centers, and individual patients requiring custom orthotic and prosthetic solutions.

The company's core offering revolves around custom prosthetic and orthotic fabrication distributed through a mobile clinic model that deploys clinicians directly to patient settings for evaluation, casting, and final fitting. Its product catalog spans roughly 60 SKUs across categories including ankle/foot braces, knee braces, hip braces, elbow/shoulder braces, wrist/hand braces, spine/back braces, cervical collars, custom-fabricated devices (Arizona Brace, Ritchie Brace, Thermoplastic AFOs, Crow Walker Boot), and select other DME (TENS units, nebulizers, crutches). Concierge coordination services manage insurance verification, prescription acquisition, and logistics for healthcare partners, with billing handled directly via Medicare (Parts A & B), Medicaid, and private insurance using HCPCS-coded reimbursement (e.g., L1902, L1906, L1971, L1930).

Pro Medical East operates a sales-led, B2B-focused go-to-market targeting skilled nursing facilities, physician practices, urgent care centers, and individual patients. Revenue is generated through insurance-billed device transactions, with the company responsible for insurance paperwork and facilities responsible only for clinical documentation. Distribution occurs nationally through direct enterprise sales relationships and regionally through mobile clinic operations. Named customer relationships span enterprise therapy and SNF service providers including Evolve Therapy, Turning Point Consulting, Agora Services Group, CHS Therapy/Adaptive Rehab/Remedy Therapy, and QRM Health, with testimonial evidence of 3+ year partnerships and order fulfillment within two days. Marketing relies primarily on direct relationships supported by an educational blog and LinkedIn organic presence; no funding, M&A, or leadership-change events are disclosed.

Name

Pro Medical East

Legal name

Pro Medical East

Website

https://promedeast.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Pro Medical East is a US-based DME provider offering orthotic, prosthetic, and complex rehab wheelchair solutions. Founded in 2001, the company serves skilled nursing facilities, physicians, urgent care centers, and individual patients nationwide via mobile clinic services, concierge insurance coordination, and direct enterprise sales.

Ownership category

akta.pro rank

Product category

Orthotics and Prosthetics

NAICS

Offices of Other Health Practitioners (6213)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Prosthetics, Orthotics & Bracing (POB) (HSABAKAG)

akta.pro secondary industries

Prosthetic Components & Rehabilitation Accessories (Liners, Feet, Knees, Sockets) (HLAHAMAD), Orthopedic & Musculoskeletal Rehab In-Home (HSABADAF)

Keywords

• Orthotic and prosthetic devices
• Custom brace fabrication
• Durable medical equipment
• Complex rehab wheelchairs
• Mobile prosthetics clinic

Headquarters

HQ city

Lakewood

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Orthotic and Prosthetic Device Sales: Pro Medical East provides orthotic and prosthetic devices to patients and healthcare facilities. The company handles insurance billing directly, accepting Medicare (Med A, Med B), Medicaid, and private insurance. Patients are responsible for deductibles, coinsurance, and copayments not covered by insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Pro Medical East provides a wide range of bracing, splinting, prosthetics, and orthotics products and solutions for the healthcare sector. Core offerings include off-the-shelf and custom-fabricated braces and splints (ankle/foot, knee, hip, elbow/shoulder, wrist/hand, spine/back, cervical), custom prosthetics (thermoplastic AFOs, Arizona Brace, Charcot Crow Walker), complex rehab wheelchairs, and adjacent DME (TENS units, nebulizers, crutches). Services are delivered via a concierge coordination model that manages insurance verification, prescription acquisition, and logistics, with on-site evaluation and fitting through a mobile clinic in NJ & PA and a National Bracing Program serving skilled nursing facilities nationwide.

Product overview

Pro Medical East is a provider of prosthetic and orthotic solutions, and complex rehab technology including power and manual wheelchairs. Their product portfolio consists primarily of medical braces and splints across multiple body regions (ankle/foot, knee, hip, elbow/shoulder, wrist/hand, spine/back, and cervical), custom fabricated braces (Arizona Brace, Ritchie Brace, Thermoplastic AFOs), and select other durable medical equipment (TENS units, nebulizers, crutches). Products are distributed through three main service programs: a Local Mobile Prosthetics Clinic serving NJ and PA, a National Bracing Program for skilled nursing facilities, and a Physician and Urgent Care Program. The company offers insurance billing coordination and provides an online brace request form for ordering.

Differentiator

Problem solved

Functional benefit

Products and services

• Quick Lace Ankle Brace Lightweight ankle brace with figure 8 design that mimics ankle taping, featuring quick-lace design for easy application and breathable construction; intended for ankle stabilization during rehab and injury recovery.
• Hinged Ankle Brace with Footplate Adjustable ankle brace with full flexion ankle joints, orthotic foot plate, and Velcro closures for customized fit supporting foot and ankle.
• Hinged Ankle Brace with Calf Panel Ambidextrous ankle brace with adjustable Velcro closures, calf and lateral supports, full flexion hinge, and lightweight moldable foot plate.
• Foot Drop Splint Anatomically designed splint for mild to moderate drop foot that compensates for atrophy and avoids calcaneus irritation; thin and flexible.
• Anterior Carbon Fiber AFO Carbon fiber ankle-foot orthosis best for pronating patients, with lateral strut spiraling to anterior aspect and Y-shaped proximal trim line.
• Posterior Spiral Carbon Fiber AFO True spiral carbon fiber AFO with lateral strut spiraling to medial aspect; posterior one-piece continuous design accommodating wide calf circumferences.
• Air Cam Walker (Tall or Short) Walking boot with air bladders for customized compression, hook and fastening straps, padded insole for comfort and fit.
• Dorsal Night Splint Soft, flexible night splint with Velcro closures and gentle dorsiflexion strap for treating plantar fasciitis and related conditions.
• Posterior Night Splint Night splint for alleviation of nighttime plantar fasciitis pain with three padded straps, dual tension straps, and lightweight low-profile breathable shell.
• Multi PODUS Boot Flex Technology splint for patients with abnormal muscle tone and spasticity; anti-rotation bar and non-slip sole for standing and walking.
• Equinus Brace Dorsiflexion brace that fully extends the leg, ensures gastroc-soleus stretch, controls ankle joint placement, and engages the windlass mechanism.
• Kentucky Collar Cervical collar providing low load passive stretch to increase range of motion, correct side leaning of head/neck, and remold for gradual correction.
• Cervical Collar Lightweight preformed foam collar with plastic reinforcement, two-piece adjustable design with Velcro closures and large trachea opening.
• Elite Cervical Orthosis Aluminum frame cervical support with vented design for air flow, MRI compatible, with full linear adjustment capability.
• Hyperextension ROM Elbow Brace Elbow brace providing prolonged low load passive stretch for treating hyperextension, with adjustable dials for gradual joint alignment.
• ROM Padded Air Elbow Brace Air technology elbow brace with air bladder redistributing skin pressure and bilateral hinged uprights for joint alignment.
• Padded Elbow Brace Adjustable elbow brace with Flex Technology for abnormal muscle tone/spasticity; high-temperature plastic cuffs remoldable for custom fit.
• Contracture Locking Elbow Orthosis Elbow orthosis with pull ring and lock mechanism for assisting elbow extension; six possible positions without additional tools.
• Humeral Fracture Shoulder Brace Lightweight durable shoulder brace that cannot absorb moisture; trimmable polyethylene lined with closed-cell foam; allows range of motion.
• Shoulder Abduction Brace Shoulder brace with moldable aluminum waistband preventing anterior migration; multiple position options including gunslinger and neutral plane.
• GivMohr Sling Arm sling available in one arm or bilateral styles; improves gait and balance, reduces shoulder subluxation and pain, allows controlled arm swing.
• Shoulder Immobilizer with Waist Strap Cotton/poly blend shoulder immobilizer with removable foam waist strap, D-ring for easy adjustment; fits right or left arm.
• Post Op Hip Brace Post-operative hip brace allowing controlled hip flexion in 15 degree increments from -30 to 105 degrees; low profile design.
• OA Unloader Hip Brace Hip brace with comfortable Lycra construction, discreet under clothes, unique pulley system for compression and external hip rotation control.
• Hip Knee Air Orthosis Air orthosis with 4 air bladders redistributing skin pressure and gradually increasing hip range of motion; includes hand bulb air pump.
• E-Z Knee Immobilizer Universal sizing knee immobilizer with elastic Velcro straps, two movable medial and lateral stays, contoured posterior stays for extra rigidity.
• Exoform Knee Immobilizer Easy-to-fit knee immobilizer with slide-to-size straps, dual cuffs, popliteal supports, sleeve under brace, latex-free.
• Locking Pull Ring Knee Orthosis Knee orthosis with removable machine washable cover and pull ring lock mechanism.
• Spring Loaded Goniometer Knee Orthosis Knee orthosis with goniometer dial setable in 5 degree increments, patented malleable splint spine, and adjustable cuffs.
• Hyperextension Knee Brace Knee brace providing prolonged low load passive stretch for treating hyperextension with 3-point leverage and remoldable high-temperature plastic cuffs.
• Flexion Contracture ROM Air Knee Brace Air knee brace with 2 air bladders at back of leg redistributing skin pressure, breathable fabric, removable hinges for severe contractures.
• Flexion Contracture Knee Brace X strap knee brace with adjustable dials for applying mild stretch, side bars flexing with patient movement, gradual joint reset capability.
• ACL Knee Brace Sleek low profile knee brace with durable lightweight aluminum construction and flexion/extension stops.
• Hinged Air Unloader OA Knee Brace Knee brace with unique air bladder unloading, soft design reducing migration, single upright ROM hinge; lightweight and easy to use.
• Unloader OA Knee Brace Quick release knee brace with three point pressure reduction system, varus and valgus adjustment for perfect alignment.
• OA Wraparound Knee Brace Wraparound knee brace with 3-point fixation for optimum off-loading force, adjustable flexion/extension control, and low profile uprights.
• Hinged Wrap Knee Brace (NON-ROM) Hinged wrap knee brace with optional patella stabilizing donut buttress; wrap-around straps securing uprights and minimizing migration.
• Hinged Pull/Sleeve Knee Brace (NON-ROM) Pull/sleeve knee brace with wrap-around straps securing uprights and minimizing migration.
• ROM Hinged Wrap Knee Brace Range of motion hinged wrap knee brace with bilateral lightweight breathable design, universal sizing, and easy tool-free hinge setting.
• ROM Hinged Pull/Sleeve Knee Brace ROM knee brace with snap-in flexion and extension stops, soft popliteal knit, perforated breathable neoprene, polycentric hinges, and patella stabilizing silicone buttress.
• Cock-Up Wrist Splint with Roll Wrist splint providing cock-up position with free thumb and finger movement, optional finger extension roll, thermal adaptive fabric.
• Dorsal Resting Hand Splint Dorsal resting hand splint for wrist and hand support.
• Palmer/Functional Resting Hand Splint Hand splint addressing extensor tone with lightweight support, thumb pocket for gradual abduction, and contoured wrist strap.
• Adjustable Hand Thumb Resting Hand Splint Thumb resting splint available in deviation model with goniometer or swivel for lateral/medial positions, progressive wrist and finger position adjustment.
• ThumbEase Resting Hand Splint Resting hand splint with wrist strap addressing wrist drop, thumb pocket without rigid base for contracted thumbs, Velcro finger separators.
• Hand Air Orthosis Malleable air orthosis with antimicrobial treated cover, gentle air bladder for gradual joint extension, lockable to any degree of flexion.
• Flex Hand Grip Orthosis Hand grip orthosis with sized cones for gradual range of motion increase, thin palmar bar fitting tightly closed hands.
• Adjustable Grip Hand Orthosis Hand orthosis with below-wrist swivel for ulnar/radial deviation, graduated finger rolls, patented malleable bent-to-fit frame.
• Goniometer Locking Elbow Hand Combo Orthosis Combo orthosis with length and cuff adjustment, adjustable flexion/extension without removing stays, pronation/supination setting, washable terry cloth cover.
• Figure 8 Clavicle Splint Figure 8 clavicle support with fabric integrated D-rings, extra padding; helps improve posture for injured or post-op clavicle.
• Scoliosis Bracing System Scoliosis brace with pulley system for easy adjustment, ergonomic design, multiple configuration options, universal sizing.
• TLSO Back Brace Thoracolumbosacral orthosis with single pulley system, adjustable posterior support, shoulder straps, thoracic support, 4:1 compression ratio.
• Elastic Back Brace with Rigid Removable Tall Back Panel Lightweight low-profile back brace with removable 14 inch posterior panel, elastic compression pulls, breathable mesh fabric.
• LSO Back Brace with Rigid Removable Tall and Short Back Panel With Removable Side Panels Lumbosacral orthosis with single pull compression, removable side wings and 14 inch back panel for customizable support level.
• Carpal Tunnel Glove Thermoskin glove combining compression and heat therapy with rigid metal splint, all-day comfort, Velcro locking strap.
• Thumb Splint Thumb splint with proprietary memory foam laminate, fabric integrated D-rings, shaped 1st MCP stay for positioning, anatomically contoured fit.
• Thumb Spica Wrist Brace Memory foam laminate wrist brace with malleable aluminum stays, quick lace system, adjustable thumb-web strap, cotton knit panel.
• Premium Wrist Brace Lycra lined wrist splint for moisture wicking comfort, removable palmer stay, Velcro closure for perfect fit.
• Adjustable Wrist and Hand Contracture Splint Moldable aluminum core splint for custom fit; comfortable over and under clothes.
• Hinged Wrist and Hand Contracture Splint Bilateral wrist/hand splint with adjustable locking hinge for wrist extension, removable finger separator, machine washable cover.
• Custom Arizona Brace Custom molded leather inner shell brace with medical-grade foam padding, polypropylene-reinforced foot and ankle, metatarsal-length foot plate.
• Custom Crow Walker Boot Custom walking boot for Charcot foot with optional medical grade foam padding; natural color.
• Custom Thermoplastic AFO Custom thermoplastic ankle-foot orthosis for weak or absent plantar flexors/dorsiflexors and severe degenerative arthritis.
• Custom Articulated Thermoplastic AFO Custom thermoplastic AFO with Free Motion or Dorsi-Assist ankle joint, varus/valgus correction options, medical-grade foam padding.
• Custom Ritchie Brace Custom balanced foot orthotic with anatomic ankle axis hinge placement, semi-rigid lower limb supports, custom contoured footplate.
• TENS Unit and Garments Transcutaneous Electrical Nerve Stimulation device with dual channels, multiple modes, adjustable pulse width/rate/amplitude; includes lead wires and electrodes.
• Compressor Nebulizer Small volume nebulizer converting medication into aerosol mist for inhalation; includes tubing, masks, filters, 3-year warranty.
• Crutches Lightweight anodized aluminum crutches with push-button height adjustments, crutch-bow ends, and non-skid rubber tips.
• National Bracing Program Outsourced bracing and splinting program for U.S. skilled nursing facilities that bundles dedicated clinical support, insurance verification, prescription signature acquisition, and quick-turnaround direct-to-facility shipping under a managed ordering workflow.
• Local Mobile Prosthetics Clinic On-site mobile clinic delivering concierge prosthetic and orthotic services in New Jersey and Pennsylvania, with clinicians completing initial evaluation through final fitting in the patient setting.
• Physician and Urgent Care Program Referral program for physician and urgent care practices providing intuitive prescription bracing solutions with managed insurance verification and direct delivery to the practice.

Quantifiable outcome

• Orders fulfilled within 2 days
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ottobock North America: Major global prosthetics manufacturer with a strong U.S. patient care network offering prosthetic limbs, orthotic devices, and custom-fabricated solutions. Comparable to Pro Medical East in prosthetics and orthotics product categories.
• Hanger Clinic (Hanger, Inc.): The largest U.S. provider of orthotic and prosthetic patient care services, operating clinics nationwide. Directly comparable to Pro Medical East in scope (prosthetics, orthotics, bracing, custom fabrication) and customer base (physicians, SNFs, individual patients).
• ComfortFit Orthotic Labs: Smaller custom orthotic fabrication lab serving podiatrists and orthotic fitters with custom AFOs and foot orthoses. Closely comparable to Pro Medical East's custom thermoplastic AFO and Richie Brace product lines.
• Allard USA: Specialty distributor of custom-fabricated orthopedic braces and AFOs serving clinicians and orthotic fitters in North America. Directly comparable to Pro Medical East on custom AFO and bracing solutions for SNF and rehabilitation customers.
• Breg, Inc. U.S.-based orthopedic bracing company specializing in knee, shoulder, ankle, and spine braces sold through DME distributors and provider networks. Directly comparable to Pro Medical East's bracing catalog and SNF/physician channels.
• Össur Americas: Global leader in non-invasive orthopedics, including prosthetic limbs and orthopedic bracing (AFOs, knee braces). Directly comparable to Pro Medical East on the prosthetics and orthopedic bracing product portfolio, though Össur is primarily a manufacturer/distributor.

Emerging players

• Surestep: Niche pediatric and adult orthotics manufacturer known for lower-extremity bracing systems (SMO, AFO). Comparable to Pro Medical East's pediatric and AFO offerings but with a narrower product focus.
• National Seating & Mobility (NSM): U.S. provider of complex rehab technology including custom-configured power and manual wheelchairs. Comparable to Pro Medical East on the complex rehab wheelchair portion of its offering, though NSM specializes exclusively in seating and mobility.

Broad incumbents

• DJO Global (Enovis): Large orthopedic medical device company under Enovis offering braces, soft goods, and recovery sciences products. Overlaps with Pro Medical East across knee, ankle, and shoulder bracing categories but operates as a broad manufacturer rather than a service-led provider.
• BSN medical (Essity): Global medical solutions company offering orthopedic bracing, compression therapy, and wound care products under brands like Actimove and JOBST. Comparable to Pro Medical East's broader orthopedic and bracing portfolio but at much larger scale across multiple product categories.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/pro-medical-east

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro Medical East