EconomX
EconomX is a Brisbane-based SaaS platform that helps Australian businesses build strategic supply networks, manage supplier discovery, and collaborate via market requests. It offers tiered subscriptions from a free plan through custom enterprise pricing and runs the HyCapability hydrogen industry finder via a NERA partnership.
- Company typePrivate
- Founded2015
- HeadquartersBrisbane, Australia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What EconomX does
EconomX is a Brisbane, Australia-based private SaaS company founded in 2015 that operates a cloud-based supply chain management and business networking platform. The platform enables businesses to build strategic supply networks, manage supplier registrations, submit Market Requests, and gain centralized visibility into network activity via a real-time dashboard. A sector-specific module called HyCapability, developed in partnership with NERA, functions as Australia's first hydrogen capability finder and connects Australian hydrogen technology providers with domestic and global markets.
The company's product is offered as a single unified platform with five tiers: a free Business Starter tier (unlimited users, unlimited network registrations), Business Basic at $35/user/month, Business Pro at $55/user/month, Business Premium at $85/user/month, and a custom-priced Enterprise plan. Annual billing carries a 20% discount, and the company combines a self-serve product-led growth motion with a consultative enterprise sales process for large accounts. Distribution leverages channel partnerships with NERA, Hydrogen Technology Cluster Australia, and regional government organizations including the City of Karratha, Perth Peel, and Hydrogen Queensland.
EconomX serves Australian businesses with supply chain needs, hydrogen industry participants, and enterprise organizations requiring complex multi-tier supply network management. The company employs 11-50 people and operates exclusively in Australia, with marketing presence on LinkedIn, Twitter, and YouTube. A major platform redesign (Version 3.0) was released in 2024. No disclosed revenue, funding, or ownership information was available in the source data, indicating a privately held, bootstrapped company with limited public financial transparency.
EconomX firmographics
Firmographics- Name
- EconomX
- Legal name
- EconomX
- Website
- https://economx.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- EconomX is a Brisbane-based SaaS platform that helps Australian businesses build strategic supply networks, manage supplier discovery, and collaborate via market requests. It offers tiered subscriptions from a free plan through custom enterprise pricing and runs the HyCapability hydrogen industry finder via a NERA partnership.
- Ownership category
- akta.pro rank
Where EconomX is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- Australia
- HQ region
- Oceania
Markets served
EconomX business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Subscription Revenue - User-Based Licensing: EconomX generates revenue primarily through per-user subscription plans with tiered pricing (Business Starter free, Business Basic $35/user/month, Business Pro $55/user/month, Business Premium $85/user/month, Enterprise custom). Annual billing offers 20% discount. Minimum user requirements vary by tier (1-10 users). Additional revenue from pro-rated charges for users added mid-cycle.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free tier with unlimited users, basic dashboard, and network registration access |
| Per seat | Annual | Entry-level paid tier at $35/user/month with supply network features |
| Per seat | Annual | Mid-tier at $55/user/month with advanced supply chain capabilities |
| Per seat | Annual | Premium tier at $85/user/month with full feature access |
| Subscription | Multi-year contract | Custom enterprise solution with maximum features and priority support |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
EconomX product offering
Product offeringCore offering
EconomX provides a cloud-based Software-as-a-Service (SaaS) platform for supply chain management and business networking. The platform is offered to organizations through tiered subscription plans, and the company also markets a stand-alone product capability branded HyCapability.
Product overview
EconomX is a cloud-based SaaS supply chain management and business networking platform offered as a single unified product with tiered subscription plans (Business Starter through Enterprise). The core platform provides supply network management, supplier registration and collaboration, market request functionality, and business profile capabilities. HyCapability, a specialized hydrogen industry capability finder network, operates as a sector-specific module built on the EconomX platform. Plans scale from free (Business Starter) through to custom-priced enterprise solutions, progressively adding supply networks, supplier capacity, onboarding sessions, and prioritized support SLAs.
Differentiator
Problem solved
Functional benefit
Products and services
- HyCapability A stand-alone product capability branded HyCapability, offered by EconomX alongside its main cloud-based supply chain management and business networking platform. Specific functionality and target users are not described in the supplied material.
Companies that use EconomX
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles1 record
EconomX technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
EconomX partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- NERA (National Energy Resources Australia)coreNERA serves as the primary strategic partner, using EconomX as the official platform for Australia's first hydrogen capability finder (HyCapability). This partnership positions EconomX as the core technology infrastructure for developing Australia's hydrogen technology supply chains and connecting Australian hydrogen businesses with domestic and global markets. NERA CEO Miranda Taylor provides endorsement of the platform.
- Hydrogen Technology Cluster AustraliacorePartnership focused on developing Australia's hydrogen technology supply chains through collaborative networks on the EconomX platform, working alongside NERA to build the hydrogen ecosystem.
- City of KarrathaminorLocal government entity participating in EconomX business networks, supporting regional economic development initiatives in Western Australia.
- Perth PeelminorRegional development organization engaged with EconomX networks supporting business development in the Perth Peel region of Western Australia.
- H2Q (Hydrogen Queensland)minorHydrogen Queensland participates in the hydrogen ecosystem network facilitated through EconomX, contributing to the broader Australian hydrogen technology supply chain development.
Recent moves5 records
Expansion highlights5 records
EconomX competitors and assessment
Company assessmentBroad incumbents
- Coupa Software: Large incumbent business spend management and supply chain platform with supplier discovery and community functionality. Comparable as a higher-end competitor for mid-market and enterprise supply chain programs.
- SAP Ariba: Enterprise procurement and supplier network platform within the SAP ecosystem. Comparable as the dominant incumbent EconomX competes against for supply chain visibility and supplier collaboration.
- Oracle SCM Cloud: Oracle's broad supply chain management suite including procurement, supplier portal, and network collaboration. Comparable as a large incumbent in the same procurement and supplier-discovery category.
Direct peers
- TraceLink: Supply chain digital network platform enabling multi-enterprise collaboration and visibility. Comparable in its focus on building 'living' partner networks rather than static supply chains, similar to EconomX's positioning.
- Tealbook: Supplier intelligence and discovery platform using enriched supplier data and network effects. Comparable in its focus on supplier visibility and the ability to showcase supplier capabilities within a network.
- Tradeshift: B2B supply chain marketplace and supplier network platform. Comparable as a network-based SCM platform focused on connecting businesses within digital supply ecosystems.
- Resilinc: Supply chain risk and resilience platform with supplier mapping and multi-tier visibility. Comparable in its emphasis on building resilient, responsive supply networks rather than static chains.
- Jaggaer: Direct-to-direct procurement and supplier management platform with similar supplier discovery, sourcing, and network collaboration capabilities. Closely aligned product category and target mid-market/enterprise buyer.
- Procurify: Mid-market procurement and spend management SaaS with per-seat pricing and SMB-friendly onboarding. Comparable as a similarly tiered subscription platform targeting SMBs and mid-market for supply chain and purchasing workflows.
Emerging players
- Anvyl: Supply chain management SaaS focused on supplier collaboration, visibility, and procurement workflow for consumer brands. Comparable as an emerging player with overlapping supply chain and supplier-collaboration focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
EconomX social profiles
Digital presenceEconomX financial estimates
Financial estimateRevenue estimate
Valuation estimate
EconomX leadership team
Management profileNumber of profiles
EconomX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EconomX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EconomX
What does EconomX do?
EconomX provides a cloud-based Software-as-a-Service (SaaS) platform for supply chain management and business networking. The platform is offered to organizations through tiered subscription plans, and the company also markets a stand-alone product capability branded HyCapability.
Is EconomX a public or private company?
EconomX is a private company. It is classified as unknown and is currently operating.
When was EconomX founded?
EconomX was founded in 2015. It employs 11 to 50 people.
Where is EconomX based?
EconomX is headquartered in Brisbane, Australia, in the Oceania region.
How does EconomX make money?
One revenue line is on record: subscription Revenue - User-Based Licensing.
Who are EconomX's main competitors?
Broad incumbents on record are Coupa Software, SAP Ariba and Oracle SCM Cloud. Direct peers are TraceLink, Tealbook, Tradeshift, Resilinc, Jaggaer and Procurify. Anvyl is listed as an emerging player.
Does EconomX have an API?
No public API is recorded for EconomX.