Raising The Village
Raising The Village is a Canadian-registered charity that runs a 24-month, village-wide program delivering agricultural training, VSLA formation, and WASH coaching to ultra-poor households in last-mile communities of Uganda and Rwanda, supported by its proprietary Venn data platform and field Implementation App.
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Raising The Village does
Raising The Village is a Toronto-headquartered, Ontario-incorporated registered Canadian charity (#821549391) that designs and operates a 24-month, village-wide program targeting ultra-poor households in last-mile communities of Uganda and Rwanda. Its program bundles agricultural training and quality inputs, Village Savings and Loans Association (VSLA) facilitation, WASH and gender-equity behavior change, and household coaching, delivered through regional field teams based in Kampala and Kigali. The organization positions itself as community-led—working with entire village populations rather than selected households—and reports reach of 2.4 million people, a 229% household income and production increase at 24 months, a 6X graduation ROI, and a 19X ROI at 60 months post-graduation.
The technology backbone is Venn, Raising The Village's proprietary data and learning ecosystem that supports household mapping, baseline surveying, intelligent village design, custom field applications for daily household visits, and longitudinal outcome tracking via an Annual Household Survey (AHS) with stratified random sampling and a Difference-in-Differences (DID) evaluation methodology against control communities. Data capture in the field is electronic (SurveyCTO) and feeds a custom Implementation App used by field staff to coach, track, and adapt in near real time across 100% of partner families. Sub-products include the Implementation App, the AHS research instrument, the VSLA facilitation model, and a digital storytelling platform for impact communication.
Raising The Village is a donation-funded nonprofit operating without a commercial revenue model: it does not sell products or services and issues tax receipts only in Canadian dollars to Canadian donors. Funding comes from a mix of individual donors, institutional funders, and a flagship partnership with the Government of Canada via Global Affairs Canada (GAC) supporting the 'From Last Mile Into Possibilities' (FLIP) project. Go-to-market is direct community delivery through field teams, paired with institutional partnerships at the enterprise/government tier, and donor acquisition via website storytelling, impact reports, email/newsletter, social media, earned media, and direct donation flows.
Raising The Village firmographics
Firmographics- Name
- Raising The Village
- Legal name
- Raising the Village Inc.
- Website
- https://raisingthevillage.org
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Raising The Village is a Canadian-registered charity that runs a 24-month, village-wide program delivering agricultural training, VSLA formation, and WASH coaching to ultra-poor households in last-mile communities of Uganda and Rwanda, supported by its proprietary Venn data platform and field Implementation App.
- Ownership category
- akta.pro rank
Raising The Village industry classification
Industry- Product category
- Poverty Alleviation Services
- NAICS
- Civic and Social Organizations (813410)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Rural Livelihoods & Economic Empowerment (BPAGABAA)
- akta.pro secondary industry
- Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)
Keywords
Where Raising The Village is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Raising The Village business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Donations and Charitable Contributions: Raising The Village is a registered charitable organization (Charitable #821549391) that operates primarily through donations from individual donors, institutional funders, and government development programs. All donations are processed in Canadian dollars (CAD) and official tax receipts are issued only to Canadian donors.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Raising The Village product offering
Product offeringCore offering
Raising The Village delivers a 24-month, village-wide community development program to ultra-poor last-mile communities in Uganda and Rwanda, combining agricultural training and quality inputs, Village Savings and Loans Association (VSLA) formation, WASH/health education, and mindset change sessions. Program delivery is powered by Venn, the organization's proprietary data and technology ecosystem that enables household-level tracking, real-time field coaching, and longitudinal impact evaluation up to 60 months post-graduation.
Product overview
Raising The Village operates a holistic 24-month village-wide program designed to move ultra-poor households in Sub-Saharan Africa toward economic self-sufficiency. The core offering centers on the organization's flagship intervention combining agricultural training, financial inclusion through VSLA facilitation, health outreach, and mindset change sessions. This program is powered by Venn, the organization's proprietary data ecosystem that connects household-level data, analytics, and custom digital tools throughout the program cycle. The organization also publishes annual impact reports and maintains a digital storytelling platform featuring beneficiary narratives.
Differentiator
Problem solved
Functional benefit
Brands
- Venn: The data heartbeat and learning engine of the program model - an integrated data and technology ecosystem that combines household data, analytics and custom software to guide program design, delivery and refinement.
Products and services
- 24-Month Village-Wide Program A holistic 24-month intervention delivered directly to entire last-mile villages in Uganda and Rwanda, combining agricultural training and quality inputs, Village Savings and Loans Association (VSLA) formation, WASH (Water, Sanitation and Hygiene) education, and mindset change sessions. Designed for ultra-poor households surviving on less than $0.50/day, with program delivery guided by the Venn data platform and field-team coaching via the Implementation App.
- VSLA (Village Savings and Loans Association) Facilitation Training and facilitation support for community members to form and operate Village Savings and Loans Associations (VSLAs), providing affordable access to credit, promoting financial inclusion, and enabling collective investment in income-generating activities within last-mile communities.
Quantifiable outcome
- 229% increase in household income and production within 24 months
- +4 more outcomes
Companies that use Raising The Village
Customer profileNamed customers13 records
Segments1 record
Ideal customer profiles2 records
Raising The Village technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Raising The Village partnerships and signals
Strategic signalScale indicators9 records
Recent moves5 records
Expansion highlights5 records
Raising The Village competitors and assessment
Company assessmentBroad incumbents
- BRAC: BRAC developed the original Graduation Approach for ultra-poor households and now operates the world's largest portfolio of such programs globally. It is a much larger incumbent operating similar rural livelihood graduation models across multiple continents.
- CARE International: CARE runs large-scale rural poverty and food security programs across East Africa, including graduation-style interventions. It is a broader incumbent that competes for the same institutional donor pool but operates across many additional sectors.
- Concern Worldwide: Concern Worldwide implements livelihoods and resilience programs in Uganda and Rwanda targeting ultra-poor and food-insecure households. It is a peer for institutional donor attention and field-level rural program delivery.
- Heifer International: Heifer International works globally on rural livelihood development through livestock provision, agricultural training, and cooperative formation. Its livestock and agricultural training components overlap directly with Raising The Village's farming and VSLA programming.
- Mercy Corps: Mercy Corps operates market-based rural development and food security programs in Uganda and other East African countries. It addresses overlapping beneficiary populations and competes for similar bilateral and multilateral funding.
Emerging players
- GiveDirectly: GiveDirectly operates unconditional cash transfer programs targeting ultra-poor households in East Africa, including Uganda. It addresses a similar end beneficiary population with a different (direct cash) intervention model, making it an adjacent reference point for funders.
Direct peers
- Trickle Up: Trickle Up pioneered the ultra-poor graduation approach and implements similar multi-year programs partnering with last-mile communities to lift households out of extreme poverty. The mission, methodology, and beneficiary profile closely mirror Raising The Village.
- One Acre Fund: One Acre Fund delivers a farm-input loan and training package to smallholder farmers in East Africa, addressing rural livelihoods through improved agricultural practices. It overlaps with Raising The Village on the agricultural training and inputs component of the model.
- Village Enterprise: Village Enterprise runs a similarly structured graduation program for ultra-poor households in East Africa, using a three-step model of business training, mentorship, and seed capital. It is the closest direct peer in geography, target population, and methodology to Raising The Village.
- The Hunger Project: The Hunger Project uses a community-led development model to address hunger and poverty in last-mile rural communities, including in Uganda. Its epicenter strategy closely parallels Raising The Village's village-wide, community-led program approach.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Raising The Village social profiles
Digital presenceRaising The Village financial estimates
Financial estimateRevenue estimate
Valuation estimate
Raising The Village leadership team
Management profileNumber of profiles
Profiles1 record
Raising The Village funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Raising The Village M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Raising The Village
What does Raising The Village do?
Raising The Village delivers a 24-month, village-wide community development program to ultra-poor last-mile communities in Uganda and Rwanda, combining agricultural training and quality inputs, Village Savings and Loans Association (VSLA) formation, WASH/health education, and mindset change sessions. Program delivery is powered by Venn, the organization's proprietary data and technology ecosystem that enables household-level tracking, real-time field coaching, and longitudinal impact evaluation up to 60 months post-graduation.
Is Raising The Village a public or private company?
Raising The Village is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Raising The Village founded?
Raising The Village was founded in 2016. It employs 11 to 50 people.
Where is Raising The Village based?
Raising The Village is headquartered in Toronto, Canada, in the North America region.
How does Raising The Village make money?
One revenue line is on record: donations and Charitable Contributions.
Who are Raising The Village's main competitors?
Broad incumbents on record are BRAC, CARE International, Concern Worldwide, Heifer International and Mercy Corps. GiveDirectly is listed as an emerging player. Direct peers are Trickle Up, One Acre Fund, Village Enterprise and The Hunger Project.
Does Raising The Village have an API?
No public API is recorded for Raising The Village.
What industry is Raising The Village in?
Raising The Village's product category is Poverty Alleviation Services. Its primary akta.pro industry code is BPAGABAA, Rural Livelihoods & Economic Empowerment, with a secondary code of BPAGADAD, Youth Mentoring & Positive Youth Development Nonprofits. Its NAICS code is 813410 and its SIC code is 8300.