PPW

What PPW does

PPW (legal entity: pietzpluswild GmbH) is a German digital agency founded in 2003 and headquartered in Cologne with a secondary office in Münster under the sub-brand "Hello x." The firm sells professional digital services to enterprises and public-sector institutions across North Rhine-Westphalia and broader Germany, with about 11-50 employees. Its service portfolio is anchored on TYPO3 CMS — including the certified Government Site Builder (GSB) configuration used by ministries, municipalities, and other public bodies — and extends to UX concept and design, BITV 2.0 / WCAG accessibility compliance, custom software (web apps, LMS, CRM, data hubs), career portals, mobile apps, and SEO content architecture (pillar pages, landing pages). Several of its developers hold certified TYPO3 credentials and one senior developer is part of the TYPO3 Core-Merger Team, anchoring the agency's authority inside the open-source ecosystem. Its GSB 11 implementation won the Open Source Wettbewerb 2025 first prize (Internal Administration Application) and the Smart Country Convention Community Award.

The firm's business model is project-based professional services with multi-year maintenance and hosting contracts. Revenue streams include TYPO3 development and consulting, GSB implementations and migrations, custom software development, managed cloud hosting (AWS and IONOS infrastructure in Germany), BITV accessibility audits, and — increasingly — data-protection-compliant AI applications such as chatbots, AI assistants, and autonomous AI agents. Go-to-market is sales-led and relationship-driven: direct consulting engagement with enterprise and public-sector decision-makers, supplemented by inbound interest generated through a content marketing engine (blog, TYPO3 release notes, PPW Insights newsletter) and community participation (TYPO3 Developer Days, TYPO3-Camps, Chaos Communication Congress). The firm is privately held, led by managing directors Michael Pietz and Michael Wild von Hohenborn, with no external investors, parent, or M&A activity disclosed.

Commercially, PPW positions itself around German data sovereignty and BITV regulatory compliance, an orientation that resonates with public-sector buyers and regulated enterprises. Customer logos span industrial (C. Gerhardt), education (Laudius), logistics (HGK), energy and utilities (SWB, Bonn-Netz, EGM), waste management (RSAG, RegioEntsorgung), public administration (Stadt Bornheim, Landkreis Vechta), and healthcare (Klinikum Westmünsterland, Nikolaus Groß Stiftung). The breadth suggests distributed revenue across named logos, though no revenue concentration data is disclosed. The company is GDPR-compliant, houses a Data Protection Officer, and uses certified TYPO3 personnel — operational markers consistent with enterprise and government buyers.

Name

PPW

Legal name

pietzpluswild GmbH

Website

https://ppw.de

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

PPW (pietzpluswild GmbH) is a German digital agency founded in 2003, based in Cologne and Münster, specializing in TYPO3 CMS development, the Government Site Builder, and UX-led digital projects for enterprises and public-sector institutions across Germany.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)

Keywords

• TYPO3 CMS development
• Digital agency services
• Web application development
• UX design consulting
• Accessibility compliance

Headquarters

HQ city

Cologne

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Digital Consulting and Strategy: UX consulting, digital strategy, and concept development for websites, web apps, and digital products. Includes user research, personas, customer journey mapping, and service blueprint workshops.
2. TYPO3 Development and Implementation: Enterprise CMS implementation, TYPO3 development, GSB migration, and website development. Includes software maintenance contracts for TYPO3 LTS versions.
3. Custom Software Development: Tailored software solutions including web apps, learning management systems, CRM solutions, member management systems, and data platforms.
4. Cloud Hosting and Managed Services: Cloud-based hosting, security updates, bug fixes, and ongoing technical support for client projects.
5. Accessibility Testing (BITV): Digital accessibility audits and compliance testing according to BITV 2.0 and WCAG standards.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

PPW (pietzpluswild GmbH) is a German digital agency that delivers TYPO3 CMS development and consulting, custom software development, UX design, web apps, AI applications, and BITV accessibility services. The firm specializes in enterprise CMS implementation, including the Government Site Builder (GSB) for public sector institutions, and supports clients with cloud hosting, career portals, learning management systems, CRM solutions, and SEO content architecture (Pillar Pages, Landing Pages).

Product overview

PPW (pietzpluswild GmbH) is a digital agency offering a comprehensive portfolio of digital services centered on TYPO3 CMS as the core platform. The core offering includes TYPO3 development and consulting with over 22 years of expertise, complemented by specialized modules such as the Government Site Builder (GSB) for public sector clients, UX design and consulting, and custom software development. Additional service modules encompass AI applications (chatbots, AI assistants, autonomous agents), web apps, career portals, BITV accessibility services, cloud hosting and support, learning management systems (LMS), CRM solutions for associations, data hub solutions, and SEO-optimized content services (Pillar Pages, Landing Pages). The company emphasizes digital sovereignty through open-source technologies and modular architecture.

Differentiator

Problem solved

Functional benefit

Brands

• Hello x: Secondary brand/operating entity based in Münster, mentioned in office addresses (Münster - Hello x, Dahlweg 120a, 48153 Münster).

Products and services

• TYPO3 CMS Development & Consulting Enterprise Content Management System development and consulting services built on TYPO3, delivered to enterprises and public institutions by certified TYPO3 developers (CMS Certified Editor, Developer, Integrator) with over 22 years of continuous experience and active participation in TYPO3 core development.
• Government Site Builder (GSB) Open-source TYPO3-based CMS solution for German government institutions with BITV 2.0 and WCAG accessibility compliance, including a digital design system with pattern library and content modules. Targeted at ministries, state administrations, cities, and municipalities.
• UX Design & Consulting User-centered design service including UX consulting, prototyping with user testing, stakeholder workshops (Personas, Customer Journey Mapping, Service Blueprints), and visual/UX design for digital products. Aimed at enterprises and public sector organizations needing coherent user experiences.
• Career Portals Custom career website and employer branding portal development using TYPO3 CMS, including integration with Google for Jobs and social media platforms. Targeted at companies and institutions facing skilled worker shortages and needing modern digital recruitment.
• BITV Accessibility Services Digital accessibility implementation, audits, and compliance testing according to BITV 2.0 and WCAG standards integrated across UX conception, frontend, and backend development. Required for German public institutions under accessibility law.
• Cloud Hosting & Support Managed cloud hosting on AWS and IONOS infrastructure with security updates, bug fixes, ongoing technical support, and TYPO3 LTS maintenance contracts. Focused on German data sovereignty and GDPR compliance.
• AI Applications Custom AI application development including chatbots, AI assistants, and autonomous AI agents, following data-protection-compliant approaches. Capabilities include generative text, AI image generation, multimodal applications, and AI agents for employee relief.
• Web Apps Custom web application development for interactive platforms, online tools, and tailored applications adapted to the client's business model.
• CRM Solution for Associations Future-proof custom CRM solution for association work and member management, designed for association-specific needs and ongoing digital member administration.
• Learning Management System (LMS) Scalable e-learning platform development for digital continuing education; PPW conceives, develops, and manages integrated learning management software tailored to client requirements.
• Data Hub (Datendrehscheibe) Custom software solution for efficiently managing complex data structures and maximizing data reuse across systems, including interfaces to sources such as SAP ERP.

Quantifiable outcome

• BITV-compliant websites meeting German legal accessibility requirements
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability7 records

Feature5 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Neofonie: Berlin-based digital agency offering TYPO3, custom web development, and digital consulting for enterprise clients; comparable service portfolio with a broader DACH footprint.
• AOE: Wiesbaden-based TYPO3 and digital agency providing enterprise web development and TYPO3 consulting; competes for similar enterprise and public-sector TYPO3 engagements at slightly larger scale.
• Netresearch: Leipzig-based TYPO3 agency and core contributor with 20+ years of TYPO3 expertise; comparable boutique scale, deep TYPO3 specialization, and core-development involvement to PPW.
• brandung: Cologne-based digital agency with TYPO3 expertise, custom software, and UX/online marketing services; operates in the same regional market and overlapping service lines as PPW.
• dkd Internet Service GmbH: Frankfurt-based TYPO3 agency with a similar profile of TYPO3 enterprise development, custom software, and digital strategy; directly comparable in size, services, and German enterprise/public-sector focus.
• comwrap: German TYPO3 and digital agency providing enterprise CMS consulting, GSB implementations, and cloud hosting; direct competitor for public-sector TYPO3 projects.
• TYPOTECH: Boutique TYPO3 agency in Germany focused on TYPO3 development, consulting, and hosting; similar niche specialization and customer profile to PPW.
• //SEIBERT MEDIA: German digital agency also specializing in TYPO3 CMS, Atlassian, and enterprise web development; competes head-to-head with PPW for TYPO3 implementation, GSB, and public-sector digital projects in Germany.

Broad incumbents

• Syzygy AG: Larger publicly-traded German digital agency group offering enterprise web development, digital marketing, and UX; overlaps with PPW in digital strategy and web delivery but at significantly larger scale and broader service scope.
• Capgemini Engineering (formerly Altran): Global IT services and consulting firm with significant German public-sector practice; competes for larger federal/state digitalization RFPs that PPW is typically too small to bid on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/pietzpluswild
• LinkedInlinkedin.com/company/pietzpluswild
• Instagraminstagram.com/pietzpluswild
• Xx.com/pietzpluswild

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PPW