PCG

Name

PCG

Legal name

PCG srl

Website

https://pcg.it

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

IT and Web Consulting Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Sales Force Automation (SFA) CRM (HDAEAFAA)

Keywords

• Web consulting services
• E-business solutions
• Web design development
• CRM implementation
• Search engine optimization

Headquarters

HQ city

Ariccia

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Consulting Services: PCG generates revenue through professional consulting engagements for web strategy, communication strategy, and web performance analysis. These are typically project-based or retainer engagements.
2. Web Design and Development Services: Revenue from designing and developing websites, web applications, and intranet solutions for business clients.
3. Ongoing Support and Maintenance: Recurring revenue from website maintenance, web hosting support, and web performance monitoring services.
4. CRM and Intranet Solutions: Implementation and integration services for customer relationship management systems and enterprise intranet solutions.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

PCG srl is a Service Provider that supplies technology, services, and consulting for the automation of e-business processes. It delivers four integrated practice areas: Consulenza (web strategy, web communication, web performance analysis, training), Progettazione (web design, web promotion/SEO, CRM, intranet services), and Gestione (ongoing support, website maintenance, and web performance monitoring) for Italian business clients.

Product overview

PCG srl is an e-business solutions company founded in 1995, operating as a Service Provider that delivers technology, services, and consulting for business process automation. The company offers a comprehensive portfolio of services organized into four main areas: Consulenza (consulting, communication strategy, web performance, training), Progettazione (web design, web promotion, CRM, intranet services), and Gestione (support, website maintenance, web performance monitoring). PCG does not offer a distinct software product but rather provides professional services where a team of engineers, programmers, graphic designers, and consultants serve as the link between the client and e-business. The company's service offering functions as a unified consulting and implementation practice rather than a platform-plus-modules architecture.

Differentiator

Problem solved

Functional benefit

Products and services

• Consulenza (Consulting Services) Strategic web consulting services for Italian business clients, including web strategy definition, integration of the web with business strategy, analysis of web experience effectiveness, competitor website analysis, and development of objectives and work plans.
• Comunicazione Web (Web Communication Services) Online communication strategy services including definition of online communication strategy, definition of web design content, definition of promotion and visibility strategy, and integration with corporate communication strategy.
• Web Performance Services Web analytics and performance measurement services including analysis of web visit data, correlation with actions taken, and correlation with client characteristic data to inform optimization decisions.
• Formazione (Training Services) Training services covering identification of training needs, development of training plans, and development of course content for client staff.
• Web Design Website architecture definition, graphic and content development, and web application development services delivered to business clients.
• Web Promotion Promotion and positioning services including definition of the promotion plan and budget, search engine optimization (SEO), DEM (Direct Email Marketing), social media marketing, and associated workshops and training.
• Customer Relationship Management (CRM) CRM solution services covering definition of customer information and data, definition of the technological infrastructure, and integration of customer information and data.
• Servizi Intranet (Intranet Services) Design and implementation of intranet solutions that integrate internet technologies with the client's corporate network to improve productivity of internal and external processes and the effectiveness of personnel communication.
• Support and Maintenance Ongoing corporate email management, web server hosting at client premises, site evolution (new functions, expansions), telephone support, periodic visit analysis, and keyword positioning control.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Scale indicators1 record

Recent moves3 records

Direct peers

• Webranking: Italian digital marketing and SEO consultancy serving mid-market Italian clients. Comparable on the web promotion, SEO and DEM components of PCG's offering.
• Lattanzio Group: Italian consulting and digital services group with IT, web and training practices. Comparable on the Consulenza and Formazione portions of PCG's service portfolio.
• TSW: Italian digital agency offering web design, development, digital marketing and CRM services to mid-market clients. Most directly comparable to PCG on service mix and customer profile.
• eLogic: Italian IT services firm providing web applications, CRM implementations and digital solutions for SMEs. Closely overlaps PCG on custom web application and intranet development.
• Different: Rome-based digital agency providing web design, content, SEO and digital transformation services for Italian enterprises. Closely mirrors PCG's design-plus-development-plus-promotion model in the same Italian market.

Broad incumbents

• Engineering Group: Major Italian IT services and digital transformation provider. Competes with PCG in the Italian market across web, CRM and intranet services as part of a much broader portfolio.
• Reply: Large Italian IT consultancy with web, CRM and digital experience design practices. Overlaps with PCG on intranet, web and CRM work but addresses much larger enterprise and international clients.
• Accenture Italia: Global consulting giant with a large Italian practice covering strategy, digital, CRM and web platforms. Competes indirectly for the same Italian enterprise and public-sector mandates as PCG.
• Alkemy: Listed Italian digital transformation company offering strategy, technology, design and data services to mid-market and enterprise clients. Competes with PCG for the same Italian mid-market but at significantly larger scale.

Regional players

• Sytel Reply: Italian web and customer experience agency within the Reply group, focused on web design, CMS and digital marketing for Italian clients. Comparable in service mix but operates within a much larger parent group.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/professional-consulting-group-srl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PCG