Treasury Today
Treasury Today is a privately held UK-based B2B media and events company that publishes magazines, runs the Adam Smith Awards, and delivers webinars, masterclasses, and podcasts for corporate treasury professionals, banks, and treasury technology vendors across EMEA, the Americas, and Asia-Pacific.
- Company typePrivate
- Founded2008
- HeadquartersSandwich, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Treasury Today does
Treasury Today is a privately held B2B media and events company focused exclusively on the corporate treasury profession. Founded in the late 1990s and headquartered in Sandwich, UK, the company operates a multi-format editorial platform built on a WordPress-based publishing stack spanning treasurytoday.com, treasurytodayasia.com, and a dedicated Chinese-language China Zone, with membership/registration systems that include LinkedIn OAuth authentication. Its core products are the Treasury Today Magazine (quarterly print/digital) and Treasury Today Asia Magazine (bi-monthly), supported by handbooks, supplements, and annual Adam Smith Awards yearbooks for both the EMEA/Americas and Asia-Pacific editions.
The company monetizes through a recurring annual membership model for printed subscriptions, premium content access, and corporate event sponsorships — most notably a multi-year headline sponsorship of the Adam Smith Awards by Bank of America Merrill Lynch. Its go-to-market combines event-driven engagement (the Adam Smith Awards gala drawing 240+ senior treasury professionals, masterclasses, webinars, forums, podcasts) with content marketing across editorial topic areas including cash and liquidity management, risk, technology, regulation, funding and investing, trade and supply chain, and treasury talent. The Women in Treasury & Finance initiative extends the platform into diversity and professional development through its own awards, forums, study, and profiles.
Treasury Today serves four overlapping segments: corporate treasury practitioners (the primary audience), CFO and finance leadership, banking and transaction-banking providers, and treasury technology vendors (TMS, fintech). It is independent — no parent company, no disclosed VC backing, no public listing — with a leadership team led by founder and Group Publisher Angela Berry. Operating geographies span EMEA, the Americas, and Asia-Pacific, with a dedicated China buildout.
Treasury Today firmographics
Firmographics- Name
- Treasury Today
- Legal name
- Treasury Today Limited
- Website
- https://treasurytoday.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Treasury Today is a privately held UK-based B2B media and events company that publishes magazines, runs the Adam Smith Awards, and delivers webinars, masterclasses, and podcasts for corporate treasury professionals, banks, and treasury technology vendors across EMEA, the Americas, and Asia-Pacific.
- Ownership category
- akta.pro rank
Where Treasury Today is headquartered
LocationHeadquarters
- HQ city
- Sandwich
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Treasury Today business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Membership Subscriptions: Access to certain Treasury Today Group Content may be subject to a fee or membership. Printed memberships are billed in advance on an annual basis. The company operates a registered user system where free registration is available, with premium content requiring paid membership.
- Event Sponsorships: The Adam Smith Awards program has been supported by Bank of America Merrill Lynch for multiple years, indicating corporate sponsorship as a revenue stream for events and awards programs.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Treasury Today product offering
Product offeringCore offering
Treasury Today is a B2B trade media company serving corporate treasury professionals through a print and digital magazine, paid webinars, podcasts, white-labeled research reports, and live awards events. Its commercial offerings include sponsored content, award entry fees, and event sponsorships targeted at treasury teams and their service providers.
Product overview
Treasury Today is a B2B media and events company serving the corporate treasury profession. The company operates a platform-plus-content model consisting of publications (Treasury Today Magazine, Treasury Today Asia Magazine, Handbooks, Supplements, Adam Smith Awards Yearbooks), award programmes (Adam Smith Awards, Adam Smith Awards Asia, Women in Treasury & Finance Awards), professional development (Masterclasses, Webinars, Podcasts), and events (conferences, roundtables, forums). The core offering is editorial content and industry recognition through digital publications, physical magazines, and annual awards ceremonies that celebrate innovation in corporate treasury. The platform also includes a free registration model with premium membership options providing access to full content.
Differentiator
Problem solved
Functional benefit
Brands
- Adam Smith Awards: Annual industry awards program recognizing excellence and innovation in corporate treasury.
- Adam Smith Awards Asia
- Women in Treasury & Finance
- Treasury Insights
Products and services
- Treasury Today magazine Print and digital trade publication covering corporate treasury strategy, technology, banking relationships and best practice, distributed to corporate treasury professionals worldwide.
- Treasury Today Awards Annual industry awards program honoring corporate treasury teams and their banking/technology partners across categories such as Best Treasury Team, Best Treasury Transformation and Treasury Technology Provider of the Year. Corporate entrants pay entry fees and sponsors purchase category sponsorships.
- Adam Smith Awards (in association with Adelman) Annual treasury-related awards program focused on trade and export finance, operated by Treasury Today in association with Adelman. Targets corporates, banks and trade finance providers.
- Sponsored webinars and digital events Paid webinars and online events hosted by Treasury Today and sponsored by banks, vendors and consultancies to reach verified treasury audiences.
- Treasury Today podcast Audio content program interviewing corporate treasurers and industry experts on treasury trends, technology and career development.
- Treasury Today in-person events and conferences Live, in-person conferences, roundtables and awards galas gathering corporate treasurers, banks and technology vendors, typically sponsored by service providers.
- Treasury Today Insight / reports and surveys Branded research reports, surveys and whitepapers covering treasury operations, technology adoption and market trends, available to readers and sponsor partners.
Companies that use Treasury Today
Customer profileSegments4 records
Ideal customer profiles2 records
Treasury Today technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Treasury Today partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
Treasury Today competitors and assessment
Company assessmentDirect peers
- EuroFinance: EuroFinance runs global treasury conferences, awards, training, and research — highly comparable event- and content-led business model serving the same corporate treasurer audience.
- Treasury Management International: Treasury Management International is a B2B media brand covering corporate treasury, cash management, and transaction banking — the closest direct editorial competitor to Treasury Today in the English-language treasury media space.
- GTNews: GTNews is a long-running treasury management publication serving corporate practitioners — directly comparable editorial focus and audience.
- The Global Treasurer: The Global Treasurer is a digital-first treasury news, views, and whitepaper platform — a relevant emerging peer covering the same persona with a content/lead-gen model.
- Strategic Treasurer: Strategic Treasurer is an advisory, content, and certification firm focused on corporate treasury — comparable audience and content model with a stronger digital/educational bent versus Treasury Today's print heritage.
Emerging players
- Bobsguide: Bobsguide is a B2B fintech media and events platform covering banking, payments, and treasury technology — an emerging digital peer reaching overlapping vendor and buyer audiences.
Broad incumbents
- Euromoney: Euromoney is an established B2B financial media and events group with broader capital markets and banking coverage that overlaps with Treasury Today's banking and corporate finance audience.
- CFO Magazine (CFO.com): CFO Magazine (by CFO.com) serves senior finance leadership with editorial, events, and awards — a comparable B2B finance-media business model at a wider persona (CFO rather than treasurer).
Others
- Association of Corporate Treasurers (ACT): ACT is the leading UK-headquartered membership body for treasury professionals, producing research, training, and events — an adjacent ecosystem player rather than direct media competitor.
- Association for Financial Professionals (AFP): AFP is a US-based membership association for treasury and finance professionals, running the annual AFP conference and treasury certifications — adjacent industry body with comparable audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Treasury Today social profiles
Digital presenceTreasury Today financial estimates
Financial estimateRevenue estimate
Valuation estimate
Treasury Today leadership team
Management profileNumber of profiles
Treasury Today funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Treasury Today M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Treasury Today
What does Treasury Today do?
Treasury Today is a B2B trade media company serving corporate treasury professionals through a print and digital magazine, paid webinars, podcasts, white-labeled research reports, and live awards events. Its commercial offerings include sponsored content, award entry fees, and event sponsorships targeted at treasury teams and their service providers.
Is Treasury Today a public or private company?
Treasury Today is a private company. It is classified as unknown and is currently operating.
When was Treasury Today founded?
Treasury Today was founded in 2008. It employs 11 to 50 people.
Where is Treasury Today based?
Treasury Today is headquartered in Sandwich, United Kingdom, in the Europe region.
How does Treasury Today make money?
Two revenue lines are on record. Membership Subscriptions are the primary driver. The others are event Sponsorships.
Who are Treasury Today's main competitors?
Direct peers on record are EuroFinance, Treasury Management International, GTNews, The Global Treasurer and Strategic Treasurer. Bobsguide is listed as an emerging player. Broad incumbents are Euromoney and CFO Magazine (CFO.com). Others are Association of Corporate Treasurers (ACT) and Association for Financial Professionals (AFP).
Does Treasury Today have an API?
No public API is recorded for Treasury Today.