Backun Musical Services
- Company typePrivate
- Founded2000
- HeadquartersBurnaby, Canada
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
Backun Musical Services firmographics
Firmographics- Name
- Backun Musical Services
- Legal name
- Backun Musical Services
- Website
- https://backunmusical.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Backun Musical Services industry classification
Industry- Product category
- Musical Instruments - Clarinets
- NAICS
- Musical Instrument Manufacturing (339992), Musical Instrument and Supplies Retailers (459140)
- SIC
- Musical Instruments (3931)
- akta.pro primary industry
- Musical Instruments (Acoustic & Electric) (MPAIAJAA)
- akta.pro secondary industries
- Audio Accessories & Consumables (Cables, Stands, Cases, Strings, Picks, Heads) (MPAIAJAF), Instrument Repair, Maintenance & Luthier Services (CRALAEAF), Online-Only Musical Instrument & Sheet Music Retail (CRALAEAI)
Keywords
Where Backun Musical Services is headquartered
LocationHeadquarters
- HQ city
- Burnaby
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Backun Musical Services business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Clarinet Sales: Direct sales of handcrafted clarinets ranging from student models (Alpha series starting at $1,835) to professional (Q Series at $4,370) to custom instruments (Lumière at $10,285). Also includes bass clarinets.
- Accessory Sales: Sales of clarinet accessories including barrels, bells, mouthpieces, reeds, cases, and care kits. Products range from $35 (Wood Care Kit) to $365 (Bass Clarinet Mouthpieces).
- Laskey Mouthpiece Sales: Sales of Laskey Mouthpieces - a sister brand bringing professional mouthpiece products to brass players, sold alongside Backun clarinet products as part of the Eastman Music Company portfolio.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Alpha A Student Clarinet - From $1,835 USD |
| One time/ perpetual license | Pay-as-you-go | Alpha Plus A Student Clarinet - From $2,540 USD |
| One time/ perpetual license | Pay-as-you-go | Protégé Bb Performance Clarinet - $2,640 USD |
| One time/ perpetual license | Pay-as-you-go | Q Series Bb Professional Clarinet - From $4,370 USD |
| One time/ perpetual license | Pay-as-you-go | Essence Bb Clarinet - From $6,499 USD |
| One time/ perpetual license | Pay-as-you-go | Essence A Clarinet - From $7,199 USD |
| One time/ perpetual license | Pay-as-you-go | Lumière Bb Custom Clarinet - $10,285 USD |
| Unit Pricing | Pay-as-you-go | Fatboy Barrels - From $190 USD |
| Unit Pricing | Pay-as-you-go | Essence Barrels - From $190 USD |
| Unit Pricing | Pay-as-you-go | MoBa Bells - $540 USD |
| Unit Pricing | Pay-as-you-go | Vocalise Bb Mouthpieces - $137 USD |
| Unit Pricing | Pay-as-you-go | Kohán Signature Bb Mouthpiece - $315 USD |
| Unit Pricing | Pay-as-you-go | Hawkins Signature Bass Clarinet Mouthpieces - $365 USD |
| Unit Pricing | Pay-as-you-go | Légère Synthetic Reeds - $32 USD |
| Unit Pricing | Pay-as-you-go | Wood Care Kit - From $35 USD |
| Unit Pricing | Pay-as-you-go | Backpack Clarinet Case - $134 USD |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Backun Musical Services product offering
Product offeringCore offering
Backun Musical Services designs, manufactures, and sells professional and student clarinets, bass clarinets, barrels, bells, mouthpieces, and related accessories under its own brand portfolio (Backun, Lumière, Alpha, Essence, MoBa, Protégé, Vocalise). The company sells direct to consumers through its e-commerce site and supports a global dealer network serving orchestral musicians, students, and educators.
Product overview
Backun Musical Services is a family-owned Canadian company based in Vancouver, BC, specializing in handcrafted clarinet products. The product portfolio spans from custom through student models, including clarinets (Lumière, Essence, Q Series, Protégé, Alpha, Alpha Plus), barrels (Fatboy, Essence, Lumière), bells (MoBa, Essence, Lumière), mouthpieces (Vocalise, Signature Series including Kohán and Hawkins), reeds, cases, and accessories. The company also represents Laskey Mouthpieces for brass players. Products are manufactured in North America, primarily in Canada, using materials including grenadilla wood, cocobolo wood, carbon fibre, and proprietary synthetic blends. The company operates as part of Eastman Music Company.
Differentiator
Problem solved
Functional benefit
Brands
- Alpha: Student clarinet line with synthetic bodies, available in Bb and A configurations
- Lumière
- MoBa
- Protégé
- Vocalise
- Essence
- Laskey
Products and services
- Lumière Bb Clarinet Flagship custom professional Bb clarinet aimed at elite orchestral players and soloists, handcrafted in the Backun workshop.
- Essence Collection Clarinet Newly introduced clarinet model from the Essence collection, a performance-grade wooden clarinet line for advancing and professional players.
- Alpha A Clarinet Student/intermediate-level clarinet in the Alpha line, designed for developing players seeking Backun craftsmanship at an accessible price.
- Alpha Plus A Clarinet Enhanced Alpha A clarinet variant with upgraded features for advancing students and intermediate players.
- Protégé Bb Clarinet
- Vocalise Clarinet Mouthpiece Hard-rubber clarinet mouthpiece in Backun's signature line, aimed at orchestral clarinetists seeking refined tone and response.
- Kohán Signature Bb Mouthpiece Artist signature Bb clarinet mouthpiece developed with principal clarinetist Kohán, targeted at professional orchestral players.
- Hawkins Signature Bass Clarinet Mouthpiece Artist signature bass clarinet mouthpiece developed with orchestral bass clarinetist Hawkins, designed for professional players.
- Fatboy Barrels Premium wooden clarinet barrels sold as aftermarket performance upgrades that influence intonation and tonal color.
- MoBa Bells Aftermarket wooden clarinet bells from the MoBa line, designed to retrofit existing clarinets for tonal customization.
- Légère European Cut Bb Clarinet Reeds Synthetic cane-replacement European cut Bb clarinet reeds distributed through Backun, suitable for professional and student clarinetists.
- Backpack Clarinet Case Backpack-style protective carrying case for clarinet, designed for portability for students, professional musicians, and travelers.
- Backun Wood Care Kit Maintenance kit for wooden clarinet bodies, including products needed to clean and condition grenadilla or other hardwood instruments.
- Anthony McGill Signature Bb Mouthpiece Artist signature Bb clarinet mouthpiece developed with Anthony McGill, principal clarinetist of the New York Philharmonic, targeted at professional orchestral clarinetists.
Quantifiable outcome
- 14-day test drive return policy allows customers to try products risk-free
- +2 more outcomes
Companies that use Backun Musical Services
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles3 records
Backun Musical Services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Backun Musical Services partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Eastman Music CompanycoreParent company of Backun Musical Services. As part of Eastman Music Company, Backun serves dealers, artist educators, and end-users on a global scale. Eastman is a major music instrument company that owns multiple instrument brands.
- Laskey MouthpiecescoreSister brand under the Backun/Eastman umbrella bringing professional mouthpiece products to brass players. The Brand Ambassador role represents both Backun and Laskey brands. Together they offer complete product lines for woodwind and brass players built with the same standard of care.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Backun Musical Services competitors and assessment
Company assessmentDirect peers
- Vandoren: French manufacturer of clarinet reeds, mouthpieces, and accessories — direct competitor to Backun's Vocalise mouthpiece line and the dominant reed/accessory brand among professional clarinetists. Materially comparable as a clarinet accessory specialist targeting the same pros.
- Buffet Crampon: Historic French manufacturer of professional clarinets (E13, R13, Divine), the dominant global premium clarinet brand. Directly competes with Backun's Lumière, Essence, and Q Series at the professional and intermediate tiers, serving the same orchestral and serious student segments.
- Légère Reeds: Canadian synthetic reed manufacturer whose European Cut reeds are sold through Backun's store. Trades adjacent to Backun's mouthpiece/accessory ecosystem and competes for the same professional clarinetists' discretionary spending.
- Selmer Paris (Henri Selmer Paris): Legendary French clarinet manufacturer (and full woodwind line) whose signature Reference 54, Privilege, and Recital clarinets are the benchmark against which Backun's Lumière and Essence compete directly. Closest analog on acoustic French-style professional design.
Emerging players
- Marigaux: French oboe and clarinet manufacturer serving professional and intermediate players; smaller and more niche than Buffet or Selmer but comparable in handcrafted European professional design philosophy to Backun's Lumière offering.
- Ridenour (Ridenour Musical Products): Small US clarinet and barrel/mouthpiece manufacturer focused on intermediate/professional clarinets with proprietary bore designs. Closest emerging niche competitor to Backun's Q Series and Lumière lines in the North American handmade clarinet market.
Broad incumbents
- Yamaha (Yamaha Corporation): Japanese instrument conglomerate producing clarinets (YCL-CSG, YCL-650) at student through professional levels, with massive global distribution and music education brand pull. Competes with Backun's Alpha, Protégé, and Q Series across all tiers and price points.
- Jupiter Band Instruments (KHS America): Mid-market student and intermediate band instrument manufacturer (Jupiter, Azumi, XO) competing with Backun's Alpha and Protégé student lines in school band programs and music retail.
- D'Addario Woodwinds (Rico): Major global reed and woodwind accessory manufacturer (Rico, Reserve, Vandoren-acquired parent). Overlaps with Backun's reed/barrel/accessory business and competes with Légère (sold via Backun) in the synthetic reed space.
Others
- Backun Musical Services is part of Eastman Music Company; see also: Buffet Crampon (the historic French parent company group): Note: this is a duplicate/ placeholder intended only to be used if a second-tier parent-peer is needed.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Backun Musical Services social profiles
Digital presenceBackun Musical Services financial estimates
Financial estimateRevenue estimate
Valuation estimate
Backun Musical Services leadership team
Management profileNumber of profiles
Profiles3 records
Backun Musical Services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Backun Musical Services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Backun Musical Services
What does Backun Musical Services do?
Backun Musical Services designs, manufactures, and sells professional and student clarinets, bass clarinets, barrels, bells, mouthpieces, and related accessories under its own brand portfolio (Backun, Lumière, Alpha, Essence, MoBa, Protégé, Vocalise). The company sells direct to consumers through its e-commerce site and supports a global dealer network serving orchestral musicians, students, and educators.
Is Backun Musical Services a public or private company?
Backun Musical Services is a private company. It is classified as corporate owned and is currently operating.
When was Backun Musical Services founded?
Backun Musical Services was founded in 2000. It employs 11 to 50 people.
Where is Backun Musical Services based?
Backun Musical Services is headquartered in Burnaby, Canada, in the North America region.
How does Backun Musical Services make money?
Three revenue lines are on record. Clarinet Sales are the primary driver. The others are accessory Sales and laskey Mouthpiece Sales.
Who are Backun Musical Services's main competitors?
Direct peers on record are Vandoren, Buffet Crampon, Légère Reeds and Selmer Paris (Henri Selmer Paris). Emerging players are Marigaux and Ridenour (Ridenour Musical Products). Broad incumbents are Yamaha (Yamaha Corporation), Jupiter Band Instruments (KHS America) and D'Addario Woodwinds (Rico). Backun Musical Services is part of Eastman Music Company; see also: Buffet Crampon (the historic French parent company group) is listed as an others.
Does Backun Musical Services have an API?
No public API is recorded for Backun Musical Services.
What industry is Backun Musical Services in?
Backun Musical Services's product category is Musical Instruments - Clarinets. Its primary akta.pro industry code is MPAIAJAA, Musical Instruments (Acoustic & Electric), with a secondary code of MPAIAJAF, Audio Accessories & Consumables (Cables, Stands, Cases, Strings, Picks, Heads). Its NAICS code is 339992 and its SIC code is 3931.