Wits
WITS Experiential is a privately held, full-service experiential marketing agency that designs and delivers brand activations, trade shows, corporate meetings, live shows, networking events, and supporting video and digital content for Fortune 500 enterprise clients across multiple industries.
- Company typePrivate
- Founded1947
- HeadquartersRoswell, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Wits does
WITS Experiential is a privately held, full-service experiential marketing and event production agency headquartered in the United States (Georgia-area phone number +1 470 684-5401) under the legal name WITS Experiential. The firm designs and delivers brand activations, corporate and association meetings, trade shows and conferences, live show productions, networking and social events, and supporting video and digital content for enterprise clients. Its offering is organized into six service pillars — Custom Experiences & Activations, Event & Attendee Management, Experience Strategy & Design, Live Show Production, Networking & Social Events, and Video & Digital Content — packaged into three customer-facing experience categories (Brand Activations; Corporate & Association Meetings & Events; Trade Shows & Conferences). WITS states that its work blends "a rich legacy in the performing arts" with "latest event technologies," though the input data discloses no proprietary platform, software product, patents, AI capabilities, app, API, or integrations. Self-described as an "award-winning" and "#1 Experiential Marketing Agency," the firm markets itself via a website, blog, case-study/Results page, and active profiles on LinkedIn, YouTube, Instagram, and Facebook.
WITS serves Fortune 500 and large enterprise customers across multiple industries, with named clients including COX, Ralph Lauren, Comcast, IHG (InterContinental Hotels Group), UPS, Equifax, Convatec, and GPC (Genuine Parts Company), plus a testimonial from Manhattan Associates. Documented outcomes include a fully integrated conference experience for COX tied to a 115% improvement in performance goals and live-show production support for Ralph Lauren investor-day events. The customer base is diversified across Technology/Communications, Retail/Luxury, Hospitality, Logistics, Financial Services, Medical Technology, and Distribution/Industrial sectors. The firm acquires clients through an enterprise field-sales motion centered on a public RFP submission page, direct contact forms, portfolio presentations, and case-study demonstrations.
WITS generates revenue through custom, quote-based professional-services fees per project scope, with billing executed under multi-year contracts where applicable; no standard pricing tiers are publicly disclosed. The company is independently operated: there is no parent company, no disclosed institutional investors, no venture or PE backing, no M&A history, no subsidiaries, no public listing, and no app, API, or SDK infrastructure. Founding date, headcount, revenue, operating geographies, awards, certifications, management team, and ownership details are not disclosed in the available source material.
Wits firmographics
Firmographics- Name
- Wits
- Legal name
- WITS Experiential
- Website
- https://thinkwits.com
- Company type
- Private
- Founded year
- 1947
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WITS Experiential is a privately held, full-service experiential marketing agency that designs and delivers brand activations, trade shows, corporate meetings, live shows, networking events, and supporting video and digital content for Fortune 500 enterprise clients across multiple industries.
- Ownership category
- akta.pro rank
Wits industry classification
Industry- Product category
- Experiential Marketing Services
- NAICS
- Convention and Trade Show Organizers (561920), Public Relations Agencies (541820)
- SIC
- Services-Advertising Agencies (7311), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Brand Activations & Experiential Campaign Design (MPAAAGAA)
- akta.pro secondary industries
- Meeting & Conference Planning & Coordination (HSACADAA), Event Fabrication & Scenic/Set Build (Custom Builds, Installations) (BPAFAGAK), Event & Experiential PR (Launches, Stunts, Press Events) (MPAAADAM)
Keywords
Where Wits is headquartered
LocationHeadquarters
- HQ city
- Roswell
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wits business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Experiential Marketing Services: Full-service event production and experiential marketing agency providing custom experiences, brand activations, live show production, and event management to corporate clients. Revenue generated through project-based fees and service contracts for event delivery.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Wits product offering
Product offeringCore offering
WITS Experiential is an award-winning experiential marketing agency that designs and delivers full-service event production for global brands and Fortune 500 companies. The company provides custom experiences, brand activations, live show production, event and attendee management, experience strategy and design, networking events, and video/digital content creation. Engagements span brand activations, corporate and association meetings, and trade shows/conferences, delivered through project-based service contracts.
Product overview
WITS Experiential is an award-winning experiential marketing agency providing a unified suite of full-service event solutions. The offering combines six core service pillars—Custom Experiences & Activations, Event & Attendee Management, Experience Strategy & Design, Live Show Production, Networking & Social Events, and Video & Digital Content—organized into three primary experience categories: Brand Activations, Corporate & Association Meetings & Events, and Trade Shows & Conferences. Together, these services enable the agency to design and deliver end-to-end experiential events for global brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Experiences & Activations
Quantifiable outcome
- COX improved performance goals by 115% through integrated conference experience
Companies that use Wits
Customer profileNamed customers8 records
Segments1 record
Ideal customer profiles1 record
Wits technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wits partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Wits competitors and assessment
Company assessmentDirect peers
- MAS Event Design:
- BeCore: Experiential marketing agency focused on brand activations, mobile tours, and live event production for enterprise brands — directly comparable in scope and customer profile to WITS.
- Optimist: Creative-led experiential agency producing brand activations, live events, and conferences for major brands — overlapping offering and target customer base with WITS.
- George P. Johnson Experience Marketing: Long-standing global experiential marketing agency serving Fortune 500 brands on trade shows, brand activations, and live events — directly comparable to WITS' core trade-show, conference, and brand activation offering at larger scale.
- Sparks: Experiential marketing agency specializing in trade shows, brand activations, and corporate meetings for global brands — closely comparable scope, customer type, and service categories as WITS.
- MKG: Independent experiential marketing and creative agency with a roster of major enterprise customers — comparable creative-led, full-service experiential offering to WITS.
Broad incumbents
- Jack Morton Worldwide: Global brand experience agency (part of IPG) producing live events, brand activations, and experiential campaigns for major enterprise marketers — overlaps with WITS' full-service experiential, live show production, and corporate event stack.
Emerging players
- Aloompa: Event technology and experiential platform provider serving live events and conferences — adjacent to WITS' event and attendee management service line.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Wits social profiles
Digital presenceWits financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wits leadership team
Management profileNumber of profiles
Wits funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wits M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wits
What does Wits do?
WITS Experiential is an award-winning experiential marketing agency that designs and delivers full-service event production for global brands and Fortune 500 companies. The company provides custom experiences, brand activations, live show production, event and attendee management, experience strategy and design, networking events, and video/digital content creation. Engagements span brand activations, corporate and association meetings, and trade shows/conferences, delivered through project-based service contracts.
Is Wits a public or private company?
Wits is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Wits founded?
Wits was founded in 1947. It employs 11 to 50 people.
Where is Wits based?
Wits is headquartered in Roswell, United States, in the North America region.
How does Wits make money?
One revenue line is on record: experiential Marketing Services.
Who are Wits's main competitors?
Direct peers on record are MAS Event Design, BeCore, Optimist, George P. Johnson Experience Marketing, Sparks and MKG. Jack Morton Worldwide is listed as a broad incumbent. Aloompa is listed as an emerging player.
Does Wits have an API?
No public API is recorded for Wits.
What industry is Wits in?
Wits's product category is Experiential Marketing Services. Its primary akta.pro industry code is MPAAAGAA, Brand Activations & Experiential Campaign Design, with a secondary code of HSACADAA, Meeting & Conference Planning & Coordination. Its NAICS code is 561920 and its SIC code is 7311.