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Berkeley Insurance Group

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Namestring
Berkeley Insurance Group
Legal namestring
Brown & Brown Insurance Brokers (UK) Limited
Company typeenum
Private
Founded yearint
2008
Descriptiontext

Berkeley Insurance Group was a Leicester, UK-based insurance brokerage founded in 2008 that operated as an intermediary between customers and insurance carriers, placing personal, commercial, and private client policies across personal lines (car, home, travel, equine, pet, income protection, boat/yacht), commercial lines (cyber, liability and indemnity, D&O, fleet, property owners, business interruption, legal expenses), private client cover (high-value residences, fine art, bloodstock, farm and estate), group benefits, trade credit and surety bonds, and sector-specific solutions for agriculture, construction, care, charity, non-profit, equine, events, taxi, and sports sectors.

The firm has been acquired by Brown & Brown (NYSE: BRO), a US-headquartered global insurance brokerage, and now operates as Brown & Brown, Leicester under Brown & Brown Insurance Brokers (UK) Limited, authorised and regulated by the Financial Conduct Authority (Reference Number 745618). The post-acquisition proposition centres on access to Brown & Brown's worldwide network of insurance professionals and carrier partnerships, risk strategy consulting, and an expanded product catalogue, with the original Leicester team and customer relationships retained. No proprietary technology platform or AI capability is disclosed at the office level; customer engagement runs through a sales-led, direct-distribution model via the Leicester office (phone, email, and the Brown & Brown UK website) and an Acturis-based customer login portal.

Revenue is generated through transaction-fee commissions paid by insurance carriers for placing business (a brokerage revenue model), with no publicly disclosed pricing, commission rates, or financials for the subsidiary. The unit is classified at 101-250 employees and serves a hybrid segmentation of private client/individual customers (including high-net-worth households) and business/corporate customers (SMEs and mid-market accounts across multiple sectors), primarily within the East Midlands region of England.

Short descriptiontext

Berkeley Insurance Group was a Leicester-based UK insurance brokerage (now operating as Brown & Brown, Leicester) placing personal, commercial, private client, and sector-specific insurance for individuals, high-net-worth households, and SME/corporate customers via carrier commissions.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersLeicester, United Kingdom
HQ citystring
Leicester
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
insurance brokerage, commercial insurance, personal insurance, private client insurance, risk management consulting
Industry3 codes
1Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines)
CodeFSAEADAJPrimaryYes
2Small Group Health Insurance (2–50/100)
CodeFSAIAFADPrimaryNo
3Property Insurance (Homeowners, Renters & Commercial Property)
CodeFSAJAKAHPrimaryNo
NAICS code1 code
  • Insurance Agencies and Brokerages52421
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Insurance Brokerage
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Insurance Brokerage Commissions
TypeTransaction Fee
Description

As an insurance broker, the company generates revenue through commissions paid by insurance carriers for placing business. The broker serves as an intermediary between customers seeking coverage and insurers providing policies.

bbrown.com
Marketing channels1 record

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Berkeley Insurance Group operates as an insurance brokerage intermediating between customers seeking coverage and multiple insurance carriers. It sells personal lines (car, home, travel, equine, pet, income protection, boat/yacht), private client coverage (high-value homes, fine art, bloodstock, farm and estate), corporate lines (cyber, liability, directors and officers, fleet, property owners, business interruption, legal expenses), group benefits, trade credit and surety bonds, and sector-specific insurance for industries such as agriculture, construction, care, events and taxi. Its operating entity now trades as Brown & Brown, Leicester.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Berkeley Insurance Group (now operating as Brown & Brown, Leicester) is an insurance brokerage firm offering a comprehensive portfolio of insurance products and risk management services. The firm operates as a unified insurance intermediary providing both personal and commercial lines coverage through access to strong insurance partnerships. The product portfolio consists of personal insurance (car, home, travel, equine, pet, income protection, boat/yacht), corporate/business insurance (cyber, liability, directors & officers, fleet, property owners, business interruption, legal expenses), private client services (high-value residential, fine art, bloodstock, farm and estate), group benefits (health, life, critical illness), risk strategy consulting, and trade credit/surety bonds. The firm also provides sector-specific insurance solutions for agriculture, construction, events, taxis, and other specialized industries.

Product and service7 records
1Personal Insurance
CategoryPersonal Lines Insurance
Description

Personal insurance coverage for individual customers including car, home, travel, equine, pet, income protection, and boat/yacht insurance.

2Corporate Insurance
CategoryCommercial Lines Insurance
Description

Business-focused insurance solutions for corporate and SME clients including cyber insurance, liability and indemnity, directors and officers, business vehicle/fleet, property owners, business interruption, and legal expenses coverage.

3Private Client Insurance
CategoryPrivate Client / High-Net-Worth Insurance
Description

High-net-worth insurance services covering main residences, investment properties, flats and holiday homes, fine art, private motor, building work, bloodstock insurance, and farm and estate coverage.

4Group Benefits
CategoryEmployee Benefits and Group Health
Description

Employee benefits solutions including group risk, business protection, executive income protection, key person insurance, group health, business health insurance, personal health, critical illness, and international health insurance.

5Risk Strategy
CategoryRisk Management Consulting
Description

Risk management and strategic consulting services to help businesses identify, assess, and mitigate operational and financial risks.

6Trade Credit and Surety Bonds
CategoryTrade Credit and Surety
Description

Trade credit insurance and surety bond services to protect businesses against non-payment and provide contract performance guarantees.

7Sector-Specific Insurance
CategoryIndustry-Specific Commercial Insurance
Description

Specialised insurance solutions tailored to specific industries including agriculture, audiology, care/charity/non-profit, construction, contractors, equine, events, signs and graphics, sports clubs and coaches, and taxi sectors.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Ardonagh is a major UK insurance broker holding company (owner of Towergate, Autoline, Ardo and others) with deep presence in regional commercial and personal lines brokerage. It competes head-to-head with Brown & Brown Leicester for UK commercial accounts and is itself a roll-up consolidator of regional brokers.

TypeDirect peer
Description

Bluefin is a UK specialist insurance broker with particular strength in commercial and specialty lines across regional offices. Its mid-market commercial and specialty brokerage model is closely comparable to Brown & Brown Leicester's corporate and sector-specific offering.

TypeEmerging player
Description

Hiscox is a UK-listed specialty insurer and broker with strong HNW private client and small commercial expertise. While it operates more as a carrier than pure broker, its HNW and small commercial underwriting proposition overlaps materially with Brown & Brown Leicester's private client and corporate offering.

TypeBroad incumbent
Description

Aon is a global insurance and reinsurance brokerage with UK retail operations. It serves overlapping commercial and specialty client segments and competes with Brown & Brown Leicester for larger UK corporate and specialty accounts.

TypeBroad incumbent
Description

WTW is a global advisory and insurance brokerage firm with UK operations serving corporate clients across specialty, construction, and group benefits lines. It competes with Brown & Brown Leicester for commercial and specialty placements.

TypeDirect peer
Description

Lockton is the world's largest privately held insurance brokerage, with significant UK operations focused on commercial and specialty lines. Comparable in model: specialty-led, mid-market focused, and serving similar client profiles through a relationship-driven brokerage approach.

TypeBroad incumbent
Description

Arthur J. Gallagher is a top global insurance broker and a direct competitor to Brown & Brown (NYSE: BRO) at the parent level. It operates UK retail brokerage operations with similar specialty expertise in equine, construction, charity and other niche sectors that Brown & Brown Leicester serves.

TypeBroad incumbent
Description

Marsh is one of the world's largest insurance brokers and a parent-level competitor to Brown & Brown. Its UK retail brokerage (formerly Jelf) competes with Brown & Brown Leicester for mid-market commercial and HNW private client accounts.

TypeDirect peer
Description

PIB Group is a UK-focused insurance brokerage consolidator that has rapidly acquired regional brokers across personal, commercial and specialty lines. It is the most directly comparable UK roll-up strategy to Brown & Brown's UK acquisition approach and competes for the same regional broker acquisition targets.

TypeDirect peer
Description

Howden is a large UK-headquartered insurance broker with specialty expertise across personal and commercial lines. It is one of the most direct competitors to Brown & Brown's UK operations, offering similar specialty expertise in HNW private client, equine and complex commercial risks through a regional office network.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Berkeley Insurance Group

Insurance Brokerageberkeleyinsurancegroup.co.uk

Berkeley Insurance Group was a Leicester-based UK insurance brokerage (now operating as Brown & Brown, Leicester) placing personal, commercial, private client, and sector-specific insurance for individuals, high-net-worth households, and SME/corporate customers via carrier commissions.

What Berkeley Insurance Group does

Berkeley Insurance Group was a Leicester, UK-based insurance brokerage founded in 2008 that operated as an intermediary between customers and insurance carriers, placing personal, commercial, and private client policies across personal lines (car, home, travel, equine, pet, income protection, boat/yacht), commercial lines (cyber, liability and indemnity, D&O, fleet, property owners, business interruption, legal expenses), private client cover (high-value residences, fine art, bloodstock, farm and estate), group benefits, trade credit and surety bonds, and sector-specific solutions for agriculture, construction, care, charity, non-profit, equine, events, taxi, and sports sectors.

The firm has been acquired by Brown & Brown (NYSE: BRO), a US-headquartered global insurance brokerage, and now operates as Brown & Brown, Leicester under Brown & Brown Insurance Brokers (UK) Limited, authorised and regulated by the Financial Conduct Authority (Reference Number 745618). The post-acquisition proposition centres on access to Brown & Brown's worldwide network of insurance professionals and carrier partnerships, risk strategy consulting, and an expanded product catalogue, with the original Leicester team and customer relationships retained. No proprietary technology platform or AI capability is disclosed at the office level; customer engagement runs through a sales-led, direct-distribution model via the Leicester office (phone, email, and the Brown & Brown UK website) and an Acturis-based customer login portal.

Revenue is generated through transaction-fee commissions paid by insurance carriers for placing business (a brokerage revenue model), with no publicly disclosed pricing, commission rates, or financials for the subsidiary. The unit is classified at 101-250 employees and serves a hybrid segmentation of private client/individual customers (including high-net-worth households) and business/corporate customers (SMEs and mid-market accounts across multiple sectors), primarily within the East Midlands region of England.

Berkeley Insurance Group firmographics

Firmographics
Name
Berkeley Insurance Group
Legal name
Brown & Brown Insurance Brokers (UK) Limited
Website
https://berkeleyinsurancegroup.co.uk
Company type
Private
Founded year
2008
Operating status
Acquired
Headcount range
101–250 employees
Short description
Berkeley Insurance Group was a Leicester-based UK insurance brokerage (now operating as Brown & Brown, Leicester) placing personal, commercial, private client, and sector-specific insurance for individuals, high-net-worth households, and SME/corporate customers via carrier commissions.
Ownership category
akta.pro rank

Berkeley Insurance Group industry classification

Industry
Product category
Insurance Brokerage
NAICS
Insurance Agencies and Brokerages (52421)
SIC
Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)
akta.pro secondary industries
Small Group Health Insurance (2–50/100) (FSAIAFAD), Property Insurance (Homeowners, Renters & Commercial Property) (FSAJAKAH)

Keywords

  • Insurance brokerage
  • Commercial insurance
  • Personal insurance
  • Private client insurance
  • Risk management consulting

Where Berkeley Insurance Group is headquartered

Location

Headquarters

HQ city
Leicester
HQ country
United Kingdom
HQ region
Europe

Offices1 record

Markets served

Berkeley Insurance Group business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Insurance Brokerage Commissions: As an insurance broker, the company generates revenue through commissions paid by insurance carriers for placing business. The broker serves as an intermediary between customers seeking coverage and insurers providing policies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Berkeley Insurance Group product offering

Product offering

Core offering

Berkeley Insurance Group operates as an insurance brokerage intermediating between customers seeking coverage and multiple insurance carriers. It sells personal lines (car, home, travel, equine, pet, income protection, boat/yacht), private client coverage (high-value homes, fine art, bloodstock, farm and estate), corporate lines (cyber, liability, directors and officers, fleet, property owners, business interruption, legal expenses), group benefits, trade credit and surety bonds, and sector-specific insurance for industries such as agriculture, construction, care, events and taxi. Its operating entity now trades as Brown & Brown, Leicester.

Product overview

Berkeley Insurance Group (now operating as Brown & Brown, Leicester) is an insurance brokerage firm offering a comprehensive portfolio of insurance products and risk management services. The firm operates as a unified insurance intermediary providing both personal and commercial lines coverage through access to strong insurance partnerships. The product portfolio consists of personal insurance (car, home, travel, equine, pet, income protection, boat/yacht), corporate/business insurance (cyber, liability, directors & officers, fleet, property owners, business interruption, legal expenses), private client services (high-value residential, fine art, bloodstock, farm and estate), group benefits (health, life, critical illness), risk strategy consulting, and trade credit/surety bonds. The firm also provides sector-specific insurance solutions for agriculture, construction, events, taxis, and other specialized industries.

Differentiator

Problem solved

Functional benefit

Products and services

  • Personal Insurance Personal insurance coverage for individual customers including car, home, travel, equine, pet, income protection, and boat/yacht insurance.
  • Corporate Insurance Business-focused insurance solutions for corporate and SME clients including cyber insurance, liability and indemnity, directors and officers, business vehicle/fleet, property owners, business interruption, and legal expenses coverage.
  • Private Client Insurance High-net-worth insurance services covering main residences, investment properties, flats and holiday homes, fine art, private motor, building work, bloodstock insurance, and farm and estate coverage.
  • Group Benefits Employee benefits solutions including group risk, business protection, executive income protection, key person insurance, group health, business health insurance, personal health, critical illness, and international health insurance.
  • Risk Strategy Risk management and strategic consulting services to help businesses identify, assess, and mitigate operational and financial risks.
  • Trade Credit and Surety Bonds Trade credit insurance and surety bond services to protect businesses against non-payment and provide contract performance guarantees.
  • Sector-Specific Insurance Specialised insurance solutions tailored to specific industries including agriculture, audiology, care/charity/non-profit, construction, contractors, equine, events, signs and graphics, sports clubs and coaches, and taxi sectors.

Companies that use Berkeley Insurance Group

Customer profile

Segments2 records

Ideal customer profiles2 records

Berkeley Insurance Group technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Berkeley Insurance Group partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Berkeley Insurance Group competitors and assessment

Company assessment

Direct peers

  • Ardonagh Group: Ardonagh is a major UK insurance broker holding company (owner of Towergate, Autoline, Ardo and others) with deep presence in regional commercial and personal lines brokerage. It competes head-to-head with Brown & Brown Leicester for UK commercial accounts and is itself a roll-up consolidator of regional brokers.
  • Bluefin Insurance Group: Bluefin is a UK specialist insurance broker with particular strength in commercial and specialty lines across regional offices. Its mid-market commercial and specialty brokerage model is closely comparable to Brown & Brown Leicester's corporate and sector-specific offering.
  • Lockton: Lockton is the world's largest privately held insurance brokerage, with significant UK operations focused on commercial and specialty lines. Comparable in model: specialty-led, mid-market focused, and serving similar client profiles through a relationship-driven brokerage approach.
  • PIB Group: PIB Group is a UK-focused insurance brokerage consolidator that has rapidly acquired regional brokers across personal, commercial and specialty lines. It is the most directly comparable UK roll-up strategy to Brown & Brown's UK acquisition approach and competes for the same regional broker acquisition targets.
  • Howden: Howden is a large UK-headquartered insurance broker with specialty expertise across personal and commercial lines. It is one of the most direct competitors to Brown & Brown's UK operations, offering similar specialty expertise in HNW private client, equine and complex commercial risks through a regional office network.

Emerging players

  • Hiscox UK: Hiscox is a UK-listed specialty insurer and broker with strong HNW private client and small commercial expertise. While it operates more as a carrier than pure broker, its HNW and small commercial underwriting proposition overlaps materially with Brown & Brown Leicester's private client and corporate offering.

Broad incumbents

  • Aon: Aon is a global insurance and reinsurance brokerage with UK retail operations. It serves overlapping commercial and specialty client segments and competes with Brown & Brown Leicester for larger UK corporate and specialty accounts.
  • WTW (Willis Towers Watson): WTW is a global advisory and insurance brokerage firm with UK operations serving corporate clients across specialty, construction, and group benefits lines. It competes with Brown & Brown Leicester for commercial and specialty placements.
  • Arthur J. Gallagher: Arthur J. Gallagher is a top global insurance broker and a direct competitor to Brown & Brown (NYSE: BRO) at the parent level. It operates UK retail brokerage operations with similar specialty expertise in equine, construction, charity and other niche sectors that Brown & Brown Leicester serves.
  • Marsh: Marsh is one of the world's largest insurance brokers and a parent-level competitor to Brown & Brown. Its UK retail brokerage (formerly Jelf) competes with Brown & Brown Leicester for mid-market commercial and HNW private client accounts.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key highlights6 records

Customer concentration

Berkeley Insurance Group social profiles

Digital presence

Berkeley Insurance Group compliance and trust

Trust signal

Compliance1 record

Berkeley Insurance Group financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Berkeley Insurance Group leadership team

Management profile

Number of profiles

Berkeley Insurance Group funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Berkeley Insurance Group M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Berkeley Insurance Group

What does Berkeley Insurance Group do?

Berkeley Insurance Group operates as an insurance brokerage intermediating between customers seeking coverage and multiple insurance carriers. It sells personal lines (car, home, travel, equine, pet, income protection, boat/yacht), private client coverage (high-value homes, fine art, bloodstock, farm and estate), corporate lines (cyber, liability, directors and officers, fleet, property owners, business interruption, legal expenses), group benefits, trade credit and surety bonds, and sector-specific insurance for industries such as agriculture, construction, care, events and taxi. Its operating entity now trades as Brown & Brown, Leicester.

Is Berkeley Insurance Group a public or private company?

Berkeley Insurance Group is a private company. It is classified as corporate owned and is currently acquired.

When was Berkeley Insurance Group founded?

Berkeley Insurance Group was founded in 2008. It employs 101 to 250 people.

Where is Berkeley Insurance Group based?

Berkeley Insurance Group is headquartered in Leicester, United Kingdom, in the Europe region.

How does Berkeley Insurance Group make money?

One revenue line is on record: insurance Brokerage Commissions.

Who are Berkeley Insurance Group's main competitors?

Direct peers on record are Ardonagh Group, Bluefin Insurance Group, Lockton, PIB Group and Howden. Hiscox UK is listed as an emerging player. Broad incumbents are Aon, WTW (Willis Towers Watson), Arthur J. Gallagher and Marsh.

Does Berkeley Insurance Group have an API?

No public API is recorded for Berkeley Insurance Group.

What industry is Berkeley Insurance Group in?

Berkeley Insurance Group's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines), with a secondary code of FSAIAFAD, Small Group Health Insurance (2–50/100). Its NAICS code is 52421 and its SIC code is 6411.

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