Christian Coach Institute

What Christian Coach Institute does

Christian Coach Institute (CCI), founded in 2010 and headquartered in Charlotte, North Carolina, is a privately-held LLC that provides ICF, IAC, and CCE-accredited coach training and certification programs tailored to the Christian professional coaching market. Its core product is the Certified Professional Life Coach (CPLC) Training Program, a 90-hour ICF-accredited Level 1 course delivered via small-group webinar classrooms with one-on-one coaching from staff instructors and buddy assignments; supplementary courses include ICF Mentor Coaching, DISC Training and Certification, and Group Coaching Mastery. CCI operates on a web-based learning management system with telephone/webinar delivery from student locations, supplemented by an e-commerce storefront selling proprietary coaching tools — Life Harmony Assessments Kit ($97), DISC-GO Cards ($25), and Life Values Cards ($30) — and an annual in-person Inspire conference held at the Southpark Renaissance Hotel in Charlotte.

The company generates revenue through one-time certification program fees, hardware/tool sales via its online storefront, conference registrations, and freemium lead generation through a free 40-minute introductory webinar. Its customer segments are horizontally distributed across aspiring Christian coaches, ministry leaders and pastors, and HR/corporate professionals seeking career transitions, with pricing models ranging from freemium webinars to unit-priced tools and per-program certification tuition. CCI differentiates through its triple accreditation across ICF, IAC, and CCE; its proprietary Christian Coaching Model and Grace Space technique that integrate Holy Spirit-guided coaching with internationally recognized competencies; and a lifelong community ecosystem anchored by the Find a Coach graduate directory and annual conference. Founder and President Janice LaVore-Fletcher (PCC, CMC) leads the organization, which operates with 1-10 employees and claims a global mission enabled by online delivery.

Name

Christian Coach Institute

Legal name

Christian Coach Institute, LLC

Website

https://christiancoachinstitute.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Professional Coaching Education and Certification

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAAAHAG

Health Coaching & Lifestyle Coaching Education

Education/Adult & Continuing Education/Health, Wellness & Lifestyle Education (Nutrition, Fitness, Mindfulness)

SECONDARYMPAJACAL

Professional Certification & Training Content Publishing (Exam Prep, CE/CPD)

Media, Entertainment & Sports/Publishing (Books, News, Magazines)/Professional & Legal Publishing (Standards, Compliance, Reference)

Keywords

• Life coach training
• Christian coaching certification
• ICF accredited programs
• DISC certification
• Coach education

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Coach Certification Programs: Primary revenue from ICF-accredited Christian life coach training and certification courses. Programs include Certified Professional Life Coach (CPLC), ICF Mentor Coaching, DISC Training and Certification, and Group Coaching Mastery.
2. Coaching Assessment Tools: Sale of proprietary coaching tools including Life Harmony Assessments Kit ($97), DISC-GO Cards ($25 + $5 shipping), and Life Values Cards ($30). Products sold via e-commerce storefront.
3. Conference Revenue: Annual Inspire conference with registration fees, including reduced rates for spouses. Earns 8 ICF Continuing Coaching Education Units per attendee.
4. Free Introductory Webinars: Free on-demand introductory webinars serve as top-of-funnel marketing to convert prospects into paying certification students.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Christian Coach Institute is an ICF-accredited coach training school that delivers online certification programs and supplementary coaching tools for individuals seeking to become professional Christian life coaches. The flagship offering is the 90-hour Certified Professional Life Coach (CPLC) training program, complemented by ICF Mentor Coaching, DISC Training and Certification, and Group Coaching Mastery. Revenue is also generated from proprietary coaching tools sold via e-commerce (Life Harmony Assessments Kit, DISC-GO Cards, Life Values Cards).

Product overview

Christian Coach Institute operates as a coaching education and certification organization offering a integrated portfolio of training programs and coaching tools. The core product is the ICF-accredited Certified Professional Life Coach (CPLC) Training Program providing 90 hours of coach training, which serves as the foundation. This is supplemented by specialized add-on modules including ICF Mentor Coaching, DISC Training and Certification, and Group Coaching Mastery. The company also offers a suite of coaching tools and resources including the Life Harmony Assessments Kit ($97), DISC-GO Cards ($25), Life Values Cards ($30), and free coaching forms. The product ecosystem is designed to equip Christian coaches from initial training through ongoing professional development, with all programs integrating the Christian Coaching Model and spiritual principles alongside internationally-recognized coaching competencies from ICF and IAC.

Differentiator

Problem solved

Functional benefit

Products and services

• Certified Professional Life Coach (CPLC) Training Program ICF-accredited Level 1 training program providing 90 hours of coach training including 10 ICF Mentor Hours (7 group and 3 individual). Delivered through adult learning techniques and small group webinar-style classrooms that teach internationally-recognized coaching skills through the Christian Coaching Model. Designed for individuals seeking ICF ACC or PCC credential eligibility.
• ICF Mentor Coaching Mentor coaching course approved for 13.67 CCEUs that meets ICF requirements for ACC or PCC applicants. Trainer Janice LaVore-Fletcher is a Certified Mentor Coach for the ICF. Designed for coaches seeking the required mentor coaching hours for ICF credential renewal or upgrade.
• DISC Training and Certification Online DISC consultant training and certification program covering both faith-based DISC and traditional DISC approaches to provide flexibility with diverse audiences. Equips coaches and facilitators to deliver DISC personality profiling workshops.
• Group Coaching Mastery Training program teaching coaches how to work with multiple clients simultaneously, expanding reach and adding revenue streams while maintaining coaching effectiveness. Targets certified coaches seeking to scale their practice.
• DISC-GO Cards 52 color-coded card deck for DISC-based icebreakers and training activities covering all four DISC profiles (D=Green, I=Red, S=Blue, C=Tan). Includes both faith-based and traditional DISC descriptors and is sufficient for groups up to 12 people. Priced at $25.00 plus $5.00 shipping.
• Life Harmony Assessments Kit Coaching tool kit with 10 fillable PDF assessments covering Career, Church/Community/Service, Finances, Leisure/Self-Care, Mental/Emotional Health, Personal Development, Personal Environment, Spiritual Life, Physical Health, and Relationships, plus a scoring guide. Customizable with business logo. Priced at $97.00 and includes a free Values Worksheet bonus.
• Life Values Cards 52 pre-printed cards with values such as creativity, loyalty, and teamwork, each paired with corresponding affirmations and scriptures for values exploration exercises. Priced at $30.00 per deck (currently listed as NOT CURRENTLY AVAILABLE).

Quantifiable outcome

• 90 ICF-Accredited Coach Training Hours (including 10 Mentor Hours)
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Laurie Beth JonesminorOthers · 1 January 2015Featured keynote speaker at Inspire 2015 conference. Best-selling author of 'Jesus Life Coach'. Provided leadership and motivational content at the annual Christian coaching conference.
• Kim GarstminorOthers · 1 January 2015Featured speaker at Inspire 2015 conference. Founder and CEO of Boom Social, providing social media marketing expertise to conference attendees.
• Southpark Renaissance HotelminorOthers · 1 January 2015Venue partner for Inspire 2015 annual conference. Provided conference facilities and special attendee rates at their Charlotte, NC location.
• International Coach Federation (ICF)coreStrategic or Co-development Partner · 1 January 2015ICF is the primary credentialing body for professional coaches. CCI is an ICF-approved coach training provider offering 80-90 hours of accredited training meeting ICF certification requirements. ICF CCEUs awarded for continuing education.
• International Association of Coaching (IAC)coreStrategic or Co-development PartnerIAC is the governing body for IAC Coaching Masteries. CCI is a licensed IAC Coaching Masteries School authorized to teach the nine masteries recognized by IAC.
• Center for Credentialing & Education (CCE)minorStrategic or Co-development PartnerCCI is an approved training provider for CCE's Board Certified Coach credential program, expanding credentialing pathways for graduates.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Coach U: Coach U is a long-standing ICF-accredited coach training school offering comprehensive certification programs, directly comparable to CCI's CPLC training in curriculum and target audience.
• Coaches Training Institute (CTI): CTI is one of the largest ICF-accredited coach training providers globally, offering foundational and advanced certification. It is a direct competitor to CCI for aspiring coaches seeking professional credentials.
• Biblical Coaching Alliance: A faith-based coaching community and training resource organization that overlaps directly with CCI's Christian coach training niche, serving similar ministry and life-coaching aspirants.
• Professional Christian Coaching Institute (PCCI): PCCI provides ICF-accredited coach training specifically for Christian coaches, the most direct niche competitor to CCI in faith-based professional coach certification.
• Center for Christian Coaching: Faith-based coaching training and certification provider targeting Christian leaders and pastors, overlapping with CCI's ministry-leader and pastoral training segments.
• MentorCoach: ICF-accredited coach training and mentor coaching program that overlaps with CCI's Mentor Coaching module, including CCEU-approved continuing education for credentialed coaches.
• Institute for Professional Excellence in Coaching (iPEC) – ICF accredited: Already listed; iPEC's dual ICF and CCE alignment closely mirrors CCI's triple-accreditation model, making it a strong reference point on regulatory positioning.
• iPEC Coach Training: iPEC is an ICF-accredited coach training school offering core and advanced certification programs comparable in structure to CCI's CPLC, serving aspiring professional coaches through online and live cohorts.

Broad incumbents

• Institute of Coaching (ICF-affiliated): Affiliated with ICF, the Institute of Coaching provides training and credentialing resources to professional coaches at scale, positioning it as a broader-incumbent reference point for CCI's accredited training.
• DISC Profile / Wiley (publisher of Everything DiSC): Wiley publishes the Everything DiSC suite of assessments and certification programs, competing with CCI's DISC Training and Certification add-on at a much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CoachInstitute
• YouTubeyoutube.com/channel/UC3NKH3nKBXaeAtWX6SBGXTA
• Facebookfacebook.com/ChristianCoachInstitute
• LinkedInlinkedin.com/in/christiancoachinstitute
• Instagraminstagram.com/janicelavorefletcher
• Pinterestpinterest.com/janicelavore

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Christian Coach Institute