Mike's Pies
Mike's Pies is a Tampa-based manufacturer of frozen pies, cheesecakes, and layer cakes founded in 1992, producing roughly 65 varieties at ~20,000 desserts per week for distribution across 45+ U.S. states and select international markets via DTC e-commerce, broadline foodservice distributors, and national grocery retail.
- Company typePrivate
- Founded1992
- HeadquartersTampa, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Mike's Pies does
Mike's Pies, Inc. is a Tampa, Florida-based manufacturer of frozen pies, cheesecakes, and layer cakes founded by Mike Martin in 1992. The company produces approximately 65 product varieties and ~20,000 desserts per week at a 53,000-square-foot state-of-the-art facility opened in August 2020, with a second production facility reportedly under construction near the Tampa state fairgrounds. Its core technology is a proprietary freezing process that preserves homemade flavor and texture through multiple freeze-thaw cycles, complemented by water-bath baking for cheesecakes; all products are made from third-generation family recipes (Grandma Smith, refined by Mike's mother Jean) using all-natural ingredients without preservatives or additives. The portfolio is anchored by award-winning items including 15 Great American Pie Festival National Championships and multiple American Pie Council blue ribbons across key lime and peanut butter varieties, with co-branded HERSHEY'S endorsement on the REESE'S Peanut Butter Pie line and Nellie & Joe's Key Lime Juice as a named ingredient in the Key Lime line.
Mike's Pies operates a hybrid go-to-market across three channels. Direct-to-consumer revenue comes through mikespies.com with weekly Tuesday-ship/Thursday-deliver nationwide logistics and a per-order $130-$360 insulated cooler handling fee, alongside local pickup from the Tampa facility. Food-service wholesale distribution runs through seven broadline distributors — DOT Foods, Sysco, Performance Food Service, US Foods, Ben E Keith, Cheney Brothers, and Gordon Food Service — placing Mike's Pies on restaurant menus nationwide (e.g., The Polite Pig at Walt Disney World, Winghouse pie-of-the-month). National grocery retail placement at Shaw's, The Fresh Market, Winn-Dixie, and New York Butcher Shop extends the consumer footprint. Pricing is unit-based per whole dessert, ranging roughly $18-$43 by product, with gluten-free options priced comparably or modestly higher. The company is privately held and founder-owned; Mike Martin is in year four of a five-year exit strategy with sons Lucas and Cameron Martin serving as company managers in preparation for succession.
Mike's Pies firmographics
Firmographics- Name
- Mike's Pies
- Legal name
- Mike's Pies, Inc.
- Website
- https://mikespies.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Mike's Pies is a Tampa-based manufacturer of frozen pies, cheesecakes, and layer cakes founded in 1992, producing roughly 65 varieties at ~20,000 desserts per week for distribution across 45+ U.S. states and select international markets via DTC e-commerce, broadline foodservice distributors, and national grocery retail.
- Ownership category
- akta.pro rank
Where Mike's Pies is headquartered
LocationHeadquarters
- HQ city
- Tampa
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Mike's Pies business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Direct Consumer Sales: Online ordering through website with shipping to consumers nationwide. All orders are for shipping only with Tuesday shipping for Thursday delivery.
- Food Service Wholesale: Distribution to restaurants and food service establishments through major broadline distributors.
- Retail Bakery Wholesale: Wholesale supply to retail bakery locations and grocery stores.
- Local Pickup: Direct pickup from Tampa facility for local customers. Office pickup available by calling ahead.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Pies - Key Lime, Southern Pecan, Mud, Reese's varieties |
| Unit Pricing | Pay-as-you-go | Fruit Pies |
| Unit Pricing | Pay-as-you-go | Cheesecakes (Gluten Free) |
| Unit Pricing | Pay-as-you-go | Cakes |
| Unit Pricing | Pay-as-you-go | Seasonal Pies/Cakes |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Mike's Pies product offering
Product offeringCore offering
Mike's Pies manufactures and wholesales approximately 65 varieties of frozen pies, cheesecakes, and layer cakes using third-generation family recipes with all-natural ingredients and no preservatives. The company produces 20,000 desserts per week from a 53,000 sq ft Tampa facility and distributes them across 45+ states via broadline food service distributors, national grocery retail, restaurant accounts, and a direct-to-consumer e-commerce site that ships weekly nationwide.
Product overview
Mike's Pies offers a portfolio of frozen pies, cheesecakes, and cakes distributed through retail and food service channels. The core product lineup includes Key Lime Pie (available in standard and deep dish, gluten-free variants), REESE'S Peanut Butter Pies, Southern Pecan Pie, and various cheesecakes (Sea Salt Caramel, New York Style, Bananas Foster, Blueberry, Piña Colada, Guava - most gluten-free). Additional offerings include fruit pies (Apple, Blueberry, Cherry), Mud Pie, seasonal items (Sweet Potato, Pumpkin, Pumpkin Cheesecake), and layer cakes (BTYM Chocolate, Carrot, Red Velvet, Strawberry). All products are made from family recipes dating back three generations, without artificial fillers or preservatives. The company produces approximately 65 varieties with 20,000 desserts weekly for nationwide distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- Key Lime Pie (Gluten-Free) Authentic Key Lime Pie made with egg yolks, condensed milk, and Nellie & Joe's Key Lime Juice in a scratch graham cracker crust; four-time national champion, gluten-free, $22 per unit.
- Key Lime Pie Deep Dish (Gluten-Free) Deep dish version of the four-time national champion Key Lime Pie with the same authentic filling and graham cracker crust in a larger format, gluten-free, $27 per unit.
- Southern Pecan Pie Third-generation family recipe Southern Pecan Pie featuring whole pecan halves in an award-winning filling served in a traditional pastry crust, $26 per unit.
- REESE'S Peanut Butter Pie (Gluten-Free) 3-time national champion light and creamy peanut butter pie with REESE'S Peanut Butter Cups, HERSHEY'S Dark Chocolate Fudge Topping, and caramel in a chocolate graham crust, gluten-free, $23 per unit.
- REESE'S Deep Dish Peanut Butter Pie (Gluten-Free) 3-time national champion deep dish peanut butter pie with REESE'S Peanut Butter Cups, HERSHEY'S Dark Chocolate Fudge and caramel toppings in a gluten-free HERSHEY'S Cocoa crust, $26 per unit.
- Sea Salt Caramel Cheesecake (Gluten-Free) New York-style cheesecake swirled with Dulce De Leche, topped with HERSHEY'S Caramel Topping and dusted with sea salt, gluten-free, $32 per unit.
- New York Style Cheesecake (Gluten-Free) Traditional Midtown-style New York cheesecake cooked in a water bath for a dense yet light texture, served in a signature graham cracker crust, gluten-free, $30 per unit.
- Bananas Foster Cheesecake (Gluten-Free) New York cheesecake infused with Bananas Foster fusion, ripe bananas, banana liqueur, and 151 rum, gluten-free, 10-inch size with 10-12 servings, $30 per unit.
- Granny Apple Crisp Traditional recipe combining Granny Smith apples with sugar, cinnamon and buttery crumb topping, originating from Mike's Grandma's kitchen, $27 per unit.
- Mud Pie Chocolate-based pie dessert in the standard pie lineup, $27 per unit.
- Apple Pie Classic double-crusted fruit pie made with apples, $25 per unit.
- Blueberry Pie Classic fruit pie filled with blueberries, $31 per unit.
- Cherry Pie Classic fruit pie with cherry filling, $31 per unit.
- Sweet Potato Pie Seasonal pie featuring sweet potato filling, $20 per unit.
- Pumpkin Pie Traditional seasonal pumpkin pie, $18 per unit.
- Pumpkin Cheesecake (Gluten-Free) Seasonal gluten-free cheesecake with pumpkin flavor, $29 per unit.
- Blueberry Cheesecake (Gluten-Free) Gluten-free cheesecake with blueberry topping, $32 per unit.
- Piña Colada Cheesecake (Gluten-Free) Gluten-free tropical cheesecake featuring piña colada flavors, $35 per unit.
- Guava Cheesecake (Gluten-Free) Gluten-free cheesecake with guava filling, $35 per unit.
- BTYM Chocolate Layer Cake (2- and 3-Layer) Chocolate layer cake in two- and three-layer formats, $32-$39 per unit.
- Carrot Cake (2-Layer) Two-layer carrot cake, $43 per unit.
- Red Velvet Cake (2-Layer) Two-layer red velvet cake, $32 per unit.
- Strawberry Cake (2-Layer) Two-layer strawberry cake, $31 per unit.
- Wholesale Food Service Distribution Program B2B distribution program supplying Mike's Pies products to restaurants, hotels, and food service operators through broadline distributors including Sysco, US Foods, DOT Foods, Performance Food Service, Ben E Keith, Cheney Brothers, and Gordon Food Service.
- Retail Grocery Wholesale Program B2B supply program stocking Mike's Pies products in national and regional grocery chains including Shaw's, The Fresh Market, Winn-Dixie, and New York Butcher Shop.
- Direct-to-Consumer Online Shipping B2C online ordering via mikespies.com for nationwide shipping every Tuesday with Thursday delivery; orders are shipping-only and require a $130-$360 insulated cooler/handling fee.
Quantifiable outcome
- 15 National Championships at the Great American Pie Festival
- +2 more outcomes
Companies that use Mike's Pies
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Mike's Pies technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Mike's Pies partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- DOT FoodscoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- SyscocoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- Performance Food ServicecoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- US FoodscoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- Ben E KeithcoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- Cheney BrotherscoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- Gordon Food ServicecoreMajor broadline food service distributor enabling nationwide restaurant distribution of Mike's Pies products.
- Shaw'scoreNational grocery retail chain partner selling Mike's Pies products in their stores.
- The Fresh MarketcoreNational grocery retail chain partner selling Mike's Pies products in their stores.
- Winn-DixiecoreSoutheastern grocery retail chain partner selling Mike's Pies products in their stores.
- New York Butcher ShopminorLocal/regional retail partner selling Mike's Pies products.
- The Polite Pig at Walt Disney WorldcoreNationally recognized restaurant serving Mike's Pies products, providing high-visibility brand placement.
- HERSHEY'ScoreHERSHEY'S endorses the REESE'S Deep Dish Peanut Butter Pie and supplies HERSHEY'S Caramel Topping, HERSHEY'S Dark Chocolate Fudge Topping, and HERSHEY'S Cocoa for the gluten-free crust.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Mike's Pies competitors and assessment
Company assessmentMarket position
Strengths1 record
Weaknesses5 records
Competitive moat5 records
Customer concentration
Mike's Pies social profiles
Digital presenceMike's Pies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mike's Pies leadership team
Management profileNumber of profiles
Profiles3 records
Mike's Pies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mike's Pies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mike's Pies
What does Mike's Pies do?
Mike's Pies manufactures and wholesales approximately 65 varieties of frozen pies, cheesecakes, and layer cakes using third-generation family recipes with all-natural ingredients and no preservatives. The company produces 20,000 desserts per week from a 53,000 sq ft Tampa facility and distributes them across 45+ states via broadline food service distributors, national grocery retail, restaurant accounts, and a direct-to-consumer e-commerce site that ships weekly nationwide.
Is Mike's Pies a public or private company?
Mike's Pies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mike's Pies founded?
Mike's Pies was founded in 1992. It employs 101 to 250 people.
Where is Mike's Pies based?
Mike's Pies is headquartered in Tampa, United States, in the North America region.
How does Mike's Pies make money?
Four revenue lines are on record. Direct Consumer Sales are the primary driver. The others are food Service Wholesale, retail Bakery Wholesale and local Pickup.
Does Mike's Pies have an API?
No public API is recorded for Mike's Pies.