Bermuda Village

What Bermuda Village does

Bermuda Village is a non-profit continuing care retirement community (CCRC) located on a single campus inside Bermuda Run Country Club in Bermuda Run, North Carolina, approximately 10 miles from Winston-Salem. Founded in 1985, the community operates an equity-ownership model in which residents purchase villas (priced $100,000–$450,000) or condos ($75,000–$225,000), thereby building a real-estate asset that can be appreciated or sold, in contrast to traditional rental CCRCs that retain non-refundable entrance fees.

The core offering is a full continuum of care delivered on one campus: independent living villas and condos, supportive care (including Greystone Cottage with 25 studio-style apartments), skilled nursing (21 private rooms with 24/7 care and on-site Wake Forest Baptist Health geriatricians), Medicare-certified short-term rehabilitation, and Village Homecare for in-home support. Resident amenities are co-located with Bermuda Run Country Club, providing 36 holes of championship golf, tennis, pickleball, an Olympic pool complex, and on-site dining at Ariston's and Mulligan's. The Bermuda Bridge Program offers a flexible monthly membership for prospective residents not yet ready for full-time residency.

The business model blends three revenue streams: one-time home sales under the equity model ($75,000–$450,000 per unit), recurring monthly care-service fees tied to level of care, and usage-based Village Homecare fees. Distribution is direct, via an in-house real estate team led by Broker in Charge Alexandria Hutchison and an admissions/marketing team, supported by community events (Community Day, Care Solutions Open Houses), content marketing, and referral flows from Wake Forest Baptist Health. The organization operates as a private, independent entity with no disclosed parent company or institutional ownership.

Name

Bermuda Village

Legal name

Bermuda Village

Website

https://bermudavillage.net

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Bermuda Village is a non-profit continuing care retirement community in Bermuda Run, North Carolina, offering independent living villas and condos under an equity-ownership model, plus supportive care, skilled nursing, short-term rehabilitation, and in-home care services for seniors.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community (CCRC) / Senior Living

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Continuing Care Retirement Communities (623311), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Single-Site CCRCs (HLADAEAE)

akta.pro secondary industries

Nonprofit / Faith-Based CCRCs (HLADAEAC), Luxury / High-End CCRCs (HLADAEAI)

Keywords

• Senior living services
• Continuing care retirement
• Independent living community
• Skilled nursing care
• Assisted living services

Headquarters

HQ city

Advance

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Home Sales (Equity Model): Residents purchase homes within the community (villas ranging from $100,000-$450,000 and condos from $75,000-$225,000), building equity that can appreciate over time and be realized upon sale.
2. Care Services Fees: Monthly fees for various levels of care including independent living services, supportive care, skilled nursing, and short-term rehabilitation. Pricing varies based on care level needed.
3. Homecare Services: Hourly or scheduled homecare services for residents needing additional support with daily activities, companionship, meal preparation, and wellness nursing services.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Bermuda Village is a non-profit continuing care retirement community (CCRC) in Bermuda Run, North Carolina, offering independent living residences (villas and condominiums) on an equity ownership model, along with supportive (assisted) care, skilled nursing, short-term rehabilitation, and homecare services. Residents purchase their residence outright and pay ongoing service/care fees, while accessing a full on-site continuum of care and the recreational amenities of the adjacent Bermuda Run Country Club.

Product overview

Bermuda Village is a continuing care retirement community (CCRC) offering a full spectrum of residential and care options. The community operates on an equity model ownership structure where residents can purchase villas ($100,000-$450,000) or condos ($75,000-$225,000) rather than paying entrance fees. Core products include Independent Living (Villas and Condos across multiple floor plans ranging 800-2,400+ sq ft), Supportive Care (assisted living with Catered Living and Greystone Cottage options), Skilled Nursing (21 private rooms with 24/7 care), Short-Term Rehabilitation (Medicare-certified), and Village Homecare (in-home services). Supporting services include an in-house real estate team and the Bermuda Bridge Program for flexible membership. The community is integrated with Bermuda Run Country Club providing golf, tennis, pickleball, and pool access.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Residences (Villas and Condominiums) Equity-ownership independent living residences (villas and condominiums) within the Bermuda Village CCRC campus, targeted at active retirees aged 65+ who want to own their home and access on-site continuum-of-care services. Residents purchase the residence outright and pay ongoing monthly service/care fees.
• Supportive Care (Assisted Living) On-site assisted living / supportive care services for residents who need help with activities of daily living but do not require full skilled nursing, typically drawn from the existing independent-living population or via direct community admission.
• Skilled Nursing Care 24/7 licensed skilled nursing care for residents requiring long-term medical and personal care, delivered on the Bermuda Village campus, often in coordination with the Wake Forest Baptist Health clinical partnership.
• Short-Term Rehabilitation Post-acute short-term rehabilitation services (physical, occupational, and/or speech therapy) for seniors recovering from hospitalization, surgery, or other medical events, typically referred by hospitals and the Wake Forest Baptist Health network.
• Homecare Services In-home care services delivered to Bermuda Village residents in their own independent living residences, supporting aging in place and helping defer or avoid transitions to higher levels of on-site care.

Quantifiable outcome

• Residents can age in place without relocating to different facilities as care needs change
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• Bermuda Run Country ClubcoreStrategic or Co-development PartnerBermuda Village is located within the Bermuda Run Country Club, providing residents exclusive access to world-class amenities including 36 holes of championship golf, tennis and pickleball courts, Olympic pool complex with lazy river, fine dining at Ariston's and casual dining at Mulligan's, and resort-style recreational facilities. The partnership is integral to the community's lifestyle positioning.
• Atrium Health Wake Forest BaptistcoreStrategic or Co-development PartnerWake Forest Baptist Health provides on-site geriatricians and medical services at Bermuda Village. Healthcare professionals oversee care in the skilled nursing facility and provide home visits. This partnership enables comprehensive healthcare coordination for residents, from independent living through skilled nursing care.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Atria Senior Living: National senior living operator offering independent living, assisted living, and memory care in a multi-state portfolio. Comparable to Bermuda Village in providing upscale, amenity-rich senior housing with a continuum-of-care orientation, though primarily for-profit and rental-based.
• Brookdale Senior Living: Largest U.S. senior living operator, providing independent living, assisted living, memory care, and skilled nursing across a national portfolio. Comparable to Bermuda Village as a full-continuum senior housing provider, though for-profit and far larger in scale.
• Sunrise Senior Living: Established senior living operator offering assisted living, memory care, independent living, and short-term stays across the U.S., U.K., and Canada. Comparable to Bermuda Village in delivering high-acuity, full-service senior care, though larger and primarily for-profit.
• Five Star Senior Living: Operates independent living, assisted living, and skilled nursing communities nationwide, with a focus on wellness programming. Comparable to Bermuda Village in the full-care-continuum and lifestyle-amenity positioning, though at greater scale.

Direct peers

• Life Care Services: Large third-party manager of CCRCs and senior living communities, including many non-profit and equity-model campuses. Comparable to Bermuda Village because Life Care Services often operates CCRC communities of similar size and continuum structure.
• Presbyterian Homes of North Carolina: Non-profit CCRC operator serving North Carolina with multiple continuing care campuses, including independent living, assisted living, skilled nursing, and short-term rehab. Same regional market, non-profit structure, and care continuum as Bermuda Village.
• Acts Retirement-Life Communities: One of the largest non-profit CCRC operators in the U.S., offering independent living, assisted living, skilled nursing, and homecare across multiple campuses. Directly comparable to Bermuda Village as a non-profit, full-continuum, equity/life-plan CCRC model.
• Asbury Communities: Non-profit CCRC system operating retirement communities in the Mid-Atlantic and Southeast with full continuum of care and home- and community-based services. Comparable to Bermuda Village as a non-profit, multi-service CCRC in the Southeast U.S.
• Erickson Senior Living: Large CCRC operator with a community-based, full-continuum model (independent living, assisted living, skilled nursing, memory care) on master-planned campuses. Highly comparable to Bermuda Village's equity-style ownership and full-care-continuum approach, though at greater scale.

Emerging players

• Holiday by Atria (Holiday Retirement): Large independent living operator (now part of Atria) focused primarily on independent and assisted living without on-site skilled nursing. Comparable to Bermuda Village's independent living product, though lacking the skilled nursing/CCRC depth.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/Bermuda_Vill
• YouTubeyoutube.com/channel/UC2vDhIn_0Kr1Oyi3VWoPW4Q
• Facebookfacebook.com/BermudaVillage
• LinkedInlinkedin.com/company/bermuda-village-retirement-community
• Instagraminstagram.com/bermuda_vill

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bermuda Village