GRP Financial

Retirement Plan Advisory Servicesgrpfinancial.com

GRP Financial is a privately held, retirement plan-focused registered investment advisor supporting 530+ independent advisors with $145.2B+ in retirement plan AUA and $20B in wealth management AUA, serving plan sponsors and individual clients nationwide as part of HUB International.

Company typePrivate
Founded2015
HeadquartersSan Rafael, United States
Headcount11–50
GTM typeB2B and B2C
OfferingServices

What GRP Financial does

GRP Financial, operating as Global Retirement Partners, LLC, is a privately held registered investment advisor (RIA) that operates an open-architecture platform serving independent financial advisors, plan sponsors, and individual wealth management clients across the United States. Founded in 2014–2015 and headquartered in San Rafael, California, the firm originated from National Retirement Partners (NRP), was acquired by LPL Financial in 2010, and was reconstituted as GRP Financial in July 2015 through the acquisition of Financial Telesis. The company was purchased by global insurance brokerage HUB International in September 2019 and now operates as the RPW Home Office within HUB Retirement & Wealth Management while preserving its affiliate advisor model.

The firm's core offering is a retirement-plan-focused RIA platform providing fiduciary support, investment due diligence, plan design consulting, 3(21)/3(38) co-fiduciary services, and provider benchmarking, alongside a wealth management practice covering financial planning, investment management, tax planning, and insurance solutions. The underlying platform integrates an in-house Investment Research Team (IRT), dedicated ERISA counsel, a financial wellness platform with participant coaching, and open-architecture access to 60+ recordkeeper relationships and 1,000+ asset manager relationships, supported by Turnkey Asset Management Platform (TAMP) partnerships. Securities are offered through LPL Financial (Member FINRA/SIPC) and insurance products through HUB International.

GRP monetizes via subscription and recurring revenue streams tied to advisory fees, securities commissions, and platform/override economics on assets under advisement, complemented by professional services revenue from retirement plan consulting. The platform supports 530+ affiliated independent advisors serving 10,388+ retirement plans, 2.01M+ plan participants, $145.2B+ in retirement plan AUA, and $20B in wealth management AUM as of 2024. Customer acquisition is sales-led through a dedicated business development team recruiting retirement-focused advisors, augmented by channel partnerships with custodians, TAMPs, and HUB International, with marketing driven by industry awards, NAPA membership, and content presence.

GRP Financial firmographics

Firmographics

Name: GRP Financial
Legal name: Global Retirement Partners, LLC
Website: https://grpfinancial.com
Company type: Private
Founded year: 2015
Operating status: Operating
Headcount range: 11–50 employees
Short description: GRP Financial is a privately held, retirement plan-focused registered investment advisor supporting 530+ independent advisors with $145.2B+ in retirement plan AUA and $20B in wealth management AUA, serving plan sponsors and individual clients nationwide as part of HUB International.
Ownership category
akta.pro rank

GRP Financial industry classification

Industry

Product category: Retirement Plan Advisory Services
NAICS: Portfolio Management and Investment Advice (523940)
SIC: Investment Advice (6282)
akta.pro primary industry: Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)) (FSAAACAF)
akta.pro secondary industries: Employer Retirement Plan Advisory (401(k)/Pension) (FSAEABAE), Retirement Plan Participant Advice & Managed Accounts (FSAEABAF), Financial Planning–Led RIAs (FSAAACAB)

Keywords

Retirement plan consulting
Registered investment advisor
Wealth management services
Fiduciary advisory services
Financial advisor support

Where GRP Financial is headquartered

Location

Headquarters

HQ city: San Rafael
HQ country: United States
HQ region: North America

Offices2 records

Markets served

GRP Financial business model

Business model

GTM type: B2B and B2C
Offering type: Services
Cost components: Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

Securities and Investment Advisory Services: Securities offered through LPL Financial, Member FINRA & SIPC. Investment advice offered through Global Retirement Partners, LLC, a registered investment advisor. Revenue generated through advisory fees, commissions on securities transactions, and potentially AUM-based fees.
Retirement Plan Services: Comprehensive retirement plan consulting services including fiduciary support, investment due diligence, plan design, and provider analysis. Services delivered through affiliated advisors to plan sponsors.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

GRP Financial product offering

Product offering

Core offering

GRP Financial (Global Retirement Partners, LLC) is a retirement plan-focused registered investment advisor (RIA) that supports a national network of 530+ independent financial advisors. It delivers retirement plan consulting services (including fiduciary support, 3(21)/3(38) co-fiduciary arrangements, investment due diligence, plan design, and provider benchmarking) to plan sponsors, and offers wealth management services (financial planning, investment management, tax planning, and insurance) to individual clients. Securities are offered through LPL Financial and investment advice through Global Retirement Partners, LLC.

Product overview

GRP Financial operates as an industry-leading, retirement-focused Registered Investment Advisor (RIA) offering a comprehensive suite of financial advisory services through its network of independent advisors. The firm's platform combines retirement plan consulting services (including fiduciary support, investment due diligence, co-fiduciary arrangements, and plan design) with wealth management solutions (financial planning, investment management, tax planning, and insurance). Additional value-added services include an Investment Research Team providing in-house analysis, ERISA legal counsel, a financial wellness platform, and access to multiple custodians and Turnkey Asset Management Platforms (TAMPs). Rather than a software product, GRP Financial provides a service-based platform supporting advisors with technology, compliance, back-office operations, and industry partnerships across 530+ advisors serving over 10,000 retirement plans.

Differentiator

Problem solved

Functional benefit

Products and services

Retirement Plan Consulting
Wealth Management

Quantifiable outcome

$145.2B+ in Retirement Plan Assets under advisement
+4 more outcomes

Companies that use GRP Financial

Customer profile

Segments3 records

Ideal customer profiles3 records

GRP Financial technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature5 records

GRP Financial partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

HUB InternationalcoreStrategic or Co-development Partner · 1 September 2019GRP Financial purchased by HUB International in September 2019. Became RPW Home Office while maintaining affiliate model. Insurance services offered through HUB International. HUB International is a leading global insurance brokerage.
LPL FinancialcoreChannel Partner/ Reseller/ DistributorSecurities offered through LPL Financial, Member FINRA & SIPC. GRP advisors may be registered representatives of LPL Financial and investment adviser representatives of GRP. LPL provides the brokerage platform while GRP provides the RIA and retirement plan focus.
60+ Recordkeeper RelationshipscoreOthersAccess to over 60 recordkeeper relationships enabling comprehensive retirement plan solutions across various plan types and provider options.
1,000+ Asset Manager RelationshipscoreOthersExtensive network of over 1,000 asset manager relationships providing diversified investment options and exclusive institutional pricing through collective purchasing power.
Turnkey Asset Management Platforms (TAMPs)coreTechnology or IntegrationStrategic partnerships with TAMPs to streamline portfolio management and empower advisors to focus on personalized client relationships. Multiple platform relationships enhance advisor flexibility.

Scale indicators6 records

Recent moves8 records

Expansion highlights5 records

GRP Financial competitors and assessment

Company assessment

Direct peers

CAPTRUST: Large US retirement-focused RIA serving corporate plan sponsors with fiduciary advisory, investment due diligence, and participant services. Closest direct peer to GRP given shared focus on employer-sponsored retirement plans and similar AUM tier.
SageView Advisory: Retirement plan consulting firm providing 3(21)/3(38) fiduciary, investment advisory, and wealth management services to plan sponsors and individuals. Directly comparable business model to GRP including advisor affiliation approach.
OneDigital: National benefits and retirement advisory firm combining insurance brokerage, retirement plan consulting, and wealth management. Overlapping employer-sponsored plan focus and broad financial services platform similar to GRP under HUB.

Broad incumbents

Edelman Financial Engines: Largest US independent RIA combining personal financial planning, retirement plan participant advice, and wealth management. Comparable retirement plan participant advice offering through workplace channel alongside wealth management at scale.
Cambridge Investment Research: Major US independent broker-dealer and RIA support platform serving thousands of independent advisors with retirement and wealth services. Comparable advisor-affiliation model with retirement plan focus at scale.
Commonwealth Financial Network: Independent broker-dealer and RIA supporting thousands of affiliated advisors with retirement plan, wealth management, and back-office infrastructure. Closely aligned affiliate model to GRP's national advisor network.
Empower Retirement: Major US retirement plan recordkeeper and advisory provider serving corporate plan sponsors. Adjacent competitor offering both bundled recordkeeping and advisory services to GRP's plan sponsor clients.
Cetera Financial Group: Large RIA-supporting broker-dealer network providing technology, compliance, and operations infrastructure to independent advisors. Similar affiliate/advisor-support model to GRP though broader across wealth and retirement.
NFP (an Aon company): Large US insurance brokerage and wealth management firm acquired by Aon, with a substantial retirement plan advisory practice serving corporate plan sponsors. Comparable scale and overlap with GRP's plan sponsor consulting segment.

Others

Goldman Sachs Ayco: Goldman Sachs-owned personal financial planning and retirement advisory firm serving corporate executives and high-net-worth clients. Comparable retirement and wealth planning capability though serving a more affluent and concentrated client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

GRP Financial financial estimates

Financial estimate

Revenue estimate

Valuation estimate

GRP Financial leadership team

Management profile

Number of profiles

Profiles21 records

GRP Financial funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

GRP Financial M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GRP Financial

What does GRP Financial do?

Is GRP Financial a public or private company?

GRP Financial is a private company. It is classified as corporate owned and is currently operating.

When was GRP Financial founded?

GRP Financial was founded in 2015. It employs 11 to 50 people.

Where is GRP Financial based?

GRP Financial is headquartered in San Rafael, United States, in the North America region.

How does GRP Financial make money?

Two revenue lines are on record. Securities and Investment Advisory Services are the primary driver. The others are retirement Plan Services.

Who are GRP Financial's main competitors?

Direct peers on record are CAPTRUST, SageView Advisory and OneDigital. Broad incumbents are Edelman Financial Engines, Cambridge Investment Research, Commonwealth Financial Network, Empower Retirement, Cetera Financial Group and NFP (an Aon company). Goldman Sachs Ayco is listed as an others.

Does GRP Financial have an API?

No public API is recorded for GRP Financial.

What industry is GRP Financial in?

GRP Financial's product category is Retirement Plan Advisory Services. Its primary akta.pro industry code is FSAAACAF, Corporate Retirement Plan Advisory RIAs (ERISA 401(k)/403(b)), with a secondary code of FSAEABAE, Employer Retirement Plan Advisory (401(k)/Pension). Its NAICS code is 523940 and its SIC code is 6282.