What Daniamant does

Daniamant is a privately held maritime safety equipment manufacturer founded in 1985 and headquartered in Slangerup, Denmark, with a UK operating subsidiary in Portsmouth established on 1 July 2006 following the acquisition of McMurdo's Survivor Location Lights division. The company designs and manufactures a broad portfolio of marine safety and navigation products organized under three categories: Safe People (lifejacket lights such as the W3, W3 Polar and L6 series, lifebuoy lights including the L90 LED, liferaft lights such as the RL5/RL6/RL7/RL8 family, lifejacket lights, torches), Safe Systems (BNWAS, salinometers, oil level alarms), and Safe Sailing (forward-looking sonar systems, electronic inclinometers, electronic distress flares). Products are engineered for compliance with international maritime regulations including SOLAS, the EU Marine Equipment Directive (Wheelmark), USCG, UKCA, DNV GL, IECEx, RTCM, MER, and TC certifications. The company operates with 11–50 employees supporting manufacturing, R&D, and global commercial activities across more than 50 countries.

The portfolio includes several proprietary technologies: the EchoPilot FLS 3D forward-looking sonar with an industry-leading 20:1 depth-to-range ratio and Average Forward Depth (AFD) feature, the FLS 3D – 30 Degrees single-transducer variant for smaller vessels (29–60 ft), and the DanEI-300 electronic inclinometer — the world's first IMO Wheelmark-approved electronic inclinometer for container ships and bulk carriers built after 1 January 2026. In December 2023, Daniamant expanded its portfolio materially through the acquisition of Jotron AS's lighting business, adding the ML-100/ML-200/ML-300 marker lights and the AQ-4 MkII strobe light. Distribution operates through a two-tier model of authorized distributors and dealers in over 100 countries, with major channel partners including Viking Life-Saving Equipment, Survitec Group, Wescom Signal & Rescue, and Elcome International. Direct sales cover shipyards and OEM accounts, and the company has established integration partnerships with marine electronics leaders Navico Group (Simrad, B&G, Lowrance) and Raymarine for its forward-looking sonar systems.

Revenue is generated almost exclusively through one-time hardware sales of certified safety and navigation equipment, with no disclosed subscription or recurring revenue model. End customers span commercial maritime operators (container ships, bulk carriers, passenger vessels requiring SOLAS-compliant equipment), the recreational/pleasure boating segment, and offshore/maritime infrastructure (offshore wind, aquaculture, ports, harbors). The company is privately held with no disclosed external investment, equity structure, or financial metrics.

Name

Daniamant

Legal name

Daniamant A/S

Website

https://daniamant.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Daniamant is a Danish-headquartered maritime safety equipment manufacturer producing SOLAS-approved lifejacket lights, liferaft lights, electronic distress signals, forward-looking sonar, and electronic inclinometers for commercial and recreational vessel operators across 100+ countries via a global distributor network.

Ownership category

akta.pro rank

Product category

Marine Safety Equipment

NAICS

Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511), Electric Lighting Equipment Manufacturing (3351), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Search, Detection, Navagation, Guidance, Aeronautical Sys (3812), Electric Lighting & Wiring Equipment (3640), Measuring & Controlling Devices, Nec (3829)

akta.pro primary industry

Life-Saving Appliances & Safety Equipment (Davit Systems, Lifeboats, Firefighting) (IMAJAIAG)

akta.pro secondary industries

Marine Lighting & Signaling Systems (Internal/External) (IMAJAJAJ), Airfield, Marine & Transport Signaling Lighting (Runway/taxiway, obstruction, navigation/marker lights) (IMAGAIAH)

Keywords

• Marine safety equipment
• Lifesaving appliance lights
• SOLAS safety products
• Forward-looking sonar
• Marine navigation electronics

Headquarters

HQ city

Portsmouth

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Marine Safety Equipment Sales: Daniamant generates revenue through the manufacture and sale of marine safety products including lifejacket lights, lifebuoy lights, liferaft lights, marker lights, electronic distress signals, and forward-looking sonar systems. Products are sold through a global distributor network.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Daniamant designs and manufactures marine safety and navigation equipment, including lifejacket lights, liferaft lights, lifebuoy lights, marker lights, electronic distress signals, forward-looking sonar systems, and electronic inclinometers for the commercial maritime and offshore sectors. Products are engineered for compliance with international maritime safety regulations.

Product overview

Daniamant is a global maritime safety leader offering a comprehensive portfolio of marine safety and navigation products organized under three key areas: Safe People, Safe Systems, and Safe Sailing. The product portfolio includes lifejacket lights (W3, W3 Polar, W4-A/M4-A, M3, L6 series), lifebuoy lights (L90 LED), liferaft lights (RL5, RL6, RL7, RL8, Rescue Master series, torches), marker and strobe lights (ML-100, ML-200, ML-300, AQ-4 MkII), electronic visual distress signals (ODEO SOS, ODEO Mk3, ODEO Distress, ODEO Strobe), forward looking sonar systems (EchoPilot FLS 3D, FLS 3D – 30 Degrees), electronic inclinometers (DanEI-300), and navigation safety equipment (BNWAS, salinometers, oil level alarms). Products are designed and manufactured to meet international maritime standards including SOLAS, MED, USCG, and IMO requirements. The company operates from Denmark (Daniamant A/S) and UK (Daniamant Ltd), with global distribution across Europe, Americas, Asia, Middle East, Africa, and Australasia.

Differentiator

Problem solved

Functional benefit

Products and services

• Lifejacket Lights Compact, water-activated LED lights designed to be fitted to marine lifejackets to signal the location of crew members in distress situations.
• Liferaft Lights Automatic illumination devices fitted to marine liferafts to provide internal and external lighting when the raft is deployed in an emergency.
• Lifebuoy Lights Water-activated lights designed to be attached to lifebuoys to provide a location signal for rescue services during man-overboard incidents.
• Marker Lights Marine location marker lights used to mark positions at sea and assist in search-and-rescue operations.
• Electronic Distress Signals Handheld electronic devices that broadcast distress signals to alert nearby vessels and rescue services in maritime emergencies.
• EchoPilot Forward-Looking Sonar Forward-looking sonar systems, including 3D variants, that allow vessel operators to see underwater obstructions and seabed contours ahead of the boat in real time.
• Electronic Inclinometers (DanEI) Electronic inclinometer instruments used on commercial and offshore vessels to measure and display vessel list and trim information for safe navigation.

Quantifiable outcome

• Up to 9 hours of emergency illumination (ODEO SOS exceeds USCG 6-hour requirement)
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Navico Group (Simrad, B&G, Lowrance)coreTechnology or Integration · 20 May 2026Daniamant developed major software update enabling seamless integration of EchoPilot Forward Looking Sonar systems with Navico Group's Multi-Function Displays (MFDs), including Simrad marine electronics, B&G, and Lowrance systems. This integration provides users with access to real-time forward-looking sonar on their preferred navigation displays.
• Green Harbor Technology (Vikingegaarden A/S)coreChannel Partner/ Reseller/ Distributor · 1 June 2025Daniamant announced Vikingegaarden as their Preferred Partner and Distributor for marketing, sales, technical support and service of Daniamant strobe lights AQ4-MKII and Marker lights ML-100, ML-200, and ML-300 and any future products derived from the existing portfolio. The agreement covers Denmark, Norway, Sweden, Finland, Iceland, Faeroe Islands, and Greenland, effective June 1st, 2025. Green Harbor Technology provides turn-key solutions to harbors, marinas, nautical administrations, bridges, and aquaculture operations.
• RaymarinecoreTechnology or IntegrationDaniamant partnered with Raymarine for EchoPilot FLS 3D Gen4 development with direct integration to Raymarine Axiom Multifunction Displays. The plug-and-play integration via RJ45 to Raynet cable allows the EchoPilot app to appear on the Axiom display with split screen functionality, 360-degree rotation, and zoom capabilities.
• Danish Export AssociationminorOthersDaniamant has been a member of the Danish Export Association for 30 years, gaining value from their marine, marketing, and executive networks. Daniamant sponsors the Danish Export Academy established by the association.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Furuno Electric:
• Viking Life-Saving Equipment: Viking is a global maritime safety provider (lifeboats, liferafts, evacuation systems, PPE) and a Daniamant distributor. It overlaps at the safety-equipment level but competes more broadly as a turnkey safety-services incumbent.
• Raymarine (FLIR Systems / Teledyne): Raymarine is a major marine electronics MFD supplier and an EchoPilot FLS 3D integration partner. It is a broad incumbent in marine navigation electronics and could expand into adjacent safety signaling categories.
• Navico Group (Simrad, B&G, Lowrance): Navico Group is the world's largest marine electronics company (Simrad, B&G, Lowrance) and a 2026 EchoPilot FLS 3D integration partner. It is a broad incumbent across recreational and light-commercial marine electronics.
• Survitec Group: Survitec is a global marine and offshore safety services group offering liferafts, survival suits, evacuation systems and safety equipment. It is both a Daniamant distribution partner and a broad incumbent competing in integrated survival solutions beyond standalone safety lighting.

Direct peers

• Ocean Signal: Ocean Signal designs and manufactures EPIRBs, PLBs, AIS Man Overboard devices and lifejacket lights, with comparable SOLAS/MED/USCG approvals. It is a direct peer in compact marine safety beacons and survivor-location lighting.
• ACR Electronics (Orolia Maritime): ACR Electronics, the maritime division of Orolia, is a direct competitor in EPIRBs, PLBs, AIS beacons, lifejacket lights, and survivor location equipment. It overlaps almost one-to-one with Daniamant's Safe People product lines and competes for the same SOLAS/MED/USCG approvals and distributor channels.
• Wescom Signal & Rescue: Wescom Signal & Rescue manufactures marine pyrotechnics, line-throwing devices, and liferaft/safety equipment under the Comet, Pains-Wessex and Schermer brands. It is also a Daniamant distributor and a direct peer in SOLAS-approved marine safety signaling.
• Jotron AS: Jotron is a Norwegian competitor in maritime distress and communication equipment (EPIRB, SART, AIS, GMDSS). Daniamant acquired Jotron's lighting portfolio in 2023, but Jotron retains its radio/communication business and remains a comparable peer in distress signaling.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/daniamant
• YouTubeyoutube.com/channel/UCHzsbQcfsqULs1ymvdplAig
• LinkedInlinkedin.com/company/daniamant

Compliance18 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daniamant