Central Nebraska Rehab Services

What Central Nebraska Rehab Services does

Central Nebraska Rehab Services, operating as Go Physical Therapy, is a Nebraska-based outpatient rehabilitation services provider founded in 1987 and headquartered in Grand Island. The company delivers physical therapy, occupational therapy, and speech therapy through a network of more than 20 owned clinic locations spanning seven Nebraska cities: Grand Island, Lincoln, Kearney, Hastings, Omaha, Aurora, and Gretna. Its service portfolio spans core orthopedic and post-surgical rehabilitation alongside specialized programs in aquatic therapy, neurologic and oncology rehabilitation, vestibular and fall prevention, hand therapy, pediatric therapy, women's health and pelvic floor rehabilitation, dry needling, postural restoration, athletic training, industrial rehabilitation, and school-based therapy. The Children's Rehab Center sub-brand operates across four cities, and the network also runs dedicated Balance Mobility & Cancer centers, a Pelvic Rehabilitation Center, and an aquatic therapy facility.

The business is built on licensed clinical labor rather than proprietary technology. More than 50 licensed professionals deliver evidence-based, hands-on therapy, supplemented by a telehealth channel for remote sessions. Patient access flows through self-referral, physician referral, insurance authorization, hospital co-locations (e.g., CHI sites in Lincoln), employer and industrial contracts, school district partnerships, and sports team relationships. Powerhouse Billing functions as an internally branded patient payment processing tool.

Revenue is generated primarily through insurance-billed and self-pay therapy sessions delivered in clinic or via telehealth, with pay-as-you-go billing cadence and no publicly disclosed pricing. The company is a private, for-profit entity with no disclosed funding rounds, acquisitions, executive leadership changes, patents, or trademarks, indicating an organically grown, regionally focused operator.

Name

Central Nebraska Rehab Services

Legal name

Go Physical Therapy

Website

https://cnrehab.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

Central Nebraska Rehab Services (Go Physical Therapy) is a Nebraska-based outpatient rehabilitation provider offering physical, occupational, and speech therapy across 20+ clinic locations in seven cities, serving individual patients, schools, employers, and athletes.

Ownership category

akta.pro rank

Product category

Outpatient Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Multidisciplinary Outpatient Rehab Centers (PT/OT/SLP) (HLADAJAG)

akta.pro secondary industries

Outpatient Rehabilitation & Physical/Occupational/Speech Therapy Centers (HLAFABAB), Outpatient Occupational Therapy (OT) Clinics (HLADAJAE), Balance, Fall Prevention & Gait Training In-Home (HSABADAH)

Keywords

• Physical therapy services
• Occupational therapy
• Speech therapy
• Rehabilitation clinic network
• Pediatric rehabilitation

Headquarters

HQ city

Grand Island

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Patient Therapy Services: Direct patient revenue from physical, occupational, and speech therapy sessions billed through insurance plans or self-pay. Services delivered at clinic locations and via telehealth platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Central Nebraska Rehab Services (operating as Go Physical Therapy) delivers physical, occupational, and speech therapy services through a network of over 20 clinic locations across Nebraska. The company provides specialized rehabilitation programs including aquatic therapy, oncology rehab, pediatric therapy, pelvic health, sports medicine, vestibular rehab, hand therapy, and industrial/workplace injury prevention, delivered by more than 50 licensed professionals.

Product overview

Go Physical Therapy operates as a unified rehabilitation services network offering physical, occupational, and speech therapy through a network of over 20 locations across Nebraska. The company provides specialized services including aquatic therapy, oncology rehabilitation, pediatric therapy, pelvic health, sports medicine, vestibular rehabilitation, and industrial injury prevention. Services are delivered through branded location centers including Children's Rehab Centers (4 locations), Balance Mobility & Cancer Rehab centers, Pelvic Rehabilitation Center, and general physical therapy clinics. The network employs over 50 licensed professionals and is anchored by a main location in Grand Island, NE. The company also offers a branded Powerhouse Billing platform for patient payment processing and Telehealth services for remote care delivery.

Differentiator

Problem solved

Functional benefit

Brands

• GO Physical Therapy Balance Mobility & Cancer Rehab: Specialized center in Lincoln, NE focusing on balance, mobility, and cancer rehabilitation
• GO Physical Therapy Balance Mobility Aquatics & Cancer Center
• GO Physical Therapy Balance Mobility & Orthopedics
• GO Physical Therapy Children's Rehab Center
• GO Physical Therapy Pelvic Rehabilitation Center
• Go Aurora Physical Therapy
• Go Gretna Physical Therapy

Products and services

• Physical Therapy
• Occupational Therapy
• Speech Therapy
• Aquatic Therapy
• Oncology Rehab
• Pediatric Therapy
• Women's Health and Pelvic Rehabilitation
• Orthopedic & Sports Medicine
• Athletic Training
• Telehealth Services
• Industrial Rehab
• Hand Therapy
• Vestibular Rehab & Fall Prevention
• Neurologic Rehab
• School Based Therapy
• Inpatient & On-site Therapy
• Dry Needling
• Postural Restoration

Quantifiable outcome

• Comprehensive care for the whole family from pediatrics to seniors

Named customers7 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Athletico Physical Therapy: Major Midwest-based outpatient physical therapy chain (now part of BAYADA/LifePoint) operating hundreds of clinics across multiple states. Comparable to Go PT as a multi-site outpatient PT/OT provider serving similar patient populations, though at substantially greater national scale.
• U.S. Physical Therapy: Public company that operates a network of over 600 outpatient PT clinics through partner and acquired brands. Directly comparable model to Go PT as a multi-clinic outpatient rehabilitation operator, with diversified specialty service lines.
• Select Physical Therapy (Select Medical): Outpatient rehabilitation division of Select Medical, one of the largest US providers of specialized rehabilitation. Operates clinics across multiple states with PT, OT, and speech therapy services comparable to Go PT's core offering.
• ATI Physical Therapy: One of the largest publicly-traded outpatient physical therapy operators in the US with hundreds of clinics. Directly comparable business model to Go PT - multi-clinic PT/OT delivery with specialty services - though operating at significantly larger national scale.

Regional players

• Concentra (Select Medical): Occupational health and urgent care provider that also delivers physical therapy and industrial rehabilitation services. Comparable to Go PT's industrial rehab and workplace injury prevention services, though operating within a broader occupational health portfolio.

Direct peers

• BenchMark Physical Therapy (Upstream Rehabilitation): Regional outpatient physical therapy chain operating hundreds of clinics across the Southeast and Midwest with PT, OT, and specialty services. Directly comparable to Go PT in operating multi-clinic rehabilitation networks with specialty therapy offerings.
• FYZICAL Therapy & Balance Centers: Franchise-based physical therapy network with hundreds of locations offering PT and specialty services including vestibular, balance, and pediatric therapy. Comparable to Go PT in specialty service emphasis and multi-clinic distribution, with similar outpatient therapy model.
• Drayer Physical Therapy Institute: Outpatient physical therapy brand owned by U.S. Physical Therapy operating clinics across multiple states. Comparable service offering to Go PT with focus on orthopedic, sports, and specialty rehabilitation services delivered through owned clinics.
• CORA Physical Therapy: Mid-size multi-state outpatient physical therapy operator offering PT, OT, and specialty services including hand therapy, sports medicine, and pediatric therapy. Closely aligned with Go PT in service mix and multi-specialty outpatient model, though at larger scale.
• Results Physiotherapy (Confluent Health): Outpatient physical therapy operator owned by Confluent Health with clinics across multiple states. Directly comparable to Go PT in offering hands-on PT services with orthopedic and sports therapy specialties through owned clinics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks2 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cnrehabschoolpediatrics
• LinkedInlinkedin.com/company/central-nebraska-rehab-services

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Central Nebraska Rehab Services