Purple Trading

What Purple Trading does

Purple Trading is the retail-facing brand of L.F. Investment Limited, a Cyprus Investment Firm regulated by CySEC under license 271/15, operating as a Straight Through Processing (STP) forex and CFD broker founded in 2016 with 11–50 employees. The company is headquartered in Limassol, Cyprus (with additional office presence in Brno, Czech Republic, via the LFA International Ltd. card-processing subsidiary) and is cross-registered with the Czech National Bank, the National Bank of Slovakia, and German BaFin, enabling client onboarding across the EEA while explicitly excluding residents of Belgium, Switzerland, and the United States.

The product stack is built around four trading front-ends: MetaTrader 4, MetaTrader 5, cTrader (Spotware), and a 2024 TradingView integration, supported by the PurpleZone client portal and the Purple Academy educational platform. Underlying execution routes client orders directly to aggregated interbank liquidity providers via the Equinix LD4 data center in London, with average execution under 100 milliseconds and EUR/USD spreads from 0.3 pips. Beyond active CFD trading across forex, indices, commodities, and 100+ individual stocks, the firm operates a passive investment layer comprising ETF portfolios and PAMM-style copy-trading strategies protected by the CapitalGuard automatic drawdown feature.

Revenue is generated transactionally through spreads, per-lot commissions ($10/lot on ECN Standard, $8/lot on ECN Prime), overnight swap fees, and monthly management fees plus profit share on managed accounts and ETF portfolios. The go-to-market is predominantly direct-to-consumer via self-serve online account opening, complemented by content marketing, webinars, YouTube video content, and Trustpilot-driven social proof; a sales-led overlay exists for professional client classification (up to 1:50 leverage) and strategy provider partnerships. Customer segments are horizontal, with active retail traders as the primary base, professional traders as a secondary tier, and passive investors (ETF and copy-trading clients) as a smaller, newer segment.

Name

Purple Trading

Legal name

L.F. Investment Limited

Website

https://purple-trading.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Purple Trading is a Cyprus-regulated STP forex and CFD broker offering multi-platform trading (MT4, MT5, cTrader, TradingView) to retail and professional traders across the EEA, supplemented by ETF portfolios and PAMM copy-trading strategies.

Ownership category

akta.pro rank

Headquarters

HQ city

Brno

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. ECN Commission: Commission-based revenue from ECN account holders: $10/lot for ECN Standard accounts, $8/lot for ECN Prime accounts.
2. Spreads: Revenue generated from the bid-ask spread difference across all traded instruments including forex, indices, commodities, and stocks.
3. Swap Fees: Overnight financing charges applied to positions held beyond daily cutoff time, expressed in points or percentage.
4. Management Fees (ETF/Strategy): Monthly fee deducted from investor account balance plus profit share percentage charged by strategy providers for managed account services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Purple Trading is a regulated STP forex and CFD broker that provides online trading services across forex pairs, stock indices, commodities, and 100+ individual stocks via MetaTrader 4, MetaTrader 5, cTrader, and TradingView. Beyond active trading, it offers passive investment products including PAMM-based copy trading with CapitalGuard risk controls and ETF portfolios, all accessible through the PurpleZone client portal.

Product overview

Purple Trading is an STP (Straight Through Processing) forex and CFD broker offering multi-platform trading through MetaTrader 4, MetaTrader 5, and cTrader platforms. The product suite includes CFD trading on forex, indices, commodities, and over 100 stocks, complemented by investment products such as PAMM-based investment strategies (CapitalGuard-enabled) and ETF portfolios. Client access is provided through the PurpleZone portal, with educational resources via Purple Academy. The broker also offers a TradingView integration for enhanced charting capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• CFD Trading (Forex, Indices, Commodities, Stocks) Contract for Difference trading enabling speculation on price movements of currency pairs, stock indices, commodities (including oil and gold), and over 100 individual stocks, with leverage and transparent STP execution for retail and professional traders.
• MetaTrader 4 (MT4) Desktop and mobile trading platform providing forex and CFD trading with charting, technical indicators, and automated trading through Expert Advisors.
• MetaTrader 5 (MT5) Advanced multi-asset trading platform supporting forex and CFDs on indices, commodities, and stocks with enhanced charting and analytical features.
• cTrader Professional trading platform with direct market access, advanced charting tools, and support for automated trading strategies.
• PurpleZone Client portal synchronized with MT4 and cTrader platforms, providing account overview, deposit and withdrawal management, and strategy connection capabilities.
• Investment Strategies (PAMM Copy Trading) Copy trading service allowing investors to replicate trades from professional strategy providers on their own accounts, with automated position management and CapitalGuard risk controls.
• ETF Portfolios Passive investment tool enabling investment in index funds with risk-based portfolio options, managed through the PurpleZone client portal.
• TradingView Integration Integration allowing users to connect their Purple Trading cTrader ECN account to TradingView for chart-based trading and execution.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• TrustPaycoreOthersPayment services provider authorized and regulated by the National Bank of Slovakia. Handles payment processing for client deposits and withdrawals.
• Emerchantpay LtdcoreOthersPayment services provider authorized and regulated by the Financial Services Authority (FCA) of the United Kingdom. Handles payment processing for client deposits and withdrawals.
• Unlimit EU Ltd (formerly CardPay Limited)coreOthersElectronic Money Institution authorized by Central Bank of Cyprus. Serves as the primary Electronic Money Institution for Purple Trading's payment operations.
• Interbank Liquidity Providers (Banks, ECN Pools, Non-Bank Entities)coreTechnology or IntegrationLiquidity aggregated from the world's largest banks, several ECN pools, and non-bank forex market entities. Connected via Equinix LD4 London for optimal execution.
• MetaQuotes (MetaTrader)coreTechnology or IntegrationSoftware provider for MetaTrader 4 and MetaTrader 5 trading platforms. Purple Trading offers both platforms for client trading.
• cTrader (Spotware)coreTechnology or IntegrationProvider of the cTrader trading platform offered by Purple Trading alongside MetaTrader platforms.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• eToro: Cyprus-regulated multi-asset broker with leading copy-trading/PAMM functionality and a social investing platform. Overlapping regulated retail broker with strong copy-trading emphasis.
• IC Markets: Cyprus/Australia-regulated ECN forex and CFD broker offering MT4/MT5/cTrader execution with low spreads. Closely comparable STP/ECN business model targeting active retail and professional traders.
• XM (Trading Point): Cyprus-regulated global retail forex/CFD broker with MT4/MT5 access and a strong EU retail presence. Comparable CySEC-regulated retail CFD broker operating across Europe.
• Pepperstone: Regulated ECN forex/CFD broker with MT4/MT5/cTrader and TradingView integration. Comparable regulated multi-platform offering and active-trader focus.
• Admirals (Admiral Markets): EU-regulated (CySEC, FCA, JFSA) forex/CFD broker offering MT4/MT5 and multi-asset CFDs to retail clients. Comparable regulated EU broker with similar instrument breadth.
• RoboForex: Multi-jurisdiction forex/CFD broker with ECN accounts, MT4/MT5/cTrader/RoboTrader platforms, and PAMM-style copy trading. Comparable multi-platform ECN retail broker model.
• FXTM (ForexTime): Cyprus-regulated forex/CFD broker with MT4/MT5 and copy-trading services. Comparable CySEC-regulated retail broker targeting similar active-trader segments.
• AvaTrade: Multi-jurisdiction regulated (CySEC, ASIC, FSA, FRSA) forex/CFD broker offering MT4/MT5 and proprietary platforms. Comparable EU-regulated retail CFD broker with broad instrument coverage.

Broad incumbents

• Interactive Brokers: Global multi-asset broker serving retail and professional clients with MT4-style access and broad market reach. Adjacent incumbent serving overlapping active-trader segments with broader product scope.
• Plus500: Publicly listed, multi-jurisdiction regulated CFD broker offering proprietary platform across EU markets. Comparable regulated CFD/forex offering at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PLSzQ4BwSJw8zdHTnqGVR2BgPiBCSCp5s_
• Facebookfacebook.com/purpletrading
• Instagraminstagram.com/explore/tags/purpletrading
• Xx.com/trading_purple

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Purple Trading