What Law Squared does

Law Squared is a privately held, alternative legal services firm operating across Australia, New Zealand, and the United Kingdom. It serves ambitious business leaders, in-house counsel, and specialist legal and compliance teams through six offices (Melbourne as Australian headquarters, plus Sydney, Brisbane, Perth, London as UK regional headquarters, and Auckland). Its offering spans eight practice areas — Commercial, Corporate, Disputes + Litigation, Employment + Workplace Relations, Property + Projects (Energy + Infrastructure), Privacy + Cyber, Insurance, and Digital + Innovation / Legal Ops — delivered under a flagship managed-service product branded 'Law Squared as a Service' (LSAAS) that functions as an outsourced extension of clients' in-house legal teams.

The firm operates a professional services revenue model based on billable hours and engagement-based fees, with no publicly disclosed pricing. There is no proprietary software platform; the underlying 'technology' is described as a unique service model and open, human-centred culture rather than a productised system. The go-to-market is enterprise field sales — direct, consultative, relationship-based engagement with decision-makers — supplemented by digital channels (website, case studies, blog/resources) and a network of industry partnerships (Australian British Chamber of Commerce, Howden, Law Ninjas, Pride in Law, MSO, Think & Grow) that drive referrals.

The client base spans more than 30 named enterprise and non-profit organisations across at least eight industries (energy, insurance, retail/fashion, healthcare, technology, real estate, financial services, NGO), including AIG, Bosch, JLL, AusNet, AEMO, Nuix, Oxfam, and Specsavers. The firm is bootstrapped and founder-led, with no external investor backing, no funding rounds disclosed, and no public listing; corporate registrations (ACN 605 466 617 in Australia, UK Company Number 13966451, NZBN 9429049089202) confirm separate legal entities in each jurisdiction.

Name

Law Squared

Legal name

Law Squared

Website

https://lawsquared.co

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Law Squared is a privately held alternative legal services firm offering managed counsel across eight practice areas (Commercial, Corporate, Disputes + Litigation, Employment, Energy + Infrastructure, Privacy + Cyber, Insurance, and Digital + Innovation), serving ambitious leaders, in-house counsel, and compliance teams in Australia, New Zealand, and the UK.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Legal Practice Management & Case Management (BPAEAPAC)

akta.pro secondary industries

Employment & Labor Law (BPAHAAAD), eDiscovery, Litigation Support & Legal Hold (BPAEAPAE)

Keywords

• Legal advisory services
• Commercial law
• Corporate legal
• Employment law
• Disputes litigation

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Legal Advisory Services: Professional legal services revenue generated through billable hours and engagement-based fees across multiple practice areas including Commercial, Corporate, Disputes + Litigation, Employment + Workplace Relations, Property + Projects (Energy + Infrastructure), Privacy + Cyber, Insurance, and Digital + Innovation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Law Squared is a multi-disciplinary law firm providing legal advisory services across eight practice areas (Disputes + Litigation, Employment + Workplace Relations, Commercial, Corporate, Energy + Infrastructure, Privacy + Cyber, Insurance, and Digital + Innovation/Legal Ops). Its central offering, "Law Squared as a Service (LSAAS)," delivers managed, ongoing legal counsel to enterprise and mid-market clients across Australia, New Zealand, and the United Kingdom.

Product overview

Law Squared is a multi-service law firm offering a unified legal service model rather than a software platform. The core offering centers on 'Law Squared as a Service (LSAAS)' which functions as an ongoing managed legal service. The practice areas include Disputes + Litigation, Employment + Workplace Relations, Commercial, Corporate, Energy + Infrastructure, Privacy + Cyber, Insurance, and Digital + Innovation/Legal Ops. These practice areas operate as interconnected service lines under a single service model, with the firm positioning itself as an alternative to traditional law firms by providing integrated legal counsel across multiple specialties to ambitious leaders, in-house counsel, and legal/compliance teams in Australia, New Zealand, and the UK.

Differentiator

Problem solved

Functional benefit

Products and services

• Law Squared as a Service (LSAAS) A managed legal service offering that provides ongoing legal support and counsel to enterprise and mid-market clients, functioning as an external legal team extension across multiple practice areas.
• Disputes + Litigation Legal services focused on dispute resolution and litigation support for businesses facing legal conflicts.
• Employment + Workplace Relations Legal counsel for employment law matters and workplace relations issues.
• Commercial Commercial law services covering business contracts, transactions, and commercial matters.
• Corporate Corporate legal services including governance, transactions, and corporate advisory.
• Energy + Infrastructure Specialised legal services for the energy sector and infrastructure projects, including property and projects work.
• Privacy + Cyber Legal services addressing privacy compliance and cybersecurity matters.
• Insurance Legal counsel for insurance-related matters and disputes.
• Digital + Innovation / Legal Ops Legal services focused on digital transformation, innovation initiatives, and legal operations optimisation.

Named customers28 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered minor.

• Australian British Chamber of Commerce (ABCC)minorGTM or Marketing PartnerPartnership with Australian British Chamber of Commerce supporting cross-border business connections and trade relationships between Australia and the UK, aligning with Law Squared's geographic expansion into the UK market.
• Australian Chamber of Commerce (ACC)minorGTM or Marketing PartnerPartnership with Australian Chamber of Commerce providing networking and referral opportunities within the Australian business community.
• Australia UK Chamber of Commerce (AUKCC)minorGTM or Marketing PartnerPartnership with Australia UK Chamber of Commerce supporting business connections and commercial relationships across Australia and the UK.
• HowdenminorStrategic or Co-development PartnerInsurance broker partnership providing complementary risk and insurance legal services to shared clients.
• Law NinjasminorGTM or Marketing PartnerCommunity platform partnership connecting with legal professionals and generating referral opportunities within the legal tech community.
• MSOminorStrategic or Co-development PartnerPartnership with MSO (Medical/Specialist Organisation) providing legal services to specialist professional clients.
• Pride in LawminorGTM or Marketing PartnerPartnership with Pride in Law supporting diversity and inclusion in the legal profession while generating community connections and visibility.
• Think & GrowminorGTM or Marketing PartnerPartnership with business advisory firm supporting growth-focused clients with legal services.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Lander & Rogers: Australian mid-market law firm with multi-discipline practice areas and offices in multiple Australian cities. Closely comparable to Law Squared in size band, horizontal practice breadth and enterprise/mid-market client focus.
• Mills Oakley: Australian mid-market law firm with multiple offices and broad multi-discipline practice coverage (corporate, commercial, disputes, employment, energy). Comparable to Law Squared in scale, target market (enterprise and mid-market), and horizontal multi-practice model.
• Holding Redlich: Australian mid-market law firm with national footprint and broad practice areas spanning corporate, commercial, disputes, employment, insurance and energy. Comparable to Law Squared in target client segment and multi-discipline positioning.
• McCullough Robertson: Australian mid-market law firm with offices across several states and broad practice coverage. Comparable in size, multi-discipline breadth and enterprise client focus, though with deeper resources than Law Squared.
• Barry.Nilsson: Australian insurance and health specialist law firm with offices across multiple states. Direct peer in the insurance practice area overlapping with Law Squared's Insurance practice, and similar mid-market enterprise client base.
• Wotton + Kearney: Australian-headquartered specialist insurance and disputes law firm with offices in Australia, London, New Zealand and Singapore. Direct peer in the insurance practice area that overlaps with Law Squared's Insurance practice, and in the ANZ-UK cross-border positioning.

Broad incumbents

• Allens: Major Australian law firm with strong energy, infrastructure and corporate practice areas and an international alliance that gives cross-border reach. Comparable to Law Squared in sector specialism (notably energy) and enterprise client focus, though much larger.
• Pinsent Masons: UK-headquartered international law firm with multiple offices and a multi-discipline, sector-led model (energy, infrastructure, financial services). Comparable to Law Squared in cross-border ANZ/UK positioning and horizontal practice breadth, though materially larger and more established.
• DLA Piper: Global law firm with significant Australia and UK presence and broad multi-discipline coverage. Comparable to Law Squared in its ANZ-UK cross-border positioning and multi-practice structure, though operating at much greater scale.
• Herbert Smith Freehills: Magic Circle / BigLaw firm with deep Australian and UK presence and full multi-discipline coverage including energy, infrastructure, insurance and disputes. Comparable to Law Squared in ANZ-UK cross-border footprint and practice breadth, though at significantly greater scale and brand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Law Squared