Moreland University

What Moreland University does

Moreland University, operating under the legal entity TeachNow, Inc., is a U.S.-based online educator preparation institution founded in 2011 and headquartered in Washington, D.C., with a secondary administrative office in Dallas, Texas. The institution specializes in teacher certification and graduate-level education programs delivered 100% online to aspiring teachers, career changers, international educators, and current teachers seeking advanced degrees. Its flagship TEACH-NOW Teacher Preparation Certificate Program is a 9-month cohort-based pathway culminating in a 12-week supervised clinical practice and built-in PRAXIS test preparation, claimed to deliver a 96% first-attempt pass rate. The platform runs on weekly live Zoom sessions within small global cohorts spanning 165+ countries, supplemented by mentorship and a digital library.

The business operates on a tuition-based recurring revenue model. The 9-month certification is priced at $7,200 plus a $99 enrollment fee, while three online Master's programs (Education with six specializations, Educational Leadership, and Globalization & Education Research) and a 3-month Master's Add-On Program command additional tuition. Distribution is predominantly direct-to-consumer through a self-serve online application with monthly rolling admissions, supported by content marketing (Front of the Class podcast, blog, Right-Fit EPP Guide, info sessions), alumni and affiliate referral programs, a Sallie Mae financing partnership, and a growing District Partnerships channel for institutional buyers. Moreland is the first online program to receive CAEP accreditation and is also accredited by DEAC and NC-SARA, granting regulatory recognition across 20+ U.S. states. The company is part of the Colibri Group portfolio of education companies and employs 51–100 people.

Name

Moreland University

Legal name

TeachNow, Inc.

Website

https://moreland.edu

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Moreland University is a U.S.-based online institution founded in 2011 that delivers 9-month teacher certification and Master's degree programs to aspiring, career-changing, and international educators across 165+ countries through a global cohort model, operating as part of the Colibri Group portfolio.

Ownership category

akta.pro rank

Product category

Online Higher Education / Teacher Certification

NAICS

Colleges, Universities, and Professional Schools (611310), Educational Support Services (611710)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Teacher Education Universities (Licensure & M.Ed.) (EDAHALAG)

akta.pro secondary industries

Alternative Teacher Certification & Licensure Programs (EDAHAFAC), Teacher Professional Development & In-Service Training Institutes (EDAHAFAM), Education & Training (Teaching/Instructional Design) Certifications (EDAAANAM)

Keywords

• Online teacher certification
• Alternative educator preparation
• Online master's education
• Teacher licensure programs
• Graduate education degrees

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Tuition - TEACH-NOW Teacher Preparation Certificate: Primary revenue stream from the flagship 9-month teacher certification program. Students pay tuition for the comprehensive online certification including coursework, mentorship, and clinical practice.
2. Tuition - Master's Degree Programs: Revenue from three online Master's programs in Education, Educational Leadership, and Globalization & Education Research. Programs can be completed in 12 months with option for 3-month M.Ed. add-on after certification.
3. Application and Enrollment Fees: Application is free; enrollment fee of $99. Additional testing fees may apply depending on certification requirements.
4. Sallie Mae Financing: Partnership with Sallie Mae for student financing options, potentially generating referral or partnership revenue.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Moreland University delivers 100% online teacher certification and graduate degree programs for aspiring and current educators. Its flagship TEACH-NOW Teacher Preparation Certificate Program enables candidates to earn U.S. teaching licensure in approximately 9 months through a global cohort model with monthly starts, weekly live Zoom sessions, and a 12-week supervised clinical practice. The university also offers online Master's degrees in Education, Educational Leadership, and Globalization & Education Research, plus a 3-month Master's Add-On Program for certified teachers.

Product overview

Moreland University is a 100% teacher-focused institution offering a unified online education platform centered on teacher preparation and graduate degrees. The core offering is the TEACH-NOW Teacher Preparation Certificate Program, a 9-month online certification that prepares candidates globally. This flagship program is complemented by three online Master's degrees (Master's in Education with six specializations, Master's in Educational Leadership, and Master's in Globalization & Education Research) and a 3-month Master's Add-On Program. Additional offerings include District Partnerships for institutional licensing, an Affiliate Partner Program for commissions, an Alumni Referral Program for gift cards, a Right-Fit EPP Guide as a free resource, and the Front of the Class Podcast as a content platform. The university operates on a global cohort model with monthly cohort starts and 100% online delivery.

Differentiator

Problem solved

Functional benefit

Brands

• TEACH-NOW: Flagship teacher preparation certificate program enabling candidates to earn U.S. teaching certifications in approximately 9 months through a global cohort model.
• Front of the Class

Products and services

• TEACH-NOW Teacher Preparation Certificate Program Flagship 9-month online teacher certification program that prepares aspiring and career-changing educators to earn a U.S. teaching license; includes weekly live Zoom cohorts, built-in PRAXIS test prep, and a 12-week supervised clinical practice.
• Master's in Education Degree 12-month online Master's degree in Education with six specializations, designed to give certified teachers research-based knowledge and deeper pedagogical skills.
• Master's in Educational Leadership Degree Online Master's program focused on developing leadership and administrative skills for educators pursuing school leadership and management roles.
• Master's in Globalization & Education Research Degree Online Master's program exploring global perspectives on education and research methodologies for educators interested in international education contexts.
• Master's Add-On Program 3-month accelerated program allowing TEACH-NOW certificate graduates to add a Master's degree onto their teaching certification with limited additional coursework.
• District Partnerships Institutional partnership program allowing school districts to certify their educators through Moreland's programs with streamlined enrollment and group pathways.

Quantifiable outcome

• 96% pass rate on PRAXIS certification exam on first attempt
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered minor, core and supporting.

• University of the PacificminorStrategic or Co-development PartnerSome programs are offered in conjunction with University of the Pacific as a third-party program provider, expanding program offerings and geographic reach.
• District PartnerscoreChannel Partner/ Reseller/ DistributorMoreland partners with school districts to certify the next generation of educators. Districts refer candidates and benefit from streamlined certification pathways for their staff.
• Affiliate PartnerssupportingGTM or Marketing PartnerMoreland's affiliate program targets Moreland alumni, influencers, bloggers, and teacher support organizations who refer candidates for up to $300 per enrollment. This GTM partnership expands reach through trusted voices in the education community.
• Colibri GroupcoreOthersMoreland University is owned by TeachNow, Inc. dba Moreland University, which is part of the Colibri Group portfolio of education companies. Careers and employment opportunities are managed through Colibri Group.

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Teachers of Tomorrow: Alternative teacher certification program named in Moreland's comparison guide. Competes for aspiring teachers seeking state-approved online pathways.
• Western Governors University: Large nonprofit online university offering teaching degrees and alternative certification programs. WGU is explicitly named in Moreland's comparison content and competes head-to-head on affordability, online delivery, and competency-based pathways.
• Relay Graduate School of Education: Nonprofit graduate school offering alternative teacher certification and Master's programs with a focus on equity and practice-based training. Relay competes with Moreland for both candidates and district partnerships in the alternative certification segment.
• TeacherReady: Online alternative certification provider explicitly listed in Moreland's comparison content. Competes in the same accelerated-certification category.
• iTeach: Online alternative teacher certification program specifically named in Moreland's comparison guide. Targets the same aspiring-teacher segment with state-approved pathways.
• Teach For America: Nonprofit alternative pathway placing career changers and recent grads into teaching roles. TFA is explicitly listed in Moreland's comparison content and competes for the same career-changer and aspiring-teacher candidate pool.
• American Board for Certification of Teacher Excellence (ABCTE): National alternative teacher certification provider offering self-paced, competency-based pathways. ABCTE directly overlaps with Moreland's TEACH-NOW model on accelerated certification for career changers.

Broad incumbents

• National University: Large private nonprofit university with an extensive online School of Education offering teaching credentials, Master's, and doctoral programs. Overlaps with Moreland's licensure and Master's offerings but operates as a broader institution.
• Grand Canyon University: For-profit online university with a sizable College of Education offering initial teacher certification and Master's programs. Competes for the same online, working-professional candidate pool as Moreland.
• Southern New Hampshire University: Large nonprofit online university offering teacher certification and Master's in Education programs. SNHU competes broadly in online educator preparation with deeper resources and brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtiktok.com/@morelanduniversity
• YouTubeyoutube.com/playlist?list=PL7BrODTY60F1CPpLz9HKbNLsXbpIKwhOG
• Instagraminstagram.com/frontoftheclass.podcast
• TikToktiktok.com/@morelanduniversity

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Moreland University