What Oasis Fertility does

Oasis Fertility Centre Ltd is a physician-owned private fertility clinic headquartered in Calgary, Alberta, operating what is described as the only physician-owned private fertility clinic in western Canada. Founded by Medical Director Dr. Imran Pirwany, who brings over 30 years of reproductive medicine experience with training at Universities of Glasgow, Leeds (UK), and McGill University, the clinic delivers a full spectrum of assisted reproductive technology (ART) services including fertility testing, intrauterine insemination (IUI), in vitro fertilization (IVF) with ICSI, pre-implantation genetic screening (PGT-A/M/SR), donor sperm/egg services, egg/sperm cryopreservation, advanced endometrial receptivity testing (Matris, ERA), and LGBTQ2SIA+ family-building services.

The clinic operates a state-of-the-art IVF laboratory featuring the Geri Time-Lapse Incubator for continuous embryo monitoring, the eIVF Biometrics electronic witnessing system (the first Canadian installation), and AI-powered embryo and oocyte assessment delivered through partnerships with Life Whisperers and Future Fertility. Technology differentiators include computer-vision-based embryo scoring (0-10 confidence score), AI-driven egg quality analysis, comprehensive chromosomal screening, and vitrification-based cryopreservation. The clinic also offers cutting-edge intraovarian PRP infusion as an emerging therapy.

Revenue is generated through professional services billed per treatment cycle, with pricing not publicly disclosed. Patient acquisition runs through a sales-led motion: direct self-referrals via website and phone, GP/physician referrals (with no-fee initial consultation for GP referrals), and word-of-mouth across Calgary, Red Deer, Edmonton, and surrounding Alberta markets. Financial accessibility is supported through partnerships with payment-plan providers Gratify, iFinance, and Shophumm. Patient segmentation spans individuals/couples with infertility, LGBTQ2SIA+ family builders, fertility preservation seekers (including oncology patients), and male factor infertility cases. The clinic is reported to have opened a new centre in Kondhwa, Pune, India in January 2026, indicating geographic expansion outside its core western Canadian footprint.

Name

Oasis Fertility

Legal name

Oasis Fertility Centre Ltd

Website

https://oasisfertility.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Oasis Fertility Centre is a physician-owned private fertility clinic in Calgary, Alberta, offering IVF, IUI, fertility testing, genetic screening, and LGBTQ2SIA+ family-building services across western Canada using advanced embryology technology and AI-powered embryo and egg assessment tools.

Ownership category

akta.pro rank

Product category

Fertility and Reproductive Healthcare Services

NAICS

Family Planning Centers (621410), Family Planning Centers (62141)

akta.pro primary industry

Fertility, Reproductive Endocrinology & IVF Centers (HLAFAJAD)

akta.pro secondary industry

Reproductive Endocrinology & Infertility (IVF/Fertility) (HLAKAJAC)

Keywords

• Fertility treatment services
• In vitro fertilization
• Reproductive medicine
• Fertility preservation
• Intrauterine insemination

Headquarters

HQ city

Calgary

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Fertility Consultation Services: Initial consultation appointments with fertility specialists and follow-up consultations for treatment planning and review.
2. IVF Treatment Procedures: In Vitro Fertilization cycles including ovarian stimulation, egg retrieval, fertilization, embryo transfer, and associated laboratory procedures.
3. IUI Treatment Procedures: Intrauterine insemination treatments including ovulation induction, sperm preparation, and insemination procedures.
4. Fertility Preservation Services: Egg freezing and sperm cryopreservation services for fertility preservation purposes.
5. Pre-Implantation Genetic Testing: PGT-A, PGT-M, and PGT-SR genetic screening services for embryos.
6. Diagnostic Testing Services: Fertility testing including ovarian reserve testing, sperm function assessment, DNA fragmentation testing, and imaging diagnostics.
7. Donor Services: Donor sperm procurement coordination and directed donor program services (accredited by Health Canada).

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Oasis Fertility Centre is a physician-owned private fertility clinic in Calgary, Alberta that delivers diagnostic, therapeutic, and assisted reproductive technology (ART) services to individuals and couples. Core offerings span fertility testing, intrauterine insemination (IUI), in vitro fertilization (IVF) with ICSI, donor sperm/egg programs, fertility preservation (egg and sperm freezing), pre-implantation genetic screening, and LGBTQ2SIA+ inclusive family-building services, supported by AI-powered embryo and oocyte assessment tools.

Product overview

Oasis Fertility Centre operates as a physician-owned private fertility clinic in Calgary, Alberta, offering a unified platform of fertility treatments centered around IVF services with multiple diagnostic, therapeutic, and supportive modules. The core treatment portfolio spans fertility testing, IUI, IVF with ICSI, donor services, egg/sperm freezing, and advanced testing including genetic screening and AI-powered embryo/egg assessment. The ecosystem includes the Patient Portal for digital care management, LGBTQ2SIA+ inclusive services, and emerging technologies like intraovarian PRP infusion. AI capabilities are delivered through partnerships with Life Whisperers (embryo assessment) and Future Fertility (oocyte analysis), enhancing the core ART workflow.

Differentiator

Problem solved

Functional benefit

Products and services

• In Vitro Fertilization (IVF) IVF procedure involving ovarian stimulation, egg retrieval, laboratory fertilization, and embryo transfer for patients with infertility. Includes ICSI for male factor infertility and optional genetic screening (PGT-A/PGT-M/PGT-SR).
• Intrauterine Insemination (IUI) Intrauterine insemination treatment including ovulation induction, timed intercourse support, and insemination procedures for patients with unexplained infertility, irregular ovulation, or mild male factor issues.
• Fertility Testing Comprehensive male and female fertility diagnostic services including blood tests, transvaginal ultrasound, sonohysterogram, sperm function assessment, and ovarian reserve testing for individuals and couples beginning fertility evaluation.
• Donors and Freezing Donor sperm services, sperm cryopreservation, donor egg procurement through partner agencies, and egg freezing (oocyte cryopreservation) using vitrification for fertility preservation.
• Advanced Fertility Testing Advanced diagnostic testing including ERA (Endometrial Receptivity Analysis), EndomeTRIO, Matris endometrial receptivity test, DNA Fragmentation Index testing at NASCI Montreal, and PESA/TESE surgical sperm retrieval for complex cases.
• LGBTQ2SIA+ Family Building Services Inclusive fertility treatment services for LGBTQ2SIA+ individuals and couples, including directed and anonymous donor sperm/eggs, gestational carrier services, and fertility preservation for transitioning patients.
• Intraovarian Platelet Rich Plasma (PRP) Infusion Procedure using the patient's own platelet-rich plasma injected into the ovaries under ultrasound guidance to potentially improve ovarian function and enhance fertility outcomes.
• Pre-Implantation Genetic Screening (PGS / PGT-A, PGT-M, PGT-SR) Comprehensive chromosomal screening of embryos using PGT-A, PGT-M, and PGT-SR to select genetically normal embryos for transfer, with genetic counselling via Igenomix.
• Patient Portal Encrypted digital communication platform (eIVF) enabling patients to securely message clinical teams, access test results, schedule appointments, receive treatment instructions, and manage their fertility care journey.

Quantifiable outcome

• IVF success rates vary by age: Under 35: 41%, 35-37: 34%, 38-40: 11%, 41-42: 6% (National Average live birth rates per embryo transfer, 2016 figures)
• +4 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature9 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Life WhispererscoreTechnology or IntegrationAI partnership for embryo assessment using artificial intelligence algorithms that analyze morphological features of Day 5 embryos. The technology provides confidence scores (0-10) correlating with probability of clinical pregnancy and likelihood of euploidy. Analysis takes less than one minute per embryo, enhancing embryo selection decision-making.
• Future FertilitycoreTechnology or IntegrationAI med-tech partnership for egg quality assessment using computer vision to analyze 2D oocyte images. Provides personalized insights for patients, embryologists, and doctors throughout the fertility journey. The technology offers objective and quantitative assessment of egg viability for freezing decisions.
• IgenomixcoreTechnology or IntegrationGenetic counselling services provider for PGS results. Igenomix offers genetic counselling appointments for patients seeking to address questions related to preimplantation genetic screening results.
• Donor Egg Bank USAminorChannel Partner/ Reseller/ DistributorDonor egg bank providing frozen donor eggs to patients. Contact: (240) 778-6210 or (855) 344-2265.
• Donor NexusminorChannel Partner/ Reseller/ DistributorDonor egg agency providing donor eggs for fertility treatments. Contact: (949) 433-5635.
• Elite Donor EggsminorChannel Partner/ Reseller/ DistributorDonor egg agency providing egg donation services. Contact: +1 (866) 354-8348.
• Can-Am Cryo ServicesminorChannel Partner/ Reseller/ DistributorCanadian donor sperm bank providing frozen donor sperm meeting Health Canada guidelines.
• Repromed Sperm BankminorChannel Partner/ Reseller/ DistributorCanadian sperm bank providing donor sperm for therapeutic donor insemination. Contact: (416) 233-8111.
• Embury West LLPminorImplementation/ SI/ Consulting PartnerLegal partner specializing in surrogacy and fertility law for Canadian families.
• Fertility ConsultantsminorImplementation/ SI/ Consulting PartnerSurrogacy agency and consulting services. Contact: 1 (866) 824-5480.
• GratifyminorOthersFinancial institute offering payment plan options for fertility treatments.
• iFinanceminorOthersFinancial payment plan provider for fertility treatment financing. Contact: 1-888-689-9876.
• ShophummminorOthersFinancial payment plan provider offering installment options for fertility services.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Pacific Centre for Reproductive Medicine (PCRM): Multi-location western Canadian fertility clinic (BC, Alberta) offering full IVF, IUI, donor, and genetic screening services. Geographic overlap with Oasis's Alberta catchment and direct competition for GP referrals.
• TRIO Fertility: Ontario-based private fertility clinic operating multiple GTA locations with comprehensive IVF and third-party reproduction services. Comparable to Oasis in full-service offering and tech-forward private clinic positioning.
• Olive Fertility Centre: Vancouver-based private fertility clinic providing IVF, IUI, PGT, and donor services with a strong emphasis on personalized care. Comparable to Oasis on private-clinic model and Canadian western patient demographic.
• Hannam Fertility Centre: Toronto-based private fertility clinic offering IVF, IUI, egg freezing, and LGBTQ2SIA+ family-building with a tech-forward lab. Closest single-clinic comparable to Oasis's physician-led, technology-led positioning in Canada.
• First Step Fertility: Toronto-area private fertility clinic offering IVF, IUI, and egg freezing with a focus on personalized physician-led care. Closely comparable to Oasis's physician-owned, boutique-clinic positioning.
• Repromed (The Fertility Partners network): Largest Canadian fertility network with multiple clinics across Canada offering IVF, IUI, donor, and preservation services. Most direct comparable in terms of full-service IVF offering and Canadian patient base, although at materially larger scale than Oasis.
• Newlife Fertility: Canadian private fertility clinic chain with multiple Ontario locations offering IVF and fertility preservation. Comparable private-clinic model and patient services, particularly relevant as a potential regional consolidator.

Others

• Future Fertility (Violet AI): AI med-tech vendor providing computer-vision egg quality assessment used by Oasis. Adjacent ecosystem player rather than a clinic competitor, but indicative of the vendor ecosystem Oasis depends on for differentiation.
• Life Whisperers: AI embryo assessment vendor whose computer-vision scoring tool Oasis integrates. Technology partner rather than a clinic peer, but its adoption across other clinics directly affects Oasis's technology differentiation.

Broad incumbents

• CCRM (Colorado Center for Reproductive Medicine): Large US-based fertility network with multiple clinics and strong reputation in advanced IVF, PGT, and egg freezing. Broad incumbent in the same category with overlapping technology and service offerings, but at significantly larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Oasis-Fertility-Centre-633582977077767
• Instagraminstagram.com/oasisfertilitycentre
• LinkedInlinkedin.com/company/oasis-fertility-centre

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oasis Fertility