Cardiff Women’s Aid
Cardiff Women's Aid is a registered Welsh charity (operating as Llamau) that delivers free domestic abuse, homelessness, and healthy-relationship services to women, young people, families, and LGBTQ+ individuals across Wales, including Wales' first 24-hour LGBTQ+ accommodation project.
- Company typePrivate
- Founded-
- HeadquartersCardiff, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Cardiff Women’s Aid does
Cardiff Women's Aid is a women's equality charity registered in England and Wales (Llamau Ltd, charity no. 701772, company no. 02396224) that eradicates violence against women and girls by delivering free domestic abuse, homelessness, and healthy-relationship services to vulnerable populations across Wales. Its service portfolio covers Prevention, Safe Accommodation, Domestic Abuse Support, Women's Services, a Youth Homeless Helpline, Missing Children's Services, and three Step into Wellbeing/Education/Employment programmes for 16–24 year-olds, with Tŷ Pride providing Wales' first dedicated 24-hour LGBTQ+ accommodation and support project. The organisation employs 51–100 people and is headquartered at 23–25 Cathedral Road, Cardiff, operating exclusively within Wales with no public indication of international footprint.
The organisation does not sell a technology product; instead it operates a coordinated portfolio of in-person, accommodation-based, and helpline-led support services that are trauma-informed and prevention-focused, working upstream of crisis where possible. Service delivery is built around direct practitioner engagement with beneficiaries, supported by digital front doors (website resource hub, social media channels, email newsletter, crisis helpline) that drive awareness, referrals, and fundraising. There is no disclosed proprietary technology platform, mobile application, or public API — the technology layer is operational rather than productised.
The business model is that of a UK registered charity rather than a commercial enterprise: services are provided free of charge to beneficiaries and are funded through donations, fundraising events, and (implicitly) grants and local authority contracts, with the organisation listed on the Fundraising Regulator register. There is no pricing model, customer payment, or revenue transaction; the customer base is distributed across the listed beneficiary segments (women, young people, families and children, LGBTQ+), while the funder base — donors and likely statutory commissioners — is more concentrated and represents the equivalent of revenue-side dependency for the charity.
Cardiff Women’s Aid firmographics
Firmographics- Name
- Cardiff Women’s Aid
- Legal name
- Llamau Ltd
- Website
- https://cardiffwomensaid.org.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Cardiff Women's Aid is a registered Welsh charity (operating as Llamau) that delivers free domestic abuse, homelessness, and healthy-relationship services to women, young people, families, and LGBTQ+ individuals across Wales, including Wales' first 24-hour LGBTQ+ accommodation project.
- Ownership category
- akta.pro rank
Cardiff Women’s Aid industry classification
Industry- Product category
- Domestic abuse and homelessness support services
- NAICS
- Temporary Shelters (624221), Community Housing Services (62422), Individual and Family Services (6241), Child and Youth Services (62411)
- SIC
- Services-Social Services (8300)
- akta.pro primary industry
- Housing Assistance & Homeless Services (BPAGAEAB)
- akta.pro secondary industry
- Gender Equality, Inclusion & Social Protection Programs (BPADABAK)
Keywords
Where Cardiff Women’s Aid is headquartered
LocationHeadquarters
- HQ city
- Cardiff
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Cardiff Women’s Aid business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Distribution channels4 records
Marketing channels5 records
Cardiff Women’s Aid product offering
Product offeringCore offering
Cardiff Women's Aid (operating through Llamau) delivers free, direct social support services to women, young people, families, children and LGBTQ+ individuals across Wales. Core offerings include safe and supported accommodation, domestic abuse support, a youth homeless helpline, missing children's services, prevention services, and education/employment programmes (Step into Wellbeing, Education, Employment) for 16–24 year olds. It also operates Tŷ Pride, Wales' first dedicated 24-hour accommodation and support project for LGBTQ+ young people experiencing homelessness.
Product overview
Cardiff Women's Aid (via Llamau partnership) offers a coordinated portfolio of social support services rather than a technology product platform. The core services include Prevention, Safe Accommodation, Domestic Abuse Support, Women's Services, Youth Homeless Helpline, and Missing Children's Services. Education programmes (Step into Wellbeing, Step into Education, Step into Employment) provide pathways for young people aged 16-24. LGBTQ+ support is delivered through Tŷ Pride, Wales' first dedicated 24-hour accommodation project for LGBTQ+ youth. These services work together to address homelessness prevention, crisis intervention, and long-term independence building.
Differentiator
Problem solved
Functional benefit
Products and services
- Prevention Services
Quantifiable outcome
- Over 150 women, children and families engaged with Llamau's domestic abuse and healthy relationship programmes
Companies that use Cardiff Women’s Aid
Customer profileSegments4 records
Ideal customer profiles4 records
Cardiff Women’s Aid technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Cardiff Women’s Aid partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Cardiff Women’s Aid competitors and assessment
Company assessmentDirect peers
- Albert Kennedy Trust (akt): UK charity supporting LGBTQ+ young people aged 16-25 facing homelessness or hostile environments. Directly comparable to Cardiff Women's Aid's Tŷ Pride service as an LGBTQ+-specific youth homelessness provider, with overlapping specialist niche.
- Crisis UK: National charity working to end homelessness through housing, education, and research programmes. Comparable in providing integrated support (accommodation plus education/employment pathways) for people experiencing homelessness across the UK.
- Centrepoint: National UK charity providing accommodation, education, and employment support to homeless 16-24 year-olds. Directly comparable to Cardiff Women's Aid's youth-facing services, including the Step into Education/Employment programmes and Youth Homeless Helpline.
- Welsh Women's Aid: Federation representing women's aid providers across Wales, including policy, training, and coordination functions. Directly comparable in mission, geography, and beneficiary base to Cardiff Women's Aid's women-focused services operating within Wales.
- Women's Aid Federation of England: National federation coordinating a network of local women's aid organizations across England. Comparable as a peer umbrella/local member organization delivering similar domestic abuse services; the Welsh equivalent (Welsh Women's Aid) fills the corresponding Wales role.
- Refuge: UK's largest domestic abuse charity operating the National Domestic Abuse Helpline and a national network of refuges. Directly comparable to Cardiff Women's Aid's domestic abuse support and safe accommodation services, with overlapping beneficiary populations of women and children fleeing abuse.
Broad incumbents
- Shelter: UK-wide housing and homelessness charity providing advice, support, and campaigning. Overlaps in homelessness prevention and housing-related service delivery, but operates at a much larger national scale with broader housing-policy advocacy focus.
Regional players
- Scottish Women's Aid: Federation of women's aid organizations across Scotland providing domestic abuse support. Comparable as a peer women's equality and domestic abuse organization with regional focus, but operates in Scotland rather than Wales.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Cardiff Women’s Aid social profiles
Digital presenceCardiff Women’s Aid financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cardiff Women’s Aid leadership team
Management profileNumber of profiles
Cardiff Women’s Aid funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cardiff Women’s Aid M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cardiff Women’s Aid
What does Cardiff Women’s Aid do?
Cardiff Women's Aid (operating through Llamau) delivers free, direct social support services to women, young people, families, children and LGBTQ+ individuals across Wales. Core offerings include safe and supported accommodation, domestic abuse support, a youth homeless helpline, missing children's services, prevention services, and education/employment programmes (Step into Wellbeing, Education, Employment) for 16–24 year olds. It also operates Tŷ Pride, Wales' first dedicated 24-hour accommodation and support project for LGBTQ+ young people experiencing homelessness.
Is Cardiff Women’s Aid a public or private company?
Cardiff Women’s Aid is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Cardiff Women’s Aid founded?
Cardiff Women’s Aid was founded in -1. It employs 51 to 100 people.
Where is Cardiff Women’s Aid based?
Cardiff Women’s Aid is headquartered in Cardiff, United Kingdom, in the Europe region.
Who are Cardiff Women’s Aid's main competitors?
Direct peers on record are Albert Kennedy Trust (akt), Crisis UK, Centrepoint, Welsh Women's Aid, Women's Aid Federation of England and Refuge. Shelter is listed as a broad incumbent. Scottish Women's Aid is listed as a regional player.
Does Cardiff Women’s Aid have an API?
No public API is recorded for Cardiff Women’s Aid.
What industry is Cardiff Women’s Aid in?
Cardiff Women’s Aid's product category is Domestic abuse and homelessness support services. Its primary akta.pro industry code is BPAGAEAB, Housing Assistance & Homeless Services, with a secondary code of BPADABAK, Gender Equality, Inclusion & Social Protection Programs. Its NAICS code is 624221 and its SIC code is 8300.