BSP Auto

What BSP Auto does

BSP Auto, operating under the legal entity VOYAGE REDUC, is a French Société à Responsabilité Limitée (SARL) founded in 1998 and headquartered at 38 avenue du Général Michel Bizot in Paris. The company runs an online car rental price-comparison and booking platform that aggregates inventory from over 200 rental companies across 160 countries, with named core partners including Avis, Hertz, Budget, Alamo, and Europcar. The platform is delivered in nine languages (French, Italian, Spanish, Belgian, Swiss, English, German, Dutch, Portuguese) and serves individual consumers as well as B2B customers including corporations, travel agencies, and French employee committees (CE/CSE). International offices in London, Munich, and Orlando support regional partner relationships.

The underlying technology is a web-native price-comparison and booking engine that exposes supplier inventory and integrates with rental-company reservation systems. The product surface spans a self-serve consumer site, a dedicated enterprise portal (BSP Auto Pro), a travel-agency channel with XML and white-label integration, a CE/CSE employee-committee microsite, a commercial-vehicle (utilitaire) module covering vans up to 20m², and a personalized client account area for managing reservations and loyalty rates. Multi-language site architecture and country-specific destination landing pages underpin the front-end experience, while partner API/XML integrations power the B2B channels. No AI/ML capabilities, patents, or proprietary models are disclosed.

BSP Auto's revenue model is brokerage/commission-based: customers transact on the platform free of charge, and BSP Auto earns commissions from rental companies for bookings routed through its channel. Consumer pricing is per-day unit pricing with deferred payment and free modification/cancellation on selected offers, while B2B accounts receive preferential negotiated rates with billing on a monthly cadence. The company holds IATA travel-agency accreditation (Licence 2026240) and ATOUT FRANCE registration (IM075110113), is a member of Entreprises du Voyage, and carries professional liability insurance through AXA France IARD. It is privately held under gérant Denis Bolusset, with no disclosed institutional investors or venture funding.

Name

BSP Auto

Legal name

VOYAGE REDUC

Website

https://bsp-auto.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

BSP Auto (legal entity VOYAGE REDUC) is a Paris-based car rental comparison and brokerage platform aggregating inventory from 200+ rental companies across 160 countries, serving individual travelers, corporations, travel agencies, and employee committees via a multi-language, commission-based booking platform.

Ownership category

akta.pro rank

Product category

Car Rental Comparison and Booking

NAICS

Passenger Car Rental (532111), Passenger Car Rental and Leasing (53211), Automotive Equipment Rental and Leasing (5321), Travel Agencies (561510)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Car Rental & Mobility Reservation Engines (THALADAE)

akta.pro secondary industry

Transportation Reservations (Car Service, Limo, Shuttle) (HSACALAH)

Keywords

• Car rental comparison
• Car rental booking
• Online travel agency
• Vehicle rental brokerage
• Commercial vehicle rental

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Brokerage/Commission from Rental Companies: BSP Auto acts as a broker/central reservation service, negotiating discounted rates with major car rental companies (Avis, Hertz, Budget, Alamo, Europcar, and 200+ others). They earn commissions from rental companies for directing customers to them. Customers use the service free of charge.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

BSP Auto operates an online car rental price comparison and booking platform that aggregates offers from over 200 rental companies across 160 countries. It negotiates discounted rates and lets individuals and businesses search, compare, and reserve vehicles free of charge with deferred payment options.

Product overview

BSP Auto operates as a unified car rental comparison and booking platform that aggregates offers from over 200 rental companies across 160 countries. The core product is the car rental comparison platform, supplemented by specialized modules for commercial vehicle rentals, enterprise/business accounts, travel agencies, and employee committees. The platform enables price comparison, booking, and various value-added services including insurance options, unlimited mileage, and free modification/cancellation policies.

Differentiator

Problem solved

Functional benefit

Products and services

• BSP Auto Car Rental Comparison Platform
• Commercial Vehicle Rental (Location d'utilitaires)
• BSP Auto Pro - Enterprise Solutions
• BSP Auto Travel Agency Portal
• BSP Auto CE/CSE - Employee Committee Solutions

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• AviscoreChannel Partner/ Reseller/ DistributorMajor international car rental company available through BSP Auto's comparison platform. Avis vehicles are included in the negotiated rate network.
• HertzcoreChannel Partner/ Reseller/ DistributorMajor international car rental company available through BSP Auto's comparison platform. Hertz vehicles are included in the negotiated rate network.
• BudgetcoreChannel Partner/ Reseller/ DistributorMajor international car rental company available through BSP Auto's comparison platform.
• AlamocoreChannel Partner/ Reseller/ DistributorMajor international car rental company available through BSP Auto's comparison platform.
• EuropcarcoreChannel Partner/ Reseller/ DistributorMajor European car rental company available through BSP Auto's comparison platform.
• Rent a CarminorChannel Partner/ Reseller/ DistributorFrench car rental company partnered with BSP Auto for utility vehicle rentals in France.
• IATA (Licence number 2026240)minorOthersBSP Auto holds IATA accreditation (Licence 2026240) as a travel agency.
• Atout France (Registration IM075110113)minorOthersBSP Auto is a French travel agency registered with Atout France (GIE Atout France, 79/81 rue de Clichy, 75009 Paris).
• AXA France IARDminorOthersProfessional liability insurance provider for VOYAGE REDUC (BSP AUTO), covering all proposed destinations.
• GROUPAMA ASSURANCE-CREDIT & CAUTIONminorOthersFinancial guarantee provider for VOYAGE REDUC (BSP AUTO).
• Entreprises du VoyageminorOthersBSP Auto is a member of Entreprises du Voyage, under the jurisdiction of Médiation du Tourisme et du Voyage.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Kayak: Kayak (Booking Holdings) is a meta-search engine that includes car rental comparison alongside flights and hotels — a broader incumbent that competes for the same car rental search intent as BSP Auto.
• Sixt: Sixt is a major European-headquartered car rental company that operates both as a supplier to BSP Auto and as a direct competitor with its own digital booking platform — a broad incumbent across the same value chain.

Direct peers

• Rentalcars.com: Owned by Booking Holdings, Rentalcars.com is the largest global car rental comparison and booking platform — a direct competitor offering aggregated inventory from major rental brands with a comparable business model to BSP Auto.
• CarRentals.com: CarRentals.com (Expedia Group) is a dedicated car rental comparison and booking site — a direct competitor with similar aggregator model, North American and global inventory, and a scaled marketing budget.
• DiscoverCars: DiscoverCars is a global online car rental comparison and booking platform that aggregates offers from rental suppliers worldwide — directly comparable to BSP Auto in model, customer segment, and value proposition.
• Auto Europe: Auto Europe is a car rental broker and comparison platform specializing in European rentals, with a similar role of intermediating between consumers and rental suppliers — a directly comparable mid-sized broker to BSP Auto.

Emerging players

• Virtuo: Virtuo is a digital-first car rental operator active in France and major European cities — an emerging player in the European car rental space that intersects with BSP Auto's customer base and markets.
• AutoSlash: AutoSlash is a US-focused car rental discount and comparison platform that helps consumers find lower rates — a comparable niche player with similar price-comparison and discount-brokering value proposition.
• Getaround: Getaround is a peer-to-peer car rental platform active in Europe — an emerging player offering a different supply model (C2C) but competing for the same short-term car rental use case that BSP Auto addresses.

Others

• Voyage Privé: Voyage Privé is a French travel membership club offering discounted travel packages — a thematically adjacent French travel intermediary that shares the same geographic customer base and value-driven travel consumer that BSP Auto targets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/bspauto

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BSP Auto