STOVE
STOVE is a Tokyo-based privately held Japanese firm that designs custom business systems for mid-market and enterprise manufacturers and retailers using its proprietary no-code/low-code platform, CORE Framework, delivered via monthly DX partnership subscriptions and project-based engagements.
- Company typePrivate
- Founded2015
- HeadquartersTokyo, Japan
- Headcount—
- GTM typeB2B
- OfferingSoftware
What STOVE does
STOVE Inc. (株式会社STOVE) is a privately held Japanese technology and consulting firm founded in November 2015 and headquartered in Setagaya, Tokyo. The company designs and develops custom business systems for mid-market and enterprise manufacturers and retailers across Japan, with disclosed case work spanning fiber production, variety goods retail, automotive parts, vehicle parts e-commerce, and fashion retail. STOVE's central technology is CORE Framework, a proprietary high-function no-code/low-code development platform it began building in 2017, which combines customizable UI, data model management, workflow automation, API/Webhook integration, and a template library to enable rapid application assembly.
STOVE operates a hybrid revenue model. Clients can engage under a Monthly DX Partnership (月額制DXパートナーシップ) subscription across three tiers — Light, Standard, and Special Support — each providing a dedicated engineering team and weekly iteration cycles. The first four weeks of engagement are free, during which STOVE delivers a working prototype within seven business days; subsequent phases are scoped and quoted on a monthly fixed-fee basis. Complementary revenue lines include project-based custom development and licensing of the CORE Framework platform itself. Distribution is entirely direct, driven by content marketing, no-code ecosystem listings, webinar participation, and on-site client discovery visits across Japan.
STOVE remains founder-led under CEO Daisuke Kawabata, a former IBM Japan IT specialist and freelance engineer, alongside IT consultant Toru Aoki (also ex-IBM Japan). The company is self-funded (registered capital ¥15M), holds ISO/IEC 27001:2022 ISMS certification obtained in May 2025, and in October 2024 launched a Generative AI Employee Series product, extending its platform with text and structured-data AI capabilities.
STOVE firmographics
Firmographics- Name
- STOVE
- Legal name
- 株式会社STOVE
- Website
- https://teamstove.co.jp
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Short description
- STOVE is a Tokyo-based privately held Japanese firm that designs custom business systems for mid-market and enterprise manufacturers and retailers using its proprietary no-code/low-code platform, CORE Framework, delivered via monthly DX partnership subscriptions and project-based engagements.
- Ownership category
- akta.pro rank
STOVE industry classification
Industry- Product category
- No-Code/Low-Code Development Platform
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Industry-Specific Low-Code Platforms (Vertical App Platforms) (HDAEAKAL)
- akta.pro secondary industry
- Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals) (HDAEAKAI)
Keywords
Where STOVE is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
STOVE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Monthly DX Partnership (Subscription): STOVE operates on a monthly fixed-fee subscription model called '月額制のDXパートナーシップ'. Clients receive a dedicated engineer team, weekly prototype iterations, and ongoing system improvement over time. Three plans are offered: ライトプラン (for companies without internal IT staff), スタンダードプラン (for ongoing partnerships), and スペシャルサポートプラン (for new business launches and large-scale projects). Costs are predictable and stable as the fee is fixed monthly.
- Custom Business System Development: Project-based custom development services using CORE Framework and full-stack engineering. Clients engage STOVE for the design, development, and ongoing maintenance of business systems (e.g., production management, order management, EC infrastructure). Projects are scoped in phases with pricing based on estimated development effort.
- CORE Framework Platform Licensing: STOVE licenses its proprietary CORE Framework platform to clients and partners for building their own business applications without coding. This supports their no-code tool business line and enables in-house app creation with customizable UI and user permissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | ライトプラン — For companies without internal IT engineers. Entry-level plan for initial consultation and prototype co-creation. |
| Subscription | Monthly | スタンダードプラン — For companies seeking a continuous DX partnership with dedicated engineering support. |
| Subscription | Monthly | スペシャルサポートプラン — For new business launches and large-scale project engagements requiring stable, dedicated development capacity. |
| Freemium | Pay-as-you-go | Prototype Development Trial (4 weeks) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
STOVE product offering
Product offeringCore offering
STOVE develops and sells CORE Framework, a proprietary high-functionality no-code/low-code platform, and provides agile business system development services and ongoing DX partnership subscriptions for Japanese manufacturers and retailers. The company delivers custom-built business systems (production management, EC infrastructure, order management, internal data platforms) with prototypes within 7 business days and continuous weekly iteration cycles.
Product overview
STOVE offers a unified portfolio centered on CORE Framework, its proprietary high-function no-code/low-code development platform, complemented by agile business system development services and a monthly DX partnership subscription model. CORE Framework serves as the core technology enabling rapid system prototyping and deployment, while the business development services and monthly partnership plans provide ongoing client support. The three subscription tiers (Light, Standard, Special Support) offer escalating levels of dedicated engineering resources for DX initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- CORE Framework: Proprietary high-functionality no-code/low-code development platform enabling rapid agile development of business systems with customizable UI, data management, and external integrations.
Products and services
- CORE Framework A proprietary high-functionality no-code/low-code development platform developed by STOVE since 2017. It enables rapid business system construction with customizable UI components (1,000+ UI assets), data model management, workflow automation, input form customization, API/Webhook integration, and template libraries for sales management, production management, inventory management, and workflow systems. Licensed to clients and partners for building their own business applications.
- Business System Development Services (業務システム開発サービス) Agile-based custom business system development services leveraging CORE Framework and full-stack engineering teams. Delivers functional prototypes within 7 business days of engagement start and continues through weekly iteration cycles with client feedback. Covers production management, order management, EC infrastructure, internal data platforms, and workflow automation for Japanese manufacturers and retailers.
- Monthly DX Partnership (月額制DXパートナーシップ) Monthly subscription DX partnership offering dedicated engineer support for digital transformation initiatives. Three plans available: Light (ライトプラン) for companies without internal IT staff, Standard (スタンダードプラン) for ongoing DX partnerships, and Special Support (スペシャルサポートプラン) for new business launches and large-scale projects. Includes a 4-week free trial with weekly prototype deliverables.
- Generative AI Employee Series (生成AI社員シリーズ) Generative AI service suite built on CORE Framework that processes text content and structured business data to automate business tasks and deliver high-quality outputs. Targeted at companies seeking AI-assisted business operations and workload reduction for employees.
Quantifiable outcome
- Prototype delivery within 7 business days of engagement start
- +3 more outcomes
Companies that use STOVE
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
STOVE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature3 records
STOVE partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- CEATEC 2024 (Japan Electronics and Information Technology Industries Association)minorSTOVE exhibited at CEATEC 2024 (October 15–18, 2024) at Makuhari Messe, Chiba, Japan. STOVE showcased their CORE Framework no-code platform and generative AI employee series at the event. CEATEC is one of Asia's largest IT and electronics exhibitions.
- Wing Corporation (株式会社ウイング)coreSTOVE and Wing Corporation co-hosted a seminar titled 'CORE Framework High-Functionality No-Code Tool Case Study Introduction' on November 9, 2023. Wing Corporation's DX Service Promotion Room Manager Yuki Goto presented CORE Framework's features, while STOVE's IT Consultant Toru Aoki presented a case study featuring Takagi Kongo's production management system built with CORE Framework. Both companies collaborated on developing DX solutions for small and medium manufacturing enterprises in Niigata Prefecture (via SFTC IoT initiatives).
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
STOVE competitors and assessment
Company assessmentDirect peers
- Appian: Appian is a low-code automation platform with strong enterprise and process automation capabilities, comparable to CORE Framework's workflow automation and data management features. Both target complex business process digitization for mid-market and enterprise clients.
- OutSystems: OutSystems is a global leader in low-code application platforms for enterprise systems development, with comparable features around visual development, integration, and rapid prototyping. STOVE's CORE Framework competes in the same category with its UI customization, workflow automation, and API integration capabilities.
- Mendix (Siemens): Mendix is a leading low-code platform acquired by Siemens, focused on rapid enterprise application development with visual modeling and integration. STOVE's CORE Framework shares the value proposition of enabling rapid business system development with limited coding.
- GeneXus: GeneXus is a low-code platform that automatically generates applications from knowledge models, with comparable features around rapid development, database management, and enterprise integration. CORE Framework and GeneXus both target rapid business system development for non-developers.
- kintone (Cybozu): kintone is a leading Japanese no-code/low-code business application platform serving the same mid-market and enterprise segments STOVE targets via its CORE Framework. Both companies enable non-engineers to build custom business systems (production, sales, workflow) without code, making them direct competitors in the Japanese market.
- Retool: Retool is a low-code platform for building internal business tools with extensive UI components and integrations, closely mirroring CORE Framework's customizable UI and API/Webhook integration capabilities. Both target rapid development of operational dashboards and internal apps.
- Bubble: Bubble is a visual no-code platform for building full web applications without code, comparable to CORE Framework's goal of enabling rapid business system creation through visual development and templates. Both compete in the no-code application-building category.
Regional players
- WingArc1ST: WingArc1ST is a Japanese enterprise software company providing forms, databases, and BI solutions, comparable to STOVE's business system development focus. Both target Japanese enterprise customers seeking to digitize and automate business workflows, though WingArc1ST operates at much larger scale.
- Yappli (now under README Inc.): Yappli is a Japanese no-code platform focused on mobile app development for enterprise, sharing STOVE's target market of Japanese mid-market and enterprise companies. Both operate as domestic no-code specialists building business systems for non-engineers.
Broad incumbents
- Microsoft Power Apps: Microsoft Power Apps is a low-code platform integrated into the broader Microsoft Power Platform and Azure ecosystem, offering rapid app development with deep enterprise integration. STOVE competes against Power Apps as a broader incumbent with significantly more resources and ecosystem reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
STOVE social profiles
Digital presenceSTOVE compliance and trust
Trust signalCompliance1 record
STOVE financial estimates
Financial estimateRevenue estimate
Valuation estimate
STOVE leadership team
Management profileNumber of profiles
Profiles2 records
STOVE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
STOVE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about STOVE
What does STOVE do?
STOVE develops and sells CORE Framework, a proprietary high-functionality no-code/low-code platform, and provides agile business system development services and ongoing DX partnership subscriptions for Japanese manufacturers and retailers. The company delivers custom-built business systems (production management, EC infrastructure, order management, internal data platforms) with prototypes within 7 business days and continuous weekly iteration cycles.
Is STOVE a public or private company?
STOVE is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was STOVE founded?
STOVE was founded in 2015.
Where is STOVE based?
STOVE is headquartered in Tokyo, Japan, in the Asia region.
How does STOVE make money?
Three revenue lines are on record. Monthly DX Partnership (Subscription) is the primary driver. The others are custom Business System Development and CORE Framework Platform Licensing.
Who are STOVE's main competitors?
Direct peers on record are Appian, OutSystems, Mendix (Siemens), GeneXus, kintone (Cybozu), Retool and Bubble. Regional players are WingArc1ST and Yappli (now under README Inc.). Microsoft Power Apps is listed as a broad incumbent.
Does STOVE have an API?
Yes. CORE Framework supports API-based login authentication, permission management, custom code insertion, and Webhook integration for external system connectivity. The platform enables flexible external API connections and data synchronization with existing systems.
What industry is STOVE in?
STOVE's product category is No-Code/Low-Code Development Platform. Its primary akta.pro industry code is HDAEAKAL, Industry-Specific Low-Code Platforms (Vertical App Platforms), with a secondary code of HDAEAKAI, Developer Experience Platforms for Enterprise (IDEs, CI/CD, Dev Portals). Its SIC code is 7371.