Brain Craft
Brain Craft Limited is a Bangladesh-based mobile app studio that develops and publishes 20+ consumer apps across the iOS App Store and Google Play Store, spanning photo/video editing, AI creative tools, VPN, utilities, and translation, monetized via freemium subscriptions and advertising to a global base of 15M+ users.
- Company typePrivate
- Founded2016
- HeadquartersDhaka, Bangladesh
- Headcount51–100
- GTM typeB2C
- OfferingSoftware
What Brain Craft does
Brain Craft Limited is a Bangladesh-based mobile application development company incorporated in 2016 and headquartered in Dhaka, with a secondary operations office in Mohakhali DOHS. The company specializes exclusively in consumer-facing mobile applications distributed through the iOS App Store and Google Play Store, operating a portfolio of more than 20 apps spanning photo and video editing, creative content tools, device utilities, privacy/security, and productivity. Its core products include GIF Maker (AI-powered text-to-GIF generation and face swapping, ranked #1 GIF Editor on the App Store), Edit Up / No Crop (AI Art Generator, object removal, Magic Expand, photo enhancement), VPN for iPhone (AI-optimized server selection, double-layer VPN, 200+ servers across 50+ countries), Cleaner (AI-driven duplicate detection and storage optimization), Sticker Maker (AI image-to-sticker and text-to-sticker), SlideShow Maker, Add Music to Video, Slow Motion Video Editor, Language Translator, Vintage Camera, Photo Collage Creator, and Keyboard Fonts & Emoji Maker.
Technically, Brain Craft develops native and cross-platform iOS and Android applications using Firebase Analytics for A/B testing, crash reporting, and retention tracking, with Google AdMob integrated for advertising monetization. The company incorporates AI across modalities including generative AI (text-to-GIF, text-to-sticker, AI image/art generation), computer vision (object removal, background removal, photo upscaling, Magic Expand outpainting), process automation (duplicate/similar media identification), and recommendation systems (VPN server selection). However, several capabilities depend on third-party infrastructure, notably Google Translate API for the Language Translator product.
Commercially, Brain Craft operates a pure product-led growth model with a freemium monetization framework: apps are free to download with 3-7 day free trials converting to weekly ($3.99-$7.99), monthly ($4.99-$14.99), and annual ($29.99-$59.99) subscription tiers that unlock advanced features, remove ads, and provide unlimited access. Advertising revenue from free tiers supplements subscriptions. The company has accumulated 15M+ users, 20M+ downloads, and 1M+ new users per month globally, with 4 apps currently charted on the iOS App Store. Customer support is handled via email with stated 24/7 availability. The company is led by Chairman & CEO Muhammed Nyeem Hassan and Managing Director & CTO Debotosh Dey, supported by a team of approximately 100+ engineers, designers, QA staff, and creative personnel.
Brain Craft firmographics
Firmographics- Name
- Brain Craft
- Legal name
- Brain Craft Limited
- Website
- https://braincraftapps.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Brain Craft Limited is a Bangladesh-based mobile app studio that develops and publishes 20+ consumer apps across the iOS App Store and Google Play Store, spanning photo/video editing, AI creative tools, VPN, utilities, and translation, monetized via freemium subscriptions and advertising to a global base of 15M+ users.
- Ownership category
- akta.pro rank
Where Brain Craft is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Offices2 records
Markets served
Brain Craft business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription-based mobile app premium features: Freemium model with free basic features and premium subscription tiers (weekly, monthly, yearly) unlocking advanced features, removing ads, and providing unlimited access. Most apps offer 3-7 day free trials before charging.
- Advertising revenue: Ad-supported versions of apps using Google AdMob generate advertising revenue. Premium tiers provide ad-free experience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | VPN for iPhone premium subscription |
| Subscription | Monthly | GIF Maker premium subscription |
| Subscription | Monthly | Sticker Maker premium subscription |
| Subscription | Monthly | Slow Motion Video premium subscription |
| Subscription | Monthly | Photo Collage Creator premium subscription |
| Subscription | Monthly | Cleaner premium subscription |
| Subscription | Monthly | Vintage Camera premium subscription |
| Subscription | Monthly | Add Music to Video premium subscription |
| Subscription | Monthly | SlideShow Maker premium subscription |
| Subscription | Monthly | Language Translator premium subscription |
| Subscription | Monthly | No Crop (Edit Up) premium subscription |
| Subscription | Monthly | Keyboard Fonts & Emoji Maker premium subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Brain Craft product offering
Product offeringCore offering
Brain Craft Limited develops and publishes more than 20 freemium mobile applications for iOS App Store and Google Play Store spanning photo and video editing, creative tools, utilities, privacy/VPN, and translation categories. Apps are distributed globally with free basic functionality and premium subscription tiers (weekly, monthly, yearly, and sometimes lifetime) that unlock advanced features and an ad-free experience, supplemented by in-app advertising via Google AdMob.
Product overview
Brain Craft Limited is a mobile application development company offering more than 20 free and subscription-based mobile apps across the iOS App Store and Google Play Store. The product portfolio spans multiple categories including photo/video editing tools (GIF Maker, Photo Collage Creator, No Crop/Edit Up, Vintage Camera), video creation and editing apps (SlideShow Maker, Add Music to Video, Slow Motion Editor), utility apps (VPN for iPhone, Cleaner, Language Translator), and creative expression tools (Sticker Maker, Keyboard Fonts & Emoji Maker). Many apps feature AI-powered capabilities including generative AI for content creation, computer vision for image enhancement, and recommendation systems. The company operates on a freemium model with premium subscriptions offering enhanced features, unlimited access, and ad-free experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- GIF Maker - Make Video to GIFs AI-powered all-in-one app for creating and editing GIFs with text-to-GIF generation, face swapping, Boomerang creation, video-to-GIF conversion, background removal, and meme creation; offers premium filters and stickers via subscription and ranks #97 in Utilities on the iOS App Store.
- Edit Up - No Crop (Video & Pictures Fit) All-in-one photo and video editor for Instagram featuring AI-powered object removal, background removal, photo enhancement (turning old/blurry/low-res photos into HD), Magic Expand, and AI Art Generator for creating logos, stickers, avatars, and images via subscription.
- VPN for iPhone - Proxy Server Premium VPN app for iPhone offering AI-powered optimal server connection, double-layer VPN protection through two servers, 200+ global servers in 50+ countries, no-logs policy, and support for WireGuard, IKEv2, and OpenVPN protocols via subscription; ranks #10 in Utilities on iOS App Store.
- SlideShow Maker with Music Fx Photo and video maker app that creates slideshows from photos and selfies with music, transitions, themes, voice overs, and social sharing to Instagram, Facebook, Twitter, YouTube, and Snapchat via subscription; ranks #113 in Photo & Video on iOS App Store.
- Add Music to Video Voice Over App for adding background music and sound effects to videos, recording voice overs, creating slideshows with music, and editing audio with fade-in, fade-out, and loop options via subscription; ranks #174 in Photo & Video on iOS App Store.
- Cleaner - Clean Duplicate Item iPhone and iPad cleaning tool that removes duplicate photos, videos, and contacts using AI categorization, provides a secret space for private files, offers file compression, and includes charging animations and battery monitoring via weekly, monthly, and yearly subscriptions; ranks #105 in Utilities on iOS App Store.
- Sticker Maker - Sticker.me All-in-one sticker creation app for WhatsApp and iMessage featuring photo-to-sticker, video-to-sticker, and GIF-to-sticker conversion, AI-powered sticker creation (text-to-sticker, image-to-sticker), Cartoonify Me effects, and hundreds of inbuilt sticker packs via subscription.
- Slow Motion Video Fx Editor Advanced slow motion and fast motion video editor supporting video speed control up to 240fps or 12x faster/slower, time lapse effects, stop motion, live video recording with speed control, and social sharing to Instagram, YouTube, and Facebook via subscription; ranks #186 in Photo & Video on iOS App Store.
- Language Translator Voice, text, and photo translator app supporting 100+ languages using the Google Translate API, with offline translation, real-time conversation translation, photo translation via camera, a translator keyboard for in-app messaging, and a phrasebook available via subscription.
- Vintage Camera & Retro Filters Retro film camera app featuring vintage photo and video filters from 1888-2000 era, including VHS effects, glitch effects, instant camera shots, film frames, and D3D effects for TikTok, available via monthly, quarterly, and yearly subscriptions.
- Photo Collage Creator All-in-one collage maker and photo editor with 1000+ layouts, diverse filters, trendy photo frames, PIP templates, full-featured editing tools, customizable stickers, and text, with ad-free access available via premium subscription.
- Keyboard Fonts & Emoji Maker Custom fonts and emoji keyboard for iPhone and iPad featuring 150+ keyboard fonts, emoji maker, GIF maker (Animoji), and text maker that work across Instagram, messages, Snapchat, and other apps, with premium subscription.
- Background Remover: Erase BG Background removal app for erasing and replacing backgrounds in images with one-tap functionality and free backgrounds.
Quantifiable outcome
- 20+ apps across major app stores
- +5 more outcomes
Companies that use Brain Craft
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles3 records
Brain Craft technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability18 records
Feature7 records
Brain Craft partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
Brain Craft competitors and assessment
Company assessmentBroad incumbents
- VSCO: Subscription-led photo and video editing app with a strong creator brand; competes with Brain Craft's photo/video creative apps in the same consumer iOS/Android stores.
- Picsart: Large incumbent in consumer photo/video editing and AI image generation apps with subscription tiers; overlaps directly with Brain Craft's No Crop and photo-enhancement products at significantly greater scale.
- ExpressVPN (Kape Technologies): Major consumer VPN provider competing in the same iOS utilities category as Brain Craft's VPN for iPhone, with broader server coverage and brand-driven acquisition.
- NordVPN (Nord Security): Leading global consumer VPN brand; directly competes with Brain Craft's VPN for iPhone app in the same category with significantly larger marketing budgets and brand recognition.
Direct peers
- Apalon Apps: Mobile utility and creative apps developer (weather, wallpapers, photo/video editors) owned by IAC, distributing through the same iOS and Google Play channels with a similar portfolio-led, subscription-heavy model.
- Bending Spoons: Milan-based mobile app studio that acquires and scales multiple consumer utility apps (video editing, photo, fitness) using a portfolio approach with subscription monetization — directly comparable to Brain Craft's model.
- Sweet Nitro Studio: Indie mobile app studio publishing multiple consumer creative tools and utilities on iOS App Store and Google Play with subscription-based monetization — close peer in size and category mix.
- Mosaic Group (formerly Luni): Mobile app studio operating a portfolio of consumer utility apps distributed globally via app stores with freemium and subscription tiers — comparable scale and go-to-market motion to Brain Craft.
- Betafun Inc. Publisher of multiple consumer mobile utility apps (cleaner, photo, video) under a single studio brand, monetized via subscriptions and ads across the same app store channels as Brain Craft.
Emerging players
- iTranslate (by TouchApp): Standalone consumer translation app with similar feature set (text, voice, photo, offline modes) and subscription model; comparable in scope to Brain Craft's Language Translator app.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Brain Craft social profiles
Digital presenceBrain Craft financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brain Craft leadership team
Management profileNumber of profiles
Profiles6 records
Brain Craft funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brain Craft M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brain Craft
What does Brain Craft do?
Brain Craft Limited develops and publishes more than 20 freemium mobile applications for iOS App Store and Google Play Store spanning photo and video editing, creative tools, utilities, privacy/VPN, and translation categories. Apps are distributed globally with free basic functionality and premium subscription tiers (weekly, monthly, yearly, and sometimes lifetime) that unlock advanced features and an ad-free experience, supplemented by in-app advertising via Google AdMob.
Is Brain Craft a public or private company?
Brain Craft is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brain Craft founded?
Brain Craft was founded in 2016. It employs 51 to 100 people.
Where is Brain Craft based?
Brain Craft is headquartered in Dhaka, Bangladesh, in the Asia region.
How does Brain Craft make money?
Two revenue lines are on record. Subscription-based mobile app premium features are the primary driver. The others are advertising revenue.
Who are Brain Craft's main competitors?
Broad incumbents on record are VSCO, Picsart, ExpressVPN (Kape Technologies) and NordVPN (Nord Security). Direct peers are Apalon Apps, Bending Spoons, Sweet Nitro Studio, Mosaic Group (formerly Luni) and Betafun Inc.. iTranslate (by TouchApp) is listed as an emerging player.
Does Brain Craft have an API?
No public API is recorded for Brain Craft.