Industrie-Contact

What Industrie-Contact does

Industrie-Contact AG is a Hamburg-based, full-service public relations agency founded in 1983, operating as an Aktiengesellschaft (stock corporation) that is privately held and not listed on any exchange. The firm delivers a comprehensive communications offering across eight core competencies: press relations, online PR, content creation, influencer marketing, social media management, live communications, SEO and GEO (Generative Engine Optimization) PR, and public affairs. It serves a horizontally diversified client base spanning startups, German Mittelstand (KMU), large global enterprises, associations, NGOs, and government bodies, with named engagements including Stora Enso, UPM, Lee Kum Kee, Aggreko, Close Brothers, medipharma cosmetics, Huboo, and Lithuania Travel.

The business is structured around a single headquarters in Hamburg-Bahrenfeld (Bahrenfelder Marktplatz 7) and a two-person management board (Vorstand) led by Jonathan Klimke as Chairman alongside Uwe Schmidt, with Michael Bruhns chairing the supervisory board. International reach is delivered through the firm's membership in the Public Relations Global Network (PRGN) since 2002, which provides access to 50+ partner agencies across Europe, Asia, Africa, and the Americas; the firm held the PRGN presidency in 2014/15 and won four Best Practice Awards at the 2025 PRGN ceremony in Nairobi.

Revenue is generated on a professional-services basis through consulting fees and customized engagement contracts; pricing is quote-based and not publicly disclosed, and the agency offers a free initial consultation to prospective clients. There is no disclosed technology platform, no proprietary software product, and no app-based service delivery, with the agency's own digital infrastructure (hosting, analytics, SEO tooling) limited to standard third-party providers such as webgo GmbH, Google Analytics, Sistrix, and Seobility.

Name

Industrie-Contact

Legal name

Industrie-Contact AG

Website

https://industrie-contact.de

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. PR and Communications Services: Industrie-Contact operates as a full-service PR agency providing professional communications services including press work, online-PR, content creation, influencer marketing, social media management, live communications, and SEO/GEO PR to clients in Germany and internationally. Revenue is generated through consulting fees and service contracts with various client types including startups, SMEs, large enterprises, and NGOs.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Industrie-Contact AG is a Hamburg-based full-service PR and communications agency delivering press relations, online-PR, content creation, influencer marketing, social media management, live communications, SEO and GEO PR, and public affairs services. The agency serves startups, SMEs, large corporations, and NGOs across diverse industries in Germany and internationally through its PRGN partnership.

Product overview

Industrie-Contact is a full-service PR agency based in Hamburg, Germany, with over 40 years of experience. The agency offers a comprehensive portfolio of public relations and communications services organized around core competencies: Pressearbeit (press relations), Online-PR, Content Creation, Influencer Marketing, Social Media Management, Live-Kommunikation (event communications), SEO & GEO PR, and Public Affairs. Services are delivered for both B2B and B2C clients across diverse industries including automotive, cosmetics, e-commerce, food, logistics, healthcare, manufacturing, technology, and more. The agency operates internationally through its membership in the Public Relations Global Network (PRGN), providing clients with access to over 50 partner agencies worldwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Pressearbeit (Press Relations)

Quantifiable outcome

• Successfully placed editorial content on Bild.de for clients including Changhong and Satisfyer
• +1 more outcomes

Named customers30 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered minor and core.

• Be Creative Business (Italy)minorStrategic or Co-development Partner · 1 January 2018Roman communication agency partner for EU-China Tourism Year 2018 project in Venice
• SCR (Spain)minorStrategic or Co-development Partner · 1 January 2018Spanish PRGN partner agency for EU-China Tourism Year 2018 project
• Goodwill Communications (Hungary)minorStrategic or Co-development Partner · 1 January 2018Hungarian PRGN partner for EU-China Tourism Year 2018 project
• accelent communications (Austria)minorStrategic or Co-development Partner · 1 January 2018Austrian PRGN partner for EU-China Tourism Year 2018 project
• Hasan Communications (Finland)minorStrategic or Co-development Partner · 1 January 2018Finnish partner for EU-China Tourism Year 2018 project
• Evident P.R. (Netherlands)minorStrategic or Co-development Partner · 1 January 2016PRGN partner agency from the Netherlands. IC hosted a joint workshop in Hamburg focusing on SEO for PR clients and Simon Sinek's Golden Circle methodology for defining agency purpose.
• Public Relations Global Network (PRGN)coreStrategic or Co-development PartnerIndustrie-Contact has been a member of PRGN since 2002, providing access to over 50 partner agencies on all continents. The network enables international PR projects with quick response times (within 48 hours). IC held the PRGN presidency in 2014/15 and was instrumental in winning the EU-China Tourism Year 2018 project. PRGN operates without a headquarters, reducing costs compared to larger networks.
• Navigate ResponseminorStrategic or Co-development PartnerInternational PR network partnership for global communications services
• Ellun Kanat (Finland)minorStrategic or Co-development PartnerFinnish communications agency with expertise in public affairs. Jouni Mölsa, former Communications Chief for the President of Finland, works with Ellun Kanat and has been featured in IC's content.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Engel & Zimmermann: Munich-based independent agency for corporate communications, public affairs and content. Comparable as a German independent competitor of similar scale pursuing enterprise and Mittelstand clients with integrated communications mandates.
• komm.passion: Hamburg-based integrated communications agency covering PR, content, social media and influencer marketing. Directly comparable as a regional DACH competitor offering the same digital-first service portfolio Industrie-Contact promotes.
• Hering Schuppener: Independent German consultancy combining corporate communications, public affairs and capital markets communications. Directly comparable to Industrie-Contact as a similarly sized German firm serving large enterprises and Mittelstand on integrated communications mandates.
• Fink & Fuchs Public Relations: Wiesbaden-based independent PR agency specializing in technology, IT and B2B communications. Directly comparable given Industrie-Contact's similar Tech/IT/electronics segment and B2B positioning.
• Schwartz Public Relations: Munich-based independent PR agency focused on technology, digital, and innovation clients. Closely comparable as another mid-sized German PR specialist competing for overlapping tech, B2B and digital communications budgets.
• Faktenkontor: Hamburg-based consultancy combining PR, content marketing, social media and SEO. Directly comparable as a same-city competitor targeting German Mittelstand and B2B clients with a similar full-service and SEO/GEO-aligned offering.

Broad incumbents

• FleishmanHillard: Global integrated communications agency with established Frankfurt operations, serving enterprise, technology and consumer clients. Comparable as a broad incumbent that competes for global mandates PRGN member agencies like Industrie-Contact typically service.
• Weber Shandwick: Global communications network with significant presence across Europe, including Germany. Comparable as a broad incumbent competing at the international mandates level for many of the same multinational clients Industrie-Contact serves via PRGN.
• Edelman: Largest independent global PR firm with full German operations in Frankfurt and Munich. Comparable as a broad incumbent competing for the same multinational and enterprise communications briefs across PR, content, social media and public affairs.

Regional players

• Haslinger Public Relations: Vienna-based independent PR and communications agency. Comparable as a DACH regional peer with similar integrated service offering, though primarily operating in the Austrian market rather than directly in Hamburg.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/industrie-contact
• Xx.com/IC_AG

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Industrie-Contact