Lorina
Lorina is a French artisanal beverage producer founded in 1895, wholly-owned by Royal Unibrew, that crafts lemonades, tonics, and sparkling soft drinks for HORECA, retail, and consumers primarily in France with a secondary US presence.
- Company typePrivate
- Founded1895
- HeadquartersParis, France
- Headcount51–100
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Lorina does
Lorina is a French artisanal beverage producer founded in 1895 by Victor Geyer in Munster, Moselle, and currently structured as Établissements Geyer frères, a Société Anonyme that operates as a wholly-owned subsidiary of Danish beverage conglomerate Royal Unibrew A/S. The company specializes in craft lemonades, sparkling soft drinks, artisanal tonics, and seasonal specialties such as the non-alcoholic Millésime, producing under secret family recipes using Vosges spring water, beet sugar from Erstein, and lemons from Grasse. Its signature packaging is an iconically engraved glass bottle with a hand-applied mechanical top, introduced around 1900 to preserve carbonation and protected as a registered industrial design. Lorina holds the MOSL regional quality label granted by the Moselle Chamber of Commerce in 2018, recognizing local excellence and the unique know-how of its artisan limonadier team, formally certified through the Chamber of Trades of Moselle.
The core product portfolio comprises the Classic Lemonade, an Organic Sparkling Lemonade range covering lemonade, pink lemonade, blood orange, grapefruit, and lavender variants, an artisanal Tonic designed for gin-based cocktails, and limited editions including the Joyeux Cocktail festive release. Production is anchored in traditional craftsmanship rather than process automation, with no AI, software platform, or digital product layer evident in the operation.
Revenue is generated through a hybrid model: B2B distribution of one-time beverage sales to a professional partner network spanning HORECA (restaurants, bars, event venues) and retail, complemented by direct consumer sales through physical retail and through Apéro Pop mixology kits co-promoted with spirits brands such as Citadelle Gin and Havana Club. Go-to-market combines sales-led B2B outreach, TV advertising on TF1 and M6, an active Instagram channel (@lorinadrinks), trade show presence (notably the 2019 National Restaurant Show in Chicago targeting the US organic/natural channel), and experiential events at venues such as Ground Control Paris. The firm runs a deposit-return Reemploi system for 75cl glass bottles and operates with a headcount in the 51–100 range across primarily France with a secondary presence in the United States.
Lorina firmographics
Firmographics- Name
- Lorina
- Legal name
- Établissements Geyer frères
- Website
- https://lorina.com
- Company type
- Private
- Founded year
- 1895
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Lorina is a French artisanal beverage producer founded in 1895, wholly-owned by Royal Unibrew, that crafts lemonades, tonics, and sparkling soft drinks for HORECA, retail, and consumers primarily in France with a secondary US presence.
- Ownership category
- akta.pro rank
Lorina industry classification
Industry- Product category
- Artisanal Soft Drinks
- NAICS
- Soft Drink Manufacturing (312111)
- SIC
- Bottled & Canned Soft Drinks & Carbonated Waters (2086)
- akta.pro primary industry
- Non-Carbonated Soft Drinks (Juice Drinks, Lemonades, Fruit Drinks) (CRADAHAB)
- akta.pro secondary industry
- Alcoholic Beverage Mixers & Cocktail Ingredients Brands (Non-alcoholic) (CRADAIAH)
Keywords
Where Lorina is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Lorina business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Beverage Product Sales: Sale of artisanal lemonades and sparkling drinks through retail and HORECA channels. Products include traditional lemonade, pink lemonade, blood orange, grapefruit, lavender flavors, and seasonal specialty drinks like Millésime.
- B2B Distribution: Wholesale distribution to professional partners including restaurants, event venues, and retail stores.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Lorina product offering
Product offeringCore offering
Lorina is a French artisanal beverage manufacturer, founded in 1895 and headquartered in Munster, Alsace, that produces and sells sparkling lemonades, flavored tonics, cocktail mixers, and premium vintage soft drinks packaged predominantly in glass bottles. It serves both retail consumers via its online store and authorized retailers, and hospitality businesses (bars, hotels, restaurants, cafés) plus distributors through a dedicated professional channel under the Lorina and Eaux de Sève brands.
Product overview
Lorina is a French artisanal beverage company founded in 1895, specializing in craft lemonades and mixology products. The core portfolio includes the original Classic Lemonade (crafted with heritage formulas), an Organic Sparkling Lemonade range (five flavors: Lemonade, Pink Lemonade, Blood Orange, Grapefruit, and Lavender made with organic cane sugar), artisanal Tonic for cocktails, and the non-alcoholic Millésime sparkling grape beverage. Lorina also offers Apéro Pop cocktail mixology kits in partnership with spirits brands. The company holds the MOSL Quality label and participates in bottle reuse and upcycling initiatives through its Reemploi program.
Differentiator
Problem solved
Functional benefit
Products and services
- Lorina Classic Lemonade Artisanal sparkling lemonade produced using Lorina's traditional 1895 recipe, sold to retail consumers and HORECA customers as a standalone premium soft drink.
- Lorina Organic Sparkling Lemonade Range Range of certified-organic sparkling lemonades produced by Lorina for consumers seeking natural-ingredient, premium soft drinks.
- Lorina Tonic Range (Pink Tonic, Dry Tonic, Cloudy Tonic) Tonic water line comprising Pink Tonic, Dry Tonic, and Cloudy Tonic variants, designed as premium mixers for bartenders and consumers.
- Lorina Millésime Premium vintage lemonade offering from Lorina, positioned as a higher-end, aged edition of the brand's signature sparkling lemonade.
- Apéro Pop Cocktail Mixology Kits Co-branded cocktail mixology kits built around Lorina's mixers (including tonics and lemonades) and curated recipes, aimed at bartenders and at-home cocktail enthusiasts.
- Eaux de Sève by Lorina Premium hydration beverage range sold under the Eaux de Sève sub-brand within the Lorina portfolio.
Companies that use Lorina
Customer profileSegments2 records
Ideal customer profiles2 records
Lorina technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Lorina partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Ground Control ParisminorUrban art and creativity event partnership at Ground Control venue in Paris 12th arrondissement. Lorina hosts artistic workshops, upcycling activities with street artist Tom GELEB, and community engagement events at the super friche venue.
- Havana ClubcoreApéro Pop promotional partnership featuring Lorina lemonade as mixer with Havana Club Cuban Spiced rum. Joint contest promotions and cocktail recipe development.
- Citadelle GincoreApéro Pop promotional partnership for cocktail mixology. Joint marketing campaigns featuring Lorina lemonade as mixer with Citadelle Gin. Cocktail recipes including LorinaGinger and LoriThyme developed by Lorina mixologue Victor Weber.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Lorina competitors and assessment
Company assessmentBroad incumbents
- Topo Chico: Iconic sparkling mineral water brand with growing hard seltzer / mixer extensions. Comparable on glass-bottle-led sparkling beverage positioning and HORECA penetration strategy in the U.S. and Europe.
- Cott Corporation: Large-scale beverage co-manufacturer and private-label player in carbonated soft drinks, sparkling juices and mixers. Relevant as a potential contract-manufacturing or private-label competitor to Lorina's production platform.
- Schweppes: Mass-market global mixer and soft drink incumbent offering tonics, lemonades and ginger ales. Lorina competes for the same cocktail-mixer occasions but as a craft-positioned alternative within the same shelf set.
- Perrier: Premium sparkling water and flavored sparkling water brand, also under parent ownership (Nestlé Waters). Compares to Lorina on French-origin sparkling water + flavored mixer positioning in HORECA.
Direct peers
- The London Essence Company: Premium mixers brand built explicitly for the cocktail occasion (tonics, sodas, gingers); overlapping directly with Lorina Tonic and cocktail-mixer positioning across UK/EU HORECA and retail.
- Sanpellegrino: Iconic Italian sparkling citrus beverage line (Chinotto, Aranciata, Limonata) covering the same premium lemonade/soda occasion as Lorina's classic and flavored lemonades, with similar glass-bottle retail presentation.
- Fever-Tree: Premium tonic water and mixer brand, publicly the reference point in the premium-mixer category. Lorina's artisanal tonic and mixer positioning around gin/rum cocktails competes directly for the same on-premise and at-home occasions.
- Belvoir Fruit Farms: UK premium cordials and sparkling presses with strong craft and natural-ingredient credentials. Competes with Lorina in the 'adult soft drink' and mixer occasion across HORECA and specialty retail.
- Fentimans: Premium British craft soft drinks and mixers brand with a comparable artisanal heritage positioning, bottle-led shelf presence, and growing mixology usage in bars and restaurants — directly overlapping with Lorina's craft lemonade and tonic offerings.
Emerging players
- Ting: Caribbean grapefruit soda brand with growing international distribution, similar in its single-flavor craft positioning and bottle-led retail presence to Lorina's pink lemonade and grapefruit SKUs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Lorina social profiles
Digital presenceLorina compliance and trust
Trust signalCompliance1 record
Lorina financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lorina leadership team
Management profileNumber of profiles
Profiles2 records
Lorina funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lorina M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lorina
What does Lorina do?
Lorina is a French artisanal beverage manufacturer, founded in 1895 and headquartered in Munster, Alsace, that produces and sells sparkling lemonades, flavored tonics, cocktail mixers, and premium vintage soft drinks packaged predominantly in glass bottles. It serves both retail consumers via its online store and authorized retailers, and hospitality businesses (bars, hotels, restaurants, cafés) plus distributors through a dedicated professional channel under the Lorina and Eaux de Sève brands.
Is Lorina a public or private company?
Lorina is a private company. It is classified as corporate owned and is currently operating.
When was Lorina founded?
Lorina was founded in 1895. It employs 51 to 100 people.
Where is Lorina based?
Lorina is headquartered in Paris, France, in the Europe region.
How does Lorina make money?
Two revenue lines are on record. Beverage Product Sales are the primary driver. The others are B2B Distribution.
Who are Lorina's main competitors?
Broad incumbents on record are Topo Chico, Cott Corporation, Schweppes and Perrier. Direct peers are The London Essence Company, Sanpellegrino, Fever-Tree, Belvoir Fruit Farms and Fentimans. Ting is listed as an emerging player.
Does Lorina have an API?
No public API is recorded for Lorina.
What industry is Lorina in?
Lorina's product category is Artisanal Soft Drinks. Its primary akta.pro industry code is CRADAHAB, Non-Carbonated Soft Drinks (Juice Drinks, Lemonades, Fruit Drinks), with a secondary code of CRADAIAH, Alcoholic Beverage Mixers & Cocktail Ingredients Brands (Non-alcoholic). Its NAICS code is 312111 and its SIC code is 2086.