Jewish Home Family

What Jewish Home Family does

Jewish Home Family is a 501(c)(3) nonprofit elder care organization founded in 1915 and headquartered in Rockleigh, New Jersey, operating a full continuum of senior care across two Bergen County campuses. Jewish Home at Rockleigh (Russ Berrie Home for Jewish Living) is a 16-acre skilled nursing and rehabilitation facility with 136 private long-term care rooms and 60 private sub-acute rehabilitation rooms, anchored by the 19,000 sq. ft. Charles P. Berkowitz Center for Rehabilitation Excellence with warm-water aquatic therapy. Jewish Home Assisted Living (Kaplen Family Senior Residence) is a 5.5-acre assisted living community in River Vale offering Glatt Kosher dining, 24-hour on-site registered nursing, Memory Lane (24 private dementia studios), and a Rehab Hotel for short-term recovery. The organization operates the Harold Krieger Center for Parkinson's (Rock Steady Boxing, LSVT programs), the Green House small-household dementia model, SeniorHaven (New Jersey's only elder abuse shelter), and The Almar School, an earn-as-you-learn CNA training pipeline launched in 2025.

Revenue is generated through four streams: private-pay residential care fees at assisted living and long-term care, Medicare/Medicaid reimbursement for skilled nursing and sub-acute rehabilitation, outpatient rehabilitation billed to Medicare and private insurance, and philanthropy via the affiliated Jewish Home Foundation (annual Gala, Golf Classic, capital campaigns, legacy and tribute gifts). Go-to-market is direct-to-consumer via a formal admissions process with referrals from hospitals, discharge planners, and community/word-of-mouth networks, supported by content marketing (blog, Art of Aging podcast, social media) and SEO targeting the NY/NJ metro. The provider is differentiated culturally — only Glatt Kosher assisted living facility in Bergen County with NJ Advanced Standing status — and clinically through the Green House model, 24-hour RN coverage in assisted living, and specialized Parkinson's programming. No revenue figure is publicly disclosed; the organization employs 251-500 staff across its operating and foundation entities.

Name

Jewish Home Family

Legal name

Jewish Home Family

Website

https://jewishhomefamily.org

Company type

Private

Founded year

1915

Operating status

Operating

Headcount range

251–500 employees

Short description

Jewish Home Family is a 501(c)(3) nonprofit founded in 1915 operating two New Jersey campuses — Jewish Home at Rockleigh (skilled nursing and rehabilitation) and Kaplen Family Senior Residence (Glatt Kosher assisted living) — serving Jewish and broader Bergen County seniors with skilled nursing, memory care, rehabilitation, Parkinson's, hospice, and elder-abuse prevention services.

Ownership category

akta.pro rank

Product category

Senior Living and Elder Care Services

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Nursing and Residential Care Facilities (623)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Elder Services & Aging Support (BPAGAEAF)

akta.pro secondary industry

Dementia Personal Care (ADLs) Support (HSABAEAB)

Keywords

• Skilled nursing care
• Assisted living services
• Senior rehabilitation therapy
• Memory care services
• Elder care nonprofit

Headquarters

HQ city

Rockleigh

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Residential Care Fees: Revenue from seniors and families paying for assisted living and long-term care services, including room, board, and care services.
2. Medicare/Medicaid Reimbursement: Federal and state healthcare program reimbursement for skilled nursing, rehabilitation, and sub-acute care services.
3. Philanthropy and Donations: Donations and fundraising through Jewish Home Foundation supporting programs, services, and capital projects. Includes annual giving, capital campaigns, legacy gifts, and tribute donations.
4. Rehabilitation Services: Sub-acute and outpatient rehabilitation therapy services including physical, occupational, and speech therapy billed to Medicare and private insurance.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Jewish Home Family provides a full continuum of elder care services for seniors, with a focus on Jewish cultural and religious alignment including Glatt Kosher dining. Core services include skilled nursing and rehabilitation at Jewish Home at Rockleigh, assisted living at the Kaplen Family Senior Residence, memory care through Memory Lane and the Green House model, specialized Parkinson's care, hospice and respite care, sub-acute rehabilitation at the Charles P. Berkowitz Center, elder abuse prevention through SeniorHaven, and Certified Nursing Assistant training through The Almar School.

Product overview

Jewish Home Family is a non-profit elder care organization offering a comprehensive continuum of care services across two main campuses. The portfolio includes skilled nursing (Jewish Home at Rockleigh with 136 long-term care rooms and 60 sub-acute rooms), assisted living (Kaplen Family Senior Residence with Memory Lane dementia unit and Rehab Hotel), specialized centers (Harold Krieger Center for Parkinson's and Charles P. Berkowitz Rehabilitation Excellence Center), and New Jersey's only elder abuse shelter (SeniorHaven). Additional offerings include The Almar School CNA training program, Art of Aging podcast, eCards service, and the Jewish Home Foundation for philanthropy. All facilities provide Glatt Kosher dining reflecting traditional Judaic values.

Differentiator

Problem solved

Functional benefit

Brands

• Memory Lane: Secure memory care unit for individuals with mild to moderate dementia
• Green House
• The Almar School

Products and services

• Jewish Home at Rockleigh (Russ Berrie Home for Jewish Living) Skilled nursing and rehabilitation facility on 16 acres in Rockleigh, NJ, with 136 private long-term care rooms and 60 private inpatient rehabilitation rooms. Provides sub-acute care, dementia care, hospice, respite care, and physical, occupational, and speech therapies.
• Jewish Home Assisted Living (Kaplen Family Senior Residence) Assisted living facility in River Vale, NJ, the first and only Glatt Kosher assisted living in Bergen County, offering studio, one-, and two-bedroom apartments with 24-hour registered nursing, medication management, Memory Lane secured memory care unit, and comprehensive rehabilitation services.
• Charles P. Berkowitz Center for Rehabilitation Excellence 19,000 sq. ft. rehabilitation center providing state-of-the-art sub-acute and outpatient therapy, including physical, occupational, and speech therapies, warm water aquatic therapy, and 60 private inpatient rooms.
• Harold Krieger Center for Parkinson's Specialized Parkinson's care center offering Rock Steady Boxing, therapeutic movement programs including yoga, Tai Chi, and aerobics, LSVT Big and Loud speech therapy, LOUD Crowd programs, and monthly support groups.
• SeniorHaven for Elder Abuse Prevention Emergency shelter and comprehensive support services for victims of elder abuse, neglect, or exploitation, providing emergency shelter, medical care, legal assistance, and social support at no cost. Operated by Jewish Home Family in New Jersey.
• Memory Lane Memory Care Unit Secure memory care unit within Jewish Home Assisted Living offering 24 private studios for individuals with mild to moderate dementia, with a real home setting and dedicated staff available seven days a week.
• Green House Model Innovative small-household model of care at Jewish Home at Rockleigh providing safe, structured living for advanced dementia residents with specially trained staff in a real home environment, fostering autonomy and dignity.
• Rehab Hotel Hotel-like short-term rehabilitation program at Jewish Home Assisted Living offering nursing care, 24/7 registered nursing, medication management, fine dining kosher meals, physical/occupational/speech therapies, and outpatient continuity of care.
• The Almar School Certified Nursing Assistant (CNA) training program with an 'earn as you learn' model providing pay and benefits while completing six weeks of classroom instruction and hands-on clinical experience, with cohorts limited to 10 students per session.
• Driving Assessment Program Program to assess driving capabilities for seniors to determine fitness for continued driving.
• Hospice Care Compassionate end-of-life care services for residents with terminal illnesses delivered in partnership with Jewish Community Hospice and Englewood Hospital.
• Respite Care Short-term respite care providing temporary relief for family caregivers while ensuring continued quality care for seniors.
• Jewish Home Foundation 501(c)(3) not-for-profit fundraising organization supporting Jewish Home Family through Building Together annual giving, Impact Giving, Legacy Society, tribute gifts, and special events including the Annual Gala and Golf Classic.

Quantifiable outcome

• Ranked #1 Nursing Home in New Jersey and Top 150 Nationwide by Newsweek's America's Best Nursing Homes 2026
• +2 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Jewish Community HospicecoreStrategic or Co-development PartnerJewish Home at Rockleigh partners with Jewish Community Hospice for compassionate end-of-life care services for residents with terminal illnesses.
• Englewood HospitalcoreStrategic or Co-development PartnerPartnership with Englewood Hospital for hospice care services, providing comprehensive end-of-life support in coordination with the Jewish Home's care model.
• UnitedHealthcareminorOthersUnitedHealthcare creates and publishes Machine-Readable Files on behalf of Jewish Home Family for transparency in coverage requirements.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• The New Jewish Home: Nonprofit Jewish-affiliated elder care provider operating skilled nursing, rehabilitation, and senior housing in the New York metro area. Direct peer given the same cultural-affiliation, continuum-of-care model, and regional proximity.
• Cedarhurst Senior Living: Operator of assisted living and memory care communities across the Midwest and Mid-Atlantic. Comparable on assisted living + memory care service mix and private-pay model targeting older adults.
• Chelsea Senior Living: New Jersey-based assisted living and memory care operator with multiple Garden State communities. Comparable on regional footprint, assisted living + memory care mix, and private-pay model.
• Springpoint Senior Living: New Jersey-based nonprofit provider of assisted living, skilled nursing, and continuing care retirement communities. Strong comparable on nonprofit structure, NJ presence, and full continuum model.

Broad incumbents

• Five Star Senior Living: Senior living and rehabilitation operator with assisted living, memory care, and skilled nursing across the U.S. Comparable on community-based senior care and rehabilitation services.
• Sunrise Senior Living: National assisted living and memory care operator with broad portfolio across the U.S. and UK. Comparable on assisted living and memory care services with a similar emphasis on personalized care.
• Atria Senior Living: Large national operator of assisted living and memory care communities. Comparable on assisted living + memory care product offering and target demographic, with broader geographic reach.
• Brookdale Senior Living: Largest U.S. senior living operator offering independent living, assisted living, memory care, and skilled nursing. Comparable on continuum-of-care positioning and senior demographic.

Regional players

• Hackensack Meridian Health (sub-acute/rehab): Major NJ health system operating skilled nursing, sub-acute rehabilitation, and senior services in the same North Jersey geography. Comparable on sub-acute rehab and skilled nursing care delivery model.
• Lifespire (formerly YAI/NIPD Network): Nonprofit providing residential and community-based services for individuals with intellectual and developmental disabilities in the NY metro area. Comparable on nonprofit residential-care model, though serving a different population.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/jewishhomefam
• Facebookfacebook.com/jewishhomefamily
• LinkedInlinkedin.com/company/jewish-home-family
• Instagraminstagram.com/jewishhomefamily/?hl=en

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jewish Home Family