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Neollet

Full company profile

uuid000x4m7

Namestring
Neollet
Legal namestring
Neollet
Websiteurl
neollet.com
Company typeenum
Private
Founded yearint
2009
Descriptiontext

Neollet is a Georgian payment service provider operating a centralized clearing infrastructure and consumer-facing digital wallet. The company's core B2B product is a centralized clearing system that connects financial institutions seeking to expand payment channels with service providers that need to accept payments across both digital and physical channels. On the consumer side, Neollet operates the "My Profile" mobile application, which enables commission-free mobile balance top-up, remote online onboarding with digital identification, and an Auto Assistant feature for real-time monitoring of vehicle fines and technical condition.

The underlying technology is a centralized clearing platform registered with the National Bank of Georgia as a payment system provider, holding ISO 27001:2022 information security certification (Eurocert, certificate 00.15.0451) and Visa Payment Facilitator certification. The platform has processed 89,584,176 cumulative transactions, serves 68,679 registered users, and is utilized by 116 companies. Architecture emphasizes multi-channel interoperability — digital (mobile app, web) and physical (service centers, cash desk transactions) — rather than proprietary AI or machine-learning differentiation.

Neollet's business model combines transaction-fee revenue from B2B clearing services with a zero-fee consumer acquisition strategy via commission-free mobile balance top-ups. The company sells both directly to individual consumers through a product-led, self-serve mobile channel and to enterprise clients (financial institutions, service providers) through a field/enterprise sales motion. Founded in 2009, Neollet was acquired in full by Money Movers (მანი მუვერსი) on December 9, 2025, with its customer base and service portfolio absorbed into the acquirer's operations. The entity is no longer independently operating as of the acquisition closing date.

Short descriptiontext

Neollet is a Georgian payment service provider offering a centralized clearing platform for financial institutions and a consumer-facing digital wallet (My Profile app) for commission-free mobile balance top-up and vehicle monitoring, serving 116 companies and 68,679 users. Fully acquired by Money Movers in December 2025.

Operating statusenum
Acquired
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersTbilisi, Georgia
HQ citystring
Tbilisi
HQ countrystring
Georgia
HQ regionstring
Asia
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
digital wallet services, mobile payment processing, payment clearing platform, electronic payment services, mobile balance top-up
Industry4 codes
PRIMARYBPAMAFAD
Digital Banking & Neobank Platforms
Business & Public Services/Web, Mobile & Digital Platforms/Payments, Wallets & Digital Banking Platforms
SECONDARYFSAGAAAD
Digital Wallets & Account Aggregation Hub (Multi-account, Stored Value)
Financial & Insurance/Financial Technology (Fintech)/Digital Banking & Neobanking Platforms
SECONDARYFSABAFAF
Embedded/Platform Neobanks (Banking-as-a-Feature)
SECONDARYFSABAFAA
Retail-focused Neobanks (Mass Market)
NAICS code1 code
  • Financial Transactions Processing, Reserve, and Clearinghouse Activities522320
SIC code1 code
  • Functions Related To Depository Banking, Nec6099
Product category
Mobile Payment Services
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Payment Processing and Transactions
TypeTransaction Fee
Description

Payment ecosystem processing transactions across digital and physical channels. Platform handles 89,584,176 transactions serving 68,679 users and 116 companies.

mm.ge
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Pricing details1 tier
1Commission-free mobile balance top-up
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

The service emphasizes mobile balance top-up without commission as a key value proposition, suggesting either subsidized or zero-fee transactions for this service.

mm.ge
GTM typeB2B and B2C
B2B and B2C
Offering typeSoftware
Software
Core offering1 text field

Neollet operates a digital financial services platform centered on the "My Profile" consumer mobile wallet application, which enables commission-free mobile balance top-up, remote online onboarding and identification, and real-time vehicle monitoring (fines and technical condition). For businesses, Neollet provides a centralized clearing system that allows financial institutions and service providers to expand payment acceptance across digital and physical channels. The platform has processed 89,584,176 transactions serving 68,679 users and 116 companies in Georgia.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 3 values shown
  • 89,584,176 transactions processed across platform
+2 more records
Product overview1 text field

Neollet operates as a mobile financial services provider, offering consumer-facing and B2B solutions. The core consumer product is the My Profile mobile application, which provides digital wallet functionality including mobile balance top-up without commission and remote online onboarding/identification. The B2B offering includes a centralized clearing service for financial institutions and service providers. Neollet was acquired by Money Movers in December 2025, with its customer base and service portfolio being fully transferred.

Product and service1 record
1My Profile Mobile Application
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Lithuania-headquartered fintech with presence across the Caucasus/Eastern Europe offering e-wallets, payment processing, and merchant acquiring. Comparable as a regional emerging-market multi-rail digital payments platform operating adjacent to Neollet's clearing and wallet footprint.

TypeEmerging player
Description

Caucasus/Central Asia consumer payments app offering mobile wallet, top-up, QR payments, and merchant services. Comparable business model (mobile-first wallet, commission-based acquiring) in a similar emerging-market regulatory and product context to Neollet.

TypeBroad incumbent
Description

Second-largest Georgian bank with a fully-fledged digital super-app (TBC app) covering payments, transfers, balance top-up, and merchant acquiring. Overlaps with Neollet's My Profile app on consumer wallet use cases and with the B2B clearing product on payment-processing rails.

TypeOthers
Description

White-label digital wallet and payment platform provider for banks and fintechs across Eastern Europe and CIS. Comparable as an adjacent infrastructure provider building the wallet/clearing tech stack that Neollet's My Profile and clearing service are built on.

TypeBroad incumbent
Description

Largest commercial bank in Georgia with deep digital wallet and payments app (SOLO). Directly comparable as a Georgian incumbent offering consumer wallets, top-up, and merchant payment acceptance; broader portfolio that overlaps Neollet's consumer wallet and clearing niches.

TypeRegional player
Description

Georgian microfinance and consumer bank with growing digital services. Comparable as a regional Georgian institution competing for payments, top-up, and digital wallet usage among Georgian consumers.

TypeDirect peer
Description

Georgian fintech operating consumer digital-wallet and online payment services including bill pay, top-up, and merchant payments. Most direct comparable on the consumer wallet side given shared Georgian market, top-up focus, and PLG mobile onboarding.

TypeDirect peer
Description

Digital wallet/payments brand of Bank of Georgia serving Georgian consumers with mobile balance top-up, transfers, and merchant QR payments. Closest direct head-to-head competitor in the Georgian consumer wallet segment.

TypeBroad incumbent
Description

Top-3 Georgian commercial bank offering consumer and corporate banking with digital channels. Comparable as a Georgian incumbent competing for the same merchant and consumer payments franchises Neollet serves.

TypeEmerging player
Description

Regional emerging-market digital wallet with mobile top-up and merchant payments. Comparable product set (consumer wallet + balance top-up + payment acceptance) in a similarly regulated emerging-market jurisdiction.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Neollet

Mobile Payment Servicesneollet.com

Neollet is a Georgian payment service provider offering a centralized clearing platform for financial institutions and a consumer-facing digital wallet (My Profile app) for commission-free mobile balance top-up and vehicle monitoring, serving 116 companies and 68,679 users. Fully acquired by Money Movers in December 2025.

What Neollet does

Neollet is a Georgian payment service provider operating a centralized clearing infrastructure and consumer-facing digital wallet. The company's core B2B product is a centralized clearing system that connects financial institutions seeking to expand payment channels with service providers that need to accept payments across both digital and physical channels. On the consumer side, Neollet operates the "My Profile" mobile application, which enables commission-free mobile balance top-up, remote online onboarding with digital identification, and an Auto Assistant feature for real-time monitoring of vehicle fines and technical condition.

The underlying technology is a centralized clearing platform registered with the National Bank of Georgia as a payment system provider, holding ISO 27001:2022 information security certification (Eurocert, certificate 00.15.0451) and Visa Payment Facilitator certification. The platform has processed 89,584,176 cumulative transactions, serves 68,679 registered users, and is utilized by 116 companies. Architecture emphasizes multi-channel interoperability — digital (mobile app, web) and physical (service centers, cash desk transactions) — rather than proprietary AI or machine-learning differentiation.

Neollet's business model combines transaction-fee revenue from B2B clearing services with a zero-fee consumer acquisition strategy via commission-free mobile balance top-ups. The company sells both directly to individual consumers through a product-led, self-serve mobile channel and to enterprise clients (financial institutions, service providers) through a field/enterprise sales motion. Founded in 2009, Neollet was acquired in full by Money Movers (მანი მუვერსი) on December 9, 2025, with its customer base and service portfolio absorbed into the acquirer's operations. The entity is no longer independently operating as of the acquisition closing date.

Neollet firmographics

Firmographics
Name
Neollet
Legal name
Neollet
Website
https://neollet.com
Company type
Private
Founded year
2009
Operating status
Acquired
Headcount range
101–250 employees
Short description
Neollet is a Georgian payment service provider offering a centralized clearing platform for financial institutions and a consumer-facing digital wallet (My Profile app) for commission-free mobile balance top-up and vehicle monitoring, serving 116 companies and 68,679 users. Fully acquired by Money Movers in December 2025.
Ownership category
akta.pro rank

Neollet industry classification

Industry
Product category
Mobile Payment Services
NAICS
Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
SIC
Functions Related To Depository Banking, Nec (6099)
akta.pro industry
PRIMARYBPAMAFAD
Digital Banking & Neobank Platforms
Business & Public Services/Web, Mobile & Digital Platforms/Payments, Wallets & Digital Banking Platforms
SECONDARYFSAGAAAD
Digital Wallets & Account Aggregation Hub (Multi-account, Stored Value)
Financial & Insurance/Financial Technology (Fintech)/Digital Banking & Neobanking Platforms
SECONDARYFSABAFAF
Embedded/Platform Neobanks (Banking-as-a-Feature)
SECONDARYFSABAFAA
Retail-focused Neobanks (Mass Market)

Keywords

  • Digital wallet services
  • Mobile payment processing
  • Payment clearing platform
  • Electronic payment services
  • Mobile balance top-up

Where Neollet is headquartered

Location

Headquarters

HQ city
Tbilisi
HQ country
Georgia
HQ region
Asia

Offices1 record

Markets served

Neollet business model

Business model
GTM type
B2B and B2C
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

  1. Payment Processing and Transactions: Payment ecosystem processing transactions across digital and physical channels. Platform handles 89,584,176 transactions serving 68,679 users and 116 companies.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goCommission-free mobile balance top-up

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Neollet product offering

Product offering

Core offering

Neollet operates a digital financial services platform centered on the "My Profile" consumer mobile wallet application, which enables commission-free mobile balance top-up, remote online onboarding and identification, and real-time vehicle monitoring (fines and technical condition). For businesses, Neollet provides a centralized clearing system that allows financial institutions and service providers to expand payment acceptance across digital and physical channels. The platform has processed 89,584,176 transactions serving 68,679 users and 116 companies in Georgia.

Product overview

Neollet operates as a mobile financial services provider, offering consumer-facing and B2B solutions. The core consumer product is the My Profile mobile application, which provides digital wallet functionality including mobile balance top-up without commission and remote online onboarding/identification. The B2B offering includes a centralized clearing service for financial institutions and service providers. Neollet was acquired by Money Movers in December 2025, with its customer base and service portfolio being fully transferred.

Differentiator

Problem solved

Functional benefit

Products and services

  • My Profile Mobile Application

Quantifiable outcome

  • 89,584,176 transactions processed across platform
  • +2 more outcomes

Companies that use Neollet

Customer profile

Named customers3 records

Segments1 record

Ideal customer profiles2 records

Neollet technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature4 records

Neollet partnerships and signals

Strategic signal

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Neollet competitors and assessment

Company assessment

Emerging players

  • Paysera: Lithuania-headquartered fintech with presence across the Caucasus/Eastern Europe offering e-wallets, payment processing, and merchant acquiring. Comparable as a regional emerging-market multi-rail digital payments platform operating adjacent to Neollet's clearing and wallet footprint.
  • Payme: Caucasus/Central Asia consumer payments app offering mobile wallet, top-up, QR payments, and merchant services. Comparable business model (mobile-first wallet, commission-based acquiring) in a similar emerging-market regulatory and product context to Neollet.
  • Click (Click.uz): Regional emerging-market digital wallet with mobile top-up and merchant payments. Comparable product set (consumer wallet + balance top-up + payment acceptance) in a similarly regulated emerging-market jurisdiction.

Broad incumbents

  • TBC Bank Georgia: Second-largest Georgian bank with a fully-fledged digital super-app (TBC app) covering payments, transfers, balance top-up, and merchant acquiring. Overlaps with Neollet's My Profile app on consumer wallet use cases and with the B2B clearing product on payment-processing rails.
  • Bank of Georgia (BOG): Largest commercial bank in Georgia with deep digital wallet and payments app (SOLO). Directly comparable as a Georgian incumbent offering consumer wallets, top-up, and merchant payment acceptance; broader portfolio that overlaps Neollet's consumer wallet and clearing niches.
  • Liberty Bank (Georgia): Top-3 Georgian commercial bank offering consumer and corporate banking with digital channels. Comparable as a Georgian incumbent competing for the same merchant and consumer payments franchises Neollet serves.

Others

  • Wallet Factory: White-label digital wallet and payment platform provider for banks and fintechs across Eastern Europe and CIS. Comparable as an adjacent infrastructure provider building the wallet/clearing tech stack that Neollet's My Profile and clearing service are built on.

Regional players

  • Credo Bank: Georgian microfinance and consumer bank with growing digital services. Comparable as a regional Georgian institution competing for payments, top-up, and digital wallet usage among Georgian consumers.

Direct peers

  • Space International / my.ge: Georgian fintech operating consumer digital-wallet and online payment services including bill pay, top-up, and merchant payments. Most direct comparable on the consumer wallet side given shared Georgian market, top-up focus, and PLG mobile onboarding.
  • BOG subsidiary SOLO: Digital wallet/payments brand of Bank of Georgia serving Georgian consumers with mobile balance top-up, transfers, and merchant QR payments. Closest direct head-to-head competitor in the Georgian consumer wallet segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Neollet social profiles

Digital presence

Neollet compliance and trust

Trust signal

Compliance2 records

Neollet financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Neollet leadership team

Management profile

Number of profiles

Neollet funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Neollet M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neollet

What does Neollet do?

Neollet operates a digital financial services platform centered on the "My Profile" consumer mobile wallet application, which enables commission-free mobile balance top-up, remote online onboarding and identification, and real-time vehicle monitoring (fines and technical condition). For businesses, Neollet provides a centralized clearing system that allows financial institutions and service providers to expand payment acceptance across digital and physical channels. The platform has processed 89,584,176 transactions serving 68,679 users and 116 companies in Georgia.

Is Neollet a public or private company?

Neollet is a private company. It is classified as corporate owned and is currently acquired.

When was Neollet founded?

Neollet was founded in 2009. It employs 101 to 250 people.

Where is Neollet based?

Neollet is headquartered in Tbilisi, Georgia, in the Asia region.

How does Neollet make money?

One revenue line is on record: payment Processing and Transactions.

Who are Neollet's main competitors?

Emerging players on record are Paysera, Payme and Click (Click.uz). Broad incumbents are TBC Bank Georgia, Bank of Georgia (BOG) and Liberty Bank (Georgia). Wallet Factory is listed as an others. Credo Bank is listed as a regional player. Direct peers are Space International / my.ge and BOG subsidiary SOLO.

Does Neollet have an API?

No public API is recorded for Neollet.

What industry is Neollet in?

Neollet's product category is Mobile Payment Services. Its primary akta.pro industry code is BPAMAFAD, Digital Banking & Neobank Platforms, with a secondary code of FSAGAAAD, Digital Wallets & Account Aggregation Hub (Multi-account, Stored Value). Its NAICS code is 522320 and its SIC code is 6099.

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