The Fix Media

What The Fix Media does

The Fix Media is a London-based B2B trade publication founded in 2019 by Jakub Parusinski and Zakhar Protsiuk that targets senior media executives and managers across Europe. The company operates three interlocking units: The Fix Media (the editorial trade magazine covering European media business models, audience engagement, media financing, and organizational practices), The Fix Research and Advisory (a consulting and research arm offering strategy, benchmarking, people development, and product development services to media organizations and media-development funders), and The Fix Foundation (a non-commercial entity providing technical assistance and grants to independent media, including Ukrainian outlets). The core technology is a web-based publishing platform with a newsletter distribution system, supplemented by a podcast (FixEd), social media distribution across Twitter, LinkedIn, Telegram, Facebook, and YouTube, and structured newsletter courses. There is no evidence of proprietary AI/ML systems; the production model is human-edited trade journalism and consulting.

The business model combines four revenue streams: advertising (native, banner, editorial newsletter, and social placements sold directly to media companies and brands targeting European media decision-makers), membership/subscription (annual membership providing access to member-only stories), newsletter courses (paid educational products), and research and advisory fees (project-based consulting for media organizations and development funders such as JX Fund, V-Ventures, and ECPMF). Pricing for advertising is disclosed via a media kit; membership and course pricing are not publicly disclosed. Distribution is global in reach but Europe-focused in subject matter, with the audience claimed at senior executives from 500+ media organizations including Financial Times, The Guardian, The New York Times, The Economist, Der Spiegel, Forbes, Le Monde, CNN, Deutsche Welle, and AFP. The company is privately held, founder-led, has no disclosed external funding, and operates with a small team of approximately 15 members.

Name

The Fix Media

Legal name

The Fix Media

Website

https://thefix.media

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

The Fix Media is a London-based B2B trade publication and advisory firm founded in 2019 that covers European media management for senior executives and managers at 500+ media organizations, generating revenue from advertising, membership, newsletter courses, and research and consulting services.

Ownership category

akta.pro rank

Product category

Trade Media Publishing

NAICS

Newspaper Publishers (513110), Advertising, Public Relations, and Related Services (5418), Broadcasting and Content Providers (516)

SIC

Periodicals: Publishing Or Publishing & Printing (2721), Services-Advertising Agencies (7311), Miscellaneous Publishing (2741)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

akta.pro secondary industries

Syndication, Licensing & Content Partnerships (Columns, Features, Photos) (MPAJADAI), Media Barter & Trade Media Buying (BPAFABAL)

Keywords

• Trade media publishing
• Media management insights
• Editorial newsletter services
• Media research consulting
• Industry news coverage

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Advertising: Native advertising, banner advertising, editorial newsletter, and social media advertising products sold to media companies and brands targeting European media decision-makers.
2. Membership/Subscription: Member-only stories and premium content access through membership program.
3. Newsletter Courses: Educational newsletter courses sold as products, as well as editorial newsletter placements.
4. Research and Advisory Services: Strategy consulting, people development, marketing optimization, benchmarking, and product development services for media organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Fix Media is a trade magazine and knowledge hub for European media professionals that publishes reporting, analysis, and interviews on media business models, audience engagement, and organizational practices through its website, flagship weekly newsletter, podcast, and educational courses. It also operates The Fix Research and Advisory, a consulting arm providing strategy, benchmarking, and product development services to media organizations and media development funders.

Product overview

The Fix Media is a trade magazine and knowledge hub for European media professionals that operates as a unified platform combining The Fix Media (core editorial publication) with The Fix Research and Advisory (consulting arm). The portfolio includes a flagship weekly newsletter and membership program, educational newsletter courses, the FixEd podcast series, and advertising products (native advertising, banner advertising, editorial newsletter advertising). Distribution spans the website, social media channels (Twitter, LinkedIn, Telegram, Facebook), podcast platforms, and direct email.

Differentiator

Problem solved

Functional benefit

Brands

• The Fix Research and Advisory: A research and consulting arm focusing on research and data analysis on the media market, strategy and people development, marketing optimisation, benchmarking and product development.
• The Fix Foundation
• Newsletter Courses
• The Fix Newsletter
• FixEd Podcast

Products and services

• The Fix Media Trade magazine and knowledge hub for European media professionals covering the European media, tech and business landscape through reporting on the website, flagship weekly newsletter, social media, podcast, and other channels.
• The Fix Research and Advisory Research and consulting arm of The Fix providing strategy and people development, marketing optimization, benchmarking, and product development services to media organizations, publishers, and media development funders.
• The Fix Newsletter Flagship weekly newsletter providing analysis and news on the European media market, delivered to subscribers' inboxes.
• Newsletter Courses Educational courses designed to teach newsletter creation and optimization strategies for media professionals, delivered as newsletter-format courses.
• FixEd Podcast Podcast series providing insights on media management, journalism practices, and industry discussions, distributed via podcast platforms.
• Membership Membership program providing access to member-only stories and additional premium content for annual subscribers.
• Native Advertising Sponsored content advertising that blends with The Fix's editorial content, targeting senior European media decision-makers.
• Banner Advertising Traditional display advertising placed on The Fix website, reaching media executives and senior managers.
• Editorial Newsletter Advertising Advertising opportunities integrated within The Fix's editorial newsletter content distributed to subscribers.

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• ECPMF (European Centre for Press and Media Freedom)coreStrategic or Co-development Partner · 26 May 2026The Fix Foundation partnered with ECPMF on the 'Voices of Ukraine' technical assistance program for Ukrainian media, providing support and grants to media organizations.
• JX FundcoreStrategic or Co-development PartnerPartnership for studying the Russian and Belarusian exiled media markets. The Fix Research and Advisory collaborates with JX Fund on market research and analysis of exiled media organizations.
• V-VenturescoreStrategic or Co-development PartnerAssessment and audit projects for V-Ventures and a range of international publishers and media development organisations. The Fix Research and Advisory provides consulting services.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Press Gazette: UK-based trade publication covering the journalism and news publishing industry, including business models, regulation, and editorial practices. Direct competitor to The Fix in the European media trade publishing space with overlapping audience of news executives.
• What's New in Publishing: Trade publication and newsletter focused on the publishing industry, covering digital media business models, content strategy, and audience development. Closely comparable to The Fix in format, audience, and editorial focus.
• Editor & Publisher: Long-standing trade publication covering the newspaper and news publishing industry. Comparable as a B2B media trade outlet serving news executives, though with a more print-publishing heritage than The Fix's digital-first approach.
• The Drum: Global trade publication covering the marketing, media, and advertising industries. Comparable in serving media and advertising decision-makers with news, analysis, and events; broader scope than The Fix but with overlapping European audience.
• Digiday: Trade publication covering the digital media and marketing industry, targeting media executives and digital publishers. Highly comparable to The Fix in serving media professionals with news, analysis, and events, though Digiday is larger and US-anchored versus The Fix's European focus.
• Nieman Lab: Harvard-affiliated publication covering journalism innovation and the future of news media. Comparable in serving media professionals with analysis of business model transformation, audience engagement, and industry trends.
• Mediatel: UK-based trade publication covering the media, advertising, and broadcasting industries. Comparable in serving European media executives with industry news, data, and analysis, and in covering media business model transformation.
• Poynter: Nonprofit journalism institute and media outlet providing analysis of journalism trends, ethics, and business models. Comparable in audience (journalism and media professionals) and editorial focus on the journalism industry, though US-anchored.

Regional players

• FIPP: International Federation of Periodical Publishers representing magazine and digital publishers globally. Comparable in serving the media publishing industry with intelligence and networking, though operating as a membership association rather than editorial publication.

Broad incumbents

• WAN-IFRA: World Association of News Publishers, the global trade association for the news publishing industry. Comparable as a media-industry information provider but operates as an industry association rather than a trade publication, with broader scope and membership-based model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ThefixMedia
• YouTubeyoutube.com/@TheFixMedia
• Facebookfacebook.com/thefixmedia
• LinkedInlinkedin.com/company/the-fix-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Fix Media