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Secret Gardens

Full company profile

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Namestring
Secret Gardens
Company typeenum
Private
Founded yearint
1994
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBotany, Australia
HQ citystring
Botany
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Keyword5 values
landscape architecture services, landscape design, garden construction, outdoor design, landscape planning
Industry3 codes
1Residential Landscape Design
CodeHSAIABAAPrimaryYes
2Garden Bed Installation & Planting (Annuals, Perennials, Shrubs)
CodeHSAIAFABPrimaryNo
3Garden Bed Design, Layout & Planting Plans
CodeHSAIAFAAPrimaryNo
NAICS code1 code
  • Landscape Architectural Services54132
SIC code1 code
  • General Bldg Contractors - Residential Bldgs1520
Product category
Landscape Architecture Services
Social media profiles1 record
Cost components4 values
Personnel, Operations, Supply Chain, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Secret Gardens is a landscape architecture company that provides landscape design and construction services to clients seeking professional outdoor space planning and on-site implementation. The firm delivers both the design concept and the physical construction of gardens and landscaped environments.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product or service information is available. The source content displays only a loading/verification page without any company, product, or service details.

Product and service2 records
1Landscape Design
CategoryLandscape Architecture Services
Description

Professional landscape design services for outdoor spaces, producing plans that guide garden and outdoor environment creation for residential clients.

2Landscape Construction
CategoryLandscape Construction Services
Description

On-site landscape construction services that physically implement designed outdoor environments, including garden and landscape build-outs for clients.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeBroad incumbent
Description

Large international architecture and design practice with a dedicated landscape architecture studio in Australia. Comparable as an incumbent design firm whose landscape practice overlaps with Secret Gardens' design-build offering, though at a much larger scale.

TypeDirect peer
Description

Australian landscape designer focused on high-end residential gardens and outdoor spaces. Comparable as a boutique landscape design peer targeting similar premium-residential clientele in Australia.

TypeBroad incumbent
Description

Largest commercial landscaping services provider in the United States, offering design, construction and maintenance at national scale. Comparable as a broad incumbent in landscape services, though operating at a much larger scale and primarily commercial focus.

4Jim Fogarty Landscape Design
TypeDirect peer
Description

Award-winning Australian landscape designer with show gardens and premium residential projects. Comparable as a long-tenured Australian landscape design specialist competing in the same premium-residential segment.

5Paul Bangay Garden Design
TypeDirect peer
Description

High-profile Australian landscape designer known for premium residential gardens. Comparable as an established Australian boutique landscape design brand targeting affluent owner-clients.

TypeDirect peer
Description

Australian landscape architecture and urban design firm with offices across Sydney, Melbourne and Brisbane. Directly comparable as a design-led landscape practice serving residential, commercial and public-sector clients in Australia.

TypeDirect peer
Description

One of Australia's leading landscape architecture practices, with integrated design and project delivery. Comparable to Secret Gardens as a long-established Australian landscape design firm operating in the premium segment.

TypeBroad incumbent
Description

US-based commercial landscape services company providing grounds maintenance, design-build and snow removal for commercial clients. Comparable as a broad landscape services incumbent, useful as a scale benchmark.

TypeRegional player
Description

Mid-sized landscaping and design-build firm operating in regional Australian markets. Relevant as a peer in residential landscape design and construction, though primarily serving non-Sydney geographies.

TypeDirect peer
Description

Australian landscape design and construction firm offering integrated design-build services for residential clients. Closely comparable to Secret Gardens in both service mix (design + construction) and target customer (private residential).

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Secret Gardens

Landscape Architecture Servicessecretgardens.com.au

Secret Gardens firmographics

Firmographics
Name
Secret Gardens
Website
https://secretgardens.com.au
Company type
Private
Founded year
1994
Headcount range
11–50 employees
Ownership category
akta.pro rank

Secret Gardens industry classification

Industry
Product category
Landscape Architecture Services
NAICS
Landscape Architectural Services (54132)
SIC
General Bldg Contractors - Residential Bldgs (1520)
akta.pro primary industry
Residential Landscape Design (HSAIABAA)
akta.pro secondary industries
Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB), Garden Bed Design, Layout & Planting Plans (HSAIAFAA)

Keywords

  • Landscape architecture services
  • Landscape design
  • Garden construction
  • Outdoor design
  • Landscape planning

Where Secret Gardens is headquartered

Location

Headquarters

HQ city
Botany
HQ country
Australia
HQ region
Oceania

Markets served

Secret Gardens business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales

Secret Gardens product offering

Product offering

Core offering

Secret Gardens is a landscape architecture company that provides landscape design and construction services to clients seeking professional outdoor space planning and on-site implementation. The firm delivers both the design concept and the physical construction of gardens and landscaped environments.

Product overview

No product or service information is available. The source content displays only a loading/verification page without any company, product, or service details.

Differentiator

Problem solved

Functional benefit

Products and services

  • Landscape Design Professional landscape design services for outdoor spaces, producing plans that guide garden and outdoor environment creation for residential clients.
  • Landscape Construction On-site landscape construction services that physically implement designed outdoor environments, including garden and landscape build-outs for clients.

Companies that use Secret Gardens

Customer profile

Ideal customer profiles1 record

Secret Gardens technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Secret Gardens partnerships and signals

Strategic signal

Recent moves1 record

Secret Gardens competitors and assessment

Company assessment

Broad incumbents

  • Hassell: Large international architecture and design practice with a dedicated landscape architecture studio in Australia. Comparable as an incumbent design firm whose landscape practice overlaps with Secret Gardens' design-build offering, though at a much larger scale.
  • BrightView Landscapes: Largest commercial landscaping services provider in the United States, offering design, construction and maintenance at national scale. Comparable as a broad incumbent in landscape services, though operating at a much larger scale and primarily commercial focus.
  • LandCare: US-based commercial landscape services company providing grounds maintenance, design-build and snow removal for commercial clients. Comparable as a broad landscape services incumbent, useful as a scale benchmark.

Direct peers

  • Myles Baldwin Design: Australian landscape designer focused on high-end residential gardens and outdoor spaces. Comparable as a boutique landscape design peer targeting similar premium-residential clientele in Australia.
  • Jim Fogarty Landscape Design: Award-winning Australian landscape designer with show gardens and premium residential projects. Comparable as a long-tenured Australian landscape design specialist competing in the same premium-residential segment.
  • Paul Bangay Garden Design: High-profile Australian landscape designer known for premium residential gardens. Comparable as an established Australian boutique landscape design brand targeting affluent owner-clients.
  • Aspect Studios: Australian landscape architecture and urban design firm with offices across Sydney, Melbourne and Brisbane. Directly comparable as a design-led landscape practice serving residential, commercial and public-sector clients in Australia.
  • TCL (Taylor Cullity Lethlean): One of Australia's leading landscape architecture practices, with integrated design and project delivery. Comparable to Secret Gardens as a long-established Australian landscape design firm operating in the premium segment.
  • Landart Design: Australian landscape design and construction firm offering integrated design-build services for residential clients. Closely comparable to Secret Gardens in both service mix (design + construction) and target customer (private residential).

Regional players

  • Apex Landscaping: Mid-sized landscaping and design-build firm operating in regional Australian markets. Relevant as a peer in residential landscape design and construction, though primarily serving non-Sydney geographies.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Secret Gardens social profiles

Digital presence

Secret Gardens financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Secret Gardens leadership team

Management profile

Number of profiles

Secret Gardens funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Secret Gardens M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Secret Gardens

What does Secret Gardens do?

Secret Gardens is a landscape architecture company that provides landscape design and construction services to clients seeking professional outdoor space planning and on-site implementation. The firm delivers both the design concept and the physical construction of gardens and landscaped environments.

When was Secret Gardens founded?

Secret Gardens was founded in 1994. It employs 11 to 50 people.

Where is Secret Gardens based?

Secret Gardens is headquartered in Botany, Australia, in the Oceania region.

Who are Secret Gardens's main competitors?

Broad incumbents on record are Hassell, BrightView Landscapes and LandCare. Direct peers are Myles Baldwin Design, Jim Fogarty Landscape Design, Paul Bangay Garden Design, Aspect Studios, TCL (Taylor Cullity Lethlean) and Landart Design. Apex Landscaping is listed as a regional player.

Does Secret Gardens have an API?

No public API is recorded for Secret Gardens.

What industry is Secret Gardens in?

Secret Gardens's product category is Landscape Architecture Services. Its primary akta.pro industry code is HSAIABAA, Residential Landscape Design, with a secondary code of HSAIAFAB, Garden Bed Installation & Planting (Annuals, Perennials, Shrubs). Its NAICS code is 54132 and its SIC code is 1520.

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