What Finexpo does

Finexpo, now operating as iEvents (also styled iEvents Pro), is a Cyprus-headquartered event management company founded in 2002 that produces large-scale exhibitions, conferences, forums, summits, festivals, trade fairs, and award ceremonies for the financial services industry. The company has delivered more than 120 events across 30+ countries spanning Southeast Asia, Europe, the Middle East, Africa, and LATAM, with regional headquarters in Singapore and the United States. Its portfolio includes branded event properties (iTrading Expo, Traders Fair, iCrypto Expo), recognition programs (Traders Awards, iCrypto Awards), and the Traders Week ecosystem comprising blogs, a marketplace, and a job board serving the global trading and fintech community.

The company's underlying technology stack centers on TradeGame.io, a modular white-label trading gamification platform targeting crypto and forex brokers, featuring Telegram Mini App integration for distribution to 900M+ Telegram users and interactive 'Predict & Win' mechanics designed to reduce broker customer acquisition costs and increase trader lifetime value. The platform offers full corporate-identity customization and is positioned as a SaaS/licensing adjunct to the core event production business.

The business model is dual-stream: professional services fees for end-to-end event production on a quote-based, multi-year contract basis, supplemented by licensing revenue from TradeGame.io white-label deployments. Customer segments are enterprise-focused, including multinational corporations, investment firms, brokers, exchanges, trading platforms, and financial media outlets. The company reports a 95%+ client return rate and operates with a headcount of 11-50 employees. No revenue, funding, ownership structure, or named customer logos are publicly disclosed.

Name

Finexpo

Website

https://finexpo.org

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

Finexpo, now iEvents, is a Cyprus-based event management company founded in 2002 producing large-scale exhibitions, conferences, and award ceremonies for the financial services industry across 30+ countries, with a complementary TradeGame.io white-label trading gamification platform for crypto/forex brokers.

Ownership category

akta.pro rank

Headquarters

HQ city

Limassol

HQ country

Cyprus

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Production Services: End-to-end production of large-scale events including exhibitions, conferences, forums, summits, festivals, trade fairs, and award ceremonies. Revenue generated through professional services fees for strategic planning, venue sourcing, technical production, speaker curation, sponsorship management, media, and logistics.
2. TradeGame.io White Label Licensing: Licensing of TradeGame.io gamification platform to brokers and trading companies, offering modular white-label solutions with Telegram Mini App integration for customer acquisition and retention optimization.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Finexpo (iEvents) delivers end-to-end event management services for the financial services industry, producing large-scale exhibitions, conferences, forums, summits, festivals, trade fairs, and award ceremonies worldwide. The company also licenses TradeGame.io, a white-label trading gamification platform with Telegram Mini App integration, to brokers and trading companies seeking to lower acquisition costs and increase trader retention.

Product overview

Finexpo, rebranded as iEVENTS, operates as an events management company delivering large-scale events across Southeast Asia, Europe, and the Middle East. The portfolio includes multiple event sub-brands (iTrading Expo, Traders Fair, iCrypto Expo) and recognition programs (Traders Awards, iCrypto Awards), all unified under the iEvents umbrella. The company also offers Software Development services featuring TradeGame.io, a white label trading gamification module that complements the core events business by providing technology solutions to brokers.

Differentiator

Problem solved

Functional benefit

Brands

• iTrading Expo: Exhibition and marketplace bringing together trading, finance, fintech, and technology industries
• Traders Fair
• Traders Awards
• iCrypto Expo
• iCrypto Awards
• Traders Week
• TradeGame.io

Products and services

• iEvents (formerly Finexpo) Event Production End-to-end global event management service delivering large-scale exhibitions, conferences, forums, summits, festivals, trade fairs, and award ceremonies for multinational corporations, investment firms, brokers, exchanges, fintech and blockchain companies across 30+ countries.
• iTrading Expo Exhibition and marketplace bringing together global trading, finance, fintech, and technology industries, uniting the brightest minds in trading to shape the future of the industry.
• Traders Fair Educational and networking events held across Asia, Africa, LATAM, and other key regions, offering professional development and global networking opportunities for traders.
• Traders Awards Award recognition program determined through transparent and impartial voting, celebrating outstanding trading projects, brokers, companies, media outlets, and individuals with 'Best of the Best' titles.
• iCrypto Expo Crypto event uniting founders, executives, and enthusiasts across the US, exploring global trends, insights, and networking with top blockchain companies and exchanges.
• iCrypto Awards People's Choice blockchain and crypto awards driven by fair, transparent, and open community voting, honoring outstanding projects, exchanges, companies, media, and individuals setting Web3 innovation standards.
• Traders Week Global ecosystem for traders including blogs, marketplace, job board, expos, and awards.
• TradeGame.io White-label trading gamification platform for brokers and trading companies, featuring Telegram Mini App (TMA) integration for instant onboarding of 900M+ users, viral 'Predict & Win' mechanics for daily engagement, and full white-label integration with corporate identity.

Quantifiable outcome

• Over 95% client return rate for future projects
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

One partnership is on record.

• Unnamed Partner Logos (Various)minorOthersA section displaying partner logos is present on the website, indicating commercial relationships with various organizations. Specific partner names, partnership details, and relationship descriptions are not individually identified in the source material.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Money 20/20: Leading global fintech events series connecting payments, banking, and financial services professionals. Comparable to iEvents' finance/fintech event vertical with similar enterprise audience and deal-making focus.
• Token2049: Premier crypto event held annually in Singapore and Dubai. Directly comparable to iEvents' iCrypto Expo as a high-profile crypto conference operating in the same Asia-Pacific region with overlapping founder and exchange audience.
• Consensus (by CoinDesk): Premier cryptocurrency and blockchain conference organized by CoinDesk. Directly comparable to iEvents' iCrypto Expo as a flagship crypto industry event targeting institutional audiences, founders, and exchanges.
• Finance Magnates: Financial industry media and events company focused on trading, fintech, and crypto. Comparable to iEvents' financial services event portfolio with similar target audience of brokers, exchanges, and trading professionals.
• iFX EXPO: Global event series for the online trading industry (forex, crypto, fintech) connecting brokers, exchanges, and trading professionals. The most direct comparable to iEvents' Traders Fair and iTrading Expo events, targeting the same broker and exchange audience.

Broad incumbents

• Web Summit: One of the world's largest technology conferences. Comparable in event production expertise but operates at vastly larger scale across broader tech/business verticals rather than the finance/trading specialization that iEvents focuses on.
• TechCrunch Disrupt: Major technology conference focused on startups and venture capital. Comparable as an enterprise tech event series, though it targets tech/startup audiences rather than the finance/trading audience iEvents specializes in.
• Informa plc: Global B2B events, exhibitions, and information services giant operating hundreds of trade shows worldwide. Overlaps with iEvents' exhibition and trade fair business at vastly larger scale across multiple verticals including finance and tech.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ievents-pro
• Xx.com/Finexpo_org

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Finexpo