Settlers bank
Settlers Bank was a Wisconsin-based credit union (founded 2007, Windsor, WI) offering personal, commercial, and private banking, treasury management, and mortgage services across three Wisconsin branches; it was acquired by Wings Credit Union and the brand is being phased out.
- Company typePrivate
- Founded2007
- HeadquartersWindsor, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Settlers bank does
Settlers Bank operated as a Wisconsin-based credit union chartered in 2007 and headquartered in Windsor, WI, providing personal banking, commercial banking, private banking, treasury management, and mortgage lending services to member-owners across Wisconsin. The institution operated a three-branch regional footprint in Appleton (full-service), Madison (commercial services by appointment), and Windsor, complemented by online banking portals for business accounts, treasury management, and mortgage servicing accessed via third-party platforms. Its revenue model followed the standard credit union economics of net interest margin on loans (mortgage, commercial, consumer) plus transaction-based fees on deposits, treasury management, and mortgage servicing — i.e., it was a member-ownership, not equity-funded, institution.
Settlers Bank was acquired by Wings Credit Union, a larger Minnesota/Wisconsin-based credit union, and the Settlers Best brand is being phased out. As part of this consolidation, legacy Ent Credit Union and legacy Wings Financial Credit Union share accounts will be considered as one account for NCUA share insurance purposes (up to $250,000 maximum) after June 30, 2026. The company carried standard credit-union regulatory credentials: NCUA insurance, Equal Housing Lender status via HUD, and NMLS #405466 for mortgage licensing.
Leadership was founder-led, with David Fink serving as Founder and President and Tom Spitz serving as Founder and CEO. Headcount is reported in the 11-50 employee range, consistent with a small regional credit union of this asset scale. Customer segments were primarily commercial/business members (SMB treasury, commercial lending, business deposits and payments) and secondarily personal/private banking members. There are no disclosed revenue figures, no funding history, no AI/ML capabilities, and no named enterprise customers in the source data.
Settlers bank firmographics
Firmographics- Name
- Settlers bank
- Legal name
- Settlers Bank
- Website
- https://settlerswi.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Settlers Bank was a Wisconsin-based credit union (founded 2007, Windsor, WI) offering personal, commercial, and private banking, treasury management, and mortgage services across three Wisconsin branches; it was acquired by Wings Credit Union and the brand is being phased out.
- Ownership category
- akta.pro rank
Where Settlers bank is headquartered
LocationHeadquarters
- HQ city
- Windsor
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Settlers bank business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D
Revenue model
- Membership/Share Account Services: Credit union membership through share accounts, providing deposit services, lending products, and financial services to member-owners
- Lending Products: Interest income from mortgage loans, commercial loans, and consumer lending products
- Banking Fees and Service Charges: Fees for treasury management services, business banking, mortgage servicing, and other financial services
Go-to-market motion1 record
Distribution channels3 records
Marketing channels1 record
Settlers bank product offering
Product offeringCore offering
Settlers Bank (formerly Settlers Best Credit Union) was a Wisconsin-based member-owned financial institution providing personal, commercial, and private banking services, including business online banking, treasury management, and mortgage lending. The institution has been acquired by Wings Credit Union and is transitioning members to Wings' platform.
Product overview
Settlers Best Credit Union operated as a regional credit union offering banking products including Business Online Banking, Private Banking, Treasury Management, and Mortgage Services. The institution has been acquired by Wings Credit Union, with a transition webpage providing resources for former Settlers Best members to access their accounts through Wings' banking platforms. Former Settlers Best members can access their business accounts via Wings' online banking portal, private banking team, treasury management services, and mortgage login. Product rates are available for non-converted Settlers members.
Differentiator
Problem solved
Functional benefit
Products and services
- Business Online Banking Online banking platform enabling business members to access accounts, manage transactions, and conduct banking operations. Aimed at commercial/business customers.
- Private Banking Banking services for high-net-worth individuals offering personalized financial management and a dedicated banking team.
- Treasury Management Financial services for managing business cash flow, liquidity, and operational finances for business account holders.
- Mortgage Services Mortgage lending and account management services for members to access and manage their mortgage accounts.
Companies that use Settlers bank
Customer profileSegments2 records
Ideal customer profiles2 records
Settlers bank technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Settlers bank partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Settlers bank competitors and assessment
Company assessmentDirect peers
- Royal Credit Union: Eau Claire, Wisconsin-based credit union offering consumer, mortgage, and business banking; comparable Wisconsin community-cooperative positioning to Settlers Bank.
- UW Credit Union: Large Madison-based Wisconsin credit union serving consumer and business members; directly comparable to Settlers Bank in target market (Wisconsin) and offering mix (deposits, lending, business banking).
- Community First Credit Union: Appleton, Wisconsin-based credit union operating in the same Fox Valley market as Settlers' Appleton branch; directly comparable in regional presence and member services.
- CoVantage Credit Union: Wisconsin and Upper Michigan community credit union with business banking, mortgage, and treasury services; directly comparable in product breadth and community-banking positioning.
- Fox Communities Credit Union: Wisconsin credit union headquartered in Appleton; overlaps directly with Settlers' Appleton branch geography and competes for the same consumer and small-business members.
- Summit Credit Union: Wisconsin-headquartered credit union offering personal and business banking across the state; comparable in geographic footprint and member-serving model to Settlers Bank.
- Capital Credit Union: Green Bay-based Wisconsin credit union with full personal and business banking services; comparable member-base profile and Wisconsin-focused operating model.
- Heartland Credit Union: Madison-area Wisconsin credit union providing personal and business banking; comparable in target geography and member segments served.
- Educators Credit Union: Wisconsin statewide credit union offering personal and commercial banking; comparable in scale and geographic reach within Wisconsin.
Broad incumbents
- Wings Credit Union: The acquiring parent credit union that has absorbed Settlers Bank's Wisconsin operations; provides the broader banking platform, foundation, and investment services now serving former Settlers members.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Settlers bank social profiles
Digital presenceSettlers bank compliance and trust
Trust signalCompliance3 records
Settlers bank financial estimates
Financial estimateRevenue estimate
Valuation estimate
Settlers bank leadership team
Management profileNumber of profiles
Profiles2 records
Settlers bank funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Settlers bank M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Settlers bank
What does Settlers bank do?
Settlers Bank (formerly Settlers Best Credit Union) was a Wisconsin-based member-owned financial institution providing personal, commercial, and private banking services, including business online banking, treasury management, and mortgage lending. The institution has been acquired by Wings Credit Union and is transitioning members to Wings' platform.
Is Settlers bank a public or private company?
Settlers bank is a private company. It is classified as corporate owned and is currently acquired.
When was Settlers bank founded?
Settlers bank was founded in 2007. It employs 11 to 50 people.
Where is Settlers bank based?
Settlers bank is headquartered in Windsor, United States, in the North America region.
How does Settlers bank make money?
Three revenue lines are on record. Membership/Share Account Services are the primary driver. The others are lending Products and banking Fees and Service Charges.
Who are Settlers bank's main competitors?
Direct peers on record are Royal Credit Union, UW Credit Union, Community First Credit Union, CoVantage Credit Union, Fox Communities Credit Union, Summit Credit Union, Capital Credit Union, Heartland Credit Union and Educators Credit Union. Wings Credit Union is listed as a broad incumbent.
Does Settlers bank have an API?
No public API is recorded for Settlers bank.