Garnier-Thiebaut USA

What Garnier-Thiebaut USA does

Garnier-Thiebaut USA, operating as Garnier-Thiebaut, Inc. (also branded GT Linens, GT USA, and Garnier Thiebaut USA), is the US distribution and design arm of the 1833-founded French textile house Garnier-Thiebaut. The company is incorporated in Virginia with its headquarters at 3000 S. Eads Street, Arlington, VA, and maintains a parallel design center in Gérardmer, in the Vosges region of France, with manufacturing carried out by global craftsmen. Its core products are premium home textiles across four categories: cotton jacquard and printed cotton-linen table linens (tablecloths, napkins, placemats, tablerunners), cotton sateen and percale bed linens (sheets, duvet covers, pillows, blankets), cotton terry bath linens (towels, robes, bath mats, pool towels), and kitchen accessories (aprons, kitchen towels, cushion covers). The portfolio is differentiated by proprietary finishing technologies: Coated Cotton (two layers of ecological acrylic for stain resistance and wipe-clean maintenance) and Green Sweet stain-resistant treatment, both layered on extra-long staple cotton jacquard weaves produced in France.

Revenue is generated through three distinct channels: direct-to-consumer e-commerce at gtlinens.com/retail serving individual consumers, a wholesale B2B portal at gtlinens.com/wholesale serving department stores, gift shops, interior designers, specialty chains, and textile resellers, and a dedicated hospitality channel at gtlinenshospitality.com serving hotels and restaurants. The wholesale program includes in-stock US warehouse fulfillment and pre-order cycles for new Spring/Summer and Fall/Winter collections. A licensing partnership with Loews Hotels underwrites an exclusive hotel-grade linen program (Epure Plus and Zephyr towels; Normandie and Nice 300TC bedding). Pricing is positioned at the premium end of the specialty home textile market, with jacquard tablecloths starting at $341, coated cotton aprons at $117, and cotton jacquard napkins at $35 each sold in increments of four; e-gift cards are offered in denominations from $25 to $500. Marketing relies on owned digital channels (e-commerce site, email newsletter, LinkedIn, Facebook, Instagram), digital wholesale catalogs distributed via Issuu, and standard paid social via Facebook Marketing Pixel. The company is privately held, with no external funding, no reported M&A activity, no disclosed headcount, and no public revenue figures. It holds ISO 14001 environmental management certification, the French Entreprise du Patrimoine Vivant (EPV) craft label, and operates under a CCPA-compliant privacy policy effective October 2025. The stated operating scope is US-only; international customers are directed to garnier-thiebaut.fr.

Name

Garnier-Thiebaut USA

Legal name

Garnier-Thiebaut, Inc.

Website

https://gtlinens.com

Company type

Private

Founded year

1833

Operating status

Operating

Headcount range

101–250 employees

Short description

Garnier-Thiebaut USA is the US subsidiary of an 1833-founded French heritage textile house, selling premium cotton jacquard table linens, sateen and percale bedding, cotton terry bath linens, and kitchen accessories to US consumers, wholesale trade partners, and hospitality clients under a Loews Hotels license.

Ownership category

akta.pro rank

Product category

Luxury Home Textiles

NAICS

Curtain and Linen Mills (31412)

SIC

Broadwoven Fabric Mills, Cotton (2211), Broadwoven Fabric Mills, Man Made Fiber & Silk (2221)

akta.pro primary industry

Hospitality & Institutional Home Textiles Manufacturing (Hotel/Hospital Bedding & Towels) (IMAOAKAI)

akta.pro secondary industries

Table Linens Retail (Tablecloths, Napkins, Runners, Placemats) (CRAIALAE), Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers) (CRAIALAA), Bath & Kitchen Linen Manufacturing (Towels/Washcloths/Bathmats/Dish Towels) (IMAOAKAB)

Keywords

• Luxury home linens
• Jacquard table linens
• Cotton bedding
• Hotel hospitality textiles
• Wholesale home textiles

Headquarters

HQ city

Virginia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct-to-Consumer Retail: E-commerce sales through gtlinens.com/retail to individual consumers purchasing home linens for personal use
2. Wholesale B2B: Sales to retailers, boutiques, and resellers through wholesale channel. Trade partners can log in to access wholesale pricing and place orders.
3. Hospitality Channel: Specialized linens for hotels, restaurants, and hospitality businesses
4. Gift Cards: E-gift cards sold in denominations from $25 to $500 for gifting purposes

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Garnier-Thiebaut USA designs, manufactures, and distributes luxury French-designed home textiles including table linens (cotton jacquard tablecloths, napkins, placemats, tablerunners), bed linens (sateen and percale sheets, duvet covers, pillows), bath linens (cotton terry towels and robes), and kitchen accessories (aprons, towels). The portfolio features proprietary Coated Cotton and Green Sweet stain-resistant finishes for performance, and is sold via direct-to-consumer e-commerce, wholesale/B2B trade portal, and dedicated hospitality channels including an exclusive Loews Hotels licensing partnership.

Product overview

Garnier-Thiebaut USA is a French home linens company with roots dating to 1833, offering a comprehensive portfolio of bed, bath, dining, and kitchen linens. The core product lines include cotton jacquard and printed cotton-linen table linens (tablecloths, napkins, placemats, tablerunners) with special finishes like Coated Cotton and Green Sweet stain-resistant treatments; cotton sateen and percale bed linens (sheets, duvet covers, pillows, blankets); cotton terry bath collections (towels, robes, pool/beach towels); and kitchen accessories (aprons, kitchen towels). The company serves three primary market segments: retail consumers (direct-to-consumer e-commerce), hospitality/hotel clients (including exclusive Loews Hotels collection), and wholesale/reseller partners. Products are designed in Gerardmer, France and Arlington VA, manufactured by expert craftsmen around the world, with new collections launched seasonally (Spring/Summer and Fall/Winter lines).

Differentiator

Problem solved

Functional benefit

Products and services

• Table Linens French-designed table linens including tablecloths, napkins, placemats, and tablerunners in cotton jacquard and printed cotton-linen blends, available with Coated Cotton and Green Sweet stain-resistant finishes. For homeowners entertaining at home and trade buyers seeking premium dining textiles.
• Bed Linens Bedding collections in cotton sateen and percale weaves including duvet covers, sheet sets, pillow covers, down pillows, throws, and blankets designed for comfort and durability. For homeowners and hospitality buyers.
• Bath Linens Cotton terry bath collections including bath towels, bath sets, bath robes, pool and beach towels, and bath mats designed for absorbency and everyday use. For homeowners and hospitality buyers.
• Kitchen Accessories Kitchen textiles including aprons, kitchen towels, and cushion covers featuring cotton jacquard and printed Métis designs with French textile heritage craftsmanship. For homeowners.
• Loews Hotels Linens Collection Hotel-grade linens produced under exclusive license for Loews Hotels properties, including Epure Plus and Zephyr combed cotton towel collections (550-600 GSM) and Normandie and Nice 300TC cotton sateen bedding (sheets, duvet covers, pillow shams, pillowcases). For Loews Hotels guest rooms.
• Hotel/Hospitality Linens Commercial-grade linens for the hospitality sector including hotels and restaurants, engineered to withstand commercial laundering while maintaining luxury appearance. For hotel groups, restaurants, and other hospitality operators.
• Wholesale/B2B Program Wholesale program offering French-designed linens to retailers, boutiques, and resellers, including in-stock programs through the US warehouse, pre-order options for new collections, and sales tools such as swatch books and catalogs. For trade partners and resellers.
• E-Gift Cards Digital gift cards available in denominations of $25, $50, $75, $100, $150, $200, $250, $300, and $500, redeemable exclusively at gtlinens.com. For individual consumers seeking gifting options.

Quantifiable outcome

• Free shipping on orders $99+

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature5 records

Partnerships

One partnership is on record.

• Loews HotelscoreStrategic or Co-development PartnerLoews Hotels & Co has a licensing partnership with Garnier-Thiebaut USA for exclusive hotel linens. Products include Epure Plus Towels, Zephyr Towels, Normandie 300TC Collection, and Nice 300TC Collection designed specifically for Loews Hotels properties. Loews Hotels is a registered trademark of Loews Hotels, Inc. used under license.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sferra: Italian-founded luxury bed, bath, and table linens brand with strong US DTC and wholesale presence. Competes head-to-head with Garnier-Thiebaut in premium bedding and table linens for retail and hospitality customers.
• Charvet Éditions: French heritage linen maker specializing in jacquard and printed table linens with strong wholesale and hospitality distribution. Closest French cousin to Garnier-Thiebaut in jacquard table linen craftsmanship and export channel structure.
• Matouk: US-based luxury linen maker offering bed, bath, and table linens via DTC, wholesale, and hospitality channels. Direct competitor with overlapping premium positioning, multi-channel strategy, and US hospitality relationships.
• Frette: Italian heritage luxury linen maker supplying premium bedding, bath, and table linens to consumers and five-star hotels worldwide. Closest direct competitor to Garnier-Thiebaut in the premium home and hospitality linen category.
• Yves Delorme: French luxury home linens brand with overlapping heritage positioning, similar product mix (bed, bath, table), and a US merchant/wholesale footprint. A direct European peer with comparable target customer and pricing tier.
• Peacock Alley: US-based luxury bedding and bath linens company selling through DTC, wholesale, and interior designer channels. A direct competitor across nearly all of Garnier-Thiebaut's premium home textile categories.

Emerging players

• Boll & Branch: Premium DTC home textiles brand focused on bedding, sheets, and towels with an emphasis on ethical sourcing. Overlaps with Garnier-Thiebaut on premium positioning and direct-to-consumer model, but with a more concentrated bedding assortment.
• Brooklinen: Digital-native premium bedding and bath brand selling directly to consumers at lower price points than Garnier-Thiebaut. Comparable in DTC channel execution and brand-building approach, but with a younger, broader consumer demographic and no hospitality channel.

Broad incumbents

• Williams Sonoma: Large multichannel home and kitchen retailer carrying a broad assortment of premium table linens, bedding, and bath products. Competes at the retail shelf for the same luxury home textile consumer but operates across much broader categories.
• Restoration Hardware (RH): Luxury home furnishings retailer with a sizable bed, bath, and table linens assortment. Overlaps with Garnier-Thiebaut on the high-end consumer and interior design channel, though RH controls its own private-label product development.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/garnierthiebaut
• LinkedInlinkedin.com/company/garnier-thiebaut-usa
• Instagraminstagram.com/garnierthiebautusa

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Garnier-Thiebaut USA