Smile Studio

What Smile Studio does

Smile Studio is a privately-held, multi-location dental practice headquartered in Zachary, Louisiana, founded in 2016 by Dr. David Carter (alongside Dr. White). The firm operates two clinics — a family dentistry and orthodontics location in Zachary and a dedicated orthodontics office on Bluebonnet Blvd in Baton Rouge — serving families and individuals across East Baton Rouge Parish including Zachary, Baker, Merrydale, Brownfields, Central, and Baton Rouge.

The practice delivers a comprehensive dental service portfolio organized around five pillars: family and general dentistry (checkups, cleanings, fillings, pediatric care), orthodontics (traditional braces, clear braces, Invisalign, Phase One/Two treatment), cosmetic dentistry (Zoom whitening, veneers, bonding, smile makeovers), restorative and implant dentistry (dental implants, All-on-4 full-arch implants, implant-supported dentures, CEREC same-day crowns, bridges, root canals, full mouth reconstruction), and surgical and emergency care (extractions, wisdom teeth removal, emergency dentistry, sedation dentistry, laser dentistry). Clinical technology includes CEREC chairside CAD/CAM for same-day crowns, 3D Cone Beam diagnostic imaging, laser dentistry systems, and Invisalign clear aligners. Outcomes cited include implant success rates above 95% and crowns lasting up to 10 years with proper care.

The business operates on a direct-to-consumer, fee-for-service model in which patients schedule appointments via phone or website request forms and pay through a combination of dental insurance reimbursement, cash, and credit cards (American Express, Discover, MasterCard, Visa). Marketing is conducted through an SEO-optimized website, a patient education blog, Facebook, and Yelp reviews. The practice has no disclosed external funding, parent company, subsidiaries, M&A activity, or patents, and is independently owned and operated with 11-50 employees.

Name

Smile Studio

Legal name

Smile Studio: Family Dentistry and Orthodontics

Website

https://smilesinzachary.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Smile Studio is a privately-held dental practice founded in 2016 operating two clinics in Zachary and Baton Rouge, Louisiana, delivering family dentistry, orthodontics, cosmetic, restorative/implant, and emergency dental services to families and individuals across East Baton Rouge Parish.

Ownership category

akta.pro rank

Product category

Dental Services

NAICS

Offices of Dentists (621210), Offices of Dentists (6212)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Comprehensive Family Dentistry (Multi-Disciplinary In-Office General Care) (HLABAAAE)

akta.pro secondary industries

Comprehensive Orthodontic Clinics (HLABABAA), General Dentistry Group Practices (HLABAKAB), Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC)

Keywords

• Family dental care
• Orthodontic treatment services
• Cosmetic dentistry services
• Dental implant services
• General dentistry practice

Headquarters

HQ city

Zachary

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Dental Services Revenue: The practice generates revenue through fee-for-service dental procedures including preventive care, restorative treatments, cosmetic dentistry, orthodontics, and dental implants. Services are provided to patients who pay via insurance, cash, or credit cards.
2. Insurance Reimbursement: The practice accepts a variety of dental insurance plans and processes claims directly with insurers for covered services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Smile Studio operates a multi-location dental practice providing comprehensive family dentistry, orthodontics, cosmetic dentistry, dental implants, oral surgery, sedation and laser dentistry, and emergency dental care to patients in the Zachary and Baton Rouge, Louisiana area. Services are delivered in-office by dentists including Dr. White and founder/owner David Carter, supported by chairside technologies such as CEREC same-day crowns and 3D Cone Beam imaging. The practice accepts a variety of dental insurance plans and payment methods (cash, American Express, Discover, MasterCard, Visa).

Product overview

Smile Studio: Family Dentistry and Orthodontics is a multi-location dental practice offering a comprehensive suite of dental services. The practice operates two locations: a Baton Rouge orthodontics-focused office and a Zachary location offering both family dentistry and orthodontics. The service portfolio is organized around five core pillars: (1) Family & General Dentistry — routine checkups, cleanings, fillings, preventive care, and pediatric services; (2) Orthodontics — traditional braces, clear braces, and Invisalign clear aligners with Phase One and Phase Two treatment programs; (3) Cosmetic Dentistry — teeth whitening (including Zoom and professional in-office treatments), dental bonding, veneers, laminates, and smile makeovers; (4) Restorative & Implant Dentistry — dental implants, All-on-4 full-arch implants, implant-supported dentures, CEREC same-day crowns, dental bridges, root canal treatment, and full mouth reconstruction; and (5) Surgical & Emergency Care — oral surgery, tooth extractions, wisdom teeth removal, emergency dentist services, sedation dentistry, and laser dentistry. The practice was established in 2016 and accepts a variety of insurance plans and payment methods including cash and credit cards (American Express, Discover, MasterCard, Visa).

Differentiator

Problem solved

Functional benefit

Products and services

• Family Dentistry Comprehensive dental care for patients of all ages, covering routine checkups, cleanings, fillings, gum disease treatment, preventive care, pediatric dentistry, and oral cancer screening. Designed for families and individuals seeking an affordable family dentist in the Zachary and Baton Rouge area.
• Orthodontics Orthodontic treatments including traditional braces, clear braces, clear aligners (Invisalign), Phase One and Phase Two orthodontics, and retainers for children, teens, and adults seeking teeth straightening and bite correction.
• Cosmetic Dentistry Cosmetic dental procedures including teeth whitening (Zoom and professional in-office), dental bonding, veneers, laminates, gum reshaping, and full smile makeovers for patients seeking to improve the appearance of their teeth, gums, and smile.
• Dental Implants Surgical placement of titanium dental implants with porcelain crowns, including single-tooth implants and implant-supported restorations, for patients needing permanent tooth replacement.
• All-on-4 Implants Full-mouth tooth replacement using four strategically placed titanium implants to anchor a complete denture prosthesis, enabling same-day surgery and full smile restoration for edentulous patients.
• Implant-Supported Dentures Dentures anchored by dental implants in the jawbone, available in bar-retained and ball-retained systems, providing stable and permanent tooth replacement for patients with significant tooth loss.
• Dental Crowns and Bridges Dental crowns (including CEREC same-day crowns fabricated chairside using CAD/CAM) and traditional dental bridges to restore damaged or missing teeth, including implant crowns.
• Invisalign Clear Aligners Clear aligner orthodontic treatment using a series of custom thermoplastic trays to gradually straighten teeth, suitable for teens and adults seeking a discreet alternative to traditional braces.
• Dentures and Partial Dentures Full and partial removable dentures, immediate dentures, and denture adjustments, repairs, and relining services for patients missing multiple teeth.
• Zoom Teeth Whitening In-office laser-activated teeth whitening treatment using Zoom technology to remove stains and brighten smiles in a single visit.
• Emergency Dentist Same-day emergency dental care for urgent issues such as lost or broken restorations, tooth pain, knocked-out teeth, infections, and dental trauma.
• Sedation Dentistry Sedation dentistry services for patients with dental anxiety, including options for anxious patients undergoing surgical or restorative procedures.
• Laser Dentistry Laser-based dental treatments for soft tissue procedures, providing minimally invasive care with reduced healing time.
• Root Canal Treatment Endodontic treatment to remove infected tooth pulp, save damaged teeth, and prevent extraction.
• Full Mouth Reconstruction Comprehensive treatment plan combining multiple restorative and cosmetic procedures to rebuild and restore full oral function and appearance for patients with extensive dental issues.
• Smile Makeover Customized combination of cosmetic procedures (bonding, veneers, whitening, gum reshaping) designed to fully transform the patient's smile.
• Oral Surgery Surgical procedures including tooth extractions, wisdom teeth removal, and other oral surgical interventions.
• Dental Checkup Routine dental examinations and cleanings to maintain oral health, detect issues early, and provide preventive care for families and individuals.
• Oral Cancer Screening Screening examinations to detect early signs of oral cancer as part of comprehensive oral health care.
• Kid Friendly Dentist Family dentistry services tailored for children, including preventive care, kid-friendly checkups, and early orthodontic evaluation.

Quantifiable outcome

• Implants have a success rate of over 95% with skilled dentists
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Western Dental: Large dental and orthodontic chain offering general dentistry, orthodontics (including clear aligners), implants, and cosmetic services across multiple U.S. states. Comparable in the full-service family dentistry + orthodontics stack and in serving a broad patient demographic.
• Great Expressions Dental Centers: Multi-location dental group offering general dentistry, hygiene, endodontics, orthodontics, and cosmetic services across multiple states. Comparable as a multi-office, multi-specialty group dental practice competing for similar family and orthodontic patient segments.
• Jefferson Dental & Orthodontics: Regional dental and orthodontic group practice serving the southern U.S. with comprehensive general, orthodontic, and specialty services. Comparable in the combined family dentistry + orthodontics positioning, multi-office model, and direct-to-consumer patient acquisition approach.
• Affordable Dentures & Implants: National dental practice chain focused on tooth replacement services including dentures, dental implants, and extractions. Directly comparable to Smile Studio's implant-supported dentures, All-on-4, and full-mouth reconstruction offerings, and competes for the same value-oriented restorative patient segment.
• Coast Dental: Multi-location dental practice group offering general dentistry, hygiene, orthodontics, cosmetic services, and specialty care. Directly comparable as a multi-office, multi-specialty family dentistry and orthodontics provider operating in suburban markets.

Emerging players

• SmileDirectClub: Direct-to-consumer clear aligner brand that disrupted the orthodontic market with at-home treatment. Comparable on the Invisalign/clear aligner adjacency and as a competing channel for orthodontic patients who might otherwise choose a traditional practice like Smile Studio.

Broad incumbents

• Aspen Dental: National DSO operating hundreds of branded dental offices across the U.S. offering general, restorative, cosmetic, and orthodontic services. Comparable as a direct-to-consumer multi-specialty dental provider competing for the same suburban patient base, but at materially greater scale and with DSO infrastructure.
• Pacific Dental Services: DSO supporting dental and medical practices with technology-enabled operations including CEREC same-day crowns, imaging, and comprehensive general/specialty services. Highly comparable on the modern dental technology stack (CEREC, 3D imaging) and multi-specialty model that Smile Studio uses to differentiate.
• Heartland Dental: Largest U.S. dental support organization providing non-clinical support to affiliated practices across general dentistry, hygiene, and specialty services. Comparable as a scaled multi-specialty dental platform; serves as the structural competitor that could acquire or outcompete Smile Studio in Louisiana.
• Benevis: Dental support organization affiliated with Kool Smiles and other branded practices, focused on general and orthodontic care for families and Medicaid patients. Comparable as a DSO-backed multi-specialty family dentistry platform competing in similar suburban markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/smilesinzachary
• Xx.com/smilesinzachary

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smile Studio