ESI
ESI is a commercial espresso equipment distributor and service provider founded in 1989, serving 1,000+ specialty coffee and QSR customers across the Upper Midwest and Southern California via four regional offices, with equipment sales, service contracts, parts, consulting, and a wholesale beverage products subsidiary.
- Company typePrivate
- Founded1989
- HeadquartersMinneapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ESI does
ESI (Espresso Services Inc.) is a privately held commercial espresso equipment distributor and service provider founded in 1989 and headquartered in Minneapolis, Minnesota. The company sells, services, and consults for specialty coffee equipment across the Upper Midwest and Southern California through four regional offices located in Minneapolis MN, Windsor Heights IA, Elmhurst IL, and Los Angeles CA. Its customer base of 1,000+ accounts spans independent coffee shops, regional operators, and national QSR and coffee chains including Starbucks, Dunkin' Donuts, Caribou Coffee, and McDonald's.
The company operates as a multi-brand authorized distributor for 20+ commercial espresso equipment manufacturers and supplies the full lifecycle of equipment ownership. Its product and service portfolio includes new and refurbished equipment sales, preventative-maintenance and repair service contracts, OEM and aftermarket parts, equipment consulting and operator training, and — through its Intermix Beverage subsidiary — wholesale specialty beverage products sold via an e-commerce channel. Revenue is generated across five streams: equipment sales (transactional, high-ticket), recurring service contracts, recurring parts sales, consulting engagements, and specialty beverage product wholesale.
ESI's go-to-market combines direct field sales, in-house certified service technicians organized by region, and digital content marketing. Service contracts and parts supply create a recurring revenue layer anchored to the installed base of equipment sold, which lowers customer acquisition cost over time and creates switching inertia. The company remains privately held with 11-50 employees and has not disclosed external funding; its growth is funded organically.
ESI firmographics
Firmographics- Name
- ESI
- Legal name
- Espresso Services Inc.
- Website
- https://espresso-services.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ESI is a commercial espresso equipment distributor and service provider founded in 1989, serving 1,000+ specialty coffee and QSR customers across the Upper Midwest and Southern California via four regional offices, with equipment sales, service contracts, parts, consulting, and a wholesale beverage products subsidiary.
- Ownership category
- akta.pro rank
ESI industry classification
Industry- Product category
- Commercial Espresso Equipment Distribution and Service
- NAICS
- Commercial and Service Industry Machinery Manufacturing (3333), Beverage Manufacturing (3121)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Coffee, Espresso & Tea Appliances Retail (CRACADAC)
- akta.pro secondary industry
- Coffee, Tea & Cocoa Beverage Wholesale (AFAIAGAD)
Keywords
Where ESI is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
ESI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Equipment Sales: Sale of commercial espresso machines, grinders, and coffee brewing equipment. Offers complete equipment packages including smallwares and accessories for complete coffee shop setups.
- Service Contracts: Ongoing maintenance and support agreements to keep equipment running smoothly. Includes one of the country's largest coffee equipment service departments.
- Parts Sales: Sale of replacement parts and components for commercial espresso equipment. Maintains extensive parts inventory across all locations.
- Consulting Services: Professional consulting for coffee shop setup and operations including equipment selection, design layout, training, and ongoing support programs.
- Specialty Beverage Products: Through Intermix Beverage division - single-source wholesaler for specialty coffee products including Lavazza Coffee, Routin 1883, Monin, Dr. Smoothie, Ghirardelli, Rishi Tea, Pacific Dairy Alternative Milks, Urnex Cleaning Products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Equipment Packages |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
ESI product offering
Product offeringCore offering
ESI sells commercial espresso machines, grinders, coffee brewing equipment, and specialty equipment from more than 20 brands, and provides installation, field repair, parts, water treatment, service contracts, and coffee shop consulting. Through its Intermix Beverage division, the company also wholesales specialty coffee, syrups, teas, dairy alternatives, and cleaning products.
Product overview
ESI (Espresso Services Inc.) is a commercial espresso equipment supplier and service company founded in 1989, operating as a single brand offering a portfolio of equipment products and associated services. The core equipment portfolio spans Traditional Espresso Machines, Super-Automatic Espresso Machines, Espresso Grinders, Coffee Brewing Equipment, and Specialty Equipment. These are complemented by a suite of service offerings including Field and Shop Service, Parts, Service Contracts, and Water Treatment. Consulting services cover Equipment Packages, Coffee Shop Consulting, and Food Service Consulting. A product division called Intermix Beverage serves as a single-source wholesaler for specialty beverage products including Lavazza Coffee, Routin 1883, Monin, Dr. Smoothie, Ghirardelli, Rishi Tea, Pacific Dairy Alternative Milks, and Urnex Cleaning Products. The company also provides Resource Guides for industry education. ESI sells and services multiple equipment brands including La Marzocco, La Cimbali, Eversys, Mazzer, Fetco, Bunn, Carimali, Curtis, FAEMA, Franke, Macap, Marco, Nuova Simonelli, Quality Espresso, Scanomat, Schaerer, and Visacrem.
Differentiator
Problem solved
Functional benefit
Brands
- Intermix Beverage: Product division of Espresso Services serving as single-source wholesaler for specialty coffee products including Lavazza Coffee, Routin 1883, Monin, Dr. Smoothie, Ghirardelli, Rishi Tea, Pacific Dairy Alternative Milks, and Urnex Cleaning Products
Products and services
- Traditional Espresso Machines
- Super-Automatic Espresso Machines
- Espresso Grinders
- Coffee Brewing Equipment
- Specialty Equipment
- Field and Shop Service
- Parts
- Service Contracts
- Water Treatment
- Equipment Packages
- Coffee Shop Consulting
- Food Service Consulting
- Intermix Beverage Wholesale Products
Quantifiable outcome
- Over 1,000 clients served including major national chains
- +1 more outcomes
Companies that use ESI
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
ESI technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ESI partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Intermix BeveragecoreProduct division of Espresso Services - single-source wholesaler for all specialty coffee products including Lavazza Coffee, Routin 1883, Monin, Dr. Smoothie, Ghirardelli, Rishi Tea, Pacific Dairy Alternative Milks, Urnex Cleaning Products, and many more. Serves coffee shops, restaurants, national chains and universities.
- La MarzoccocoreEquipment brand sold and serviced. Premium commercial espresso machines for specialty coffee applications.
- La CimbalicoreEquipment brand sold and serviced. Italian commercial espresso machines.
- EversyscoreEquipment brand sold and serviced. Swiss super-automatic espresso machines.
- MazzercoreEquipment brand sold and serviced. Italian commercial coffee grinders.
- FetcocoreEquipment brand sold and serviced. Coffee brewing systems.
- SlayercoreEquipment brand sold and serviced. Premium commercial espresso machines.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
ESI competitors and assessment
Company assessmentDirect peers
- Seattle Coffee Gear: Specialty retailer of espresso and coffee brewing equipment with strong content and education focus, paralleling ESI's blog-driven, consultative sales approach (https://seattlecoffeegear.com).
- Espresso Parts: Specialty distributor of espresso machine parts and accessories across multiple brands, mirroring ESI's parts-and-service revenue stream and multi-brand position (https://espressoparts.com).
- Clive Coffee: Espresso equipment retailer selling premium commercial and home machines from multiple brands; comparable direct-to-customer model for espresso hardware (https://clivecoffee.com).
- Prima Coffee Equipment: Multi-brand wholesale and retail distributor of commercial and prosumer coffee equipment with deep parts and consulting services, directly comparable to ESI's portfolio and GTM (https://prima-coffee.com).
- Whole Latte Love: Multi-brand espresso and coffee equipment retailer with educational content and technical support, similar in product breadth and customer experience to ESI (https://wholelattelove.com).
Broad incumbents
- Farmer Brothers: Public coffee roaster and beverage products distributor that also supplies equipment and service to foodservice operators; larger incumbent that overlaps ESI's Intermix Beverage wholesale and equipment business (https://farmerbros.com).
- TriMark Corporation: Large U.S. foodservice equipment and supplies distributor serving restaurants and chains; broader incumbent playing in the same commercial kitchen/coffee equipment category as ESI (https://trimarkusa.com).
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
ESI social profiles
Digital presenceESI financial estimates
Financial estimateRevenue estimate
Valuation estimate
ESI leadership team
Management profileNumber of profiles
Profiles4 records
ESI subsidiaries and ownership
Company hierarchySubsidiaries1 record
ESI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ESI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ESI
What does ESI do?
ESI sells commercial espresso machines, grinders, coffee brewing equipment, and specialty equipment from more than 20 brands, and provides installation, field repair, parts, water treatment, service contracts, and coffee shop consulting. Through its Intermix Beverage division, the company also wholesales specialty coffee, syrups, teas, dairy alternatives, and cleaning products.
Is ESI a public or private company?
ESI is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ESI founded?
ESI was founded in 1989. It employs 11 to 50 people.
Where is ESI based?
ESI is headquartered in Minneapolis, United States, in the North America region.
How does ESI make money?
Five revenue lines are on record. Equipment Sales are the primary driver. The others are service Contracts, parts Sales, consulting Services and specialty Beverage Products.
Who are ESI's main competitors?
Direct peers on record are Seattle Coffee Gear, Espresso Parts, Clive Coffee, Prima Coffee Equipment and Whole Latte Love. Broad incumbents are Farmer Brothers and TriMark Corporation.
Does ESI have an API?
No public API is recorded for ESI.
What industry is ESI in?
ESI's product category is Commercial Espresso Equipment Distribution and Service. Its primary akta.pro industry code is CRACADAC, Coffee, Espresso & Tea Appliances Retail, with a secondary code of AFAIAGAD, Coffee, Tea & Cocoa Beverage Wholesale. Its NAICS code is 3333 and its SIC code is 2080.