Daily Information

What Daily Information does

Daily Information Ltd, trading as Daily Info, is a privately-held local community information platform founded in 1964 and headquartered at 121 Cowley Road, Oxford, UK. The company operates dailyinfo.co.uk alongside a complementary printed publication (the Daily Info Sheet), serving Oxford and surrounding Oxfordshire including Witney, Thame, Bicester, Wallingford and Banbury. Its functional core is a multi-category classifieds and local-information marketplace spanning Jobs, What's On (events), Property, For Sale, Services, Tuition, an Oxford Guide, Food & Drink, Reviews, and Advertising. Content is framed as locally-curated by residents rather than algorithm-generated, with human-edited reviews, event picks, and recommendations forming the editorial backbone.

The technology stack is utilitarian: a self-serve classifieds website with hosting infrastructure distributed across the United Kingdom, Germany and Ireland, with two notable proprietary components — a masked-email forwarding system that anonymizes user email addresses in submitted content while preserving communication, and an automated content-monitoring system using statistical and human-rule sets to flag listings likely to be fraudulent or to contravene Terms & Conditions. Integrations are minimal and operational: Google Analytics for usage measurement and Barclays for payment processing. There are no disclosed AI/ML models, recommendation engines, mobile apps or API/SDK offerings, and the company is GDPR-, UK-ICO- and CCPA-aligned via a registered data-controller registration (Z1875805).

Monetization is almost entirely advertising-led across four streams: paid classified line ads (60p per word for bikes up to £16/column cm for jobs), display box ads (£10–£15/column cm depending on category), printed-sheet display advertising, and recurring venue/restaurant packages from £5/week plus VAT. A free 20-word classified tier functions as the top-of-funnel acquisition layer for non-trade advertisers. Customer segments are horizontal and explicitly local: Oxford residents, university students, visitors/tourists, and SMB advertisers. Distribution is single-geography with the website as primary channel and the printed sheet as a complementary touchpoint. Daily Information Ltd is privately held with no institutional investors, no disclosed M&A history, and operates with a small locally-run team.

Name

Daily Information

Legal name

Daily Information Ltd

Website

https://dailyinfo.co.uk

Company type

Private

Founded year

1964

Operating status

Operating

Headcount range

1–10 employees

Short description

Daily Information Ltd (Daily Info) is an Oxford-based, privately-held local classifieds and community-information platform founded in 1964. Operating dailyinfo.co.uk and a printed sheet, it serves Oxford residents, students, visitors and SMB advertisers with jobs, property, events, services and lifestyle listings.

Ownership category

akta.pro rank

Product category

Local Community Information and Classifieds

NAICS

Directory and Mailing List Publishers (51314), Periodical Publishers (513120)

SIC

Newspapers: Publishing Or Publishing & Printing (2711), Services-Advertising (7310)

akta.pro industry

PRIMARYBPAMANAD

POI, Local Listings & Business Directory Platforms

Business & Public Services/Web, Mobile & Digital Platforms/Maps, Location & Navigation Platforms

SECONDARYTHAKAAAH

Destination/Activity Booking Marketplaces (Tours & Tickets Aggregators)

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Online Travel Agencies (OTAs) & Metasearch

Keywords

• Local classifieds
• Community information
• Online marketplace
• Event listings
• Property listings

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Classified Advertising: Revenue from paid line ads and display box ads across categories including Jobs Offered, Property listings, For Sale items, Services, and other classified sections. Free ads up to 20 words are available for non-trade advertisers.
2. Print Advertising: Display box advertising in the printed version of Daily Info. Online box ads mirror print dimensions. Print advertising revenue supplemented by larger display placements across categories.
3. Venue/Restaurant Advertising: Specialized advertising packages for venues and restaurants starting from £5/week plus VAT.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Daily Info runs a local community information platform and printed sheet for Oxford and Oxfordshire, providing classified ads (jobs, property, for sale, services, tuition), event listings, restaurant and venue reviews, editorial local guides, and an advertising marketplace where individuals, venues, and local businesses place paid line and display ads both online and in print.

Product overview

Daily Information (Daily Info) is a local community information platform for Oxford, UK offering a comprehensive suite of interconnected online services. The platform operates as a multi-category marketplace and information hub combining Jobs Listings, What's On (Events), Property Listings, For Sale (Classified Ads), Services Directory, Tuition Services, Oxford Guide, Food & Drink Directory, Reviews, and Advertising Services. The platform also includes a printed publication component and operates both online and in print format. The core offering functions as an integrated local ecosystem where users can find jobs, accommodation, events, restaurants, services, and community information, with advertising options for local businesses.

Differentiator

Problem solved

Functional benefit

Products and services

• Jobs Listings

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature2 records

Partnerships

One partnership is on record.

• BarclayscoreOthersFinancial transaction processing partner for payment services relating to website and services. Handles processing of payments, refunds, and complaints related to paid advertising transactions.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Gumtree: UK's largest free classifieds platform covering jobs, property, for sale, services, and community listings — directly competes with Daily Info's for-sale, services, and property categories with a vastly larger audience and free listing model.
• Oxfordshire Guardian: Local newspaper covering Oxfordshire with classified-style listings, community news, and property content — operates in the same hyperlocal market with overlapping advertiser base and audience.
• Nextdoor: Hyperlocal community platform organised around neighbourhood units with local recommendations, events, and for-sale listings — directly comparable hyperlocal community + classifieds model, though at neighbourhood rather than city granularity.
• Oxford Mail: Local newspaper serving Oxford and Oxfordshire with online and print classifieds, jobs, property, and local news — the closest direct competitor to Daily Info's hybrid listings + local information model in the same single geography.
• Oxford Times: Long-standing Oxfordshire local newspaper publishing weekly print editions plus a digital site with local listings, jobs, property, and community content — directly comparable multi-channel local information offering.

Broad incumbents

• Eventbrite: Self-service event listings and ticketing platform used by Oxford venues and event organisers — competes with Daily Info's What's On product for event discovery, especially among younger and digital-native audiences.
• Rightmove: UK's dominant property listings platform with national inventory and strong mobile UX — directly competes with Daily Info's property listings category and captures the high-intent Oxford property search traffic Daily Info historically monetised.
• Facebook Marketplace: Free, massively-scaled general classifieds vertical embedded within the Facebook platform — competes with Daily Info's for-sale, property, and jobs categories with effectively unlimited free inventory and the social graph as distribution.
• Indeed: UK's leading jobs search engine aggregating listings from thousands of employers — competes directly with Daily Info's Jobs Listings product at a vastly larger scale and with free employer postings.
• Craigslist: The original hyperlocal classifieds platform with a city-based structure — a structural model peer (city-organised classifieds) though operating in North America rather than competing directly in Oxford.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/DailyInfoOxford

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Daily Information