Duradek
Duradek is a family-owned Canadian manufacturer, founded in 1974, of PVC sheet vinyl waterproofing membranes for decks, balconies, and flat roofs. The company distributes exclusively through 840+ trained authorized dealers across North America, New Zealand, and the United Kingdom, serving residential and commercial customers.
- Company typePrivate
- Founded1974
- HeadquartersSurrey, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Duradek does
Duradek is a family-owned Canadian manufacturer founded in 1974 that produces PVC (polyvinyl chloride) sheet vinyl waterproofing membranes for deck, balcony, flat roof, and outdoor living applications. The company pioneered the vinyl decking category by adapting marine-grade vinyl originally developed for fishing boats to sundeck waterproofing, and its core product, the Duradek vinyl deck membrane, is a single-product solution that combines a roofing membrane and pedestrian traffic surface. The product portfolio extends across complementary lines including Durarail aluminum railing systems, Tiledek waterproof tile underlayment, Plazadek floating deck systems, the Cool-Dek heat-reflective color line, and the Dek-Vision virtual deck design tool. The vinyl membrane has been manufactured in North America by the same producer for the entire 50+ year history of the company, with thicknesses ranging from 45 to 60 mils and tiered warranty terms of 5, 10, and 15 years.
Duradek distributes exclusively through a network of 840+ trained and authorized dealers and applicators across North America, New Zealand, and the United Kingdom, supported by regional distribution centers in five Canadian provinces and five US states. The company does not sell directly to consumers; professional installation by authorized contractors is required to maintain warranty coverage. Pricing is quote-based and tiered by product thickness, with revenue generated primarily through one-time product sales plus the installation services handled by the dealer network. Marketing relies on trade shows, home shows, content marketing (The Deck Blog), targeted email newsletters segmented by architect, contractor, and homeowner audiences, AEC technical resources including BIM/CAD drawings and 3-part specifications, and the Dek-Vision virtual deck design tool. Customer segments span single-family residential (primary), multi-residential, commercial properties, and use-case verticals including rooftop decks, porches, pool surrounds, and vacation properties.
The company is led by brothers Bob and John Ogilvie, operates through two corporate entities (Duradek Canada Ltd. and Duradek U.S. Inc.), and has accumulated 605,000+ deck installations totaling 195 million square feet of waterproof protection over half a century. There is no evidence of external equity investment, M&A activity, public listing, or material headcount expansion. The business shows continued product evolution through its Ultra series color launches and adjacent accessory lines, with no disclosed use of AI, software platforms, or API-ecosystem products.
Duradek firmographics
Firmographics- Name
- Duradek
- Legal name
- Duradek Canada Ltd.
- Website
- https://duradek.com
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Duradek is a family-owned Canadian manufacturer, founded in 1974, of PVC sheet vinyl waterproofing membranes for decks, balconies, and flat roofs. The company distributes exclusively through 840+ trained authorized dealers across North America, New Zealand, and the United Kingdom, serving residential and commercial customers.
- Ownership category
- akta.pro rank
Duradek industry classification
Industry- Product category
- Building Waterproofing Membranes
- NAICS
- Unlaminated Plastics Film and Sheet (except Packaging) Manufacturing (326113), Laminated Plastics Plate, Sheet (except Packaging), and Shape Manufacturing (326130)
- SIC
- Unsupported Plastics Film & Sheet (3081), Plastic Material, Synth Resin/Rubber, Cellulos (No Glass) (2820), Adhesives & Sealants (2891), Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050)
- akta.pro primary industry
- Roofing Systems & Waterproofing (Membranes, Shingles, TPO/EPDM, Liquid-Applied) (IMAFAMAA)
- akta.pro secondary industries
- Single-Ply Membranes (TPO/PVC/EPDM) (IMADAFAF), Waterproofing Membranes & Systems (Liquid-Applied & Sheet) (IMADAOAC), PVC & Chlorinated Polymers (IMAEANAB)
Keywords
Where Duradek is headquartered
LocationHeadquarters
- HQ city
- Surrey
- HQ country
- Canada
- HQ region
- North America
Offices12 records
Markets served
Duradek business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Vinyl Deck Membrane Sales: Sale of PVC vinyl waterproofing membranes and accessories through authorized dealer network. One-time product purchase with professional installation required.
- Durarail Aluminum Railing Systems: Sale of aluminum railing products including glass, picket, cable, and custom railings with powder coating options.
- Tiledek and Plazadek Products: Sale of complementary waterproofing products including tile underlayment and floating deck systems.
- Professional Installation Services: Installation services provided through network of authorized dealers and applicators who are trained in Duradek waterproofing techniques.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Duradek Ultra 60 mil (Woven Backed) - Industry-leading 15-year waterproofing warranty |
| One time/ perpetual license | Pay-as-you-go | Duradek Non-Woven 60 mil (Fuzzy Backed) - 10-year waterproofing warranty |
| One time/ perpetual license | Pay-as-you-go | Duradek Standard 45 mil - 5-year warranty |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Duradek product offering
Product offeringCore offering
Duradek manufactures and distributes PVC (polyvinyl chloride) sheet vinyl waterproofing membranes that serve as both a roofing membrane and a pedestrian walking surface for outdoor decks, balconies, and flat roof decks. The company complements its core membranes with Durarail aluminum railing systems, Tiledek waterproof tile underlayment, and Plazadek floating deck systems, all sold exclusively through a network of 840+ trained and authorized dealers and applicators who also provide professional installation services.
Product overview
Duradek is a family-owned company offering a comprehensive portfolio of waterproof outdoor living products. The core offerings include Duradek™ vinyl deck membranes (the original since 1974), Durarail™ aluminum railing systems, Tiledek™ waterproof tile underlayment, and Plazadek™ floating deck systems. The Duradek vinyl line spans multiple series including Ultra Promenade, Ultra Quartz, Ultra Legacy, Ultra Cork, Ultra Heritage, Ultra Supreme Chip, Ultra Classic, Ultra Surcoseal, and Okanagan Fuzzy Backed products, with thicknesses ranging from 45-60 mils and warranties from 5-15 years. The portfolio is complemented by the Dek-Vision virtual design tool for homeowner visualization, specialty accessories like Cool-Dek heat-reflective colors, and Duradek Vinyl Deck Cleaner. All products are installed exclusively through trained and authorized applicators across North America, New Zealand, and the United Kingdom.
Differentiator
Problem solved
Functional benefit
Brands
- Durarail: Aluminum Railing Systems for deck guardrail needs
- Tiledek
- Plazadek
- Dek-Vision
Products and services
- Duradek Vinyl Deck Membrane
- Durarail Aluminum Railing Systems
- Tiledek Waterproof Tile Underlayment
- Plazadek Floating Deck Systems
- Duradek Vinyl Deck Cleaner
- Cool-Dek Color Line
- Ultra Canyon Quartz Deck Color
- Ultra Mountain Quartz and Legacy Cottonwood Deck Colors
- PUP Railing System
- Park Rail Top Rail Profile
- Adjustable Stair Railing
Quantifiable outcome
- 195 million square feet of waterproof protection installed
- +2 more outcomes
Companies that use Duradek
Customer profileNamed customers3 records
Segments7 records
Ideal customer profiles4 records
Duradek technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Duradek partnerships and signals
Strategic signalScale indicators6 records
Recent moves6 records
Expansion highlights5 records
Duradek competitors and assessment
Company assessmentBroad incumbents
- GAF: GAF is one of North America's largest roofing manufacturers offering shingles, single-ply membranes, and waterproofing systems; it is a broad incumbent competing for the same roof-deck waterproofing specifications as Duradek.
- Firestone Building Products: Firestone is a major incumbent in single-ply roofing membranes (TPO, EPDM, PVC) and accessories, competing with Duradek for flat-roof and rooftop-deck specifications on commercial projects.
- Tremco Roofing and Building Maintenance: Tremco offers a wide portfolio of roofing membranes, coatings, and waterproofing systems for commercial buildings, competing with Duradek on flat-roof and plaza-deck waterproofing bids.
- Carlisle Construction Materials: Carlisle is a leading manufacturer of single-ply roofing membranes (including PVC) and a broad portfolio of waterproofing products, overlapping Duradek on flat-roof and roof-deck waterproofing categories.
Emerging players
- Trex Company: Trex is a leading manufacturer of composite decking positioned as a low-maintenance alternative to wood and vinyl decks; it competes indirectly with Duradek for outdoor deck surface specifications.
- TimberTech (AZEK): TimberTech, part of AZEK, produces capped composite and PVC decking marketed as low-maintenance outdoor surfaces; it competes with Duradek for residential deck projects where waterproofing membranes are also being specified.
- Versatex Building Products: Versatex is a PVC building products manufacturer focused on trim, mouldings, and outdoor living components; it is comparable to Duradek as a PVC-based exterior building products brand using channel-driven distribution.
Direct peers
- Tufdek: Tufdek produces PVC vinyl deck waterproofing membranes marketed primarily to North American contractors and homeowners; it competes directly with Duradek in single-product waterproof pedestrian-deck systems.
- DecTec: DecTec is a Canadian manufacturer of PVC waterproof deck membranes sold through authorized applicators, making it the closest head-to-head competitor to Duradek in residential and light-commercial waterproof decking.
- Weatherdek: Weatherdek manufactures PVC waterproof vinyl decking membranes distributed through a Canadian dealer/applicator network, overlapping Duradek's product, channel model, and primary customer segments.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Duradek social profiles
Digital presenceDuradek financial estimates
Financial estimateRevenue estimate
Valuation estimate
Duradek leadership team
Management profileNumber of profiles
Profiles2 records
Duradek funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Duradek M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Duradek
What does Duradek do?
Duradek manufactures and distributes PVC (polyvinyl chloride) sheet vinyl waterproofing membranes that serve as both a roofing membrane and a pedestrian walking surface for outdoor decks, balconies, and flat roof decks. The company complements its core membranes with Durarail aluminum railing systems, Tiledek waterproof tile underlayment, and Plazadek floating deck systems, all sold exclusively through a network of 840+ trained and authorized dealers and applicators who also provide professional installation services.
Is Duradek a public or private company?
Duradek is a private company. It is classified as family owned and is currently operating.
When was Duradek founded?
Duradek was founded in 1974. It employs 11 to 50 people.
Where is Duradek based?
Duradek is headquartered in Surrey, Canada, in the North America region.
How does Duradek make money?
Four revenue lines are on record. Vinyl Deck Membrane Sales are the primary driver. The others are durarail Aluminum Railing Systems, tiledek and Plazadek Products and professional Installation Services.
Who are Duradek's main competitors?
Broad incumbents on record are GAF, Firestone Building Products, Tremco Roofing and Building Maintenance and Carlisle Construction Materials. Emerging players are Trex Company, TimberTech (AZEK) and Versatex Building Products. Direct peers are Tufdek, DecTec and Weatherdek.
Does Duradek have an API?
No public API is recorded for Duradek.
What industry is Duradek in?
Duradek's product category is Building Waterproofing Membranes. Its primary akta.pro industry code is IMAFAMAA, Roofing Systems & Waterproofing (Membranes, Shingles, TPO/EPDM, Liquid-Applied), with a secondary code of IMADAFAF, Single-Ply Membranes (TPO/PVC/EPDM). Its NAICS code is 326113 and its SIC code is 3081.