Pomcanys Marketing AG

Name

Pomcanys Marketing AG

Legal name

Pomcanys Marketing AG

Website

https://pomcanys.ch

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Marketing agency services
• Employer branding strategy
• Corporate brand development
• Pharma marketing services
• Web design development

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Marketing and Branding Services: POMCANYS generates revenue through project-based consulting and creative service engagements including brand strategy, employer branding, campaign development, web design and development, content creation, digital marketing, and storytelling. Revenue is primarily project-based with multi-month engagements.
2. Website Development and Maintenance: Additional revenue comes from ongoing website development, hosting, and maintenance retainer agreements, particularly for WordPress and Drupal-based solutions.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels11 records

Core offering

Pomcanys Marketing AG is a full-service Swiss marketing and advertising agency offering strategy, branding, employer branding, web development (WordPress/Drupal, Swiss Made Software certified), digital marketing, campaigning, content creation, video/motion design, e-commerce (WooCommerce), and storytelling services. The agency specializes in purpose-driven (sinnstiftende) brand work for organizations with societal relevance including foundations, associations, NGOs, healthcare providers, pharmaceutical companies, and public institutions. Revenue is generated primarily through project-based consulting and creative service engagements, supplemented by website maintenance retainers.

Product overview

Pomcanys Marketing AG is a full-service Swiss marketing agency offering a comprehensive portfolio of marketing and communication services. The agency specializes in WordPress-based website development (Swiss Made Software certified), Employer Branding, Corporate Branding, Digital Marketing (SEO/SEA/Social Media), Campaigning, Content Creation, E-Commerce Solutions (WooCommerce), UI/UX Design, Video & Motion Design, Storytelling, and Verbandskommunikation (association communication). Specializations include Pharma Marketing with regulatory expertise. The agency operates as a unified service offering rather than a modular product platform, serving clients across Switzerland with a team of approximately 50 employees.

Differentiator

Problem solved

Functional benefit

Products and services

• Employer Branding
• Corporate Branding & Identity
• WordPress Website Development
• Digital Marketing
• Campaigning
• Content Creation
• E-Commerce Solutions
• Video & Motion Design
• UI/UX Design
• Pharma Marketing
• Association Communication (Verbandskommunikation)
• Storytelling

Quantifiable outcome

• 1.4 million+ impressions achieved for KSW Premium digital campaign via Meta and Google Display, with nearly 30,000 website clicks
• +3 more outcomes

Named customers24 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability8 records

Feature5 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• Grit WolanyminorStrategic or Co-development Partner · 1 October 2025Grit Wolany, Art Director and Gen AI Trend Researcher, led an internal team workshop on Midjourney for POMCANYS's creative team, focusing on visual AI tools for campaign development.
• Jörg Buckmann (Buckmann Gewinnt)coreStrategic or Co-development Partner · 1 August 2025Ongoing collaboration with employer branding expert Jörg Buckmann on joint client projects including Mövenpick Wein Schweiz AG employer branding and NEXT TALENT 2024 event. Jörg Buckmann serves as the main host of NEXT TALENT, with POMCANYS as agency partner.
• KutterKommunikation GmbH (Anja Kutter)minorStrategic or Co-development PartnerCollaborated with KutterKommunikation GmbH on the Clientis Sparcassa 1816 Projekt1816 brand storytelling campaign, with Anja Kutter providing photography services.
• orbit7minorImplementation/ SI/ Consulting PartnerPOMCANYS partners with orbit7 for Design Sprint and innovation methodology consulting, combining POMCANYS's creative and technical skills with orbit7's structured innovation processes.
• NEXT TALENT (Jörg Buckmann)coreGTM or Marketing PartnerPOMCANYS serves as agency partner for the NEXT TALENT HR tagging conference (January 2024, Trafo Baden), hosting the POMCANYS Lounge and contributing creative resources.
• NOW + WOW (Dominik and Otto)minorStrategic or Co-development PartnerInnovation partnership with NOW + WOW, a garage workshop for ideation and prototyping. POMCANYS participated in a collaborative innovation afternoon exploring new product and service concepts using robotics and AI tools.
• !ncubatorminorStrategic or Co-development PartnerPartnership with !ncubator, a training media hub for apprentices, to co-produce TikTok recruitment campaigns for clients (e.g., Butti Bauunternehmung AG). Also collaborated on the Lernhub social media and ChatGPT course for apprentices.
• Stutz Medien AGcoreStrategic or Co-development PartnerSister company within the POMCANYS group, based in Wädenswil. Andrin Knoll from Stutz Medien AG co-hosted NEXT TALENT 2024 with Jörg Buckmann. Both companies share the POMCANYS group structure under CEO Ashley Stutz.
• Mr. GreenminorOthersRecycling partnership where Mr. Green handles POMCANYS's agency waste recycling as part of the agency's sustainability commitment.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Dept Agency: European digital agency expanding across DACH with brand, marketing technology, and content capabilities. Comparable on digital marketing and martech offerings, but at much larger scale and with international footprint.

Direct peers

• Wirz Communications AG: One of Switzerland's largest independent advertising and communications agencies, offering brand strategy, campaigns, digital marketing, and media. Direct comparable on size, scope, and Swiss enterprise client base.
• Jung von Matt: Top-tier European creative agency with a Swiss office in Zurich offering brand strategy, campaign development, employer branding, and digital marketing. Comparable to POMCANYS as a full-service Swiss creative agency serving enterprise clients across industries.
• Hinderling Volkart AG: Zurich-based brand and communication agency focused on brand strategy, corporate communications, and digital experience. Comparable as a mid-sized Swiss brand consultancy serving regulated and purpose-driven clients.
• Notch Interactive AG: Swiss digital agency specializing in brand experiences, websites, and interactive campaigns. Comparable to POMCANYS on Swiss enterprise digital work, though more focused on interactive/digital production than strategy.
• Farner Consulting AG: Major Swiss integrated communications and consulting firm with brand, marketing, and public affairs practices. Comparable to POMCANYS on Swiss market footprint and enterprise/government client work, but larger in scale.

Regional players

• Scholz & Friends: German creative agency group with integrated brand, digital, and employer branding capabilities. Comparable on creative scope and enterprise client work, but primarily serves the DACH market from a German base rather than Switzerland.
• Kolle Rebbe GmbH: Hamburg-based creative agency with brand strategy, digital, and content capabilities. Comparable on creative scope and enterprise client work, but primarily serves German-speaking markets outside Switzerland.

Broad incumbents

• TBWA\Switzerland: Swiss arm of global TBWA network offering brand strategy, advertising, and digital. Comparable as a Swiss creative agency serving enterprise clients, with broader international network reach.
• Serviceplan Group: Largest independent agency group in Europe, headquartered in Munich with Swiss operations. Comparable as a full-service creative and digital agency serving enterprise clients, but with significantly broader geographic and service scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pomcanys
• Instagraminstagram.com/pomcanys

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pomcanys Marketing AG