The Green Team
The Green Team is a Burleson, Texas-based residential real estate team serving the Dallas-Fort Worth metroplex, providing full-service buyer and seller representation through 15+ agents. Operating under eXp Realty as a founding member of its Sports & Entertainment Division, the team has closed 4,100+ homes and surpassed $1B in sales since 2008.
- Company typePrivate
- Founded2008
- HeadquartersBurleson, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What The Green Team does
The Green Team Real Estate Professionals is a residential real estate team founded in 2008 and headquartered at 675 NE Alsbury Blvd in Burleson, Texas, serving the Dallas-Fort Worth metroplex across Johnson, Tarrant, Parker, and Hood counties. The firm provides full-service buyer and seller representation, including property search, pre-qualification support, showing coordination, negotiation, and closing coordination, with specialized out-of-state client services for relocators. Its product suite spans dedicated buyer services, seller services, marketing services (professional photography, video tours, social media advertising, email campaigns), a property search portal, a mortgage calculator, and a home valuation tool. Technology is built on the Curaytor platform, a third-party real estate marketing and transaction management system.
The team operates under a traditional real estate commission model, charging transaction-based fees of roughly 5-6% on home sale prices, split between buyer and seller agents. Go-to-market is sales-led and agent-driven: 15+ real estate professionals (including specialists, buyer agents, listing agents, an operations manager, and administrative staff) sell through phone, email, in-person consultation, and a self-service property search portal. Marketing channels include Facebook and Instagram paid social, weekly blog content, targeted email blasts, and professional media production. Customer segments include residential buyers and sellers (primary), out-of-state relocators, first-time homebuyers, and a preferred mortgage lender partner (Fairway Mortgage).
Strategically, The Green Team is led by Shelley Green (Team Lead, licensed since 1999) and Rick Green (Real Estate Specialist, licensed since 1987), with the firm positioned as a founding member of eXp Realty's Sports & Entertainment Division as of November 2025, providing access to specialized services targeting professional athletes, entertainers, and high-net-worth clients. Differentiation rests on local market expertise, community involvement (Rotary Club, Toys for Tots, church partnerships), client appreciation assets (2 moving trucks and equipment lending), and a 4.9-star reputation across 1,160+ reviews. The firm has closed 4,100+ homes and surpassed $1B in cumulative sales volume since 2008.
The Green Team firmographics
Firmographics- Name
- The Green Team
- Legal name
- The Green Team RE Professionals
- Website
- https://greenrealtyteam.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Green Team is a Burleson, Texas-based residential real estate team serving the Dallas-Fort Worth metroplex, providing full-service buyer and seller representation through 15+ agents. Operating under eXp Realty as a founding member of its Sports & Entertainment Division, the team has closed 4,100+ homes and surpassed $1B in sales since 2008.
- Ownership category
- akta.pro rank
The Green Team industry classification
Industry- Product category
- Residential Real Estate Brokerage
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Residential Real Estate Teams & Agent Networks (Team-Based Brokerage) (BPAJAAAL)
Keywords
Where The Green Team is headquartered
LocationHeadquarters
- HQ city
- Burleson
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Green Team business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Real Estate Commission: Traditional real estate commission-based revenue from residential home buying and selling transactions. Team operates as part of eXp Realty's Sports & Entertainment Division.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Real estate transaction services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
The Green Team product offering
Product offeringCore offering
The Green Team is a full-service residential real estate brokerage team that coordinates the purchase and sale of homes, townhomes, condos, new construction, and land for individual buyers and sellers across the Dallas-Fort Worth metroplex, anchored in Burleson, Texas. Revenue is generated through traditional real estate commissions on closed transactions, with specialized support for out-of-state clients and a preferred lender partnership for mortgage financing.
Product overview
The Green Team Real Estate Professionals is a full-service real estate team serving the Burleson, Texas and DFW metroplex area. The offering consists of a unified suite of services built around two core pillars: Buyer Services and Seller Services, supplemented by specialized marketing services, out-of-state client services, and a featured lender partnership. The Buyer Services module encompasses property search, pre-qualification support, showing coordination, offer submission and negotiation, and closing support. The Seller Services module provides full-service selling assistance including staging, photography, video tours, social media and email marketing, and negotiation support. Supporting offerings include marketing services (professional photography, Facebook and Instagram advertising, email campaigns), home valuation tools, mortgage calculator, property search portal, and out-of-state client specialization. A partnership with Fairway Mortgage provides preferred lender services for financing. The team operates under eXp Realty and was recognized as a founding member of eXp's Sports & Entertainment Division.
Differentiator
Problem solved
Functional benefit
Products and services
- Buyer Services Full-service home buying assistance for residential buyers in the DFW metroplex, including property search, pre-qualification support, showing coordination, offer submission, negotiation, inspection and appraisal organization, and closing coordination.
- Seller Services Full-service home selling solution for residential sellers in Texas, including home visit, pricing strategy, professional staging and photography, video tours, social media and email marketing, offer negotiation, and closing coordination.
- Marketing Services Comprehensive digital marketing for sellers' listings, including professional photography, high-definition video tours, Facebook advertising, Instagram marketing, and targeted email campaigns to reach qualified buyers.
- Out-of-State Client Services Specialized real estate services for clients relocating to or from the DFW area, including time zone management, distance coordination, and clear communication to handle long-distance residential transactions.
- Featured Lender Services Mortgage financing services through preferred lender Troy Turner at Fairway Mortgage, offering Conventional, VA, Jumbo, and FHA loan products for buyers in the DFW area.
- Free Home Valuation Tool Free online home valuation tool that provides property owners with an accurate and personalized property valuation report delivered via email.
- Online Property Search Self-service online property search portal enabling prospective buyers to browse available residential listings in the DFW area.
- Mortgage Calculator Online mortgage calculator tool that helps prospective buyers estimate monthly mortgage payments based on loan amount, interest rate, and term.
Quantifiable outcome
- 4,100+ homes sold since 2008
- +2 more outcomes
Companies that use The Green Team
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
The Green Team technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
The Green Team partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- eXp RealtycoreThe Green Team was chosen as a founding member of eXp Realty's new Sports & Entertainment Division. This division offers specialized certification, branding tools, and access to a global network targeting professional athletes, entertainers, and high-net-worth clients.
- Troy Turner (Fairway Mortgage)minorTroy Turner serves as featured lender partner offering Conventional, VA, Jumbo, and FHA loan products. Enters industry in 1999 with focus on trust, honesty, flexibility, and education for buyers.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
The Green Team competitors and assessment
Company assessmentEmerging players
- Real Broker: Cloud-based residential brokerage with a team-affiliated model and aggressive commission economics for agents; comparable as a newer alternative to eXp for team-based residential operators.
Broad incumbents
- Keller Williams Realty: Largest U.S. residential brokerage by agent count with deep DFW presence and team-based operating model; comparable on team structure, residential focus, and local market expertise.
- Coldwell Banker Realty: Legacy national residential brokerage with established team structures in Texas; comparable on team-based residential service delivery and brand-led seller marketing.
- Sotheby's International Realty: Luxury-leaning international residential brand; comparable to the Sports & Entertainment Division thesis because both target high-net-worth clients and emphasize brand and service differentiation.
- Berkshire Hathaway HomeServices: National residential franchise network with strong luxury and relocation segments; comparable as a competing team-affiliation platform for residential agents in the DFW metroplex.
- Redfin: Tech-enabled residential brokerage with significant DFW operations; comparable as a residential-services competitor with different cost structure and digital-first marketing approach.
- eXp Realty: The cloud-based brokerage under which The Green Team operates as a founding member of the Sports & Entertainment Division; comparable because it hosts hundreds of team-based affiliates with similar commission-split economics and tech-enabled operations.
- Compass: Tech-forward national brokerage built around agent teams and proprietary marketing tools; closely comparable to The Green Team's team-based, marketing-heavy service model for residential buyers and sellers.
- HomeSmart: National residential brokerage with a tech-forward, team-friendly agent model and growing Texas presence; comparable as a competing platform for team-based residential agents in DFW.
Regional players
- Howard Hanna Real Estate Services: Largest independently owned residential brokerage in the U.S., concentrated in the Mid-Atlantic and Midwest; comparable on team-based residential service model but operates in different geographies than The Green Team.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Green Team social profiles
Digital presenceThe Green Team financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Green Team leadership team
Management profileNumber of profiles
Profiles17 records
The Green Team funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Green Team M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Green Team
What does The Green Team do?
The Green Team is a full-service residential real estate brokerage team that coordinates the purchase and sale of homes, townhomes, condos, new construction, and land for individual buyers and sellers across the Dallas-Fort Worth metroplex, anchored in Burleson, Texas. Revenue is generated through traditional real estate commissions on closed transactions, with specialized support for out-of-state clients and a preferred lender partnership for mortgage financing.
Is The Green Team a public or private company?
The Green Team is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Green Team founded?
The Green Team was founded in 2008. It employs 11 to 50 people.
Where is The Green Team based?
The Green Team is headquartered in Burleson, United States, in the North America region.
How does The Green Team make money?
One revenue line is on record: real Estate Commission.
Who are The Green Team's main competitors?
Real Broker is listed as an emerging player. Broad incumbents are Keller Williams Realty, Coldwell Banker Realty, Sotheby's International Realty, Berkshire Hathaway HomeServices, Redfin, eXp Realty, Compass and HomeSmart. Howard Hanna Real Estate Services is listed as a regional player.
Does The Green Team have an API?
No public API is recorded for The Green Team.
What industry is The Green Team in?
The Green Team's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAL, Residential Real Estate Teams & Agent Networks (Team-Based Brokerage). Its SIC code is 6531.