Roundhouse Agency

What Roundhouse Agency does

Roundhouse Agency is a privately held, full-service creative agency headquartered at 909 NW 19th Ave., Portland, Oregon. The firm has operated since its founding in 2001 and runs with a 101–250 employee headcount, delivering brand strategy, creative concepting, content production (photography, video, design), and design services to enterprise consumer-brand clients. Its portfolio also includes a distinct PR & Seeding Kits capability that produces premium gifts and tactile experiences for high-profile recipients such as artists, athletes, and influencers.

The agency serves global and regional consumer brands across multiple categories: beverage (Coca-Cola, Dutch Bros), outdoor and athletic apparel (The North Face, adidas, Reebok, Merrell), food (Gerber, Bob's Red Mill), sleep products (Purple), and entertainment (LEGO). Revenue is generated through professional-services engagements delivered under direct client relationships; pricing is quote-based and not publicly disclosed, consistent with the agency's project and campaign-based delivery model. New business is sourced primarily through direct inquiry via [email protected] and through the firm's portfolio website, which functions as the principal marketing surface for showcasing case studies and winning RFPs. Notable engagements include Coca-Cola's March Madness 2025, Share A Coke, and Slim Can work; The North Face's "Never Just a Hike" social-first campaign; adidas's Pride campaign; Reebok's Cardi B "Let Me B Energized" collaboration; Purple's "Reinventing Purple" brand elevation; and Bob's Red Mill's "It Starts With Good Ingredients" campaign.

The firm operates without disclosed outside funding, a parent company, M&A activity, or institutional ownership, suggesting an independent, founder- or employee-led structure. Its GTM is relationship-led rather than pitch-led, relying on portfolio credibility, organic referrals, and selective outreach to enterprise brand marketing teams. Marketing channels are limited to the Squarespace-hosted portfolio site, direct contact, and the earned-media visibility generated by client campaigns. The agency's stated differentiation centers on a "heart-driven" creative culture and a diverse in-house team of designers and artists, with positioning grounded in strategy-plus-execution integration across digital, social, retail, and out-of-home touchpoints.

Name

Roundhouse Agency

Legal name

Roundhouse Agency

Website

https://roundhouseagency.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Roundhouse Agency is a Portland-based, independently owned creative agency that delivers brand strategy, creative concepting, content production, and design services, including PR & Seeding Kits, to enterprise consumer brands such as Coca-Cola, adidas, The North Face, Reebok, and LEGO.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Agency Services: Professional services revenue generated through brand strategy consulting, creative campaign development, content production (photography, video, design), and campaign execution for enterprise clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Roundhouse Agency is a full-service creative agency that develops brand strategy, creative concepts, multimedia content, and design for enterprise consumer brands. Deliverables include campaign creative, photography and video production, packaging and brand identity design, social/digital content, and specialized premium PR & Seeding Kits for high-profile recipients. Services are sold as project-based engagements to brand marketing teams across beverage, apparel, footwear, food, and lifestyle categories.

Product overview

Roundhouse Agency is a creative agency based in Portland, OR that offers a portfolio of marketing and creative services. The agency's core offerings include Strategy, Creative Concepting, Content Creation, and Design Services. Their specialized PR & Seeding Kits service personalizes campaigns with premium gifts and tactile experiences for high-profile recipients. The agency works with major consumer brands across various sectors including beverage (Coca-Cola, Dutch Bros), outdoor apparel (The North Face, Merrell), footwear (adidas, Reebok), food (Bob's Red Mill, Gerber), and lifestyle brands (Purple mattress).

Differentiator

Problem solved

Functional benefit

Products and services

• PR & Seeding Kits Premium gift and tactile experience kits designed to personalize marketing campaigns with clever storytelling and personal touches for high-profile recipients including artists, athletes, and influencers. Sold as a standalone service to brand marketing teams seeking physical, shareable activation assets such as LEGO X Goonies and LEGO X Willy Wonka PR Seeding Kits.
• Strategy Services Strategic planning services that combine insightful analysis with intuition to build strategic arterials connecting audiences and campaigns with intentionality and impact. Sold as an offering within agency engagements for enterprise brand clients.
• Creative Concepting Concepting services transforming raw and refined ideas into emotionally resonant campaigns, product positioning, and amplified activations for consumer brands. Sold as an agency offering to brand marketers.
• Content Creation Production of imagery, audio, and video content ranging from daily social posts and digital banners to above-the-line commercial spots supporting brand and campaign narratives for enterprise consumer brands.
• Design Services Design services spanning disciplines from brand platforms to PR kits, packaging and product identities, shaping the look and feel of client brands. Sold as an agency offering to brand marketers and product teams.

Quantifiable outcome

• Reaching over 1.5 million users on Facebook with a 30% below average CPC to Gerber's site
• +1 more outcomes

Named customers10 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights4 records

Direct peers

• Anomaly: Independent creative agency with a strong consumer brand practice (Coca-Cola, Budweiser, Tinder, Google) providing strategy, creative, and content production — directly comparable service mix and enterprise client profile to Roundhouse.
• 72andSunny: Independent creative agency known for campaigns with brands like Google, Apple, Samsung, and REI — comparable positioning as a mid-sized independent alternative to holding-company networks serving enterprise consumer accounts.
• GUT: Independent, mid-sized creative agency serving global brands (Google, Pandora, TikTok, Netflix) with full-service creative campaign work — closely aligned model and brand profile to Roundhouse.
• Droga5 (Accenture Song): Creative agency working with brands like The New York Times, Nike, and Google on advertising campaigns and brand experiences — directly comparable service offering and enterprise client mix to Roundhouse.
• Wieden+Kennedy: Iconic independent creative agency headquartered in Portland, OR, working with global consumer brands (Nike, Coca-Cola, McDonald's, Old Spice) on strategy, creative concepting, content, and design — virtually identical service model and Portland operating base as Roundhouse.
• Venables Bell & Partners: Independent creative agency in San Francisco known for work with Converse, Google Fiber, and P&G — same independent, mid-sized, full-service creative profile and enterprise brand customer mix.
• R/GA: Creative agency serving major consumer brands (Nike, Google, Samsung) with strategy, brand design, and content — comparable full-service creative model pitching the same type of enterprise AOR assignments.
• Duncan Channon: Independent creative agency based in the Pacific Northwest working with brands like REI, SanDisk, and Nike on brand campaigns — comparable independent mid-sized model and West Coast operating base.
• Mother: Independent creative agency network with US presence serving consumer brands (Kraft, Target, Warbyparker) on strategy and creative — same independent positioning and enterprise consumer client base as Roundhouse.

Broad incumbents

• WPP: Largest global advertising holding company operating Ogilvy, VMLY&R, Grey, and GroupM — competes head-to-head with Roundhouse for enterprise AOR assignments and offers integrated creative, media, and production at global scale that an independent cannot match.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/roundhousepdx

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roundhouse Agency