Total Green Tropicals

What Total Green Tropicals does

Total Green Tropicals is a Miami-based tropical produce distributor that operates as a direct importer and wholesaler serving North American B2B customers. The company sources and distributes more than 20 commodity varieties spanning tropical fruits (plantains, bananas, mangoes, avocados, papayas, pineapples, citrus, dragon fruit), root vegetables and tubers (yuca, malanga, yautía, ñame, yams, batata, eddoe), specialty produce (chayote, calabaza, kabocha, aloe vera), and herbs/spices (ginger, garlic, turmeric, culantro). Its product line is unified under a single wholesale offering with Primus food-safety certification and a 100% quality and satisfaction guarantee.

The business is operated from a single headquarters and warehouse at 1247 NW 21st St, Miami, FL, with North American shipping services running six days per week. The company employs 11-50 people and was co-founded by Marcos Aguilar (financial and operational background, Ecuadorian immigrant) and Jorge Herrera (deep tropical produce industry expertise); the management team also includes former C-level executives, produce industry veterans, finance experts, and a professional chef providing culinary guidance. There is no proprietary technology; competitive advantage is claimed through supply-chain relationships, breadth of assortment, and four decades of category experience.

The revenue model is B2B wholesale produce distribution: orders are accepted by phone, email, website chatbot, or consultation booking, with a minimum one-pallet order (pallet breakdown available) and volume-based pricing. Pricing is custom-quoted and not publicly disclosed, with semi-weekly price list updates reflecting market conditions. Customer segments are wholesalers (primary), retail grocery stores and markets (primary), and the food-service industry (secondary). Marketing channels span a content website and blog, phone and email sales, SMS opt-in promotions, and a website chatbot.

Name

Total Green Tropicals

Legal name

TOTAL GREEN TROPICALS, INC.

Website

https://totalgreentropicals.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Total Green Tropicals is a Miami-based direct importer and wholesale distributor of more than 20 tropical fruits, vegetables, and root crops, serving wholesalers, retailers, and food-service buyers across North America with custom-quoted B2B pricing and Primus-certified food safety.

Ownership category

akta.pro rank

Product category

Wholesale Produce Distribution

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro industry

PRIMARYAFAIACAA

Fresh Fruit Wholesale

Agriculture & Food Production/Food Distribution & Wholesale/Produce (Fresh Fruit & Vegetable) Wholesale

SECONDARYAFAIACAB

Fresh Vegetable Wholesale

Agriculture & Food Production/Food Distribution & Wholesale/Produce (Fresh Fruit & Vegetable) Wholesale

SECONDARYCRAOABAG

Ethnic & International Foods Distribution

Consumer Products & Retail/Wholesale, Distribution & Category Management/Grocery, Fresh & Specialty Foodservice Distribution

Keywords

• Tropical produce distribution
• Wholesale fruit supply
• Fresh vegetable importing
• Specialty produce wholesale
• B2B produce distributor

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Produce Distribution: Revenue generated through direct sales of tropical fruits and vegetables to wholesalers and retailers. The company operates as a direct importer, sourcing over 20 produce commodities including plantains, chayote, malanga, yuca, pumpkin, green bananas, ginger, turmeric, and garlic. Orders can be placed by pallet minimum with the ability to break down pallets. Volume discounts are available for bulk orders.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Total Green Tropicals is a Miami-based direct importer and wholesale distributor of tropical fruits and vegetables, supplying over 20 produce commodities — including plantains, chayote, malanga, yuca, pumpkin, green bananas, ginger, turmeric, and garlic — to wholesalers, retailers, and food-service operators across North America. Orders are placed by pallet minimum (with the ability to break down pallets) at custom volume-based pricing, with company-provided shipping services and a 100% quality and satisfaction guarantee.

Product overview

Total Green Tropicals is a tropical produce distributor offering over 20 commodity varieties as a single unified product line of fresh fruits, vegetables, and tubers. Their portfolio spans Green Bananas, Ripe Bananas, Green Plantains, Ripe Plantains, Green Skin Avocados, Hass Avocados, Papaya Maradol, Francis Mangoes, Red Mangoes, Sour Oranges, Persian Limes, Watermelon, Pineapple, Coconuts, Calabaza, Aloe Vera, Rulo, Lemon, Orange, White Dragon Fruit, Yellow Dragon Fruit, Mamey Sapote, Pepino Melon, Star Fruit, Passion Fruit, Thai Guava, Carrots, Culantro, Ginger, Garlic, Ajicito, Hot Peppers, Kabocha, Roma Tomatoes, Chayote, Onion, Yellow Yams, Malanga, Malanga Coco, Batata/Boniato, Yampi, Yuca, Yautía, Ñame, Potato, Eddoe, Pumpkin, and Turmeric. The company operates as a direct importer serving wholesalers and retailers across North America with a 100% quality and satisfaction guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale Tropical Produce Distribution

Quantifiable outcome

• 100% Quality and Satisfaction Guarantee offered on all products

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Expansion highlights5 records

Broad incumbents

• Sysco: Sysco is the largest U.S. foodservice distributor, with a fresh produce program supplying restaurants including tropical and ethnic items — a broad incumbent whose customers (chefs, restaurant operators) overlap Total Green Tropicals' food-service segment.
• Fresh Del Monte Produce: Fresh Del Monte is a globally integrated producer, transporter, and distributor of fresh and fresh-cut fruits and vegetables including bananas, pineapples, and tropical categories — a much larger incumbent competing with Total Green Tropicals across overlapping tropical SKUs.
• Dole plc: Dole is a global producer and marketer of fresh fruits and vegetables including bananas, pineapples, and tropical categories — a broad incumbent whose portfolio overlaps Total Green Tropicals' core tropical offering.
• Chiquita Brands International: Chiquita is a leading global distributor of bananas and other fresh produce including tropical items, serving retailers and foodservice across North America — directly comparable on tropical distribution though at far greater scale than Total Green Tropicals.
• KeHE Distributors: KeHE is a specialty and natural foods distributor supplying fresh produce, tropical, and ethnic items to natural/grocery retailers and foodservice — a broad incumbent with overlapping product breadth and B2B wholesale distribution model.
• Robinson Fresh (C.H. Robinson): Robinson Fresh is the produce-sourcing arm of C.H. Robinson, a major North American fresh produce supplier and logistics provider to retailers and foodservice — a broad incumbent competing in the same wholesale produce channel as Total Green Tropicals.

Direct peers

• Baldor Specialty Foods: Baldor is a Northeast-based specialty produce and broad-line foodservice distributor serving restaurants and retailers; comparable to Total Green Tropicals in its B2B wholesale model, perishables handling, and specialty/specialty-adjacent produce focus.
• Frieda's Specialty Produce: Frieda's is a specialty produce distributor known for introducing and supplying unique and tropical fruits (dragon fruit, cherimoya, kohlrabi) to U.S. retailers and foodservice — directly comparable to Total Green Tropicals' specialty tropical sourcing model.
• Caribbean Produce Exchange: Caribbean Produce Exchange is a Florida-based tropical and Caribbean produce distributor supplying plantains, yuca, malanga, and similar root/vegetable staples to retailers and foodservice — directly overlapping with Total Green Tropicals' core SKUs and customer base.
• J&C Tropicals: J&C Tropicals is a Miami-based grower-importer-distributor of tropical produce (plantains, mangoes, avocados, root vegetables) serving wholesale and retail customers across the U.S. — closely matching Total Green Tropicals' product mix, geography, and customer base.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Total Green Tropicals