Valley Acrylic Bath

Name

Valley Acrylic Bath

Legal name

Valley Acrylic Bath Ltd.

Website

https://valleyacrylic.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Bathroom & Kitchen Fixtures

NAICS

Pottery, Ceramics, and Plumbing Fixture Manufacturing (32711)

SIC

Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430)

akta.pro primary industry

Bath Fixtures & Wellness (Showers, Tubs, Steam, Saunas) Showrooms (CRAIAFAD)

Keywords

• Acrylic bathtubs
• Bathroom fixtures
• Shower bases
• Kitchen sinks
• Cold plunge tubs

Headquarters

HQ city

Mission

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Direct Product Sales: One-time purchase model for bathroom and kitchen products sold directly through their e-commerce website and authorized dealer network. Products include acrylic bathtubs, shower bases, wall panels, toilets, basins, faucets, accessories, and wellness products.
2. Replacement Parts Sales: Sales of genuine Valley Acrylic replacement parts including cartridges (C-103, C-104, C-105, C-107), hoses, spray heads, and other components. All parts sales are final with no return/refund policy.
3. AXA Products Distribution: Distribution of AXA Cerámica products including toilets and basins, acting as the North American distributor for these Italian-manufactured ceramic products.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Valley Acrylic Bath (operating as Valley Bath and Kitchen) manufactures and distributes acrylic bathroom and kitchen products including bathtubs, shower bases, wall panels, toilets, basins, faucets, and accessories. The company also produces wellness products such as ELEMENT+ cold plunge tubs and saunas, and serves as the North American distributor for AXA Ceramica ceramic toilets and basins. All products are manufactured in Canada to meet Canadian safety and quality standards.

Product overview

Valley Acrylic Bath (operating as Valley Acrylic Bath Ltd.) is a manufacturer and distributor of bathroom and kitchen products founded in 2008, based in Mission, British Columbia, Canada. The company operates under the name Valley Bath and Kitchen and distributes AXA Ceramica products. Their product portfolio includes: acrylic bath products (skirted, drop-in, corner, undermount, and freestanding bathtubs; shower bases including custom, Tile Me, and INFINITY series); wellness products (LIFE walk-in bathtubs and ELEMENT+ cold plunge bathtubs with chiller and red light therapy systems); wall panels (acrylic and Shila Stone); basins (Shila Stone, Aura Stone, cast resin, ceramic, and AXA distributed ceramic basins including H10 vessel, Skyland, Decus, and Mate series); toilets (freestanding and wall-hung including AXA GLOMP and White Jam series with related carriers and actuator plates); kitchen sinks (stainless steel); plumbing products (faucets, valves, shower rails, mixers, and shower panels); glass doors; accessories (soap dispensers, towel rings, robe hooks, towel bars, drains, shelves, stools, towel warmers); bath furniture (vanities with mirrors); jetting systems (air and hydro jets); and replacement parts (cartridges, hoses, spray heads). They offer custom plating finishes (Gold, Rose Gold, Nickel, Chrome, Matte Black, etc.) and custom finishes (Colour Me, Marble, Flake, Sparkle series). All products carry various warranty periods ranging from 6 months to 25 years depending on product category and installation type.

Differentiator

Problem solved

Functional benefit

Brands

• ELEMENT+: Cold plunge bathtub collection with chiller technology, featuring red light therapy and wellness benefits.
• LIFE Series
• AXA Ceramica
• Shila Stone
• Aura Stone

Products and services

• Acrylic Bathtubs Manufacturer's core line of acrylic bathtubs in multiple configurations (skirted, drop-in, corner, undermount, freestanding) for residential bathroom installations.
• Acrylic Shower Bases Standard, barrier-free, JADE, and INFINITY series acrylic shower bases for residential bathroom installations.
• Custom Acrylic Shower Bases Bespoke acrylic shower bases manufactured to customer-specified dimensions for non-standard bathroom installations.
• LIFE Walk-in Bathtubs Accessibility-focused acrylic walk-in bathtubs with entry door for users with limited mobility; covered by a 1-year limited warranty.
• ELEMENT+ Cold Plunge Bathtubs Wellness-oriented cold plunge bathtubs with integrated chiller, red light therapy, and water maintenance system; dual indoor/outdoor temperature settings.
• Saunas Wellness-collection saunas sold as part of the company's broader bath and wellness product range.
• Acrylic Wall Panels Acrylic wall surround panels for showers and tubs; covered by a 2-year residential warranty.
• Shila Stone Products Stone-material basins, shower bases, freestanding bathtubs, corner shelves, and wall panels covered under a 4-year residential warranty.
• Aura Stone Products Stone-material freestanding and other basins covered under a 3-year residential warranty.
• Cast Resin Basins and Bathtubs Cast resin basins and freestanding bathtubs covered under a 6-month commercial warranty.
• Ceramic Basins Undermount, above counter/vessel, and drop-in ceramic basins for bathroom installations.
• Stainless Steel Sinks Stainless steel kitchen and bathroom sinks.
• Faucets and Valves Bathroom and kitchen faucets in single hole, two hole, widespread, wall-mount, roman tub filler, and freestanding configurations, plus universal rough-in valves.
• AXA Wall-Hung Toilets and Components Italian-manufactured AXA Ceramica wall-hung toilet bowls, structural carriers, and actuator plates distributed exclusively in North America by Valley Acrylic.
• AXA Ceramic Basins Italian-manufactured AXA Ceramica ceramic basins (vessel, drop-in, and other series) distributed in North America by Valley Acrylic.
• Shower Rails and Mixers Hand shower rails and wall-mount shower mixers for bathroom installations.
• Shower Panels Multi-function shower panel units with lifetime cartridge warranty for residential installations.
• Glass Doors Shower doors, tub doors, and fixed glass panels covered by a 5-year residential warranty.
• Bath Furniture (Vanities) Wall-hung and freestanding bathroom vanity units with integrated basins and non-LED or LED mirrors.
• Jetting Systems Air and hydro jetting mechanisms with electronic controls and remote controls for jetted bathtubs.
• Replacement Parts Genuine OEM Valley Acrylic replacement parts including cartridges, hoses, and spray heads covered by a 12-month warranty.
• Accessories and Towel Warmers Bathroom accessories including soap dispensers, towel rings, robe hooks, towel bars, paper holders, drains, shelves, stools, and heated towel warmers.
• Custom Plating Finishes Premium custom plating finishes applied to plumbing fixtures, offered as an upgrade option at order.
• Custom Finish Series Custom finish series (Colour Me, Flake, Marble, Sparkle) available for Shila Stone and acrylic products.

Quantifiable outcome

• 12-month warranty on all replacement parts with proof of purchase required
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• AXA CerámicacoreChannel Partner/ Reseller/ DistributorValley Acrylic serves as the North American distributor for AXA Cerámica products, including AXA toilet products (wall-hung toilets, actuators, carriers) and AXA basins. Products are manufactured by AXA Cerámica in Italy and distributed through Valley Acrylic's network.
• Home Builders Association Vancouver (HAVAN)minorGTM or Marketing PartnerHAVAN is British Columbia's largest regional home building association. Valley Acrylic displays HAVAN branding on their website indicating membership/partnership in the home building industry community.
• Google AdsminorGTM or Marketing PartnerGoogle Ads platform used for advertising campaigns, measuring ad performance, and serving interest-based advertisements to customers.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Fleurco: Canadian manufacturer and distributor of bath enclosures, shower doors, and bath furniture. Comparable North American distribution model with overlap in glass doors, vanities, and accessories.
• BainUltra: Canadian bath manufacturer best known for therapeutic baths, air-jet tubs, and wellness-positioned fixtures. Comparable Canadian base, premium positioning, and overlap with Valley's wellness and bath categories.
• MAAX Bath Inc. Canadian manufacturer of acrylic bathtubs, showers, and bath fixtures sold across North America through dealers and home centers. Direct competitor to Valley Acrylic in the same product category, distribution model, and Canadian manufacturing footprint.
• Mansfield Plumbing: US manufacturer of toilets, bath fixtures, and plumbing products distributed through wholesale and dealer channels. Comparable mid-sized plumbing manufacturer with overlapping toilet and bath categories.
• Aquatic: US-based manufacturer of acrylic and gelcoat bath fixtures, including tubs, showers, and walk-in tubs, distributed through dealers and home centers. Closely comparable product mix and dealer-led go-to-market approach.
• Mirolin Industries: Canadian manufacturer of acrylic bathtubs, showers, and tub-shower combos serving the North American market. Direct product overlap and a similar Canadian-made value proposition.
• Jason International: US-based manufacturer of acrylic whirlpool, air, and soaking baths. Comparable specialty acrylic bath manufacturer with a dealer-driven channel and premium positioning.

Broad incumbents

• TOTO: Japanese global manufacturer of toilets, washlets, and bath fixtures with strong premium positioning in North America. Directly competitive with the AXA wall-hung toilet line Valley Acrylic distributes.
• Kohler Co. Global incumbent bathroom and kitchen brand with full-line bath fixtures, faucets, and wellness products. Represents the large-scale competitive benchmark against which Valley Acrylic's premium positioning competes.
• American Standard Brands: Large incumbent in plumbing fixtures, including toilets, tubs, and faucets, sold through professional and retail channels. Overlaps with Valley Acrylic's toilet and faucet offering but at significantly broader scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

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• Pinterestpinterest.com/valleyacrylic
• LinkedInlinkedin.com/company/valley-acrylic

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valley Acrylic Bath