Huntsville Hospital for Women & Children

What Huntsville Hospital for Women & Children does

Huntsville Hospital for Women & Children is a community-owned, not-for-profit regional referral hospital located at 245 Governors Drive, Huntsville, Alabama, operating as a member facility of the Huntsville Hospital Health System. It is the only hospital in North Alabama dedicated jointly to women's health and advanced pediatric care, and functions as the regional referral center for high-acuity obstetric, neonatal, and pediatric cases across North Alabama and parts of south central Tennessee.

The facility operates a portfolio of integrated clinical departments across its main campus and multiple Huntsville-area outpatient sites. Core services include a dedicated Pediatric Emergency Department (caring for 36,000+ children annually), an 11-bed Pediatric Intensive Care Unit (the only PICU between Birmingham and Nashville), a Level III Neonatal ICU serving 1,000+ infants annually, a 38-bed pediatric inpatient unit, an Obstetric Emergency Department (10-bed, 24/7), 20 labor and delivery suites, women's surgery with robotic-assisted platforms, the Huntsville Hospital Breast Center equipped with FDA-approved 3D mammography (serving 30,000+ women annually), pediatric imaging with Child Life support, pediatric therapy and audiology, and an Adult ICU. Pediatric subspecialty access is anchored by one of only eight St. Jude Children's Research Hospital Affiliate Clinics in the nation and the only one in Alabama, delivering pediatric hematology/oncology under St. Jude clinical protocols. Underlying technology consists of Cerner (Oracle Health) electronic health records, digital tomosynthesis mammography, robotic surgery systems, and ABR/ASSR audiology diagnostics. Operational scale is reinforced by Kids Care critical care transport ambulances operated in partnership with HEMSI.

Revenue is generated through fee-for-service clinical care billed to commercial insurance, Medicaid, Medicare, and self-pay patients, supplemented by philanthropic funding through the Huntsville Hospital Foundation and ancillary streams including a hospital gift shop (operated by the Huntsville Hospital Auxiliary) and paid community education classes (parenting, childbirth, CPR, grandparenting). Patient acquisition is driven by physician referrals through the Huntsville Hospital Physician Network, inbound regional transfers via the Transfer Center and Kids Care ambulances, and community engagement through maternity tours, breastfeeding and childbirth classes, support groups, and Safe Kids Huntsville outreach (lead agency since 1997). The facility reports no external private equity or venture capital ownership.

Name

Huntsville Hospital for Women & Children

Legal name

Huntsville Hospital for Women & Children

Website

https://hhwomenandchildren.org

Company type

Private

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Huntsville Hospital for Women & Children is a not-for-profit regional referral hospital in Huntsville, Alabama, providing women's health and advanced pediatric services — including the only Level III NICU, PICU, and St. Jude Affiliate Clinic in North Alabama.

Ownership category

akta.pro rank

Product category

Specialty Hospital — Women's Health and Pediatric Care

NAICS

Specialty (except Psychiatric and Substance Abuse) Hospitals (622310)

SIC

Services-Hospitals (8060)

akta.pro industry

PRIMARYHLAFAJAG

Children’s Hospitals & Pediatric Health Systems

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

SECONDARYHLAFAAAI

Children’s Hospitals (Acute Care)

Healthcare & Life Sciences/Healthcare Providers & Systems/Acute Care Hospitals & Health Systems

SECONDARYHLAFAJAH

Pediatric Specialty Care Centers (e.g., cardiology, oncology, neurology)

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

SECONDARYHLAFAJAI

Pediatric Urgent Care & After-Hours Clinics

Healthcare & Life Sciences/Healthcare Providers & Systems/Women’s & Children’s Health Providers

Keywords

• Women's health services
• Pediatric hospital care
• Neonatal intensive care
• Maternity services
• Pediatric emergency care

Headquarters

HQ city

Huntsville

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

1. Healthcare Services Revenue: The hospital generates revenue through fee-for-service healthcare delivery including emergency services, maternity services, pediatric care, surgical procedures, diagnostic imaging, laboratory services, and outpatient clinics. Services are billed to patients with insurance coverage, Medicaid, Medicare, and self-pay patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Huntsville Hospital for Women & Children is a specialty hospital providing women's health and pediatric healthcare services including a dedicated Pediatric Emergency Department, Pediatric Intensive Care Unit, Level III Neonatal ICU (Regional Referral Center), Maternity Services with OB Emergency Department, Women's Surgery with robotic capabilities, a Breast Center with FDA-approved 3D mammography, and a St. Jude Affiliate Clinic for pediatric oncology. It also offers Kids Care critical care transport, pediatric therapy, audiology and imaging, breastfeeding support, Child Life services, expectant family education classes, and The Caring House grief support program.

Product overview

Huntsville Hospital for Women & Children is a specialized hospital offering a unified portfolio of women's health and pediatric healthcare services. The hospital operates as a single facility with integrated departments including pediatric emergency services, pediatric intensive care (PICU), Level III Neonatal ICU, women's surgery with robotic surgery capabilities, maternity services, a Breast Center with 3D mammography, the St. Jude Affiliate Clinic, Kids Care critical care transport, pediatric therapy and audiology, pediatric imaging, Child Life Program, and The Caring House for pediatric grief support. Additional services include breastfeeding support, Arts in Medicine, car seat fitting, and expectant family education classes. The hospital is the only facility of its kind in North Alabama and serves as the regional referral center, welcoming more babies than any other hospital in Alabama.

Differentiator

Problem solved

Functional benefit

Products and services

• Pediatric Emergency Department (Pediatric ER) Dedicated pediatric emergency services for children from minor illness to critical injury, staffed by pediatric emergency medicine physicians and pediatric-trained nurse practitioners; cares for more than 36,000 children annually.
• Pediatric Intensive Care Unit (PICU) 11-bed critical care unit for critically ill children, the only PICU between Birmingham and Nashville, staffed by board-certified pediatric intensivists and specially trained nursing staff.
• Level III Neonatal Intensive Care Unit (NICU) Regional Level III NICU designated as the Regional Referral Center for North Alabama, caring for more than 1,000 infants annually with board-certified neonatologists, neonatal nurse practitioners, and a state-certified infant nutrition lab.
• Maternity Services Comprehensive maternity care including OB Emergency Department, Maternal Fetal Medicine, Labor & Delivery with 20 birthing suites, and board-certified pediatric hospitalists for newborn care; welcomes more babies than any other hospital in Alabama.
• Obstetric Emergency Department Dedicated 10-bed OB Emergency Department open 24/7, staffed by labor and delivery nurses, nurse practitioners, and board-certified obstetricians to treat pregnancy-related emergencies and complications at any stage of pregnancy.
• Women's Surgery Surgical services specializing in obstetric, gynecologic, and plastic procedures for women using advanced technology including robotic surgery options delivering benefits such as less pain, shorter recovery time, and fewer scars.
• Breast Center Breast health services including 3D screening mammograms (digital tomosynthesis) with FDA-approved clinically superior 3D mammography technology, bone density screenings, and stereotactic breast biopsy; serves more than 30,000 women annually.
• St. Jude Affiliate Clinic One of only eight St. Jude Children's Research Hospital Affiliate Clinics in the nation and the only one in Alabama, providing pediatric hematology/oncology care using St. Jude clinical protocols.
• Kids Care Transport Pediatric critical care transport service available 24/7 with dedicated ambulances staffed by highly trained pediatric and neonatal medical teams for transporting critically ill children and newborns from hospitals throughout the region.
• Pediatric Therapy Physical, occupational, speech therapy and audiology services for children under 18, including treatment for neuromuscular disorders, developmental delays, autism, feeding disorders, and conditions requiring aquatic therapy, Interactive Metronome, and LiteGait treadmill training.
• Pediatric Imaging Pediatric-specific imaging services including X-ray, CT scan, and MRI with certified Child Life Specialists to help children cope with procedures, using video goggles and interactive games to minimize anxiety.
• Pediatric Audiology Pediatric audiology services including comprehensive hearing evaluations, frequency-specific Auditory Evoked Potentials (ABR/ASSR), cochlear implant services, and speech perception evaluations for children with hearing aids or cochlear implants.
• F. Joseph Kelly Adult Intensive Care Unit Adult ICU providing care for both male and female patients recovering from various diagnoses, named after Dr. F. Joseph Kelly who started Huntsville Hospital's Gynecologic Oncology program in 2004.
• Pediatrics (Inpatient Care) 38-bed pediatric inpatient nursing unit with PALS-certified clinical employees providing family-centered care, staffed by pediatric hospitalists who are in house 24/7, 365 days per year.
• Child Life Program Program staffed by Certified Child Life Specialists who ease fears and decrease stress through developmentally-appropriate preparation, procedural support, medical play, therapeutic conversations, play, bereavement support, and sibling support.
• The Caring House Free grief support services for children ages 3-18 and their families who are coping with the death of a loved one, providing physical and creative play, art expression, sharing and listening, and support groups; supported by Huntsville Hospital Foundation.
• Car Seat Fitting Free car seat safety fittings and educational presentations provided by trained technicians, part of the Safe Kids Huntsville coalition working to reduce unintentional injuries to children.
• Breastfeeding Support Breastfeeding support services including free phone consultations, outpatient visits with International Board Certified Lactation Consultants (IBCLC), breastfeeding classes, pump rentals, and support groups.
• Arts in Medicine Program integrating literary, performing, and visual arts into patient and family activities to help cope with medical conditions, including painting, creative writing, music, dance, and murals.
• Expectant Family Classes Educational classes including breastfeeding, childbirth, parenting, Medicaid maternity care, grandparenting, Boot Camp for New Dads, CPR/Safety, and maternity tours to help families prepare for the baby's arrival.
• Gift Shop Hospital gift shop located in the lobby offering baby items, flowers, gift cards, stuffed animals, balloons, and seasonal items; also available online with delivery to patients; operated by Huntsville Hospital Auxiliary with profits supporting hospital patients.

Quantifiable outcome

• Cares for more than 36,000 children every year in the Pediatric ER
• +4 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• St. Jude Children's Research HospitalcoreStrategic or Co-development PartnerThe St. Jude Affiliate Clinic at Huntsville Hospital for Women & Children provides the gold standard of pediatric cancer care in the community. Using clinical protocols established by St. Jude Children's Research Hospital, pediatric oncologists collaborate with physicians and specialists in Memphis to give each patient the benefit of years of pediatric cancer research and advancements, all while staying closer to home. This is one of only eight St. Jude Affiliate Clinics in the nation and the only one in Alabama.
• Safe Kids WorldwidecoreStrategic or Co-development PartnerSafe Kids Huntsville is a local coalition of Safe Kids Worldwide, a non-profit organization that seeks to reduce unintentional injuries to children ages 14 and younger. Huntsville Hospital has been the lead agency for Safe Kids Huntsville since 1997. The coalition accomplishes its mission through community involvement, providing public education programs, conducting research, working to pass child safety laws, and providing lifesaving devices to families.
• National Alliance for Children's Grief (NACG)minorStrategic or Co-development PartnerThe Caring House is a member of the National Alliance for Children's Grief, an organization supporting children's grief programs nationally.
• The National Organization for Arts in HealthminorStrategic or Co-development PartnerThe Arts in Medicine program is a proud member of The National Organization for Arts in Health, which promotes well-being through engagement with the arts in healthcare settings.
• Huntsville Hospital FoundationcoreStrategic or Co-development PartnerHuntsville Hospital Foundation supports hospital programs through fundraising. Foundation-funded initiatives include Kids Care ambulances, Huntsville Hospital Foundation's Liz Hurley Ribbon Run supporting 3D mammography technology, music therapy, Canines for Coping (facility dogs), the Caring House, NICU Miracle Tree, and Care Champions recognition program.
• Huntsville Emergency Medical Services, Inc. (HEMSI)coreTechnology or IntegrationHEMSI cooperated with the hospital in creating Kids Care-One and Kids Care-Two, the dedicated pediatric critical care transport vehicles. HEMSI provides emergency medical services expertise and operational support for the transport program.
• Bella Baby PhotographyminorChannel Partner/ Reseller/ DistributorOptional in-room newborn photography sessions offered to families as an add-on service during hospital stay.
• Safe Kids HuntsvillecoreStrategic or Co-development PartnerSafe Kids Huntsville, led by Huntsville Hospital since 1997, serves all of north Alabama and periodically sponsors community safety fairs and buckle-up events where car seats are inspected and installed.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Children's of Alabama: The largest pediatric hospital in Alabama, located in Birmingham. Comparable as a regional pediatric referral center competing for higher-acuity pediatric cases that might otherwise route through Huntsville.
• Monroe Carell Jr. Children's Hospital at Vanderbilt: Nashville-based academic children's hospital and the next PICU-equipped facility beyond Huntsville's service area. Directly comparable in pediatric subspecialty depth and quaternary referral capability.
• UAB Women & Infants Center: Academic women's and infants service line at UAB Medicine in Birmingham. Comparable high-acuity maternity and neonatal service portfolio competing for complex OB and NICU referrals from North Alabama.

Broad incumbents

• Huntsville Hospital (Main / Adult): The flagship adult acute care hospital of the same Huntsville Hospital Health System. Operationally and strategically linked to the Women & Children facility and serves as the broader incumbent health system anchor in the region.
• Children's Healthcare of Atlanta: Large multi-hospital pediatric health system in Georgia. Comparable as a scaled pediatric specialty operator with strong brand recognition, freestanding children's hospital model, and broad pediatric service portfolio.
• Boston Children's Hospital: Nationally ranked pediatric specialty hospital. Comparable as a benchmark for pediatric subspecialty depth, research affiliation, and brand recognition that Huntsville Hospital's clinical leadership is benchmarked against.
• Texas Children's Hospital: One of the largest pediatric hospitals in the U.S., operating as a comprehensive women's and children's specialty hospital. Comparable in integrated women's-and-children's service portfolio at scaled academic-medical-center level.

Others

• St. Jude Children's Research Hospital: The pediatric oncology research hospital whose clinical protocols Huntsville Hospital for Women & Children operates under via the affiliate clinic partnership. Comparable as a peer in pediatric hematology/oncology standard-of-care delivery.

Regional players

• Crestwood Medical Center: Local Huntsville competitor offering women's and maternity services. Comparable as a same-metro, same-service-line competitor for non-tertiary OB volume.
• Erlanger Children's Hospital: Regional pediatric service line of the Erlanger Health System in Chattanooga, TN. Comparable in serving pediatric patients along the I-59 corridor south of Huntsville with overlapping referral geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HHWCFan
• LinkedInlinkedin.com/company/huntsville-hospital-for-women-and-children

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huntsville Hospital for Women & Children